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市場調查報告書
商品編碼
1934987
食物泥市場-全球產業規模、佔有率、趨勢、機會和預測:按類型、水果類型、蔬菜類型、應用、分銷管道、地區和競爭格局分類,2021-2031年Puree Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Type, By Fruit Type, By Vegetable Type, By Application, By Distribution Channel, By Region & Competition, 2021-2031F |
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全球食物泥市場預計將從 2025 年的 176.8 億美元成長到 2031 年的 255.8 億美元,複合年成長率達到 6.35%。
食物泥是指烹調、攪拌、壓榨或研磨蔬菜、水果和豆類而獲得的細膩、柔滑的糊狀物或液體。推動果泥市場成長的關鍵因素包括全球對營養便捷的嬰幼兒食品日益成長的需求,以及烘焙和乳製品行業擴大使用天然植物性原料。此外,消費者對健康和保健的日益關注也促使加工食品中添加營養成分,從而刺激了對高品質食物泥作為多功能食品添加劑的潛在需求。
| 市場概覽 | |
|---|---|
| 預測期 | 2027-2031 |
| 市場規模:2025年 | 176.8億美元 |
| 市場規模:2031年 | 255.8億美元 |
| 複合年成長率:2026-2031年 | 6.35% |
| 成長最快的細分市場 | 熱帶/異國情調 |
| 最大的市場 | 亞太地區 |
然而,由於不可預測的天氣狀況導致原物料供應不穩定,市場面臨嚴峻挑戰,這直接影響加工量和收成。極端天氣事件可能造成供不應求和價格波動,使生產商的庫存管理更加複雜。例如,世界加工番茄理事會的一份報告估計,2024年全球番茄加工量將達到4580萬噸,但由於主要產區遭受嚴重熱浪的影響,這一數字已較最初的預測值下調了幾以金額為準。這種對季節性農業生產的過度依賴仍然是全球食物泥產業穩定發展的一大隱患。
全球嬰幼兒營養和輔食市場的擴張是食物泥市場的主要驅動力。這主要源自於消費者對安全、營養且易於消化的嬰幼兒食品的需求,這些食品對於嬰幼兒的成長和發育至關重要。現代父母越來越傾向於選擇有機、袋裝產品,因為這些產品既方便又安全,品質也得到保證。這促使領先的生產商擴大高品質植物性的生產,以滿足嚴格的營養標準。根據達能於2025年2月發布的“2024會計年度全年業績報告”,集團銷售額較去年同期成長4.3%。這項績效主要得益於中國等主要市場對特色營養和嬰幼兒食品產品的持續需求,凸顯了食物泥原料在維持全球主要營養品牌收入來源的重要角色。
同時,糖果甜點、烘焙和乳製品產業的應用不斷拓展,正在重塑市場格局。工業加工商正以天然食物泥取代合成香精和甜味劑,以改善優格和冰淇淋等產品的質地、水分保持性和營養成分。這種向潔淨標示配料的轉變正推動加工水果供應商的銷售量顯著成長。 Agrana於2025年5月發布的《2024/25會計年度財務業績報告》證實了這一點,該報告顯示,由於銷量成長,水果收入成長了4.1%。為了佐證加工配料全球貿易成長的趨勢,2025年3月發布的《農產品報告》指出,2024年中國水果及水果製品出口總量達到659萬噸,凸顯了國際市場對水果基配料的強勁需求。
由於天氣狀況難以預測,原料供應不穩定,對全球食物泥市場的穩定構成嚴重威脅。生產商高度依賴穩定的新鮮水果供應,以維持生產計劃並滿足烘焙和乳製品行業的下游需求。然而,諸如熱浪、乾旱和晚霜等極端天氣事件會擾亂農業生產週期,直接導致產量下降和品質降低。這種不確定性會產生連鎖反應,造成庫存短缺和營運效率下降,最終導致供應商無法履行長期合約。
這導致專門用於加工的原料供應減少,直接阻礙了該行業的擴張能力。例如,世界柑橘組織預測,由於不利的天氣條件,到2024年,北半球柑橘加工量將下降4.15%,至516萬噸。原料供應減少意味著加工商無法充分利用其生產能力,同時也面臨不斷上漲的投入成本,最終阻礙了全球食物泥產業的穩定發展。
隨著消費者尋求便利的健康益處,功能性和益生菌強化型混合產品的出現,食物泥市場正在經歷變革時期。食物泥正逐漸取代傳統膠囊,成為益生菌、植物萃取物和維生素的主要傳遞方式。這主要歸功於果泥能夠提供天然甜味,並掩蓋功能性冰沙、能量飲和軟糖等產品中活性成分的味道。根據凱瑞集團於2025年2月發布的《2025年膳食補充劑口味圖表》,液體和軟糖等非片劑形式將佔全球膳食補充劑銷售額的61.8%,這將直接推動業界對高品質蔬果植物性的需求,以配製這些偏好的健康產品。
同時,植物來源乳製品和肉類替代品的拓展,也為蔬果食物泥開闢了除簡單調味之外的新用途。製造商正利用花椰菜、鳳梨蜜和甜菜根等富含營養的食物泥,來複煞車物性產品的水分含量、質地和色澤,尤其是在純素起司和肉類替代品方面。這使得品牌能夠在實現潔淨標示的同時,提升消費者的感官體驗。為了凸顯該領域的重要性,良好食品研究所(The Good Food Institute)於2025年6月發布的《2024年行業趨勢報告》預測,全球植物來源肉類、乳製品、魚貝類和雞蛋的零售額將成長5%,達到286億美元。這表明該領域將保持持續成長,並暗示穩定的特殊食物泥原料供應對於支持配方創新至關重要。
The Global Puree Market is projected to expand from USD 17.68 Billion in 2025 to USD 25.58 Billion by 2031, achieving a Compound Annual Growth Rate (CAGR) of 6.35%. Puree is characterized as a smooth, creamy paste or liquid derived from cooking, blending, pressing, or grinding vegetables, fruits, or legumes. The primary drivers fueling this market growth include the surging global demand for nutritious, convenient baby food and the increasing utilization of natural fruit and vegetable bases within the bakery and dairy sectors. Additionally, the growing consumer emphasis on health and wellness has mandated the inclusion of nutrient-dense ingredients in processed foods, thereby stimulating the fundamental demand for high-quality purees as versatile food additives.
| Market Overview | |
|---|---|
| Forecast Period | 2027-2031 |
| Market Size 2025 | USD 17.68 Billion |
| Market Size 2031 | USD 25.58 Billion |
| CAGR 2026-2031 | 6.35% |
| Fastest Growing Segment | Tropical and Exotic |
| Largest Market | Asia Pacific |
However, the market faces a significant obstacle regarding the volatility of raw material supply caused by unpredictable climatic conditions, which directly affects processing volumes and crop yields. Extreme weather events can trigger shortages and price instability, complicating inventory management for manufacturers. For example, the World Processing Tomato Council reported that the estimated global tomato processing volume for 2024 reached 45.8 million metric tonnes, a figure revised downward from initial projections due to severe heatwaves in key production regions. This heavy reliance on seasonal agricultural output remains a critical vulnerability for the steady advancement of the global puree sector.
Market Driver
The expansion of the Global Infant Nutrition and Baby Food Sector acts as a major catalyst for the puree market, driven by the essential need for safe, nutrient-dense, and easily digestible options for early childhood development. Modern parents are increasingly prioritizing organic, pouch-based formulations that offer convenience without compromising on safety or quality, compelling major manufacturers to scale their production of premium fruit and vegetable bases to meet strict dietary standards. According to Danone's 'Full Year 2024 Results' published in February 2025, the company achieved a group-wide like-for-like sales increase of 4.3%, a performance significantly supported by sustained demand for its specialized nutrition and baby food portfolio in key markets such as China, underscoring the vital role of puree ingredients in maintaining the revenue streams of leading global nutrition brands.
Concurrently, the market is being reshaped by broadening applications within the confectionery, bakery, and dairy industries, where industrial processors are substituting synthetic flavorings and artificial sugars with natural fruit purees to enhance texture, moisture retention, and nutritional profiles in products like yogurts and ice creams. This shift toward clean-label ingredients is driving substantial volume growth for fruit preparation suppliers, as evidenced by Agrana's 'Annual Results 2024|25' from May 2025, which reported a 4.1% revenue increase in its Fruit segment driven by higher sales volumes. Reinforcing this trend of rising global trade in processed ingredients, the Produce Report noted in March 2025 that China's total export volume of fruits and fruit products reached 6.59 million metric tons in 2024, highlighting the robust international demand for fruit-based raw materials.
Market Challenge
The volatility of raw material supply resulting from unpredictable climatic conditions presents a severe threat to the stability of the global puree market. Manufacturers depend heavily on consistent deliveries of fresh vegetables and fruits to maintain production schedules and satisfy downstream demand from the bakery and dairy sectors. However, when extreme weather events such as heatwaves, droughts, or late frosts occur, they disrupt agricultural cycles, causing immediate yield reductions and compromised quality. This unpredictability creates a ripple effect, leading to inventory shortages and operational inefficiencies that prevent suppliers from fulfilling long-term contracts.
Consequently, the availability of inputs specifically designated for processing diminishes, directly hampering the industry's capacity to expand. For instance, the World Citrus Organisation projected in 2024 that citrus processing volumes in the Northern Hemisphere would decline by 4.15% to 5.16 million metric tonnes due to adverse weather conditions. Such contractions in available raw materials force processors to operate below capacity and grapple with rising input costs, thereby stalling the steady development of the global puree sector.
Market Trends
The development of functional and probiotic-fortified blends is transforming the puree landscape as consumers increasingly seek health benefits in convenient, consumable formats. Purees are becoming the preferred delivery vehicle for probiotics, botanicals, and vitamins, moving away from traditional capsules due to their ability to provide natural sweetness and mask the off-notes of active nutraceuticals in applications like functional smoothies, shots, and gummies. According to the Kerry Group's '2025 Supplement Taste Charts' released in February 2025, non-pill formats such as liquids and gummies now comprise 61.8% of global supplement sales, a trend that directly amplifies the industrial demand for high-quality fruit and vegetable bases to formulate these palatable wellness products.
Simultaneously, the expansion into plant-based dairy and meat alternatives is creating novel utility for fruit and vegetable purees beyond simple flavoring. Manufacturers are utilizing dense purees, such as cauliflower, jackfruit, or beetroot, to replicate the moisture content, texture, and color of animal-derived products, particularly in vegan cheeses and meat analogs, allowing brands to achieve clean-label status while enhancing the sensory experience. Validating the continued relevance of this sector, The Good Food Institute's '2024 State of the Industry' report from June 2025 indicated that global retail sales of plant-based meat, dairy, seafood, and eggs rose by 5% to reach $28.6 billion, signaling a sustained trajectory that necessitates consistent volumes of specialized puree ingredients to support formulation innovation.
Report Scope
In this report, the Global Puree Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:
Company Profiles: Detailed analysis of the major companies present in the Global Puree Market.
Global Puree Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report: