蛋黃醬市場 - 全球產業規模、佔有率、趨勢、機會和預測，按產品類型（調味、無味）、按配銷通路（超市/大賣場、便利商店、線上、其他）、按地區和競爭情況，2020-2030 年預測

2024 年全球蛋黃醬市場價值為 128.6 億美元，預計到 2030 年將達到 165.1 億美元，複合年成長率為 4.25%。市場成長的動力來自消費者對簡便食品日益成長的需求、快餐連鎖店的快速擴張以及西方美食在發展中地區日益普及。隨著健康和保健意識的增強，越來越多的人選擇低脂、有機和純素蛋黃醬產品，推動了產品配方的創新。包括大蒜、辣椒和香草蛋黃醬在內的各種口味蛋黃醬已在零售和餐飲服務領域獲得廣泛認可。家庭烹飪的興起和線上雜貨平台的激增提高了產品的可及性。雖然北美和歐洲仍然是主導市場，但由於飲食偏好的演變、城市化和包裝調味品消費的增加，亞太地區正成為一個關鍵的成長區域。

關鍵市場促進因素

簡便食品和即食食品的需求不斷成長

主要市場挑戰

高脂肪和高熱量帶來的健康問題

主要市場趨勢

植物性和純素蛋黃醬需求不斷成長

目錄

第1章：簡介

第2章：研究方法

第3章：執行摘要

第4章：顧客之聲

第5章：全球蛋黃醬市場展望

• 市場規模和預測
  • 按價值
• 市場佔有率和預測
  • 依產品種類（調味、無味）
  • 按配銷通路（超市/大賣場、便利商店、網路、其他）
  • 按地區
  • 按公司分類（2024）
• 市場地圖

第6章：北美蛋黃醬市場展望

• 市場規模和預測
• 市場佔有率和預測
• 北美：國家分析
  • 美國
  • 加拿大
  • 墨西哥

第7章：歐洲蛋黃醬市場展望

• 市場規模和預測
• 市場佔有率和預測
• 歐洲：國家分析
  • 法國
  • 德國
  • 西班牙
  • 義大利
  • 英國

第8章：亞太蛋黃醬市場展望

• 市場規模和預測
• 市場佔有率和預測
• 亞太地區：國家分析
  • 中國
  • 日本
  • 印度
  • 越南
  • 韓國

第9章：中東和非洲蛋黃醬市場展望

• 市場規模和預測
• 市場佔有率和預測
• MEA：國家分析
  • 南非
  • 沙烏地阿拉伯
  • 阿拉伯聯合大公國
  • 土耳其

第10章：南美洲蛋黃醬市場展望

• 市場規模和預測
• 市場佔有率和預測
• 南美洲：國家分析
  • 巴西
  • 阿根廷
  • 哥倫比亞

第 11 章：市場動態

• 驅動程式
• 挑戰

第 12 章：市場趨勢與發展

• 合併與收購（如有）
• 產品發布（如有）
• 最新動態

第13章：干擾：衝突、流行病與貿易壁壘

第 14 章：波特五力分析

• 產業競爭
• 新進入者的潛力
• 供應商的力量
• 顧客的力量
• 替代產品的威脅

第 15 章：競爭格局

• 公司簡介
  • Nestle SA
  • Ajinomoto Co. Inc.
  • McCormick & Company Inc.
  • Kraft Heinz Company
  • Unilever PLC
  • Oetker
  • American Garden
  • Cibona Foods
  • Del Monte
  • Kenko Mayonnaise

第 16 章：策略建議

第17章調查會社について,免責事項

The Global Mayonnaise Market was valued at USD 12.86 billion in 2024 and is projected to reach USD 16.51 billion by 2030, growing at a CAGR of 4.25%. The market's growth is driven by increasing consumer demand for convenience foods, the rapid expansion of fast-food chains, and the rising popularity of Western cuisines in developing regions. With health and wellness gaining traction, there is a growing shift toward low-fat, organic, and vegan mayonnaise products, encouraging innovation in product formulations. Flavored variants-including garlic, chili, and herb-infused mayonnaise-have gained widespread acceptance in both retail and foodservice sectors. The rising trend of home cooking and the proliferation of online grocery platforms are enhancing product accessibility. While North America and Europe remain dominant markets, the Asia-Pacific region is emerging as a key growth area due to evolving dietary preferences, urbanization, and increased consumption of packaged condiments.

Key Market Drivers

Rising Demand for Convenience and Ready-to-Eat Foods

The growing preference for convenience and ready-to-eat (RTE) foods is a major factor propelling the global mayonnaise market. Urban lifestyles characterized by hectic schedules and dual-income households have led to a decline in traditional cooking, pushing consumers toward quick-prep options. Mayonnaise serves as a versatile condiment in RTE meals such as sandwiches, burgers, salads, and wraps, making it a staple in both domestic and commercial kitchens. In emerging economies, rising disposable incomes and the expanding middle class are accelerating the shift toward processed and convenience foods. Quick Service Restaurants (QSRs), food delivery services, and convenience store formats have further increased the visibility and availability of mayonnaise-based products, supporting strong market expansion globally.

Key Market Challenges

Health Concerns Related to High Fat and Calorie Content

The traditional formulation of mayonnaise, which is high in fats and calories, poses a key challenge to its widespread acceptance among health-conscious consumers. Made predominantly with eggs and oil, conventional mayonnaise is often associated with elevated cholesterol and calorie intake, deterring adoption among individuals aiming to manage weight or cardiovascular health. In developed countries, where food labeling regulations are more rigorous, consumers are especially cautious. Although brands have introduced low-fat and vegan versions to address this concern, issues related to taste, shelf life, and the use of additives have limited their acceptance. Additionally, strict advertising guidelines restrict health claims, making it difficult for manufacturers to effectively promote reformulated variants.

Key Market Trends

Rising Demand for Plant-Based and Vegan Mayonnaise

The increasing interest in plant-based diets is significantly influencing the mayonnaise market, with a growing number of consumers seeking egg-free and vegan alternatives. Plant-derived ingredients such as aquafaba, soy protein, and starches are being used to develop mayonnaise that meets the demands of vegans, flexitarians, and those with egg allergies. Environmental concerns, ethical considerations regarding animal welfare, and health motivations are fueling this transition. Leading brands like Hellmann's and JUST Mayo have introduced successful vegan lines, which are now widely available across supermarkets and online platforms. As demand for sustainable and clean-label products rises, plant-based mayonnaise is becoming a mainstream offering, supported by both established players and emerging food-tech companies.

Key Market Players

• Nestle SA
• Ajinomoto Co. Inc.
• McCormick & Company Inc.
• Kraft Heinz Company
• Unilever PLC
• Oetker
• American Garden
• Cibona Foods
• Del Monte
• Kenko Mayonnaise

Report Scope:

In this report, the Global Mayonnaise Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Mayonnaise Market, By Product Type:

• Flavored
• Unflavored

Mayonnaise Market, By Distribution Channel:

• Supermarkets/Hypermarkets
• Convenience Stores
• Online
• Others

Mayonnaise Market, By Region:

• North America
  • United States
  • Canada
  • Mexico
• Europe
  • France
  • United Kingdom
  • Italy
  • Germany
  • Spain
• Asia-Pacific
  • China
  • Japan
  • India
  • South Korea
  • Vietnam
• South America
  • Argentina
  • Colombia
  • Brazil
• Middle East & Africa
  • South Africa
  • Saudi Arabia
  • UAE
  • Turkey

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Mayonnaise Market.

Available Customizations:

Global Mayonnaise Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

• Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Introduction

• 1.1. Market Overview
• 1.2. Key Highlights of the Report
• 1.3. Market Coverage
• 1.4. Market Segments Covered
• 1.5. Research Tenure Considered

2. Research Methodology

• 2.1. Methodology Landscape
• 2.2. Objective of the Study
• 2.3. Baseline Methodology
• 2.4. Formulation of the Scope
• 2.5. Assumptions and Limitations
• 2.6. Sources of Research
• 2.7. Approach for the Market Study
• 2.8. Methodology Followed for Calculation of Market Size & Market Shares
• 2.9. Forecasting Methodology

3. Executive Summary

• 3.1. Overview of the Market
• 3.2. Overview of Key Market Segmentations
• 3.3. Overview of Key Market Players
• 3.4. Overview of Key Regions
• 3.5. Overview of Market Drivers, Challenges, and Trends

4. Voice of Customer

• 4.1. Brand Awareness
• 4.2. Factor Influencing Purchase Decision

5. Global Mayonnaise Market Outlook

• 5.1. Market Size & Forecast
  • 5.1.1. By Value
• 5.2. Market Share & Forecast
  • 5.2.1. By Product Type (Flavored, Unflavored)
  • 5.2.2. By Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Online, Others)
  • 5.2.3. By Region
  • 5.2.4. By Company (2024)
• 5.3. Market Map

6. North America Mayonnaise Market Outlook

• 6.1. Market Size & Forecast
  • 6.1.1. By Value
• 6.2. Market Share & Forecast
  • 6.2.1. By Product Type
  • 6.2.2. By Distribution Channel
  • 6.2.3. By Country
• 6.3. North America: Country Analysis
  • 6.3.1. United States Mayonnaise Market Outlook
    • 6.3.1.1. Market Size & Forecast
      • 6.3.1.1.1. By Value
    • 6.3.1.2. Market Share & Forecast
      • 6.3.1.2.1. By Product Type
      • 6.3.1.2.2. By Distribution Channel
  • 6.3.2. Canada Mayonnaise Market Outlook
    • 6.3.2.1. Market Size & Forecast
      • 6.3.2.1.1. By Value
    • 6.3.2.2. Market Share & Forecast
      • 6.3.2.2.1. By Product Type
      • 6.3.2.2.2. By Distribution Channel
  • 6.3.3. Mexico Mayonnaise Market Outlook
    • 6.3.3.1. Market Size & Forecast
      • 6.3.3.1.1. By Value
    • 6.3.3.2. Market Share & Forecast
      • 6.3.3.2.1. By Product Type
      • 6.3.3.2.2. By Distribution Channel

7. Europe Mayonnaise Market Outlook

• 7.1. Market Size & Forecast
  • 7.1.1. By Value
• 7.2. Market Share & Forecast
  • 7.2.1. By Product Type
  • 7.2.2. By Distribution Channel
  • 7.2.3. By Country
• 7.3. Europe: Country Analysis
  • 7.3.1. France Mayonnaise Market Outlook
    • 7.3.1.1. Market Size & Forecast
      • 7.3.1.1.1. By Value
    • 7.3.1.2. Market Share & Forecast
      • 7.3.1.2.1. By Product Type
      • 7.3.1.2.2. By Distribution Channel
  • 7.3.2. Germany Mayonnaise Market Outlook
    • 7.3.2.1. Market Size & Forecast
      • 7.3.2.1.1. By Value
    • 7.3.2.2. Market Share & Forecast
      • 7.3.2.2.1. By Product Type
      • 7.3.2.2.2. By Distribution Channel
  • 7.3.3. Spain Mayonnaise Market Outlook
    • 7.3.3.1. Market Size & Forecast
      • 7.3.3.1.1. By Value
    • 7.3.3.2. Market Share & Forecast
      • 7.3.3.2.1. By Product Type
      • 7.3.3.2.2. By Distribution Channel
  • 7.3.4. Italy Mayonnaise Market Outlook
    • 7.3.4.1. Market Size & Forecast
      • 7.3.4.1.1. By Value
    • 7.3.4.2. Market Share & Forecast
      • 7.3.4.2.1. By Product Type
      • 7.3.4.2.2. By Distribution Channel
  • 7.3.5. United Kingdom Mayonnaise Market Outlook
    • 7.3.5.1. Market Size & Forecast
      • 7.3.5.1.1. By Value
    • 7.3.5.2. Market Share & Forecast
      • 7.3.5.2.1. By Product Type
      • 7.3.5.2.2. By Distribution Channel

8. Asia-Pacific Mayonnaise Market Outlook

• 8.1. Market Size & Forecast
  • 8.1.1. By Value
• 8.2. Market Share & Forecast
  • 8.2.1. By Product Type
  • 8.2.2. By Distribution Channel
  • 8.2.3. By Country
• 8.3. Asia-Pacific: Country Analysis
  • 8.3.1.China Mayonnaise Market Outlook
    • 8.3.1.1. Market Size & Forecast
      • 8.3.1.1.1. By Value
    • 8.3.1.2. Market Share & Forecast
      • 8.3.1.2.1. By Product Type
      • 8.3.1.2.2. By Distribution Channel
  • 8.3.2.Japan Mayonnaise Market Outlook
    • 8.3.2.1. Market Size & Forecast
      • 8.3.2.1.1. By Value
    • 8.3.2.2. Market Share & Forecast
      • 8.3.2.2.1. By Product Type
      • 8.3.2.2.2. By Distribution Channel
  • 8.3.3. India Mayonnaise Market Outlook
    • 8.3.3.1. Market Size & Forecast
      • 8.3.3.1.1. By Value
    • 8.3.3.2. Market Share & Forecast
      • 8.3.3.2.1. By Product Type
      • 8.3.3.2.2. By Distribution Channel
  • 8.3.4. Vietnam Mayonnaise Market Outlook
    • 8.3.4.1. Market Size & Forecast
      • 8.3.4.1.1. By Value
    • 8.3.4.2. Market Share & Forecast
      • 8.3.4.2.1. By Product Type
      • 8.3.4.2.2. By Distribution Channel
  • 8.3.5. South Korea Mayonnaise Market Outlook
    • 8.3.5.1. Market Size & Forecast
      • 8.3.5.1.1. By Value
    • 8.3.5.2. Market Share & Forecast
      • 8.3.5.2.1. By Product Type
      • 8.3.5.2.2. By Distribution Channel

9. Middle East & Africa Mayonnaise Market Outlook

• 9.1. Market Size & Forecast
  • 9.1.1. By Value
• 9.2. Market Share & Forecast
  • 9.2.1. By Product Type
  • 9.2.2. By Distribution Channel
  • 9.2.3. By Country
• 9.3. MEA: Country Analysis
  • 9.3.1. South Africa Mayonnaise Market Outlook
    • 9.3.1.1. Market Size & Forecast
      • 9.3.1.1.1. By Value
    • 9.3.1.2. Market Share & Forecast
      • 9.3.1.2.1. By Product Type
      • 9.3.1.2.2. By Distribution Channel
  • 9.3.2. Saudi Arabia Mayonnaise Market Outlook
    • 9.3.2.1. Market Size & Forecast
      • 9.3.2.1.1. By Value
    • 9.3.2.2. Market Share & Forecast
      • 9.3.2.2.1. By Product Type
      • 9.3.2.2.2. By Distribution Channel
  • 9.3.3. UAE Mayonnaise Market Outlook
    • 9.3.3.1. Market Size & Forecast
      • 9.3.3.1.1. By Value
    • 9.3.3.2. Market Share & Forecast
      • 9.3.3.2.1. By Product Type
      • 9.3.3.2.2. By Distribution Channel
  • 9.3.4. Turkey Mayonnaise Market Outlook
    • 9.3.4.1. Market Size & Forecast
      • 9.3.4.1.1. By Value
    • 9.3.4.2. Market Share & Forecast
      • 9.3.4.2.1. By Product Type
      • 9.3.4.2.2. By Distribution Channel

10. South America Mayonnaise Market Outlook

• 10.1. Market Size & Forecast
  • 10.1.1. By Value
• 10.2. Market Share & Forecast
  • 10.2.1. By Product Type
  • 10.2.2. By Distribution Channel
  • 10.2.3. By Country
• 10.3. South America: Country Analysis
  • 10.3.1. Brazil Mayonnaise Market Outlook
    • 10.3.1.1. Market Size & Forecast
      • 10.3.1.1.1. By Value
    • 10.3.1.2. Market Share & Forecast
      • 10.3.1.2.1. By Product Type
      • 10.3.1.2.2. By Distribution Channel
  • 10.3.2. Argentina Mayonnaise Market Outlook
    • 10.3.2.1. Market Size & Forecast
      • 10.3.2.1.1. By Value
    • 10.3.2.2. Market Share & Forecast
      • 10.3.2.2.1. By Product Type
      • 10.3.2.2.2. By Distribution Channel
  • 10.3.3. Colombia Mayonnaise Market Outlook
    • 10.3.3.1. Market Size & Forecast
      • 10.3.3.1.1. By Value
    • 10.3.3.2. Market Share & Forecast
      • 10.3.3.2.1. By Product Type
      • 10.3.3.2.2. By Distribution Channel

11. Market Dynamics

• 11.1. Drivers
• 11.2. Challenges

12. Market Trends & Developments

• 12.1. Merger & Acquisition (If Any)
• 12.2. Product Launches (If Any)
• 12.3. Recent Developments

13. Disruptions: Conflicts, Pandemics and Trade Barriers

14. Porters Five Forces Analysis

• 14.1. Competition in the Industry
• 14.2. Potential of New Entrants
• 14.3. Power of Suppliers
• 14.4. Power of Customers
• 14.5. Threat of Substitute Products

15. Competitive Landscape

• 15.1. Company Profiles
  • 15.1.1. Nestle SA
    • 15.1.1.1. Business Overview
    • 15.1.1.2. Company Snapshot
    • 15.1.1.3. Products & Services
    • 15.1.1.4. Financials (As Per Availability)
    • 15.1.1.5. Key Market Focus & Geographical Presence
    • 15.1.1.6. Recent Developments
    • 15.1.1.7. Key Management Personnel
  • 15.1.2. Ajinomoto Co. Inc.
  • 15.1.3. McCormick & Company Inc.
  • 15.1.4. Kraft Heinz Company
  • 15.1.5. Unilever PLC
  • 15.1.6. Oetker
  • 15.1.7. American Garden
  • 15.1.8. Cibona Foods
  • 15.1.9. Del Monte
  • 15.1.10. Kenko Mayonnaise

16. Strategic Recommendations

17. About Us & Disclaimer