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市場調查報告書
商品編碼
1719277

時尚口罩市場－全球產業規模、佔有率、趨勢、機會及預測，依產品類型（防污染時尚口罩、非防污染時尚口罩）、按配銷通路（線上、線下）、按地區及競爭格局，2020-2030 年預測

Fashion Face Mask Market - Global Industry Size, Share, Trends, Opportunity and Forecast, By Product Type (Anti-pollution Fashion Mask, Non Anti-pollution Fashion Mask), By Distribution Channel (Online, Offline), By Region & Competition, 2020-2030F
出版日期: | 出版商: TechSci Research | 英文 184 Pages | 商品交期: 2-3個工作天內

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簡介目錄

2024 年全球時尚面膜市場價值為 15 億美元，預計到 2030 年將達到 38.1 億美元，預測期內複合年成長率為 16.81%。由於健康意識的增強、時尚偏好的轉變以及社交媒體的影響，市場顯著擴大。消費者現在優先考慮兼具安全性和時尚性的口罩，激發了人們對可重複使用和個人化選擇的興趣。時尚品牌和設計師正在利用這種轉變，推出具有創新設計、永續材料和增強舒適度的口罩。電子商務的興起透過提高全球可及性進一步推動了成長。儘管疫情後醫療需求有所減少，但時尚口罩仍然是受歡迎的配件，永續性和個人表達的不斷發展趨勢繼續影響著消費者的需求。

市場概覽
預測期 2026-2030
2024年市場規模 15億美元
2030年市場規模 38.1億美元
2025-2030 年複合年成長率 16.81%
成長最快的領域 線上
最大的市場 亞太地區

關鍵市場促進因素

健康與衛生意識

主要市場挑戰

市場過度飽和

主要市場趨勢

轉向客製化和個人化

目錄

第1章：簡介

第2章：研究方法

第3章：執行摘要

第4章：全球時尚面膜市場展望

  • 市場規模和預測
    • 按價值
  • 市場佔有率和預測
    • 依產品類型（防污染時尚口罩、非防污染時尚口罩）
    • 依配銷通路（線上、線下）
    • 按地區
    • 按公司分類（2024）
  • 市場地圖

第5章：北美時尚面膜市場展望

  • 市場規模和預測
    • 按價值
  • 市場佔有率和預測
    • 依產品類型
    • 按配銷通路
    • 按國家/地區
  • 北美：國家分析
    • 美國
    • 加拿大
    • 墨西哥

第6章：歐洲時尚面膜市場展望

  • 市場規模和預測
  • 市場佔有率和預測
  • 歐洲：國家分析
    • 法國
    • 德國
    • 西班牙
    • 義大利
    • 英國

第7章：亞太時尚面膜市場展望

  • 市場規模和預測
  • 市場佔有率和預測
  • 亞太地區：國家分析
    • 中國
    • 日本
    • 印度
    • 越南
    • 韓國

第8章：中東與非洲時尚面膜市場展望

  • 市場規模和預測
  • 市場佔有率和預測
  • MEA：國家分析
    • 南非
    • 沙烏地阿拉伯
    • 阿拉伯聯合大公國
    • 土耳其

第9章：南美洲時尚面膜市場展望

  • 市場規模和預測
  • 市場佔有率和預測
  • 南美洲：國家分析
    • 巴西
    • 阿根廷
    • 哥倫比亞

第10章：市場動態

  • 驅動程式
  • 挑戰

第 11 章：市場趨勢與發展

  • 合併與收購（如有）
  • 產品發布（如有）
  • 最新動態

第 12 章：波特五力分析

  • 產業競爭
  • 新進入者的潛力
  • 供應商的力量
  • 顧客的力量
  • 替代產品的威脅

第 13 章：競爭格局

  • 公司簡介
    • Vogmask
    • Airpop
    • FREKA
    • Onmask Lifesciences
    • Cambridge Mask Co
    • idMASK
    • Tecmask
    • Bangni
    • RZ Mask
    • Respro

第 14 章：策略建議

第15章調查會社について,免責事項

簡介目錄
Product Code: 28587

The Global Fashion Face Mask Market was valued at USD 1.50 billion in 2024 and is projected to reach USD 3.81 billion by 2030, growing at a CAGR of 16.81% during the forecast period. The market has expanded notably due to heightened health consciousness, shifting fashion preferences, and the influence of social media. Consumers now prioritize masks that combine safety with style, driving interest in reusable and personalized options. Fashion brands and designers are capitalizing on this shift by introducing masks with innovative designs, sustainable materials, and enhanced comfort. The rise of e-commerce has further fueled growth by improving global accessibility. While medical necessity has diminished post-pandemic, fashion face masks remain a favored accessory, with evolving trends in sustainability and personal expression continuing to shape consumer demand.

Market Overview
Forecast Period2026-2030
Market Size 2024USD 1.50 Billion
Market Size 2030USD 3.81 Billion
CAGR 2025-203016.81%
Fastest Growing SegmentOnline
Largest MarketAsia Pacific

Key Market Drivers

Health and Hygiene Awareness

A major factor supporting the growth of the fashion face mask market is the heightened emphasis on health and hygiene, particularly following the COVID-19 pandemic. As of 2024, nearly 50% of U.S. consumers consider wellness a daily priority, up from 42% in 2020, underscoring a lasting behavioral shift. Mask-wearing has become normalized in many regions, especially in crowded or polluted environments. This trend has led to a surge in demand for masks that offer both protective features and aesthetic appeal. With innovations such as breathable fabrics, antibacterial coatings, and multi-layer filtration, fashion masks now serve dual roles-protective gear and a form of personal expression. The integration of wellness and fashion continues to drive long-term demand.

Key Market Challenges

Oversaturation of the Market

The fashion face mask market is currently facing a challenge of oversaturation. The pandemic-era demand spike prompted a flood of new entrants-from global brands to independent labels-leading to a highly fragmented landscape. This abundance of choices has resulted in consumer fatigue and difficulty in distinguishing between products, particularly those with similar designs and limited functional differentiation. As demand normalizes, sustaining customer interest becomes increasingly difficult for newer or smaller brands. Without clear product innovation or brand distinction, many players risk stagnation or market exit. To overcome this, companies must emphasize quality, sustainability, and targeted branding to stand out in a crowded marketplace.

Key Market Trends

Shift Toward Customization and Personalization

Personalized and customizable fashion face masks are gaining momentum as consumers seek to reflect their individuality through functional fashion items. Enabled by advances in digital printing and embroidery, brands are now offering custom options that include names, patterns, logos, and artwork. This trend spans beyond individual consumers to themed sets for families, events, and special occasions. Online platforms that allow users to design their own masks are further amplifying this trend. As personalization becomes a cornerstone of modern fashion, the demand for bespoke face coverings is expected to remain strong, encouraging brands to innovate with more interactive and design-centric offerings.

Key Market Players

  • Vogmask
  • Airpop
  • FREKA
  • Onmask Lifesciences
  • Cambridge Mask Co
  • idMASK
  • Tecmask
  • Bangni
  • RZ Mask
  • Respro

Report Scope

In this report, the Global Fashion Face Mask Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Fashion Face Mask Market, By Product Type:

  • Anti-pollution Fashion Mask
  • Non Anti-pollution Fashion Mask

Fashion Face Mask Market, By Distribution Channel:

  • Online
  • Offline

Fashion Face Mask Market, By Region:

  • North America
  • United States
  • Canada
  • Mexico
  • Europe
  • France
  • United Kingdom
  • Italy
  • Germany
  • Spain
  • Asia-Pacific
  • China
  • Japan
  • India
  • South Korea
  • Vietnam
  • South America
  • Argentina
  • Colombia
  • Brazil
  • Middle East & Africa
  • South Africa
  • Saudi Arabia
  • UAE
  • Turkey

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Fashion Face Mask Market.

Available Customizations

Global Fashion Face Mask Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Introduction

  • 1.1. Market Overview
  • 1.2. Key Highlights of the Report
  • 1.3. Market Coverage
  • 1.4. Market Segments Covered
  • 1.5. Research Tenure Considered

2. Research Methodology

  • 2.1. Methodology Landscape
  • 2.2. Objective of the Study
  • 2.3. Baseline Methodology
  • 2.4. Formulation of the Scope
  • 2.5. Assumptions and Limitations
  • 2.6. Sources of Research
  • 2.7. Approach for the Market Study
  • 2.8. Methodology Followed for Calculation of Market Size & Market Shares
  • 2.9. Forecasting Methodology

3. Executive Summary

  • 3.1. Overview of the Market
  • 3.2. Overview of Key Market Segmentations
  • 3.3. Overview of Key Market Players
  • 3.4. Overview of Key Regions
  • 3.5. Overview of Market Drivers, Challenges, and Trends

4. Global Fashion Face Mask Market Outlook

  • 4.1. Market Size & Forecast
    • 4.1.1. By Value
  • 4.2. Market Share & Forecast
    • 4.2.1. By Product Type (Anti-pollution Fashion Mask, Non Anti-pollution Fashion Mask)
    • 4.2.2. By Distribution Channel (Online, Offline)
    • 4.2.3. By Region
    • 4.2.4. By Company (2024)
  • 4.3. Market Map

5. North America Fashion Face Mask Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Product Type
    • 5.2.2. By Distribution Channel
    • 5.2.3. By Country
  • 5.3. North America: Country Analysis
    • 5.3.1. United States Fashion Face Mask Market Outlook
      • 5.3.1.1. Market Size & Forecast
        • 5.3.1.1.1. By Value
      • 5.3.1.2. Market Share & Forecast
        • 5.3.1.2.1. By Product Type
        • 5.3.1.2.2. By Distribution Channel
    • 5.3.2. Canada Fashion Face Mask Market Outlook
      • 5.3.2.1. Market Size & Forecast
        • 5.3.2.1.1. By Value
      • 5.3.2.2. Market Share & Forecast
        • 5.3.2.2.1. By Product Type
        • 5.3.2.2.2. By Distribution Channel
    • 5.3.3. Mexico Fashion Face Mask Market Outlook
      • 5.3.3.1. Market Size & Forecast
        • 5.3.3.1.1. By Value
      • 5.3.3.2. Market Share & Forecast
        • 5.3.3.2.1. By Product Type
        • 5.3.3.2.2. By Distribution Channel

6. Europe Fashion Face Mask Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Product Type
    • 6.2.2. By Distribution Channel
    • 6.2.3. By Country
  • 6.3. Europe: Country Analysis
    • 6.3.1. France Fashion Face Mask Market Outlook
      • 6.3.1.1. Market Size & Forecast
        • 6.3.1.1.1. By Value
      • 6.3.1.2. Market Share & Forecast
        • 6.3.1.2.1. By Product Type
        • 6.3.1.2.2. By Distribution Channel
    • 6.3.2. Germany Fashion Face Mask Market Outlook
      • 6.3.2.1. Market Size & Forecast
        • 6.3.2.1.1. By Value
      • 6.3.2.2. Market Share & Forecast
        • 6.3.2.2.1. By Product Type
        • 6.3.2.2.2. By Distribution Channel
    • 6.3.3. Spain Fashion Face Mask Market Outlook
      • 6.3.3.1. Market Size & Forecast
        • 6.3.3.1.1. By Value
      • 6.3.3.2. Market Share & Forecast
        • 6.3.3.2.1. By Product Type
        • 6.3.3.2.2. By Distribution Channel
    • 6.3.4. Italy Fashion Face Mask Market Outlook
      • 6.3.4.1. Market Size & Forecast
        • 6.3.4.1.1. By Value
      • 6.3.4.2. Market Share & Forecast
        • 6.3.4.2.1. By Product Type
        • 6.3.4.2.2. By Distribution Channel
    • 6.3.5. United Kingdom Fashion Face Mask Market Outlook
      • 6.3.5.1. Market Size & Forecast
        • 6.3.5.1.1. By Value
      • 6.3.5.2. Market Share & Forecast
        • 6.3.5.2.1. By Product Type
        • 6.3.5.2.2. By Distribution Channel

7. Asia-Pacific Fashion Face Mask Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Product Type
    • 7.2.2. By Distribution Channel
    • 7.2.3. By Country
  • 7.3. Asia-Pacific: Country Analysis
    • 7.3.1.China Fashion Face Mask Market Outlook
      • 7.3.1.1. Market Size & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share & Forecast
        • 7.3.1.2.1. By Product Type
        • 7.3.1.2.2. By Distribution Channel
    • 7.3.2.Japan Fashion Face Mask Market Outlook
      • 7.3.2.1. Market Size & Forecast
        • 7.3.2.1.1. By Value
      • 7.3.2.2. Market Share & Forecast
        • 7.3.2.2.1. By Product Type
        • 7.3.2.2.2. By Distribution Channel
    • 7.3.3. India Fashion Face Mask Market Outlook
      • 7.3.3.1. Market Size & Forecast
        • 7.3.3.1.1. By Value
      • 7.3.3.2. Market Share & Forecast
        • 7.3.3.2.1. By Product Type
        • 7.3.3.2.2. By Distribution Channel
    • 7.3.4. Vietnam Fashion Face Mask Market Outlook
      • 7.3.4.1. Market Size & Forecast
        • 7.3.4.1.1. By Value
      • 7.3.4.2. Market Share & Forecast
        • 7.3.4.2.1. By Product Type
        • 7.3.4.2.2. By Distribution Channel
    • 7.3.5. South Korea Fashion Face Mask Market Outlook
      • 7.3.5.1. Market Size & Forecast
        • 7.3.5.1.1. By Value
      • 7.3.5.2. Market Share & Forecast
        • 7.3.5.2.1. By Product Type
        • 7.3.5.2.2. By Distribution Channel

8. Middle East & Africa Fashion Face Mask Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Product Type
    • 8.2.2. By Distribution Channel
    • 8.2.3. By Country
  • 8.3. MEA: Country Analysis
    • 8.3.1. South Africa Fashion Face Mask Market Outlook
      • 8.3.1.1. Market Size & Forecast
        • 8.3.1.1.1. By Value
      • 8.3.1.2. Market Share & Forecast
        • 8.3.1.2.1. By Product Type
        • 8.3.1.2.2. By Distribution Channel
    • 8.3.2. Saudi Arabia Fashion Face Mask Market Outlook
      • 8.3.2.1. Market Size & Forecast
        • 8.3.2.1.1. By Value
      • 8.3.2.2. Market Share & Forecast
        • 8.3.2.2.1. By Product Type
        • 8.3.2.2.2. By Distribution Channel
    • 8.3.3. UAE Fashion Face Mask Market Outlook
      • 8.3.3.1. Market Size & Forecast
        • 8.3.3.1.1. By Value
      • 8.3.3.2. Market Share & Forecast
        • 8.3.3.2.1. By Product Type
        • 8.3.3.2.2. By Distribution Channel
    • 8.3.4. Turkey Fashion Face Mask Market Outlook
      • 8.3.4.1. Market Size & Forecast
        • 8.3.4.1.1. By Value
      • 8.3.4.2. Market Share & Forecast
        • 8.3.4.2.1. By Product Type
        • 8.3.4.2.2. By Distribution Channel

9. South America Fashion Face Mask Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Product Type
    • 9.2.2. By Distribution Channel
    • 9.2.3. By Country
  • 9.3. South America: Country Analysis
    • 9.3.1. Brazil Fashion Face Mask Market Outlook
      • 9.3.1.1. Market Size & Forecast
        • 9.3.1.1.1. By Value
      • 9.3.1.2. Market Share & Forecast
        • 9.3.1.2.1. By Product Type
        • 9.3.1.2.2. By Distribution Channel
    • 9.3.2. Argentina Fashion Face Mask Market Outlook
      • 9.3.2.1. Market Size & Forecast
        • 9.3.2.1.1. By Value
      • 9.3.2.2. Market Share & Forecast
        • 9.3.2.2.1. By Product Type
        • 9.3.2.2.2. By Distribution Channel
    • 9.3.3. Colombia Fashion Face Mask Market Outlook
      • 9.3.3.1. Market Size & Forecast
        • 9.3.3.1.1. By Value
      • 9.3.3.2. Market Share & Forecast
        • 9.3.3.2.1. By Product Type
        • 9.3.3.2.2. By Distribution Channel

10. Market Dynamics

  • 10.1. Drivers
  • 10.2. Challenges

11. Market Trends & Developments

  • 11.1. Merger & Acquisition (If Any)
  • 11.2. Product Launches (If Any)
  • 11.3. Recent Developments

12. Porters Five Forces Analysis

  • 12.1. Competition in the Industry
  • 12.2. Potential of New Entrants
  • 12.3. Power of Suppliers
  • 12.4. Power of Customers
  • 12.5. Threat of Substitute Products

13. Competitive Landscape

  • 13.1. Company Profiles
    • 13.1.1. Vogmask
      • 13.1.1.1. Business Overview
      • 13.1.1.2. Company Snapshot
      • 13.1.1.3. Products & Services
      • 13.1.1.4. Financials (As Per Availability)
      • 13.1.1.5. Key Market Focus & Geographical Presence
      • 13.1.1.6. Recent Developments
      • 13.1.1.7. Key Management Personnel
    • 13.1.2. Airpop
    • 13.1.3. FREKA
    • 13.1.4. Onmask Lifesciences
    • 13.1.5. Cambridge Mask Co
    • 13.1.6. idMASK
    • 13.1.7. Tecmask
    • 13.1.8. Bangni
    • 13.1.9. RZ Mask
    • 13.1.10. Respro

14. Strategic Recommendations

15. About Us & Disclaimer