個人化營養與補充市場－全球產業規模、佔有率、趨勢、機會及預測（按成分、劑型、最終用途、地區及競爭情況細分，2020-2030 年）

2024 年全球個人化營養和補充劑市場價值為 541.7 億美元，預計到 2030 年將達到 1,139.3 億美元，複合年成長率為 13.15%。在技​​術創新、消費者對個人化健康的需求以及全球向預防性醫療保健轉變的推動下，市場正在從小眾概念迅速發展成為健康和保健行業的核心要素。隨著人們對數據驅動、個人化健康方案的興趣日益濃厚，該行業也不斷擴大，同時人們也越來越意識到營養在預防慢性病中的作用。隨著該行業收集越來越敏感的健康和基因資料，遵守 HIPAA 和 GDPR 等資料隱私法規對於維護消費者信任變得至關重要。個人化營養處於醫療保健、數位科技和消費者賦權的交匯點，透過提供針對個人需求的精確、可擴展且可訪問的解決方案，有望重塑健康參與的未來。

關鍵市場促進因素

飲食相關疾病的盛行率不斷上升

主要市場挑戰

隱私問題

主要市場趨勢

基因檢測整合

目錄

第 1 章：產品概述

第2章：研究方法

第3章：執行摘要

第4章：顧客之聲

第5章：全球個人化營養與補充品市場展望

• 市場規模和預測
  • 按價值
• 市場佔有率和預測
  • 依成分（蛋白質和胺基酸、維生素、礦物質、益生菌、草本/植物）
  • 按劑型（片劑/膠囊、液體、粉末、其他）
  • 依最終用途（超市/大賣場、專賣店、零售藥局、網路藥局和電子商務網站）
  • 按公司分類（2024）
  • 按地區
• 市場地圖

第6章：北美個人化營養與補充品市場展望

• 市場規模和預測
• 市場佔有率和預測
• 北美：國家分析
  • 美國
  • 墨西哥
  • 加拿大

第7章：歐洲個人化營養與補充品市場展望

• 市場規模和預測
• 市場佔有率和預測
• 歐洲：國家分析
  • 法國
  • 德國
  • 英國
  • 義大利
  • 西班牙

第8章：亞太個人化營養與補充品市場展望

• 市場規模和預測
• 市場佔有率和預測
• 亞太地區：國家分析
  • 中國
  • 印度
  • 韓國
  • 日本
  • 澳洲

第9章：南美洲個人化營養和補充品市場展望

• 市場規模和預測
• 市場佔有率和預測
• 南美洲：國家分析
  • 巴西
  • 阿根廷
  • 哥倫比亞

第10章：中東和非洲個人化營養和補充品市場展望

• 市場規模和預測
• 市場佔有率和預測
• MEA：國家分析
  • 南非
  • 沙烏地阿拉伯
  • 阿拉伯聯合大公國

第 11 章：市場動態

• 驅動程式
• 挑戰

第 12 章：市場趨勢與發展

• 最新動態
• 產品發布
• 併購

第 13 章： 大環境分析

第 14 章：波特五力分析

• 產業競爭
• 新進入者的潛力
• 供應商的力量
• 顧客的力量
• 替代產品的威脅

第 15 章：競爭格局

• Amway Corporation
• Superior Supplements Inc
• Metagenics, Inc.
• Nutralliance, Inc.
• Archer Daniels Midland Company (ADM)
• Viome Life Sciences, Inc.
• DNAFit Life Sciences Ltd
• Abbott Laboratories Inc
• Herbalife International of America, Inc.
• GX Sciences, LLC

第 16 章：策略建議

第17章調查會社について,免責事項

The Global Personalized Nutrition and Supplements Market was valued at USD 54.17 billion in 2024 and is expected to reach USD 113.93 billion by 2030, growing at a CAGR of 13.15%. The market is rapidly evolving from a niche concept to a core element of the health and wellness industry, driven by technological innovation, consumer demand for individualized wellness, and a global shift toward preventive healthcare. Fueled by rising interest in data-driven, personalized health regimens, the sector is expanding alongside growing awareness of nutrition's role in chronic disease prevention. As the sector collects increasingly sensitive health and genetic data, compliance with data privacy regulations like HIPAA and GDPR has become essential to maintaining consumer trust. Positioned at the intersection of healthcare, digital technology, and consumer empowerment, personalized nutrition is poised to reshape the future of health engagement by delivering precise, scalable, and accessible solutions tailored to individual needs.

Key Market Drivers

Increasing Prevalence of Diet-Related Diseases

The rising incidence of diet-related diseases stands as a primary driver of growth in the Global Personalized Nutrition and Supplements Market. Obesity, diabetes, hypertension, and cardiovascular diseases are becoming widespread health concerns globally, prompting consumers and healthcare providers to seek proactive, personalized nutritional interventions. In 2022, roughly 1 in 8 individuals globally lived with obesity, with adult obesity rates more than doubling since 1990 and adolescent rates quadrupling. Concurrently, 2.5 billion adults were classified as overweight, with 890 million of them considered obese. These trends highlight the critical need for individualized nutritional strategies. Non-communicable diseases (NCDs) accounted for 43 million deaths in 2021, comprising 75% of global non-pandemic-related mortality, with a disproportionate burden on low- and middle-income countries. Personalized nutrition offers a preventive and therapeutic approach to addressing these challenges by aligning dietary interventions with individual health profiles. This strategic shift is fueling market expansion and anchoring personalized nutrition as a key component in global health strategies.

Key Market Challenges

Privacy Concerns

Privacy concerns represent a substantial hurdle in the Global Personalized Nutrition and Supplements Market due to the sensitive nature of the data involved. Personalized nutrition services often rely on genetic, biometric, and health history information to tailor recommendations. As this data is collected, stored, and analyzed, concerns arise regarding data breaches and unauthorized access. Consumers are increasingly wary of how their personal health information is being used, especially as data breaches become more prevalent. Companies must prioritize transparency, obtain clear informed consent, and implement strict data governance protocols to ensure ethical data usage. Failure to adequately protect consumer data or clearly communicate data policies may lead to diminished trust and hinder market adoption. In a landscape governed by strict privacy regulations such as GDPR and HIPAA, safeguarding personal data is not only a legal obligation but also a key to sustaining consumer confidence and long-term market growth.

Key Market Trends

Genetic Testing Integration

The integration of genetic testing is a defining trend in the Personalized Nutrition and Supplements Market. As understanding of the genetic basis for individual nutritional needs improves, genetic testing is being increasingly used to offer highly customized health and dietary recommendations. These tests identify key genetic markers linked to metabolism, nutrient absorption, and food sensitivities, enabling practitioners to design precise nutrition plans tailored to each individual's genetic profile. Consumers can receive guidance on macronutrient distribution, micronutrient requirements, and lifestyle choices aligned with their biological predispositions. This trend is enhancing the effectiveness of personalized nutrition strategies and empowering individuals to take control of their health. As genetic testing becomes more accessible and affordable, it is expected to further embed itself into mainstream nutritional services, transforming one-size-fits-all approaches into highly targeted wellness programs.

Key Market Players

• Amway Corporation
• Superior Supplements Inc
• Metagenics, Inc.
• Nutralliance, Inc.
• Archer Daniels Midland Company (ADM)
• Viome Life Sciences, Inc.
• DNAFit Life Sciences Ltd
• Abbott Laboratories Inc
• Herbalife International of America, Inc.
• GX Sciences, LLC

Report Scope:

In this report, the Global Personalized Nutrition and Supplements Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Personalized Nutrition and Supplements Market, By Ingredient:

• Proteins & Amino Acid
• Vitamins
• Minerals
• Probiotics
• Herbal/Botanic

Personalized Nutrition and Supplements Market, By Dosage Form:

• Tablets/Capsules
• Liquids
• Powders
• Other

Personalized Nutrition and Supplements Market, By End Use:

• Supermarkets/Hypermarket
• Specialty Stores
• Retail Pharmacies
• Online Pharmacies & E-Commerce Sites

Personalized Nutrition and Supplements Market, By Region:

• North America
  • United States
  • Canada
  • Mexico
• Europe
  • France
  • United Kingdom
  • Italy
  • Germany
  • Spain
• Asia-Pacific
  • China
  • India
  • Japan
  • Australia
  • South Korea
• South America
  • Brazil
  • Argentina
  • Colombia
• Middle East & Africa
  • South Africa
  • Saudi Arabia
  • UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Personalized Nutrition And Supplements Market.

Available Customizations:

Global Personalized Nutrition And Supplements market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

• Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Product Overview

2. Research Methodology

3. Executive Summary

4. Voice of Customers

5. Global Personalized Nutrition And Supplements Market Outlook

• 5.1. Market Size & Forecast
  • 5.1.1. By Value
• 5.2. Market Share & Forecast
  • 5.2.1. By Ingredient (Proteins & Amino Acid, Vitamins, Minerals, Probiotics, Herbal/Botanic)
  • 5.2.2. By Dosage Form (Tablets/Capsules, Liquids, Powders, Other)
  • 5.2.3. By End Use (Supermarkets/Hypermarkets, Specialty Stores, Retail Pharmacies, Online Pharmacies & E-Commerce Sites)
  • 5.2.4. By Company (2024)
  • 5.2.5. By Region
• 5.3. Market Map

6. North America Personalized Nutrition And Supplements Market Outlook

• 6.1. Market Size & Forecast
  • 6.1.1. By Value
• 6.2. Market Share & Forecast
  • 6.2.1. By Ingredient
  • 6.2.2. By Dosage Form
  • 6.2.3. By End Use
  • 6.2.4. By Country
• 6.3. North America: Country Analysis
  • 6.3.1. United States Personalized Nutrition And Supplements Market Outlook
    • 6.3.1.1. Market Size & Forecast
      • 6.3.1.1.1. By Value
    • 6.3.1.2. Market Share & Forecast
      • 6.3.1.2.1. By Ingredient
      • 6.3.1.2.2. By Dosage Form
      • 6.3.1.2.3. By End Use
  • 6.3.2. Mexico Personalized Nutrition And Supplements Market Outlook
    • 6.3.2.1. Market Size & Forecast
      • 6.3.2.1.1. By Value
    • 6.3.2.2. Market Share & Forecast
      • 6.3.2.2.1. By Ingredient
      • 6.3.2.2.2. By Dosage Form
      • 6.3.2.2.3. By End Use
  • 6.3.3. Canada Personalized Nutrition And Supplements Market Outlook
    • 6.3.3.1. Market Size & Forecast
      • 6.3.3.1.1. By Value
    • 6.3.3.2. Market Share & Forecast
      • 6.3.3.2.1. By Ingredient
      • 6.3.3.2.2. By Dosage Form
      • 6.3.3.2.3. By End Use

7. Europe Personalized Nutrition And Supplements Market Outlook

• 7.1. Market Size & Forecast
  • 7.1.1. By Value
• 7.2. Market Share & Forecast
  • 7.2.1. By Ingredient
  • 7.2.2. By Dosage Form
  • 7.2.3. By End Use
  • 7.2.4. By Country
• 7.3. Europe: Country Analysis
  • 7.3.1. France Personalized Nutrition And Supplements Market Outlook
    • 7.3.1.1. Market Size & Forecast
      • 7.3.1.1.1. By Value
    • 7.3.1.2. Market Share & Forecast
      • 7.3.1.2.1. By Ingredient
      • 7.3.1.2.2. By Dosage Form
      • 7.3.1.2.3. By End Use
  • 7.3.2. Germany Personalized Nutrition And Supplements Market Outlook
    • 7.3.2.1. Market Size & Forecast
      • 7.3.2.1.1. By Value
    • 7.3.2.2. Market Share & Forecast
      • 7.3.2.2.1. By Ingredient
      • 7.3.2.2.2. By Dosage Form
      • 7.3.2.2.3. By End Use
  • 7.3.3. United Kingdom Personalized Nutrition And Supplements Market Outlook
    • 7.3.3.1. Market Size & Forecast
      • 7.3.3.1.1. By Value
    • 7.3.3.2. Market Share & Forecast
      • 7.3.3.2.1. By Ingredient
      • 7.3.3.2.2. By Dosage Form
      • 7.3.3.2.3. By End Use
  • 7.3.4. Italy Personalized Nutrition And Supplements Market Outlook
    • 7.3.4.1. Market Size & Forecast
      • 7.3.4.1.1. By Value
    • 7.3.4.2. Market Share & Forecast
      • 7.3.4.2.1. By Ingredient
      • 7.3.4.2.2. By Dosage Form
      • 7.3.4.2.3. By End Use
  • 7.3.5. Spain Personalized Nutrition And Supplements Market Outlook
    • 7.3.5.1. Market Size & Forecast
      • 7.3.5.1.1. By Value
    • 7.3.5.2. Market Share & Forecast
      • 7.3.5.2.1. By Ingredient
      • 7.3.5.2.2. By Dosage Form
      • 7.3.5.2.3. By End Use

8. Asia-Pacific Personalized Nutrition And Supplements Market Outlook

• 8.1. Market Size & Forecast
  • 8.1.1. By Value
• 8.2. Market Share & Forecast
  • 8.2.1. By Ingredient
  • 8.2.2. By Dosage Form
  • 8.2.3. By End Use
  • 8.2.4. By Country
• 8.3. Asia-Pacific: Country Analysis
  • 8.3.1. China Personalized Nutrition And Supplements Market Outlook
    • 8.3.1.1. Market Size & Forecast
      • 8.3.1.1.1. By Value
    • 8.3.1.2. Market Share & Forecast
      • 8.3.1.2.1. By Ingredient
      • 8.3.1.2.2. By Dosage Form
      • 8.3.1.2.3. By End Use
  • 8.3.2. India Personalized Nutrition And Supplements Market Outlook
    • 8.3.2.1. Market Size & Forecast
      • 8.3.2.1.1. By Value
    • 8.3.2.2. Market Share & Forecast
      • 8.3.2.2.1. By Ingredient
      • 8.3.2.2.2. By Dosage Form
      • 8.3.2.2.3. By End Use
  • 8.3.3. South Korea Personalized Nutrition And Supplements Market Outlook
    • 8.3.3.1. Market Size & Forecast
      • 8.3.3.1.1. By Value
    • 8.3.3.2. Market Share & Forecast
      • 8.3.3.2.1. By Ingredient
      • 8.3.3.2.2. By Dosage Form
      • 8.3.3.2.3. By End Use
  • 8.3.4. Japan Personalized Nutrition And Supplements Market Outlook
    • 8.3.4.1. Market Size & Forecast
      • 8.3.4.1.1. By Value
    • 8.3.4.2. Market Share & Forecast
      • 8.3.4.2.1. By Ingredient
      • 8.3.4.2.2. By Dosage Form
      • 8.3.4.2.3. By End Use
  • 8.3.5. Australia Personalized Nutrition And Supplements Market Outlook
    • 8.3.5.1. Market Size & Forecast
      • 8.3.5.1.1. By Value
    • 8.3.5.2. Market Share & Forecast
      • 8.3.5.2.1. By Ingredient
      • 8.3.5.2.2. By Dosage Form
      • 8.3.5.2.3. By End Use

9. South America Personalized Nutrition And Supplements Market Outlook

• 9.1. Market Size & Forecast
  • 9.1.1. By Value
• 9.2. Market Share & Forecast
  • 9.2.1. By Ingredient
  • 9.2.2. By Dosage Form
  • 9.2.3. By End Use
  • 9.2.4. By Country
• 9.3. South America: Country Analysis
  • 9.3.1. Brazil Personalized Nutrition And Supplements Market Outlook
    • 9.3.1.1. Market Size & Forecast
      • 9.3.1.1.1. By Value
    • 9.3.1.2. Market Share & Forecast
      • 9.3.1.2.1. By Ingredient
      • 9.3.1.2.2. By Dosage Form
      • 9.3.1.2.3. By End Use
  • 9.3.2. Argentina Personalized Nutrition And Supplements Market Outlook
    • 9.3.2.1. Market Size & Forecast
      • 9.3.2.1.1. By Value
    • 9.3.2.2. Market Share & Forecast
      • 9.3.2.2.1. By Ingredient
      • 9.3.2.2.2. By Dosage Form
      • 9.3.2.2.3. By End Use
  • 9.3.3. Colombia Personalized Nutrition And Supplements Market Outlook
    • 9.3.3.1. Market Size & Forecast
      • 9.3.3.1.1. By Value
    • 9.3.3.2. Market Share & Forecast
      • 9.3.3.2.1. By Ingredient
      • 9.3.3.2.2. By Dosage Form
      • 9.3.3.2.3. By End Use

10. Middle East and Africa Personalized Nutrition And Supplements Market Outlook

• 10.1. Market Size & Forecast
  • 10.1.1. By Value
• 10.2. Market Share & Forecast
  • 10.2.1. By Ingredient
  • 10.2.2. By Dosage Form
  • 10.2.3. By End Use
  • 10.2.4. By Country
• 10.3. MEA: Country Analysis
  • 10.3.1. South Africa Personalized Nutrition And Supplements Market Outlook
    • 10.3.1.1. Market Size & Forecast
      • 10.3.1.1.1. By Value
    • 10.3.1.2. Market Share & Forecast
      • 10.3.1.2.1. By Ingredient
      • 10.3.1.2.2. By Dosage Form
      • 10.3.1.2.3. By End Use
  • 10.3.2. Saudi Arabia Personalized Nutrition And Supplements Market Outlook
    • 10.3.2.1. Market Size & Forecast
      • 10.3.2.1.1. By Value
    • 10.3.2.2. Market Share & Forecast
      • 10.3.2.2.1. By Ingredient
      • 10.3.2.2.2. By Dosage Form
      • 10.3.2.2.3. By End Use
  • 10.3.3. UAE Personalized Nutrition And Supplements Market Outlook
    • 10.3.3.1. Market Size & Forecast
      • 10.3.3.1.1. By Value
    • 10.3.3.2. Market Share & Forecast
      • 10.3.3.2.1. By Ingredient
      • 10.3.3.2.2. By Dosage Form
      • 10.3.3.2.3. By End Use

11. Market Dynamics

• 11.1. Drivers
• 11.2. Challenges

12. Market Trends & Developments

• 12.1. Recent Developments
• 12.2. Product Launches
• 12.3. Mergers & Acquisitions

13. PESTLE Analysis

14. Porter's Five Forces Analysis

• 14.1. Competition in the Industry
• 14.2. Potential of New Entrants
• 14.3. Power of Suppliers
• 14.4. Power of Customers
• 14.5. Threat of Substitute Product

15. Competitive Landscape

• 15.1. Amway Corporation
  • 15.1.1. Business Overview
  • 15.1.2. Product & Service Offerings
  • 15.1.3. Recent Developments
  • 15.1.4. Financials (If Listed)
  • 15.1.5. Key Personnel
  • 15.1.6. SWOT Analysis
• 15.2. Superior Supplements Inc
• 15.3. Metagenics, Inc.
• 15.4. Nutralliance, Inc.
• 15.5. Archer Daniels Midland Company (ADM)
• 15.6. Viome Life Sciences, Inc.
• 15.7. DNAFit Life Sciences Ltd
• 15.8. Abbott Laboratories Inc
• 15.9. Herbalife International of America, Inc.
• 15.10. GX Sciences, LLC

16. Strategic Recommendations

17. About Us & Disclaimer