封面
市場調查報告書
商品編碼
1691791

近距離行銷市場 - 全球產業規模、佔有率、趨勢、機會和預測,按技術類型、按部署類型、按應用、按地區和競爭細分,2020-2030F

Proximity Marketing Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Technology Type, By Deployment Type, By Application, By Region & Competition, 2020-2030F

出版日期: | 出版商: TechSci Research | 英文 185 Pages | 商品交期: 2-3個工作天內

價格

We offer 8 hour analyst time for an additional research. Please contact us for the details.

簡介目錄

2024 年全球近距離行銷市場價值為 563.4 億美元,預計到 2030 年將達到 2993.5 億美元,複合年成長率為 32.10%。近距離行銷是指使用無線技術,例如藍牙、近場通訊、Wi-Fi 和地理圍欄,根據消費者的即時位置向他們提供有針對性的個人化內容或廣告。這種行銷策略利用放置在零售店、機場或購物中心等實體空間中的感測器或信標來追蹤和吸引進入預定義鄰近區域的消費者。近距離行銷的主要優勢在於它能夠將高度相關、特定於上下文的內容直接傳遞到客戶的智慧型手機或設備上,透過在客戶決策時提供促銷、折扣或產品資訊來增強客戶體驗並推動銷售。由於幾個關鍵因素,近距離行銷市場預計將大幅成長。智慧型手機和行動裝置的普及率不斷提高,這對於實施近距離行銷至關重要,使企業能夠透過他們的裝置直接與消費者互動。技術的進步,尤其是信標和感測器技術的進步,使得基於近距離的通訊更加高效、準確且具有成本效益。例如,零售商正在大力投資近距離行銷解決方案,以提高客戶參與度並增加商店客流量。近距離行銷透過收集客流量、購買行為和停留時間資料,為企業提供寶貴的客戶洞察,從而實現更明智的決策和有針對性的行銷策略。

市場概況
預測期 2026-2030
2024 年市場規模 563.4 億美元
2030 年市場規模 2993.5 億美元
2025-2030 年複合年成長率 32.10%
成長最快的領域 基於雲端
最大的市場 北美洲

主要市場促進因素

智慧型手機和行動裝置的普及率不斷提高

主要市場挑戰

隱私問題和資料安全

主要市場趨勢

人工智慧與機器學習的融合

目錄

第 1 章:解決方案概述

  • 市場定義
  • 市場範圍
    • 覆蓋市場
    • 考慮學習年限
    • 主要市場區隔

第 2 章:研究方法

第 3 章:執行摘要

第 4 章:顧客之聲

第5章:全球近距離行銷市場概覽

第6章:全球近距離行銷市場展望

  • 市場規模和預測
    • 按價值
  • 市場佔有率和預測
    • 依技術類型(低功耗藍牙、近場通訊、地理圍籬、Wi-Fi)
    • 依部署類型(本機、基於雲端)
    • 按應用(零售、醫療保健、運輸和物流、教育、酒店、體育和娛樂、汽車)
    • 按地區(北美、歐洲、南美、中東和非洲、亞太地區)
  • 按公司分類(2024)
  • 市場地圖

第 7 章:北美近距離行銷市場展望

  • 市場規模和預測
  • 市場佔有率和預測
  • 北美:國家分析
    • 加拿大
    • 墨西哥

第 8 章:歐洲近距離行銷市場展望

  • 市場規模和預測
  • 市場佔有率和預測
  • 歐洲:國家分析
    • 法國
    • 英國
    • 義大利
    • 西班牙
    • 比利時

第9章:亞太地區近距離行銷市場展望

  • 市場規模和預測
  • 市場佔有率和預測
  • 亞太地區:國家分析
    • 印度
    • 日本
    • 韓國
    • 澳洲
    • 印尼
    • 越南

第 10 章:南美洲近距離行銷市場展望

  • 市場規模和預測
  • 市場佔有率和預測
  • 南美洲:國家分析
    • 哥倫比亞
    • 阿根廷
    • 智利

第 11 章:中東和非洲近距離行銷市場展望

  • 市場規模和預測
  • 市場佔有率和預測
  • 中東和非洲:國家分析
    • 阿拉伯聯合大公國
    • 南非
    • 土耳其
    • 以色列

第 12 章:市場動態

  • 驅動程式
  • 挑戰

第 13 章:市場趨勢與發展

第 14 章:公司簡介

  • Samsung Electronics Co., Ltd.
  • Apple Inc.
  • Google LLC
  • Qualcomm Incorporated
  • Zebra Technologies Corporation
  • InMarket Media, LLC
  • Pointr Ltd
  • Uniqode Phygital, Inc.
  • Estimote, Inc.
  • BlueCats Australia Pty Limited

第 15 章:策略建議

第16章調查會社について,免責事項

簡介目錄
Product Code: 26828

The Global Proximity Marketing Market was valued at USD 56.34 billion in 2024 and is expected to reach USD 299.35 billion by 2030 with a CAGR of 32.10% through 2030. Proximity marketing refers to the use of wireless technologies, such as Bluetooth, Near Field Communication, Wi-Fi, and geofencing, to deliver targeted and personalized content or advertisements to consumers based on their real-time location. This marketing strategy leverages sensors or beacons placed in physical spaces like retail stores, airports, or shopping malls to track and engage consumers when they enter a predefined proximity zone. The key advantage of proximity marketing is its ability to deliver highly relevant, context-specific content directly to a customer's smartphone or device, enhancing the customer experience and driving sales by offering promotions, discounts, or product information at the moment of decision-making. The market for proximity marketing is expected to rise significantly due to several key factors. The increasing penetration of smartphones and mobile devices, which are central to the execution of proximity marketing, allows businesses to directly engage with consumers on their devices. Advances in technology, particularly in beacon and sensor technology, have made proximity-based communication more efficient, accurate, and cost-effective. Retailers, for example, are investing heavily in proximity marketing solutions to improve customer engagement and drive foot traffic to their stores. Proximity marketing provides businesses with valuable customer insights by collecting data on foot traffic, buying behaviors, and dwell times, enabling more informed decision-making and targeted marketing strategies.

Market Overview
Forecast Period2026-2030
Market Size 2024USD 56.34 Billion
Market Size 2030USD 299.35 Billion
CAGR 2025-203032.10%
Fastest Growing SegmentCloud-based
Largest MarketNorth America

Key Market Drivers

Increasing Adoption of Smartphones and Mobile Devices

One of the primary drivers fueling the growth of the proximity marketing market is the widespread adoption of smartphones and mobile devices. In today's digital landscape, smartphones have become integral to everyday life, enabling consumers to access information, make purchases, and engage with brands at any given moment. This trend is crucial for proximity marketing, as it directly leverages mobile technology to deliver personalized messages to consumers based on their physical location. With the rise of mobile applications and location-based services, businesses can connect with their target audiences more effectively than ever before. As consumers increasingly rely on their smartphones for a variety of functions, proximity marketing offers a unique opportunity for businesses to engage customers in real-time. Beacons, sensors, and other proximity-based technologies utilize the Bluetooth capability of mobile devices to transmit relevant content, discounts, or advertisements as customers enter specific zones. Whether it is a store, a mall, or an airport, businesses can send tailored messages directly to a consumer's phone, enhancing the shopping experience and boosting conversion rates. The growing number of mobile users worldwide further accelerates this trend. According to recent reports, the global smartphone penetration rate is expected to continue increasing, especially in emerging markets. As more people gain access to advanced mobile technology, the reach and effectiveness of proximity marketing campaigns will expand. This provides companies with a powerful tool to drive customer engagement and sales through real-time, location-based interactions.

Key Market Challenges

Privacy Concerns and Data Security

One of the most significant challenges facing the proximity marketing market is the increasing concern over privacy and data security. Proximity marketing relies heavily on gathering consumer data through mobile devices, beacons, sensors, and location-based technologies to deliver personalized messages and promotions. While this data is instrumental in creating effective marketing campaigns, it raises serious questions about how businesses collect, store, and utilize consumer information. Consumers are becoming more aware of the potential risks associated with sharing personal information, and they are often wary of businesses tracking their movements and behaviors. The General Data Protection Regulation (GDPR) in Europe and similar data protection laws in other regions impose strict guidelines on how personal data should be handled. These regulations require businesses to obtain explicit consent from consumers before collecting and processing their data. Failure to comply with these laws can result in substantial fines, legal repercussions, and damage to a company's reputation. For businesses deploying proximity marketing solutions, this means ensuring that their data collection processes are transparent, ethical, and in compliance with all applicable regulations.

The security of consumer data is another critical concern. Data breaches and cyberattacks can lead to the exposure of sensitive information, putting both consumers and businesses at risk. The proximity marketing market often involves the use of mobile applications, which are vulnerable to hacking, particularly when handling location data. If consumer data is not adequately protected, it could undermine trust in proximity marketing strategies and lead to a decline in adoption rates. Businesses must therefore invest in robust cybersecurity measures, such as encryption and secure data storage systems, to safeguard consumer information and maintain customer trust. As the regulatory landscape around data privacy continues to evolve and consumer awareness of privacy issues increases, businesses in the proximity marketing sector must address these challenges by implementing transparent data collection practices and ensuring that they maintain the highest standards of data security.

Key Market Trends

Integration of Artificial Intelligence and Machine Learning

One of the most prominent trends driving the growth of the proximity marketing market is the increasing integration of artificial intelligence and machine learning technologies. These advanced technologies enable businesses to process large volumes of consumer data in real-time and provide highly personalized and relevant content to customers based on their behaviors, preferences, and past interactions. By using artificial intelligence and machine learning, businesses can predict consumer behavior more accurately, optimize marketing campaigns, and enhance the overall effectiveness of proximity marketing efforts. Artificial intelligence can be utilized to analyze customer data gathered through proximity-based technologies such as beacons and geofencing. This allows businesses to segment their customer base more effectively and deliver content that resonates with individual consumers, thus improving engagement and conversion rates. For instance, artificial intelligence can help identify patterns in foot traffic, such as the times customers are most likely to visit a store or which products they are most likely to be interested in. By leveraging these insights, businesses can send real-time offers, discounts, and recommendations, ultimately driving sales and customer satisfaction. Machine learning, on the other hand, enhances the precision of targeting and personalization in proximity marketing campaigns. By continuously learning from consumer interactions, machine learning algorithms can optimize content delivery and messaging over time, ensuring that marketing efforts become increasingly more tailored and relevant to the audience. The combination of artificial intelligence and machine learning in proximity marketing helps businesses move from basic location-based advertising to dynamic, data-driven engagement strategies that are adaptable to changing consumer behaviors. As the capabilities of artificial intelligence and machine learning continue to evolve, businesses will have greater opportunities to enhance the effectiveness of their proximity marketing strategies, resulting in more personalized experiences for consumers and improved business outcomes.

Key Market Players

  • Samsung Electronics Co., Ltd.
  • Apple Inc.
  • Google LLC
  • Qualcomm Incorporated
  • Zebra Technologies Corporation
  • InMarket Media, LLC
  • Pointr Ltd
  • Uniqode Phygital, Inc.
  • Estimote, Inc.
  • BlueCats Australia Pty Limited

Report Scope:

In this report, the Global Proximity Marketing Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Proximity Marketing Market, By Technology Type:

  • Bluetooth Low Energy
  • Near Field Communication
  • Geofencing
  • Wi-Fi

Proximity Marketing Market, By Deployment Type:

  • On-premises
  • Cloud-based

Proximity Marketing Market, By Application:

  • Retail
  • Healthcare
  • Transportation & Logistics
  • Education
  • Hospitality
  • Sports & Entertainment
  • Automotive

Proximity Marketing Market, By Region:

  • North America
    • United States
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • United Kingdom
    • Italy
    • Spain
    • Belgium
  • Asia Pacific
    • China
    • India
    • Japan
    • South Korea
    • Australia
    • Indonesia
    • Vietnam
  • South America
    • Brazil
    • Colombia
    • Argentina
    • Chile
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • South Africa
    • Turkey
    • Israel

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Proximity Marketing Market.

Available Customizations:

Global Proximity Marketing Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).'

Table of Contents

1. Solution Overview

  • 1.1. Market Definition
  • 1.2. Scope of the Market
    • 1.2.1. Markets Covered
    • 1.2.2. Years Considered for Study
    • 1.2.3. Key Market Segmentations

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Formulation of the Scope
  • 2.4. Assumptions and Limitations
  • 2.5. Sources of Research
    • 2.5.1. Secondary Research
    • 2.5.2. Primary Research
  • 2.6. Approach for the Market Study
    • 2.6.1. The Bottom-Up Approach
    • 2.6.2. The Top-Down Approach
  • 2.7. Methodology Followed for Calculation of Market Size & Market Shares
  • 2.8. Forecasting Methodology
    • 2.8.1. Data Triangulation & Validation

3. Executive Summary

4. Voice of Customer

5. Global Proximity Marketing Market Overview

6. Global Proximity Marketing Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Technology Type (Bluetooth Low Energy, Near Field Communication, Geofencing, Wi-Fi)
    • 6.2.2. By Deployment Type (On-premises, Cloud-based)
    • 6.2.3. By Application (Retail, Healthcare, Transportation & Logistics, Education, Hospitality, Sports & Entertainment, Automotive)
    • 6.2.4. By Region (North America, Europe, South America, Middle East & Africa, Asia Pacific)
  • 6.3. By Company (2024)
  • 6.4. Market Map

7. North America Proximity Marketing Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Technology Type
    • 7.2.2. By Deployment Type
    • 7.2.3. By Application
    • 7.2.4. By Country
  • 7.3. North America: Country Analysis
    • 7.3.1. United States Proximity Marketing Market Outlook
      • 7.3.1.1. Market Size & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share & Forecast
        • 7.3.1.2.1. By Technology Type
        • 7.3.1.2.2. By Deployment Type
        • 7.3.1.2.3. By Application
    • 7.3.2. Canada Proximity Marketing Market Outlook
      • 7.3.2.1. Market Size & Forecast
        • 7.3.2.1.1. By Value
      • 7.3.2.2. Market Share & Forecast
        • 7.3.2.2.1. By Technology Type
        • 7.3.2.2.2. By Deployment Type
        • 7.3.2.2.3. By Application
    • 7.3.3. Mexico Proximity Marketing Market Outlook
      • 7.3.3.1. Market Size & Forecast
        • 7.3.3.1.1. By Value
      • 7.3.3.2. Market Share & Forecast
        • 7.3.3.2.1. By Technology Type
        • 7.3.3.2.2. By Deployment Type
        • 7.3.3.2.3. By Application

8. Europe Proximity Marketing Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Technology Type
    • 8.2.2. By Deployment Type
    • 8.2.3. By Application
    • 8.2.4. By Country
  • 8.3. Europe: Country Analysis
    • 8.3.1. Germany Proximity Marketing Market Outlook
      • 8.3.1.1. Market Size & Forecast
        • 8.3.1.1.1. By Value
      • 8.3.1.2. Market Share & Forecast
        • 8.3.1.2.1. By Technology Type
        • 8.3.1.2.2. By Deployment Type
        • 8.3.1.2.3. By Application
    • 8.3.2. France Proximity Marketing Market Outlook
      • 8.3.2.1. Market Size & Forecast
        • 8.3.2.1.1. By Value
      • 8.3.2.2. Market Share & Forecast
        • 8.3.2.2.1. By Technology Type
        • 8.3.2.2.2. By Deployment Type
        • 8.3.2.2.3. By Application
    • 8.3.3. United Kingdom Proximity Marketing Market Outlook
      • 8.3.3.1. Market Size & Forecast
        • 8.3.3.1.1. By Value
      • 8.3.3.2. Market Share & Forecast
        • 8.3.3.2.1. By Technology Type
        • 8.3.3.2.2. By Deployment Type
        • 8.3.3.2.3. By Application
    • 8.3.4. Italy Proximity Marketing Market Outlook
      • 8.3.4.1. Market Size & Forecast
        • 8.3.4.1.1. By Value
      • 8.3.4.2. Market Share & Forecast
        • 8.3.4.2.1. By Technology Type
        • 8.3.4.2.2. By Deployment Type
        • 8.3.4.2.3. By Application
    • 8.3.5. Spain Proximity Marketing Market Outlook
      • 8.3.5.1. Market Size & Forecast
        • 8.3.5.1.1. By Value
      • 8.3.5.2. Market Share & Forecast
        • 8.3.5.2.1. By Technology Type
        • 8.3.5.2.2. By Deployment Type
        • 8.3.5.2.3. By Application
    • 8.3.6. Belgium Proximity Marketing Market Outlook
      • 8.3.6.1. Market Size & Forecast
        • 8.3.6.1.1. By Value
      • 8.3.6.2. Market Share & Forecast
        • 8.3.6.2.1. By Technology Type
        • 8.3.6.2.2. By Deployment Type
        • 8.3.6.2.3. By Application

9. Asia Pacific Proximity Marketing Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Technology Type
    • 9.2.2. By Deployment Type
    • 9.2.3. By Application
    • 9.2.4. By Country
  • 9.3. Asia Pacific: Country Analysis
    • 9.3.1. China Proximity Marketing Market Outlook
      • 9.3.1.1. Market Size & Forecast
        • 9.3.1.1.1. By Value
      • 9.3.1.2. Market Share & Forecast
        • 9.3.1.2.1. By Technology Type
        • 9.3.1.2.2. By Deployment Type
        • 9.3.1.2.3. By Application
    • 9.3.2. India Proximity Marketing Market Outlook
      • 9.3.2.1. Market Size & Forecast
        • 9.3.2.1.1. By Value
      • 9.3.2.2. Market Share & Forecast
        • 9.3.2.2.1. By Technology Type
        • 9.3.2.2.2. By Deployment Type
        • 9.3.2.2.3. By Application
    • 9.3.3. Japan Proximity Marketing Market Outlook
      • 9.3.3.1. Market Size & Forecast
        • 9.3.3.1.1. By Value
      • 9.3.3.2. Market Share & Forecast
        • 9.3.3.2.1. By Technology Type
        • 9.3.3.2.2. By Deployment Type
        • 9.3.3.2.3. By Application
    • 9.3.4. South Korea Proximity Marketing Market Outlook
      • 9.3.4.1. Market Size & Forecast
        • 9.3.4.1.1. By Value
      • 9.3.4.2. Market Share & Forecast
        • 9.3.4.2.1. By Technology Type
        • 9.3.4.2.2. By Deployment Type
        • 9.3.4.2.3. By Application
    • 9.3.5. Australia Proximity Marketing Market Outlook
      • 9.3.5.1. Market Size & Forecast
        • 9.3.5.1.1. By Value
      • 9.3.5.2. Market Share & Forecast
        • 9.3.5.2.1. By Technology Type
        • 9.3.5.2.2. By Deployment Type
        • 9.3.5.2.3. By Application
    • 9.3.6. Indonesia Proximity Marketing Market Outlook
      • 9.3.6.1. Market Size & Forecast
        • 9.3.6.1.1. By Value
      • 9.3.6.2. Market Share & Forecast
        • 9.3.6.2.1. By Technology Type
        • 9.3.6.2.2. By Deployment Type
        • 9.3.6.2.3. By Application
    • 9.3.7. Vietnam Proximity Marketing Market Outlook
      • 9.3.7.1. Market Size & Forecast
        • 9.3.7.1.1. By Value
      • 9.3.7.2. Market Share & Forecast
        • 9.3.7.2.1. By Technology Type
        • 9.3.7.2.2. By Deployment Type
        • 9.3.7.2.3. By Application

10. South America Proximity Marketing Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Technology Type
    • 10.2.2. By Deployment Type
    • 10.2.3. By Application
    • 10.2.4. By Country
  • 10.3. South America: Country Analysis
    • 10.3.1. Brazil Proximity Marketing Market Outlook
      • 10.3.1.1. Market Size & Forecast
        • 10.3.1.1.1. By Value
      • 10.3.1.2. Market Share & Forecast
        • 10.3.1.2.1. By Technology Type
        • 10.3.1.2.2. By Deployment Type
        • 10.3.1.2.3. By Application
    • 10.3.2. Colombia Proximity Marketing Market Outlook
      • 10.3.2.1. Market Size & Forecast
        • 10.3.2.1.1. By Value
      • 10.3.2.2. Market Share & Forecast
        • 10.3.2.2.1. By Technology Type
        • 10.3.2.2.2. By Deployment Type
        • 10.3.2.2.3. By Application
    • 10.3.3. Argentina Proximity Marketing Market Outlook
      • 10.3.3.1. Market Size & Forecast
        • 10.3.3.1.1. By Value
      • 10.3.3.2. Market Share & Forecast
        • 10.3.3.2.1. By Technology Type
        • 10.3.3.2.2. By Deployment Type
        • 10.3.3.2.3. By Application
    • 10.3.4. Chile Proximity Marketing Market Outlook
      • 10.3.4.1. Market Size & Forecast
        • 10.3.4.1.1. By Value
      • 10.3.4.2. Market Share & Forecast
        • 10.3.4.2.1. By Technology Type
        • 10.3.4.2.2. By Deployment Type
        • 10.3.4.2.3. By Application

11. Middle East & Africa Proximity Marketing Market Outlook

  • 11.1. Market Size & Forecast
    • 11.1.1. By Value
  • 11.2. Market Share & Forecast
    • 11.2.1. By Technology Type
    • 11.2.2. By Deployment Type
    • 11.2.3. By Application
    • 11.2.4. By Country
  • 11.3. Middle East & Africa: Country Analysis
    • 11.3.1. Saudi Arabia Proximity Marketing Market Outlook
      • 11.3.1.1. Market Size & Forecast
        • 11.3.1.1.1. By Value
      • 11.3.1.2. Market Share & Forecast
        • 11.3.1.2.1. By Technology Type
        • 11.3.1.2.2. By Deployment Type
        • 11.3.1.2.3. By Application
    • 11.3.2. UAE Proximity Marketing Market Outlook
      • 11.3.2.1. Market Size & Forecast
        • 11.3.2.1.1. By Value
      • 11.3.2.2. Market Share & Forecast
        • 11.3.2.2.1. By Technology Type
        • 11.3.2.2.2. By Deployment Type
        • 11.3.2.2.3. By Application
    • 11.3.3. South Africa Proximity Marketing Market Outlook
      • 11.3.3.1. Market Size & Forecast
        • 11.3.3.1.1. By Value
      • 11.3.3.2. Market Share & Forecast
        • 11.3.3.2.1. By Technology Type
        • 11.3.3.2.2. By Deployment Type
        • 11.3.3.2.3. By Application
    • 11.3.4. Turkey Proximity Marketing Market Outlook
      • 11.3.4.1. Market Size & Forecast
        • 11.3.4.1.1. By Value
      • 11.3.4.2. Market Share & Forecast
        • 11.3.4.2.1. By Technology Type
        • 11.3.4.2.2. By Deployment Type
        • 11.3.4.2.3. By Application
    • 11.3.5. Israel Proximity Marketing Market Outlook
      • 11.3.5.1. Market Size & Forecast
        • 11.3.5.1.1. By Value
      • 11.3.5.2. Market Share & Forecast
        • 11.3.5.2.1. By Technology Type
        • 11.3.5.2.2. By Deployment Type
        • 11.3.5.2.3. By Application

12. Market Dynamics

  • 12.1. Drivers
  • 12.2. Challenges

13. Market Trends and Developments

14. Company Profiles

  • 14.1. Samsung Electronics Co., Ltd.
    • 14.1.1. Business Overview
    • 14.1.2. Key Revenue and Financials
    • 14.1.3. Recent Developments
    • 14.1.4. Key Personnel/Key Contact Person
    • 14.1.5. Key Product/Services Offered
  • 14.2. Apple Inc.
    • 14.2.1. Business Overview
    • 14.2.2. Key Revenue and Financials
    • 14.2.3. Recent Developments
    • 14.2.4. Key Personnel/Key Contact Person
    • 14.2.5. Key Product/Services Offered
  • 14.3. Google LLC
    • 14.3.1. Business Overview
    • 14.3.2. Key Revenue and Financials
    • 14.3.3. Recent Developments
    • 14.3.4. Key Personnel/Key Contact Person
    • 14.3.5. Key Product/Services Offered
  • 14.4. Qualcomm Incorporated
    • 14.4.1. Business Overview
    • 14.4.2. Key Revenue and Financials
    • 14.4.3. Recent Developments
    • 14.4.4. Key Personnel/Key Contact Person
    • 14.4.5. Key Product/Services Offered
  • 14.5. Zebra Technologies Corporation
    • 14.5.1. Business Overview
    • 14.5.2. Key Revenue and Financials
    • 14.5.3. Recent Developments
    • 14.5.4. Key Personnel/Key Contact Person
    • 14.5.5. Key Product/Services Offered
  • 14.6. InMarket Media, LLC
    • 14.6.1. Business Overview
    • 14.6.2. Key Revenue and Financials
    • 14.6.3. Recent Developments
    • 14.6.4. Key Personnel/Key Contact Person
    • 14.6.5. Key Product/Services Offered
  • 14.7. Pointr Ltd
    • 14.7.1. Business Overview
    • 14.7.2. Key Revenue and Financials
    • 14.7.3. Recent Developments
    • 14.7.4. Key Personnel/Key Contact Person
    • 14.7.5. Key Product/Services Offered
  • 14.8. Uniqode Phygital, Inc.
    • 14.8.1. Business Overview
    • 14.8.2. Key Revenue and Financials
    • 14.8.3. Recent Developments
    • 14.8.4. Key Personnel/Key Contact Person
    • 14.8.5. Key Product/Services Offered
  • 14.9. Estimote, Inc.
    • 14.9.1. Business Overview
    • 14.9.2. Key Revenue and Financials
    • 14.9.3. Recent Developments
    • 14.9.4. Key Personnel/Key Contact Person
    • 14.9.5. Key Product/Services Offered
  • 14.10. BlueCats Australia Pty Limited
    • 14.10.1. Business Overview
    • 14.10.2. Key Revenue and Financials
    • 14.10.3. Recent Developments
    • 14.10.4. Key Personnel/Key Contact Person
    • 14.10.5. Key Product/Services Offered

15. Strategic Recommendations

16. About Us & Disclaimer