智慧游泳鏡市場 - 2019-2028 年全球產業潛力、趨勢、機會與預測，按地區、競爭細分

全球智慧泳鏡市場在預測期內有成長潛力。該市場的推動因素包括技術進步、擴增實境增強產品支出的增加以及游泳者數量的增加以及全球游泳池數量的增加。例如，泳池和熱水浴缸聯盟估計美國有 1,070 萬個游泳池。住宅泳池1040萬個，公共泳池30.9萬個。總體而言，全國大約每 31 名公民擁有一個泳池。每年有 9,100 萬 16 歲以上的美國人在海洋、湖泊和河流中游泳，佔總人口的近 31%。

創新功能有助於擴大市場

由於智慧泳鏡的需求不斷成長，各公司紛紛在智慧泳鏡方面提出創新技術，以擴大其消費群。例如，Form 於 2022 年推出的最新功能 Workout Builder 使用戶能夠根據自己的特定需求自訂鍛鍊和計畫。使用 Workout Builder 可以完全客製化鍛鍊方案。客戶可以輕鬆輸入他們的鍛鍊訊息，並使用距離、划水次數、努力、練習和設備等子組來微調計劃。客戶還可以使用 Workout Builder 修改由教練創建且目前包含在應用程式中的 1,000 多個計劃。

高訂閱成本可能會阻礙市場成長

市場的主要挑戰之一可能是高昂的訂閱成本。許多公司在消費者使用與護目鏡連接的應用程式一段時間後向其收取費用。例如，Form 的訂閱費用為 228 美元，訂閱期為一整年，用戶可以訪問其指導鍛煉、訓練計劃、影片教程、游泳應用程式和 FORM 游泳社區，該社區允許用戶與其他游泳運動員線上交流。他們還為客戶提供每月 15 美元註冊的選擇，並且至少承諾六個月。由於基本費用相當高，可能會阻礙市場成長。

技術進步促進市場成長

推動市場擴張的關鍵因素是新產品發布的增加和技術發展，從而改善產品供應。例如，廣力宣布將於2022年推出Holoswim 2——AR智慧游泳鏡。Holoswim是一款專為智慧游泳而設計的AR增強型泳鏡，適合各種技能等級的泳鏡。 Holoswim 2 內建的智慧感測器和先進的演算法可以精確檢測所有泳姿類型的即時指標，並在護目鏡上顯示即時數據，無論消費者是為了健身、設定目標還是只是簡單地計算圈數。由於 AR 數據以清晰、簡單的方式顯示在透明 OLED 全像顯示器上，用戶可以在游泳時觀察自己的進度。 Holoswim 2 追蹤、顯示和記錄的參數包括時間、距離、配速、燃燒的卡路里、心率等。游泳後，護目鏡的數據會同步到 Holoswim 應用程式進行審查和分析，包括 SWOLF（衡量游泳效率的分數）和每 100m 的配速，以提高表現並與朋友分享。

可用的客製化

根據給定的市場數據，TechSci Research 可根據公司的具體需求提供客製化服務。該報告可以使用以下自訂選項：

公司資訊

• 其他市場參與者（最多五個）的詳細分析和概況分析。

目錄

第 1 章：產品概述

第 2 章：研究方法

第 3 章：執行摘要

第四章：智慧泳鏡產業企業

第 5 章：全球智慧泳鏡市場展望

• 市場規模及預測
  • 按價值
• 市佔率及預測
  • 按區域市佔率分析

第 6 章：市場動態

• 智慧泳鏡產業驅動力
• 智慧泳鏡產業面臨的挑戰

第 7 章：市場趨勢與發展

第8章 ：智慧泳鏡產業技術發展

第 9 章：涉及的公司

• 公司簡介（含 SWOT）
  • 形式運動公司
  • 菲尼斯公司
  • 廣利科技.

第 10 章：智慧泳鏡產業的未來 - 定性見解

第 11 章：智慧泳鏡的價​​格

第 12 章：關於我們與免責聲明

global smart swim goggles market has the potential to grow in the forecast period. The market can be driven by technological advancement, increasing spendings in AR augmented products, and increasing number of swimmers along with the growing number of swimming pools across the globe. For instance, The Pool & Hot Tub Alliance estimates that there are 10.7 million swimming pools in the United States. There are 10.4 million residential pools and 309,000 public ones. In total, there is roughly one pool for every 31 citizens of the nation. And every year, 91 million Americans over the age of 16 swim in oceans, lakes, and rivers, making up nearly 31% of the population.

Smart swim goggles resemble conventional swim goggles, but they have a number of advanced functions and sensors hidden within. Swimming data like lap count, number of strokes, pace, and total swim time can be tracked and shown. This enables the user to instantly modify and enhance swimming.

Technology for smart swim goggles with a display is relatively new. They can monitor the swimmer's progress while they swim, showing them their statistics and all the information, they require right in front of them. With this information readily available, one can keep an eye on the numbers and make immediate adjustments to their training.

The average cost for a pair of smart swimming goggles with a timer, heads-up display, and access to an app is between USD200 and USD300. But with one of the top brands, customers must pay monthly or yearly subscription fees in order to access all of their products. For example, the Finis smart swim goggle kits, which come with the goggles and access to the app, cost USD199.

Innovative Features are Helping to Expand the Market

Since the demand for smart swim goggles is rising, companies are coming up with innovative technologies in smart swim goggles to expand their consumer base. For instance, Workout Builder, Form's newest feature launched in 2022, enables users to tailor their workouts and program to their specific needs. Complete customization of the workout regimen is possible with Workout Builder. Customers may easily enter their workout information and fine-tune the program using subgroups like distance, stroke, effort level, drills, and equipment. Customers can also modify more than 1,000 programs created by coaches and currently included in the app by using Workout Builder.

High Subscription Cost May Hinder the Market Growth

One of the major challenges in the market could be high subscription cost. Many companies charge a fee from the consumers after a period of time to use the application that is connected to the goggles. For instance, Form charges USD228 for a subscription that lasts a full year and gives users access to their guided workouts, training schedules, video tutorials, swimming app, and FORM swim community, which allows users to communicate with other swimmers online. They also give customers the choice of signing up on a monthly basis for USD15 with a minimum commitment of six months. Since the basic fee is quite high it may act as a hinderance to the market growth.

Technological Advancements to Boost the Market Growth

The key component driving the market expansion is the rise in new product launches and technological developments that result in improved product offerings. For instance, GUANGLI, announced the release of Holoswim 2 - AR Smart Swim Goggles in 2022. Holoswim is an AR-enhanced goggle for swimmers of all skill levels that is designed for smart swimming. Holoswim 2's built-in smart sensors and advanced algorithms precisely detect the live metrics of all stroke types and display real-time data on the goggles whether the consumer is swimming for fitness, setting goals, or simply counting laps. Users can observe their progress while they swim due to the clear and uncomplicated way that the AR data is shown on the transparent OLED holographic display. The parameters that Holoswim 2 tracks, shows, and records include time, distance, pace, calories burned, heart rate, and more. Following a swim, data from the goggle's syncs to the Holoswim App for review and analysis, including SWOLF (a score that measures the swimming efficiency) and pace per 100m, in order to enhance performance and share with friends.

Market Segmentation

The Smart Swim Goggles market is segmented based on region, and competitional landscape. Based on regional market segmentation, the market is divided among North America, Europe, Asia-Pacific, South America, and Middle East & Africa.

Company Profiles

Form Athletica Inc., Finis, Inc., and Guangli Tech. are among the major market players in the global smart swim goggles market.

Report Scope:

In this report, the Global Smart Swim Goggles market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Smart Swim Goggles Market, By Region:

• North America
• Europe
• Asia-Pacific
• South America
• Middle East & Africa

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Smart Swim Goggles market.

Available Customizations

With the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

• Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Product Overview

2. Research Methodology

3. Executive Summary

4. Companies in Smart Swim Goggles Industry

5. Global Smart Swim Goggles Market Outlook

• 5.1. Market Size & Forecast
  • 5.1.1. By Value
• 5.2. Market Share & Forecast
  • 5.2.1. By Regional Market Share Analysis
    • 5.2.1.1. North America Market Share Analysis
    • 5.2.1.2. South America Market Share Analysis
    • 5.2.1.3. Middle East & Africa Market Share Analysis
    • 5.2.1.4. Europe Market Share Analysis
    • 5.2.1.5. Asia -Pacific Market Share Analysis

6. Market Dynamics

• 6.1. Drivers in Smart Swim Goggles Industry
• 6.2. Challenges in Smart Swim Goggles Industry

7. Market Trends and Developments

8. Technological Developments in Smart Swim Goggles Industry

9. Companies Involved

• 9.1. Company Profiles (Including SWOT)
  • 9.1.1. Form Athletica Inc.
  • 9.1.2. Finis, Inc.
  • 9.1.3. Guangli Tech.

10. Future of Smart Swim Goggles Industry - Qualitative Insights

11. Prices of Smart Swim Goggles

12. About Us and Disclaimer