封面
市場調查報告書
商品編碼
1807804

2025年全球行銷研究與分析服務市場報告

Marketing Research And Analysis Services Global Market Report 2025

出版日期: | 出版商: The Business Research Company | 英文 250 Pages | 商品交期: 2-10個工作天內

價格
簡介目錄

數位化預計將成為市場研究和分析服務市場的主要驅動力。數位化是指利用數位技術轉變經營模式、創造新的收益來源和提供更高的價值。市場研究和分析服務領域擴大採用數位化方法,這推動了市場分析、定價策略、通路管理和其他能力的改進。值得注意的是,根據國際數據公司的一份報告,全球數位化支出預計將在未來五年以 16.3% 的複合年成長率成長,到 2026 年將達到 3.4 兆美元。美國將在數位化支出方面領先,預計到 2025 年將超過 1 兆美元,突顯了全球數位化趨勢及其對市場研究和分析服務市場的影響。

人工智慧已成為市場研究與分析服務業的一大趨勢。網路使用量的激增使企業能夠在線上銷售產品,消費者在做出購買決策之前可以參考評論、問捲和問卷調查。人工智慧在簡化這些應用的現場互動方面發揮關鍵作用。值得注意的例子包括 Google Home、Amazon Echo 以及其他將人工智慧融入市場分析流程的聊天機器人。人工智慧的應用正在顯著改變市場分析,以更有效率、數據驅動的方法取代傳統的調查方法。隨著對人工智慧工具和社群媒體平台的依賴程度不斷提高,資料科學家將在收集消費者行為模式的寶貴見解方面發揮關鍵作用,預計這將進一步刺激人工智慧在市場研究與分析服務市場的應用。

市場研究和分析服務市場的主要企業正在積極採用人工智慧研究工具來最佳化業務並最大化收益。人工智慧研究工具利用演算法來自動化和增強研究過程的各個方面,從而促進更有效率的數據分析和公正的決策。例如,Prelaunch.com 推出了一款人工智慧市場研究工具,這是一款人工智慧助手,旨在透過快速評估客戶回饋來幫助企業識別競爭對手。該工具可自動執行耗時的任務,並提供人工智慧頁面建立器、研究摘要和人工智慧競爭研究工具等功能。

目錄

第1章執行摘要

第2章 市場特徵

第3章 市場趨勢與策略

第4章 市場:宏觀經濟情景,包括利率、通膨、地緣政治、貿易戰和關稅,以及新冠疫情和復甦對市場的影響

第5章 全球成長分析與策略分析框架

  • 全球市場研究與分析服務:PESTEL分析(政治、社會、技術、環境、法律因素、促進因素與限制因素)
  • 最終用途產業分析
  • 全球市場研究與分析服務市場:成長率分析
  • 2019 年至 2024 年全球市場研究與分析服務市場規模及成長
  • 2024-2029 年及 2034 年全球市場研究與分析服務市場規模及成長預測
  • 全球市場研究與分析服務:總目標市場(TAM)

第6章市場區隔

  • 全球市場研究與分析服務市場:依類型、實際及預測,2019-2024 年、2024-2029 年、2034 年
  • 量化研究
  • 定性研究
  • 全球行銷研究與分析服務市場(調查來源、實際及預測),2019-2024 年、2024-2029 年、2034 年
  • 初步調查
  • 二次調查
  • 全球市場研究與分析服務市場:依最終用途產業分類,實際及預測,2019-2024 年、2024-2029 年、2034 年
  • IT服務
  • 製造業
  • 金融服務
  • 建造
  • 衛生保健
  • 其他最終用途產業
  • 全球市場研究與分析服務市場定量研究細分,按類型、實際結果和預測,2019-2024 年、2024-2029 年、2034 年
  • 調查和問卷
  • 線上調查和基於網路的研究
  • 統計分析與資料探勘
  • 全球市場研究與分析服務市場,質性研究細分,依類型、實際及預測,2019-2024 年、2024-2029 年、2034 年
  • 焦點小組和深度訪談
  • 民族誌研究與觀察
  • 內容分析與主題分析

第7章 區域和國家分析

  • 全球市場研究與分析服務市場:按地區、實際結果及預測,2019-2024 年、2024-2029 年、2034 年
  • 全球市場研究與分析服務市場:依國家分類、實際結果及預測(2019-2024 年、2024-2029 年預測、2034 年預測)

第8章 亞太市場

第9章:中國市場

第10章 印度市場

第11章 日本市場

第12章:澳洲市場

第13章 印尼市場

第14章 韓國市場

第15章:西歐市場

第16章英國市場

第17章:德國市場

第18章:法國市場

第19章:義大利市場

第20章:西班牙市場

第21章 東歐市場

第22章 俄羅斯市場

第23章 北美市場

第24章美國市場

第25章:加拿大市場

第26章 南美洲市場

第27章:巴西市場

第28章 中東市場

第29章:非洲市場

第30章:競爭格局與公司概況

  • 市場研究與分析服務市場:競爭格局
  • 市場研究與分析服務市場:公司簡介
    • Gartner, Inc Overview, Products and Services, Strategy and Financial Analysis
    • S&P Global Inc Overview, Products and Services, Strategy and Financial Analysis
    • Ipsos Group SA Overview, Products and Services, Strategy and Financial Analysis
    • Moodys Corporation Overview, Products and Services, Strategy and Financial Analysis
    • GFK SE Overview, Products and Services, Strategy and Financial Analysis

第31章:其他領先和創新企業

  • Mintel
  • INTAGE Inc.
  • Forrester Research Inc.
  • GlobalData Plc
  • Global Vox Populi
  • Kantar IMRB
  • RNB Research
  • Market Xcel Data Matrix Private Limited
  • Majestic MRSS
  • Nielson
  • Hub of China
  • SIS International Research
  • Escalent
  • CIPMR
  • Adept Research

第 32 章全球市場競爭基準化分析與儀表板

第33章 重大併購

第34章近期市場趨勢

第 35 章:高潛力市場國家、細分市場與策略

  • 2029 年市場研究與分析服務市場:提供新機會的國家
  • 2029 年市場研究與分析服務市場:細分領域帶來新機會
  • 2029 年市場研究與分析服務市場:成長策略
    • 基於市場趨勢的策略
    • 競爭對手的策略

第36章 附錄

簡介目錄
Product Code: r25770u

Marketing research is a systematic process involving the collection, recording, and analysis of both qualitative and quantitative data related to marketing products and service issues. Marketing analysis, on the other hand, is the examination of data from a company's marketing efforts to assess their effectiveness.

The main types of marketing research and analysis include quantitative and qualitative research. Quantitative research involves the systematic examination of phenomena through the collection of measurable data, utilizing statistical, mathematical, or computer methodologies. Sources in marketing research and analysis can be categorized as primary research (direct data collection) and secondary research (utilizing existing data). These activities span across various sectors, including IT services, manufacturing, financial services, construction, healthcare, and others.

Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.

The sharp rise in U.S. tariffs and the ensuing trade tensions in spring 2025 are taking a toll on the professional services sector, especially within legal, consulting, architectural, and engineering fields. Increased duties on imported technology, software, office hardware, and digital infrastructure have pushed up operational costs for firms that rely on global systems and resources. Cross-border consulting engagements are experiencing delays and higher expenses due to elevated travel costs and limited access to international data and tools. Moreover, industries heavily impacted by tariffs such as manufacturing, construction, and logistics are reducing their reliance on outsourced services, dampening demand for professional support. In response, service providers are reassessing pricing models, strengthening ties with domestic vendors, and accelerating the adoption of AI and automation to maintain profitability and client satisfaction in an increasingly volatile environment.

The marketing research and analysis services market research report is one of a series of new reports from The Business Research Company that provides marketing research and analysis services market statistics, including marketing research and analysis services industry, global marketing research and analysis services market size, regional shares, competitors with a marketing research and analysis services market share, detailed marketing research and analysis services market segments, market trends and opportunities, and any further data you may need to thrive in the marketing research and analysis services industry. This market research and analysis services market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The marketing research and analysis services market size has grown steadily in recent years. It will grow from $81.27 billion in 2024 to $84.46 billion in 2025 at a compound annual growth rate (CAGR) of 3.9%. The growth in the historic period can be attributed to rise in research and development (R&D) investments, strong economic growth in emerging markets, increased internet penetration, increase in consumption of big data and rapid urbanization.

The marketing research and analysis services market size is expected to see steady growth in the next few years. It will grow to $100.48 billion in 2029 at a compound annual growth rate (CAGR) of 4.4%. The growth in the forecast period can be attributed to increase in digitalization, increase in data driven businesses, increasing focus on customer satisfaction and increasing demand for sampling. Major trends in the forecast period include leveraging artificial intelligence for efficient, accurate and low-cost data collection, adopting agile market research methodologies, investing in virtual reality technology, focusing on innovative and advanced sampling techniques and methods, adopting micro surveys, to garner quick, real-time insights from respondents, adopting longitudinal research and tracking, focusing on social listening and leveraging blockchain to increase participation rates, improve quality and to address privacy concerns.

The forecast of 4.4% growth over the next five years reflects a modest reduction of 0.3% from the previous estimate for this market. This reduction is primarily due to the impact of tariffs between the US and other countries. Trade tensions may disrupt U.S. analysts by inflating prices for predictive modeling software and cross-channel attribution tools developed in Switzerland and Estonia, potentially slowing insights generation while increasing market intelligence costs. The effect will also be felt more widely due to reciprocal tariffs and the negative effect on the global economy and trade due to increased trade tensions and restrictions.

Companies across various industries are prioritizing the enhancement of profits and the expansion of their consumer base through a strong focus on customer satisfaction. This strategic approach is expected to play a significant role in driving the growth of the marketing research and analysis services industry in the coming years. Customer satisfaction directly contributes to increased revenues, profitability, and improved customer retention levels. Marketing research and analysis services enable companies to achieve these objectives by providing insights into target customers, assessing key competitors, monitoring customer satisfaction across multiple channels, identifying areas for business improvement, and refining overall business strategies.

The growth of digitization is anticipated to be a key driver for the marketing research and analysis services market in the future. Digitization involves leveraging digital technologies to transform business models, create new revenue streams, and offer enhanced value. As businesses increasingly adopt digital approaches, the marketing research and analysis services sector is witnessing improved capabilities in market analytics, pricing strategies, and channel management. Notably, the International Data Corporation reports that global digitization spending is expected to grow at a compound annual growth rate (CAGR) of 16.3% over the next five years, reaching $3.4 trillion in 2026. The United States is projected to lead in digitization spending, surpassing $1 trillion by 2025, highlighting the global trend toward digitization and its impact on the marketing research and analysis services market.

Artificial intelligence emerges as a prominent trend in the marketing research and analysis services industry. The surge in internet usage has prompted companies to make their products available online, leading consumers to rely on reviews, surveys, and questionnaires before making purchase decisions. AI plays a crucial role in streamlining field engagement for these applications. Notable examples include Google Home, Amazon's Echo, and other chatbots that incorporate AI into market analysis processes. The adoption of AI is significantly transforming market analysis by replacing traditional research methods with more efficient and data-driven approaches. As the reliance on AI tools and social media platforms grows, data scientists are expected to play a pivotal role in gathering valuable insights into consumer behavior patterns, further fueling the popularity of artificial intelligence in the marketing research and analysis services market.

Major companies in the marketing research and analysis services market are actively introducing AI-powered research tools to optimize their operations and maximize revenues. AI-powered research tools leverage algorithms to automate and enhance various aspects of the research process, facilitating more efficient data analysis and unbiased decision-making. For example, Prelaunch.com launched its AI Market Research Tool, an AI-powered assistant designed to help companies identify rivals by quickly evaluating customer feedback. The tool automates time-consuming tasks and offers features such as an AI page builder, survey summaries, and AI competitor research tools.

In January 2024, Radius Global Market Research, a market research company based in the U.S., acquired Strive Insight Limited for an undisclosed sum. The acquisition is intended to boost Radius's capacity to provide in-depth insights and solutions for its clients. It will enable Radius to expand its global presence, enhance its data analytics expertise, and offer more tailored, actionable market research services. Strive Insight Limited is a UK-based market research company.

Major companies operating in the marketing research and analysis services market include Gartner, Inc, S&P Global Inc, Ipsos Group S.A., Moodys Corporation, GFK SE, Mintel, INTAGE Inc., Forrester Research Inc., GlobalData Plc, Global Vox Populi, Kantar IMRB, RNB Research, Market Xcel Data Matrix Private Limited, Majestic MRSS, Nielson, Hub of China, SIS International Research, Escalent, CIPMR, Adept Research, Tiny CX Freeform, Populix, Dataspring, Inkwood Research, Strategic Focus Research and Consultancy Ltd., QualWorld Asia, Acorn Marketing & Research Consultants Pte Ltd, Blackbox Research, My Source Solutions, Stitch Marketing Research, Dynamic Search Sdn. Bhd., Cardas Research & Consulting Sdn Bhd, The Research Alliance, Axanteus Research and Consumer Behavior Research Co., Ltd, Euromonitor International, IFF Research, Pharma Intelligence, Dunnhumby, AMR Advanced Market Research GmbH, Business Analytica, Ateliar Market Research, Inquiry Market research, MAP Marketing Research, MAGRAM Market Research, Prodege LLC, Westat, NPD Group, Inc., ORC International Inc., Dynata, IQVIA, Proactive Worldwide, Comscore, Information Resources, Inc., Bauman Research & Consulting LLC, Datum Internacional S.A., StatMark Group S.A., Brazil Market research, Ad hoc research and al bar research, C&O Marketing, Insight Scouts Research & Consultancy

North America was the largest region in the marketing research and analysis services market in 2024. Western Europe was the second largest region in the marketing research and analysis services market share. The regions covered in the marketing research and analysis services market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

The countries covered in the marketing research and analysis services market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Italy, Canada, Spain

The marketing research and analysis services market consists of revenue earned by entities that are engaged in systematical gathering, recording, tabulating, and presenting marketing data. Marketing research and analysis services include marketing & management analytics and consumer insights The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Marketing Research And Analysis Services Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on marketing research and analysis services market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

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Where is the largest and fastest growing market for marketing research and analysis services ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The marketing research and analysis services market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

  • The market characteristics section of the report defines and explains the market.
  • The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
  • The forecasts are made after considering the major factors currently impacting the market. These include:

The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.

  • Market segmentations break down the market into sub markets.
  • The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
  • The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
  • The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.

Scope

  • Markets Covered:1) By Type: Quantitative Research, Qualitative Research
  • 2) By Research Source: Primary Research, Secondary Research
  • 3) By End Use Industry: IT Services, Manufacturing, Financial Services, Construction, Healthcare, Other End Use Industries
  • Subsegments:
  • 1) By Quantitative Research: Surveys And Questionnaires; Online Polls And Web-Based Research; Statistical Analysis And Data Mining
  • 2) By Qualitative Research: Focus Groups And In-Depth Interviews; Ethnographic Studies And Observations; Content Analysis And Thematic Analysis
  • Companies Mentioned: Gartner, Inc; S&P Global Inc; Ipsos Group S.A.; Moodys Corporation; GFK SE; Mintel; INTAGE Inc.; Forrester Research Inc.; GlobalData Plc; Global Vox Populi; Kantar IMRB; RNB Research; Market Xcel Data Matrix Private Limited; Majestic MRSS; Nielson; Hub of China; SIS International Research; Escalent; CIPMR; Adept Research; Tiny CX Freeform; Populix; Dataspring; Inkwood Research; Strategic Focus Research and Consultancy Ltd.; QualWorld Asia; Acorn Marketing & Research Consultants Pte Ltd; Blackbox Research; My Source Solutions; Stitch Marketing Research; Dynamic Search Sdn. Bhd.; Cardas Research & Consulting Sdn Bhd; The Research Alliance; Axanteus Research and Consumer Behavior Research Co., Ltd; Euromonitor International; IFF Research; Pharma Intelligence; Dunnhumby; AMR Advanced Market Research GmbH; Business Analytica; Ateliar Market Research; Inquiry Market research; MAP Marketing Research; MAGRAM Market Research; Prodege LLC; Westat; NPD Group, Inc.; ORC International Inc.; Dynata; IQVIA; Proactive Worldwide; Comscore; Information Resources, Inc.; Bauman Research & Consulting LLC; Datum Internacional S.A.; StatMark Group S.A.; Brazil Market research; Ad hoc research and al bar research; C&O Marketing; Insight Scouts Research & Consultancy
  • Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain.
  • Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
  • Time Series: Five years historic and ten years forecast.
  • Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
  • Data Segmentations: country and regional historic and forecast data, market share of competitors, market segments.
  • Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
  • Delivery Format: PDF, Word and Excel Data Dashboard.

Table of Contents

1. Executive Summary

2. Marketing Research And Analysis Services Market Characteristics

3. Marketing Research And Analysis Services Market Trends And Strategies

4. Marketing Research And Analysis Services Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Trade Wars and Tariffs, And Covid And Recovery On The Market

  • 4.1. Supply Chain Impact from Tariff War & Trade Protectionism

5. Global Marketing Research And Analysis Services Growth Analysis And Strategic Analysis Framework

  • 5.1. Global Marketing Research And Analysis Services PESTEL Analysis (Political, Social, Technological, Environmental and Legal Factors, Drivers and Restraints)
  • 5.2. Analysis Of End Use Industries
  • 5.3. Global Marketing Research And Analysis Services Market Growth Rate Analysis
  • 5.4. Global Marketing Research And Analysis Services Historic Market Size and Growth, 2019 - 2024, Value ($ Billion)
  • 5.5. Global Marketing Research And Analysis Services Forecast Market Size and Growth, 2024 - 2029, 2034F, Value ($ Billion)
  • 5.6. Global Marketing Research And Analysis Services Total Addressable Market (TAM)

6. Marketing Research And Analysis Services Market Segmentation

  • 6.1. Global Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • Quantitative Research
  • Qualitative Research
  • 6.2. Global Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • Primary Research
  • Secondary Research
  • 6.3. Global Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • IT Services
  • Manufacturing
  • Financial Services
  • Construction
  • Healthcare
  • Other End Use Industries
  • 6.4. Global Marketing Research And Analysis Services Market, Sub-Segmentation Of Quantitative Research, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • Surveys And Questionnaires
  • Online Polls And Web-Based Research
  • Statistical Analysis And Data Mining
  • 6.5. Global Marketing Research And Analysis Services Market, Sub-Segmentation Of Qualitative Research, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • Focus Groups And In-Depth Interviews
  • Ethnographic Studies And Observations
  • Content Analysis And Thematic Analysis

7. Marketing Research And Analysis Services Market Regional And Country Analysis

  • 7.1. Global Marketing Research And Analysis Services Market, Split By Region, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 7.2. Global Marketing Research And Analysis Services Market, Split By Country, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

8. Asia-Pacific Marketing Research And Analysis Services Market

  • 8.1. Asia-Pacific Marketing Research And Analysis Services Market Overview
  • Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
  • 8.2. Asia-Pacific Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 8.3. Asia-Pacific Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 8.4. Asia-Pacific Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

9. China Marketing Research And Analysis Services Market

  • 9.1. China Marketing Research And Analysis Services Market Overview
  • 9.2. China Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
  • 9.3. China Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
  • 9.4. China Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion

10. India Marketing Research And Analysis Services Market

  • 10.1. India Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 10.2. India Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 10.3. India Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

11. Japan Marketing Research And Analysis Services Market

  • 11.1. Japan Marketing Research And Analysis Services Market Overview
  • 11.2. Japan Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 11.3. Japan Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 11.4. Japan Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

12. Australia Marketing Research And Analysis Services Market

  • 12.1. Australia Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 12.2. Australia Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 12.3. Australia Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

13. Indonesia Marketing Research And Analysis Services Market

  • 13.1. Indonesia Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 13.2. Indonesia Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 13.3. Indonesia Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

14. South Korea Marketing Research And Analysis Services Market

  • 14.1. South Korea Marketing Research And Analysis Services Market Overview
  • 14.2. South Korea Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 14.3. South Korea Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 14.4. South Korea Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

15. Western Europe Marketing Research And Analysis Services Market

  • 15.1. Western Europe Marketing Research And Analysis Services Market Overview
  • 15.2. Western Europe Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 15.3. Western Europe Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 15.4. Western Europe Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

16. UK Marketing Research And Analysis Services Market

  • 16.1. UK Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 16.2. UK Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 16.3. UK Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

17. Germany Marketing Research And Analysis Services Market

  • 17.1. Germany Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 17.2. Germany Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 17.3. Germany Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

18. France Marketing Research And Analysis Services Market

  • 18.1. France Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 18.2. France Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 18.3. France Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

19. Italy Marketing Research And Analysis Services Market

  • 19.1. Italy Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 19.2. Italy Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 19.3. Italy Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

20. Spain Marketing Research And Analysis Services Market

  • 20.1. Spain Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 20.2. Spain Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 20.3. Spain Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

21. Eastern Europe Marketing Research And Analysis Services Market

  • 21.1. Eastern Europe Marketing Research And Analysis Services Market Overview
  • 21.2. Eastern Europe Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 21.3. Eastern Europe Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 21.4. Eastern Europe Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

22. Russia Marketing Research And Analysis Services Market

  • 22.1. Russia Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 22.2. Russia Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 22.3. Russia Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

23. North America Marketing Research And Analysis Services Market

  • 23.1. North America Marketing Research And Analysis Services Market Overview
  • 23.2. North America Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 23.3. North America Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 23.4. North America Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

24. USA Marketing Research And Analysis Services Market

  • 24.1. USA Marketing Research And Analysis Services Market Overview
  • 24.2. USA Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 24.3. USA Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 24.4. USA Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

25. Canada Marketing Research And Analysis Services Market

  • 25.1. Canada Marketing Research And Analysis Services Market Overview
  • 25.2. Canada Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 25.3. Canada Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 25.4. Canada Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

26. South America Marketing Research And Analysis Services Market

  • 26.1. South America Marketing Research And Analysis Services Market Overview
  • 26.2. South America Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 26.3. South America Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 26.4. South America Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

27. Brazil Marketing Research And Analysis Services Market

  • 27.1. Brazil Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 27.2. Brazil Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 27.3. Brazil Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

28. Middle East Marketing Research And Analysis Services Market

  • 28.1. Middle East Marketing Research And Analysis Services Market Overview
  • 28.2. Middle East Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 28.3. Middle East Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 28.4. Middle East Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

29. Africa Marketing Research And Analysis Services Market

  • 29.1. Africa Marketing Research And Analysis Services Market Overview
  • 29.2. Africa Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 29.3. Africa Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 29.4. Africa Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

30. Marketing Research And Analysis Services Market Competitive Landscape And Company Profiles

  • 30.1. Marketing Research And Analysis Services Market Competitive Landscape
  • 30.2. Marketing Research And Analysis Services Market Company Profiles
    • 30.2.1. Gartner, Inc Overview, Products and Services, Strategy and Financial Analysis
    • 30.2.2. S&P Global Inc Overview, Products and Services, Strategy and Financial Analysis
    • 30.2.3. Ipsos Group S.A. Overview, Products and Services, Strategy and Financial Analysis
    • 30.2.4. Moodys Corporation Overview, Products and Services, Strategy and Financial Analysis
    • 30.2.5. GFK SE Overview, Products and Services, Strategy and Financial Analysis

31. Marketing Research And Analysis Services Market Other Major And Innovative Companies

  • 31.1. Mintel
  • 31.2. INTAGE Inc.
  • 31.3. Forrester Research Inc.
  • 31.4. GlobalData Plc
  • 31.5. Global Vox Populi
  • 31.6. Kantar IMRB
  • 31.7. RNB Research
  • 31.8. Market Xcel Data Matrix Private Limited
  • 31.9. Majestic MRSS
  • 31.10. Nielson
  • 31.11. Hub of China
  • 31.12. SIS International Research
  • 31.13. Escalent
  • 31.14. CIPMR
  • 31.15. Adept Research

32. Global Marketing Research And Analysis Services Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Marketing Research And Analysis Services Market

34. Recent Developments In The Marketing Research And Analysis Services Market

35. Marketing Research And Analysis Services Market High Potential Countries, Segments and Strategies

  • 35.1 Marketing Research And Analysis Services Market In 2029 - Countries Offering Most New Opportunities
  • 35.2 Marketing Research And Analysis Services Market In 2029 - Segments Offering Most New Opportunities
  • 35.3 Marketing Research And Analysis Services Market In 2029 - Growth Strategies
    • 35.3.1 Market Trend Based Strategies
    • 35.3.2 Competitor Strategies

36. Appendix

  • 36.1. Abbreviations
  • 36.2. Currencies
  • 36.3. Historic And Forecast Inflation Rates
  • 36.4. Research Inquiries
  • 36.5. The Business Research Company
  • 36.6. Copyright And Disclaimer