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市場調查報告書
商品編碼
2102641
數位產品通行證解決方案市場預測至2034年-按部署模式、通行證類型、技術、資料媒體、最終用戶和地區分類的全球分析Digital Product Passport Solutions Market Forecasts to 2034 - Global Analysis By Deployment, Passport Type, Technology, Data Carrier, End User, and Geography |
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根據 Stratistics MRC 的數據,全球數位產品護照解決方案市場預計將在 2026 年達到 24 億美元,並在預測期內以 26.6% 的複合年成長率成長,到 2034 年達到 158 億美元。
數位產品護照解決方案是一個軟體平台,用於產生和管理安全的數位記錄,其中包含有關產品來源、材料成分、製造歷史、環境影響、可維修性、維護、回收和法規遵從性的詳細資訊。這些解決方案利用雲端運算、QR碼、RFID、區塊鏈和物聯網等技術,實現產品可追溯性和跨整個價值鏈的資料共用。數位產品護照解決方案支持循環經濟計劃、供應鏈透明度和永續產品管理。日益嚴格的監管要求和企業對永續發展的承諾正在加速其在全球的應用。
加強對數位可追溯性的監管要求
政府和行業監管機構對數位溯源提出了更嚴格的監管要求,這推動了該市場的發展。這些要求企業必須提供高度透明的產品訊息,包括其來源、成分和生命週期。數位產品護照透過將標準化資料直接嵌入產品,幫助企業實現合規。電池、紡織品和電子產品等產業尤其面臨實施溯源解決方案的巨大壓力。消費者對透明度的需求也進一步提升了對數位護照的需求。這些監管要求共同推動了多個行業採用數位產品護照的強勁勢頭。
與舊有系統整合面臨的挑戰
一個主要的限制因素是難以將數位護照解決方案與傳統IT系統整合。許多公司仍然依賴過時的基礎設施,這些設施難以支援先進的溯源平台。整合需要對軟體升級、資料統一和員工培訓進行大量投資。中小企業往往缺乏有效管理這些過渡所需的資源。協調不同系統的複雜度也拖慢了部署進度。因此,與舊有系統整合相關的挑戰仍然是廣泛採用數位護照解決方案的一大障礙。
基於雲端的護照管理平台
基於雲端的護照管理平台在擴充性和效率方面提供了巨大的機會。這些平台使企業能夠無縫地儲存、更新和共用其全球供應鏈中的產品資料。雲端解決方案降低了基礎設施成本,並為各種規模的企業提供了柔軟性。它們還支援即時更新,並確保符合不斷變化的法規。技術供應商和製造商之間的夥伴關係正在加速雲端解決方案的普及。這一機遇可望重新定義數位產品護照的處理方式。
缺乏全球互通性標準
不同地區和產業各自發展的獨特框架導致了碎片化。缺乏統一標準,跨境貿易和合規將變得更加複雜。企業為了符合多個司法管轄區的規定而調整解決方案,會產生更高的成本。這種不一致性削弱了數位護照系統的效率。除非實現全球統一,否則互通性挑戰將持續阻礙經濟成長。
新冠疫情擾亂了供應鏈,凸顯了產品生命週期各環節透明度的必要性。在全球封鎖期間,企業難以追蹤原料並確保合規性。數位產品護照作為一種增強韌性和透明度的工具而備受關注。各國政府在其復甦計畫中強調了可追溯性,進一步凸顯了數位化解決方案的重要性。在危機期間,消費者對永續性和安全性的意識增強,推動了對高度透明產品數據的需求成長。總而言之,新冠疫情加速了數位護照快速部署的必要性。
在預測期內,電池護照細分市場預計將佔據最大的市場佔有率。
鑑於歐洲法規結構強制要求使用電池護照,預計在預測期內,電池護照細分市場將佔據最大的市場佔有率。電池護照提供有關原料、可回收性和碳足跡的詳細資訊。汽車產業,尤其是電動車製造商,正在推動電池護照的普及應用。遵守歐盟法規確保了對電池護照解決方案的強勁需求。對電池回收基礎設施的投資進一步鞏固了該細分市場的主導地位。因此,電池護照將繼續成為數位產品護照市場的基礎。
預計在預測期內,數位浮水印領域將實現最高的複合年成長率。
在預測期內,由於其多功能性和易於整合,數位浮水印領域預計將呈現最高的成長率。數位浮水印可以直接嵌入包裝和產品中,從而實現對生命週期資料的即時存取。日常消費品(FMCG) 公司正在採用浮水印來提升消費者參與度並增強永續發展報告。掃描技術的進步使得企業和消費者都能更輕鬆地使用浮水印。與其他認證解決方案相比,較低的實施成本也加速了水印的普及。因此,數位浮水印在市場上實現了最高的複合年成長率 (CAGR)。
在預測期內,由於其健全的法規結構和早期應用舉措,歐洲地區預計將佔據最大的市場佔有率。歐盟強制要求在電池和紡織品等行業實施數位產品護照。德國、法國和北歐國家的領導企業正在大力投資合規解決方案。與其他地區相比,歐洲消費者的意識和對透明度的需求更高。數位溯源的基礎設施也更加完善,為大規模應用提供了支援。這些因素共同鞏固了歐洲在市場上的主導地位。
在預測期內,亞太地區預計將呈現最高的複合年成長率,這主要得益於永續性舉措的持續推進。中國、日本和韓國等國家正在投資數位護照技術,以提升供應鏈透明度。消費者對環保和可追溯產品的需求日益成長,推動了相關技術的普及。各國政府正在實施扶持措施,以促進數位化溯源。當地企業也不斷拓展解決方案,以滿足國內和出口需求。這種充滿活力的環境使亞太地區成為成長最快的區域市場。
According to Stratistics MRC, the Global Digital Product Passport Solutions Market is accounted for $2.4 billion in 2026 and is expected to reach $15.8 billion by 2034 growing at a CAGR of 26.6% during the forecast period. Digital product passport solutions are software platforms that generate and manage secure digital records containing detailed information about a product's origin, material composition, manufacturing history, environmental footprint, repairability, maintenance, recycling, and regulatory compliance. These solutions use technologies such as cloud computing, QR codes, RFID, blockchain, and IoT to enable product traceability and data sharing across the value chain. Digital product passport solutions support circular economy initiatives, supply chain transparency, and sustainable product management. Increasing regulatory requirements and corporate sustainability initiatives are accelerating global adoption.
Increasing digital traceability mandates
The market is being driven by increasing digital traceability mandates imposed by governments and industry regulators. These mandates require companies to provide transparent information about product origin, composition, and lifecycle. Digital product passports enable compliance by embedding standardized data directly into products. Industries such as batteries, textiles, and electronics are under particular pressure to adopt traceability solutions. Consumer demand for transparency further reinforces the need for digital passports. Collectively, these mandates ensure strong momentum for adoption across multiple sectors.
Legacy system integration challenges
A major restraint is the difficulty of integrating digital passport solutions with legacy IT systems. Many companies still rely on outdated infrastructure that cannot easily support advanced traceability platforms. Integration requires significant investment in software upgrades, data harmonization, and employee training. Smaller firms often lack the resources to manage these transitions effectively. The complexity of aligning diverse systems slows down implementation timelines. As a result, legacy integration challenges remain a barrier to widespread adoption.
Cloud-based passport management platforms
Cloud-based passport management platforms present a major opportunity for scalability and efficiency. These platforms allow companies to store, update, and share product data seamlessly across global supply chains. Cloud solutions reduce infrastructure costs and provide flexibility for businesses of all sizes. They also enable real-time updates, ensuring compliance with evolving regulations. Partnerships between technology providers and manufacturers are accelerating the rollout of cloud-based solutions. This opportunity is expected to reshape the digital product passport landscape.
Lack of global interoperability standards
Different regions and industries are developing their own frameworks, leading to fragmentation. Without harmonized standards, cross-border trade and compliance become more complex. Companies face higher costs to adapt solutions for multiple jurisdictions. This inconsistency undermines the efficiency of digital passport systems. Unless global alignment is achieved, interoperability challenges will continue to hinder growth.
The Covid-19 pandemic disrupted supply chains and highlighted the need for greater transparency in product lifecycles. Companies struggled to track materials and ensure compliance during global lockdowns. Digital product passports gained attention as tools to enhance resilience and visibility. Governments emphasized traceability in recovery plans, reinforcing the importance of digital solutions. Consumer awareness of sustainability and safety increased during the crisis, boosting demand for transparent product data. Overall, Covid-19 accelerated the urgency for digital passport adoption.
The battery passports segment is expected to be the largest during the forecast period
The battery passports segment is expected to account for the largest market share during the forecast period as regulatory frameworks in Europe mandate their use. Battery passports provide detailed information on materials, recycling potential, and carbon footprint. The automotive industry, particularly electric vehicle manufacturers, is driving adoption. Compliance with EU regulations ensures strong demand for battery passport solutions. Investments in battery recycling infrastructure further support this segment's dominance. Consequently, battery passports remain the cornerstone of the digital product passport market.
The digital watermarks segment is expected to have the highest CAGR during the forecast period
Over the forecast period, the digital watermarks segment is predicted to witness the highest growth rate due to its versatility and ease of integration. Digital watermarks can be embedded directly into packaging and products, enabling instant access to lifecycle data. FMCG companies are adopting watermarks to enhance consumer engagement and sustainability reporting. Advances in scanning technologies make watermarks more accessible to both businesses and consumers. Their low-cost implementation compared to other passport solutions accelerates adoption. As a result, digital watermarks achieve the fastest CAGR in the market.
During the forecast period, the Europe region is expected to hold the largest market share owing to strong regulatory frameworks and early adoption initiatives. The European Union has mandated digital product passports for sectors such as batteries and textiles. Leading companies in Germany, France, and the Nordics are investing heavily in compliance solutions. Consumer awareness and demand for transparency are higher in Europe compared to other regions. Infrastructure for digital traceability is more advanced, supporting large-scale deployment. These factors collectively secure Europe's leadership in the market.
Over the forecast period, the Asia Pacific region is anticipated to exhibit the highest CAGR driven by growing sustainability initiatives. Countries such as China, Japan, and South Korea are investing in digital passport technologies to enhance supply chain transparency. Rising consumer demand for eco-friendly and traceable products boosts adoption. Governments are introducing supportive policies to encourage digital traceability. Local companies are scaling up solutions to meet both domestic and export requirements. This dynamic environment positions Asia Pacific as the fastest-growing regional market.
Key players in the market
Some of the key players in Digital Product Passport Solutions Market include SAP SE, Siemens AG, IBM Corporation, Oracle Corporation, Dassault Systemes SE, PTC Inc., Kezzler AS, Optel Group, Digimarc Corporation, iPoint-systems GmbH, Schneider Electric SE, Hexagon AB, Accenture plc, Capgemini SE and Tata Consultancy Services Limited.
In March 2026, Siemens AG released version 2.3.0 of its Digital Product Passport SaaS platform, adding automated data verification workflows for the industrial battery sector. The cloud-based software update accelerates compliance serialization ahead of the 2027 mandatory battery QR code framework, capturing end-to-end lifecycle tracking from raw cobalt extraction to material recycling.
In November 2025, SAP SE integrated advanced generative AI Joule agents into its cloud ERP and spend management ecosystems to automate international trade classification and cross-border data structures. The software upgrade enables global manufacturers to harmonize fragmented bill-of-materials data, establishing the foundational digital thread required to fulfill upcoming European Union data disclosure mandates.
In September 2025, Oracle Corporation expanded its supply chain management cloud platform with automated compliance reporting dashboards tailored to circular design metrics. The technical integration links real-time inventory tracking with product-level sustainability attributes, assisting multi-site industrial brands in generating audit-ready lifecycle declarations.
Note: Tables for North America, Europe, APAC, South America, and Rest of the World (RoW) are also represented in the same manner as above.