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市場調查報告書
商品編碼
2035345
永續寵物食品市場預測至2034年-按產品類型、寵物類型、成分類型、性質、包裝類型、分銷管道和地區分類的全球分析Sustainable Pet Food Market Forecasts to 2034 - Global Analysis By Product Type, Pet Type, Ingredient Type, Nature, Packaging Type, Distribution Channel, and By Geography |
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根據 Stratistics MRC 的數據,預計到 2026 年,全球永續寵物食品市場規模將達到 32 億美元,並在預測期內以 7.9% 的複合年成長率成長,到 2034 年將達到 59 億美元。
永續寵物食品是指採用環保原料、符合道德規範的採購方式和環保包裝生產的寵物食品,旨在因應寵物飼養對環境日益成長的影響。該市場涵蓋乾糧、濕糧、點心、功能性食品、替代蛋白、升級再造原料以及採用再生農業原料製成的凍乾產品。隨著人們對氣候變遷的日益關注以及寵物「擬人化」趨勢的不斷增強,消費者要求寵物食品能夠兼顧伴侶動物的健康與地球的健康,這正在改變傳統寵物食品的生產方式。
消費者對寵物食品對環境影響的認知不斷提高
寵物飼主越來越意識到傳統肉類寵物食品對溫室氣體排放、土地利用和水資源消耗的巨大影響。研究表明,全球寵物食品產業對環境的影響幾乎佔畜牧業的三分之一,因此,要求改變的呼聲日益高漲。具有環保意識的飼主正在積極尋找提供昆蟲蛋白質、植物來源配方和來源可靠的原料的品牌。這種日益增強的環保意識促使他們願意為永續的替代品支付更高的價格,從而迫使現有製造商改進產品或開發專門的環保產品線。這種趨勢在千禧世代和Z世代的寵物飼主中尤其明顯。
取得困難且生產成本高
由於分銷網路有限,永續寵物食品的取得難度仍高於傳統寵物食品,尤其是在農村和發展中地區。替代蛋白、經認證的永續原料以及可生物分解包裝的高昂成本意味著零售價格可能是標準寵物食品的兩到三倍。小規模永續生產商難以實現與跨國公司競爭所需的規模經濟。此外,確保蚋幼蟲和再生穀物等原料的穩定供應也為供應鏈帶來了挑戰,進一步限制了市場成長,並限制了消費者在眾多零售通路和地理市場的選擇。
擴大昆蟲來源和培養蛋白的供應
新型蛋白質技術為傳統肉類提供了營養全面的替代品,為永續寵物食品的創新創造了前所未有的機會。昆蟲養殖最大限度地減少了土地和水的消耗,溫室氣體排放也大幅降低,而且黑蠅幼蟲富含優質蛋白質和必需脂肪酸。利用動物細胞無需屠宰即可生產的培養肉,正逐步進入高階寵物食品的開發平臺。這些新興成分將使品牌能夠提供寵物飼主所需的美味營養產品,同時展現真正的永續性。隨著生產規模的擴大和監管核准的推進,與傳統蛋白質的成本競爭力變得越來越強。
關於新原料的監管障礙和安全問題
主要市場嚴格的寵物食品安全法規對永續產品創新構成重大障礙,尤其對於缺乏成熟核准流程的替代蛋白而言更是如此。監管機構要求對昆蟲粉和植物來源蛋白等新型成分進行廣泛測試,以檢驗營養價值和是否含有污染物。與永續寵物食品相關的安全問題可能對整個行業造成毀滅性後果,並損害多年來建立的消費者信任。此外,國際標準的差異也使全球分銷更加複雜,增加了合規成本,並減緩了製造商在多個地區拓展永續產品線的市場擴張速度。
新冠疫情加速了永續寵物食品的普及,寵物飼養率的上升以及消費者對健康和環保責任的關注度提高,都促進了這一趨勢。封鎖措施導致寵物棄養數量空前激增,促使數百萬新寵物飼主尋求高品質、透明的產品。供應鏈中斷凸顯了傳統肉類來源的脆弱性,推動人們尋找具有更強韌性生產模式的替代蛋白質來源。經濟的不確定性也促使消費者重新評估自身價值觀,許多寵物飼主轉而支持小規模、更符合道德的品牌。這些行為轉變一直延續至今,在後疫情時代,寵物飼主繼續將永續性與營養同等重視,從而永久提高了市場標準。
在預測期內,乾貨業預計將佔據最大的市場佔有率。
由於乾糧相比濕糧和生鮮食品具有便利性、保存期限長和成本效益高等優點,預計在預測期內,乾糧仍將佔據最大的市場佔有率。乾糧佔全球寵物日常餵養的大部分,飼主可以大量購買,無需冷藏。製造商透過使用昆蟲蛋白、豆類和再生農業生產的穀物等永續原料,成功改進了乾糧配方,同時保持了偏好。乾糧寵物食品成熟的生產基礎設施和分銷網路正在加速向永續產品的轉變,確保該細分市場在整個預測期內保持領先地位。
在預測期內,貓咪細分市場預計將呈現最高的複合年成長率。
在預測期內,受全球貓數量不斷成長以及純肉食動物獨特的營養需求的推動,貓咪市場預計將呈現最高的成長率。貓飼主越來越傾向於在滿足貓咪所需高蛋白的同時,尋求更永續的餵食方式,這推動了產品研發的創新,促使人們透過負責任的採購方式,將肉類、昆蟲蛋白和植物來源成分融入貓咪產品中。都市區室內貓飼養的日益普及,進一步提升了在有限生活空間內對高品質營養的需求。隨著貓咪護理市場日益優質化,能夠掌握這一細分市場成長潛力的永續產品線正吸引著許多知名品牌和專業新興企業的巨額投資。
在整個預測期內,北美地區預計將保持最大的市場佔有率,這得益於其高寵物擁有率、強烈的環保意識以及眾多創新寵物食品製造商的存在。美國擁有全球最大的寵物食品市場,消費者始終永續為採購計畫透明、永續的產品支付溢價。強大的電子商務基礎設施正在推動D2C(直接面對消費者)品牌的發展,這些品牌提供基於訂閱的永續寵物食品配送服務。包括AAFCO指南在內的法律規範也在不斷發展,以適應新的成分。從寵物專賣店到量販店,現有零售通路正在增加永續產品的貨架空間,進一步鞏固了北美的市場主導地位。
在預測期內,亞太地區預計將呈現最高的複合年成長率,這主要得益於都市區中產階級寵物擁有量的快速成長以及日益增強的環保意識。中國、日本、韓國和澳洲等國家正經歷寵物照護優質化,飼主對更高品質、符合道德規範的營養產品提出了更高的要求。各國政府所推行的促進永續農業和減少碳足跡的舉措,創造了有利的政策環境。該地區蓬勃發展的昆蟲養殖業為永續原料提供了在地採購來源,減少了對進口的依賴。隨著西方永續寵物食品品牌進入這些市場,以及本土企業推出環保產品線,亞太地區正崛起為全球成長最快的地區。
According to Stratistics MRC, the Global Sustainable Pet Food Market is accounted for $3.2 billion in 2026 and is expected to reach $5.9 billion by 2034 growing at a CAGR of 7.9% during the forecast period. Sustainable pet food refers to products formulated using environmentally responsible ingredients, ethical sourcing practices, and eco-friendly packaging, addressing the growing ecological footprint of pet ownership. This market encompasses dry kibble, wet formulations, treats, functional diets, and freeze-dried options made from alternative proteins, upcycled ingredients, or regeneratively farmed sources. As pet humanization trends intensify alongside climate concerns, consumers increasingly seek nutrition that balances their companion animals' health with planetary well-being, transforming traditional pet food manufacturing.
Rising consumer awareness of pet food's environmental impact
Pet owners are increasingly recognizing that conventional meat-based pet diets contribute significantly to greenhouse gas emissions, land use, and water consumption. Research showing that the global pet food industry accounts for nearly one-third of the environmental impact from animal agriculture has prompted urgent calls for change. Environmentally conscious owners are actively seeking brands offering insect-based proteins, plant-forward formulations, and responsibly sourced ingredients. This awareness translates into willingness to pay premiums for sustainable alternatives, pressuring established manufacturers to reformulate products and develop dedicated eco-friendly lines. The trend is particularly strong among millennial and Gen Z pet owners.
Limited availability and higher production costs
Sustainable pet food products remain less accessible than conventional options, particularly in rural areas and developing regions, due to limited distribution networks. The higher cost of alternative proteins, certified sustainable ingredients, and biodegradable packaging translates into retail prices that can be double or triple those of standard pet food. Small-scale sustainable producers struggle to achieve economies of scale necessary to compete with multinational corporations. Additionally, sourcing consistent volumes of ingredients like black soldier fly larvae or upcycled grains presents supply chain challenges, further constraining market growth and limiting consumer choice across many retail channels and geographic markets.
Expansion of insect-based and cultivated protein sources
Novel protein technologies are creating unprecedented opportunities for sustainable pet food innovation, offering nutritionally complete alternatives to traditional meat. Insect farming requires minimal land and water while emitting far fewer greenhouse gases, with black soldier fly larvae providing high-quality protein and essential fatty acids. Cultivated meat, produced from animal cells without slaughter, is entering development pipelines for premium pet food applications. These emerging ingredients allow brands to offer authentic sustainability credentials while meeting pet owners' desires for palatable, nutritious products. As production scales and regulatory approvals expand, cost parity with conventional proteins becomes increasingly achievable.
Regulatory hurdles and safety concerns for novel ingredients
Stringent pet food safety regulations across major markets create significant barriers for sustainable product innovation, particularly for alternative proteins lacking established approval pathways. Regulatory bodies require extensive testing for novel ingredients like insect meal or plant-based proteins to verify nutritional adequacy and absence of contaminants. Any safety incident associated with sustainable pet foods could trigger industry-wide setbacks, eroding consumer trust that took years to build. Furthermore, varying international standards complicate global distribution for manufacturers seeking to scale sustainable offerings across multiple regions, increasing compliance costs and slowing the pace of market expansion.
The COVID-19 pandemic accelerated sustainable pet food adoption by intensifying pet ownership and shifting consumer priorities toward health and environmental responsibility. Lockdowns prompted unprecedented pet adoptions, with millions of new pet owners seeking premium, transparent products. Supply chain disruptions highlighted the fragility of conventional meat supply, encouraging exploration of alternative protein sources with more resilient production models. Economic uncertainty also prompted reassessment of consumption values, with many pet owners choosing to support smaller, ethical brands. These behavioral shifts proved durable, as post-pandemic pet owners continue prioritizing sustainability alongside nutrition, permanently elevating the market baseline.
The Dry Food segment is expected to be the largest during the forecast period
The Dry Food segment is expected to account for the largest market share during the forecast period, driven by its convenience, longer shelf life, and cost-effectiveness compared to wet or fresh formulations. Dry kibble constitutes the majority of regular pet feeding routines globally, offering owners the ability to purchase in bulk and store without refrigeration. Manufacturers are successfully reformulating dry food recipes using sustainable ingredients such as insect protein, legumes, and grains from regenerative agriculture while maintaining palatability. The established production infrastructure and distribution networks for dry pet food facilitate faster transition to sustainable options, ensuring this segment remains the market leader throughout the forecast timeline.
The Cats segment is expected to have the highest CAGR during the forecast period
Over the forecast period, the Cats segment is predicted to witness the highest growth rate, fueled by rising global cat populations and the unique nutritional demands of obligate carnivores. Cat owners are increasingly seeking sustainable options that still deliver the high animal protein content felines require, driving innovation in responsibly sourced meat, insect proteins, and supplemented plant-based formulations. The growing trend of indoor cat ownership in urban environments further emphasizes quality nutrition for smaller living spaces. As premiumization accelerates within cat care, sustainable offerings capturing this segment's growth potential attract significant investment from both established brands and specialized entrants.
During the forecast period, the North America region is expected to hold the largest market share, supported by high pet ownership rates, strong environmental awareness, and the presence of innovative pet food manufacturers. The United States accounts for the world's largest pet food market, with consumers demonstrating consistent willingness to pay premiums for sustainable, transparently sourced products. Robust e-commerce infrastructure facilitates direct-to-consumer brands offering subscription-based sustainable pet food delivery. Regulatory frameworks, including AAFCO guidelines, are evolving to accommodate novel ingredients. Established retail channels from specialty pet stores to mass merchandisers increasingly dedicate shelf space to sustainable options, reinforcing North America's dominant position.
Over the forecast period, the Asia Pacific region is anticipated to exhibit the highest CAGR, driven by rapidly rising pet ownership among urban middle-class populations and increasing environmental consciousness. Countries including China, Japan, South Korea, and Australia are witnessing premiumization of pet care, with owners seeking higher-quality, ethically produced nutrition. Government initiatives promoting sustainable agriculture and reduced carbon footprints create supportive policy environments. The region's growing insect farming industry provides local sourcing for sustainable ingredients, reducing import reliance. As Western sustainable pet food brands enter these markets and domestic players launch eco-friendly lines, Asia Pacific emerges as the fastest-growing region globally.
Key players in the market
Some of the key players in Sustainable Pet Food Market include Nestle Purina PetCare, Mars Petcare, Hill's Pet Nutrition, Colgate-Palmolive Company, Blue Buffalo Company, Open Farm, The Honest Kitchen, WellPet, Champion Petfoods, Earthborn Holistic Pet Food, Farmina Pet Foods, Canidae Pet Food, Halo Pets, Green Petfood, and Wild Earth.
In April 2026, Mars Petcare released updated findings from its "Biobank" project, utilizing genetic data from over 4,500 pets to advance preventative healthcare and resource-efficient veterinary treatments.
In January 2026, Open Farm achieved its "Zero Waste to Landfill" commitment for its e-commerce and product packaging, implementing optimized recycling instructions and a partnership with TerraCycle for hard-to-recycle materials.
In March 2025, Colgate-Palmolive (Hill's parent company) acquired Prime100, a fresh pet food brand, to bolster its portfolio in the high-growth, premium "fresh" segment which typically utilizes fewer processed ingredients.
Note: Tables for North America, Europe, APAC, South America, and Rest of the World (RoW) Regions are also represented in the same manner as above.