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市場調查報告書
商品編碼
1904691
永續和環保室內設計市場預測至2032年:按產品類型、材料、分銷管道、最終用戶和地區分類的全球分析Sustainable Eco-Friendly Decor Market Forecasts to 2032 - Global Analysis By Product Type (Furniture, Textiles, Lighting, Decorative Accessories and Paints & Finishes), Material, Distribution Channel, End User and By Geography |
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根據 Stratistics MRC 的一項研究,全球永續和環保室內裝潢市場預計在 2025 年達到 4,100.5 億美元,預計到 2032 年將達到 5964.9 億美元,在預測期內以 5.5% 的複合年成長率成長。
環保永續的家居裝飾注重對環境負責的選擇,同時創造更健康的室內環境。它採用再生木材、竹子、有機紡織品和低揮發性有機化合物(VOC)塗料等材料,提倡使用可再生照明、耐用家具以及可回收或可生物分解的配件,有助於最大限度地減少廢棄物和碳排放。這種風格鼓勵人們理性消費,追求經久耐用和多功能設計,從而最大限度地提高資源利用效率。綠植、天然紋理和太陽能元素的融入,進一步有助於改善空氣品質和排放能源消耗。永續裝飾兼具視覺美感和環保特性,實現了風格、功能和環境責任的完美融合。
聯合國環境規劃署(UNEP)的數據顯示,建築業約佔全球直接溫室氣體排放的 21%,如果將間接排放也計算在內,則佔能源相關二氧化碳排放的三分之一以上。
節能智慧住宅的需求日益成長
人們對智慧節能住宅日益成長的興趣是推動永續室內設計市場發展的主要因素。越來越多的住宅開始接受能夠降低能耗、提升隔熱性能和改善室內空氣品質的設計和產品。環保家具、節能照明和智慧家居系統不僅有助於環境永續性,還能降低能源費用。消費者正在尋找能夠與科技和現代住宅佈局無縫融合,兼具功能性和美觀性的室內設計方案。這種趨勢在千禧世代和都會居民中尤其明顯,他們既重視環保意識,也追求現代生活水準。因此,人們對智慧節能生活方式日益成長的興趣是推動環保住宅設計需求的關鍵因素。
永續材料的高成本
環保永續材料的高昂成本對市場構成重大挑戰。由再生木材、竹子、有機紡織品和回收材料製成的裝飾品通常比傳統替代品價格更高。這種價格溢價阻礙了注重預算的消費者購買綠色家居產品。此外,永續材料的採購、加工和認證也推高了製造成本,最終反映在零售價格上。儘管消費者對環保裝飾品的興趣日益濃厚,但價格問題阻礙了其大規模普及。因此,永續室內產品的高生產成本和購買成本仍然是限制市場發展的主要因素,限制了市場成長潛力,並減緩了向環保生活方式的轉變。
都市化加速與智慧家庭融合
都市區擴張和智慧家居技術的普及為永續環保的室內設計創造了巨大機會。不斷成長的城市人口推動了人們對既現代又環保的居住空間的需求。智慧型設備,例如自動照明、暖通空調系統和能源監控系統,可與環保的裝飾方案無縫整合,打造時尚高效的生活空間。千禧世代和居住者尤其青睞那些既體現永續性又能滿足現代生活方式需求的產品。這一趨勢促使製造商和零售商透過將環保材料與智慧設計相結合進行創新。透過利用都市化和技術融合,企業可以贏得日益成長的、具有環保意識且精通技術的消費者群體。
與傳統室內產品的激烈競爭
永續室內裝潢市場面臨的主要威脅之一是來自傳統住宅產品的競爭,這些產品通常價格低廉且隨處可得。塑膠、合成纖維和傳統木材等標準材料迎合了注重預算的消費者,從而阻礙了環保產品的普及。知名品牌擁有龐大的分銷網路和行銷預算,往往佔據市場主導地位,使得永續替代品難以滲透。此外,仿冒品產品和未經認證的產品也常被當作環保產品銷售,這可能會誤導消費者,並削弱他們對真正永續品牌的信任。因此,傳統室內裝潢產品和虛假替代品的氾濫構成了重大挑戰,並有可能限制環保家居裝飾市場的成長和信譽。
新冠疫情對永續和環保家居市場產生了重大影響。供應鏈中斷和封鎖措施延緩了綠色材料和家居裝飾產品的生產和交付。經濟的不確定性和可支配收入的減少導致高階環保產品的需求下降。同時,新冠疫情也提升了消費者對健康、永續性和環保生活方式的關注度,推動了對能夠改善室內空氣品質和提升生活品質的環保家居的投資。隨著越來越多的消費者尋求更安全、非接觸式的購物方式,網路購物的趨勢也隨之加速。總而言之,儘管新冠疫情造成了暫時的阻礙,但也增強了消費者對永續家居裝飾和環保生活方式的長期興趣。
預計在預測期內,家具細分市場將佔據最大的市場佔有率。
由於消費者越來越重視環保耐用的家具,預計家具業在預測期內將佔據最大的市場佔有率。人們對採用再生木材、竹子、回收金屬和其他可再生材料製成的產品越來越感興趣,這些產品能夠減少對生態系統的影響。製造商正在創造兼具耐用性和功能性的創新美觀設計。模組化和多功能家具的流行進一步鞏固了該行業的重要性。人們對室內空氣品質的日益關注以及對無毒塗料的偏好也推動了對環保家具的投資。因此,家具業對市場動態的影響最大,引領潮流,並成為永續環保家居裝飾產業的關鍵驅動力。
預計竹藤製品市場在預測期內將呈現最高的複合年成長率。
竹藤材料因其可再生、輕盈和用途廣泛等特性,預計將在預測期內實現最高成長率。消費者青睞這些材料用於家具、裝飾品和家居用品,因為它們外觀自然、經久耐用且對環境影響小。製造商正積極將竹藤材料融入現代時尚的設計中,以滿足具有環保意識的消費者的需求。都市化進程的加速以及對緊湊型多功能家具日益成長的需求,進一步推動了該領域的成長。竹藤材料的可再生和可生物分解特性與永續性目標完美契合,使其成為永續家居裝飾產業創新和擴張的關鍵驅動力。
預計北美在預測期內將保持最大的市場佔有率,這主要得益於意識提升和日益嚴格的環境標準。該地區受益於對綠色家居產品的強勁需求以及完善的製造商和零售商網路。消費者越來越偏好由可再生和無毒材料製成的家具、紡織品和配件,這推動了環保裝飾方案的普及。電子商務平台的蓬勃發展提高了產品的可及性,使消費者更容易購買到永續產品。都市區對能源效率和健康生活環境的關注也進一步刺激了市場需求。因此,在先進的基礎設施、進步的政策和強烈的環保意識的支持下,預計北美將繼續保持最大的市場佔有率。
在預測期內,亞太地區預計將呈現最高的複合年成長率,這主要得益於快速的城市化發展、收入水準的提高以及環保意識的增強。中國、印度和日本等國的消費者越來越傾向於選擇永續且時尚的家居裝飾,這促使製造商擴大在該地區的業務。可再生、可回收和無毒材料在都市區日益普及,同時節能和智慧家居解決方案也備受青睞。此外,線上零售的成長和社群媒體趨勢的影響也推動了環保產品的普及。因此,亞太地區為市場擴張和未來成長提供了巨大的機會。
According to Stratistics MRC, the Global Sustainable Eco-Friendly Decor Market is accounted for $410.05 billion in 2025 and is expected to reach $596.49 billion by 2032 growing at a CAGR of 5.5% during the forecast period. Eco-friendly and sustainable home decor prioritizes environmentally responsible choices while creating healthier interiors. It utilizes materials like reclaimed wood, bamboo, organic textiles, and paints with low volatile organic compounds, promoting renewable and recycled options. Emphasis is placed on energy-saving lighting, durable furniture, and accessories that can be recycled or biodegraded, helping to minimize waste and carbon emissions. This style encourages thoughtful purchasing, longevity, and versatile design to maximize resource efficiency. Incorporating greenery, natural textures, and solar-powered elements further supports air quality improvement and energy reduction. Combining visual appeal with eco-conscious practices, sustainable decor offers a harmonious blend of style, functionality, and environmental responsibility.
According to the United Nations Environment Programme (UNEP), data shows the buildings and construction sector is responsible for about 21% of direct global greenhouse gas emissions, and when indirect emissions are included, the sector contributes to over one-third of global energy-related CO2 emissions.
Increasing demand for energy-efficient and smart homes
Rising interest in smart and energy-efficient homes is a major factor driving the sustainable decor market. Homeowners are increasingly incorporating designs and products that reduce energy usage, enhance insulation, and improve indoor air quality. Eco-friendly furniture, energy-saving lighting, and intelligent home systems contribute to environmental sustainability while cutting utility costs. Consumers seek decor solutions that seamlessly integrate with technology and modern home layouts, balancing functionality with aesthetic appeal. This trend is especially prevalent among millennials and urban populations who prioritize both eco-consciousness and contemporary living standards. Consequently, the growing focus on smart, energy-efficient living is a key factor boosting demand for environmentally responsible home decor.
High cost of sustainable materials
Expensive eco-friendly and sustainable materials pose a considerable challenge for the market. Decor items crafted from reclaimed wood, bamboo, organic textiles, or recycled materials generally cost more than traditional alternatives. This price premium discourages budget-conscious consumers from investing in green home products. Additionally, sourcing, processing, and ensuring certification for sustainable materials elevates manufacturing costs, which are reflected in retail prices. Although consumer interest in environmentally friendly decor is increasing, the affordability issue prevents large-scale adoption. Therefore, the higher costs of producing and purchasing sustainable home decor items remain a key market restraint, limiting growth potential and slowing the transition toward eco-conscious living.
Rising urbanization and smart home integration
The expansion of urban areas and adoption of smart home technologies create major opportunities for sustainable eco-friendly decor. Increasing urban populations drive demand for homes that are both modern and environmentally responsible. Smart devices such as automated lighting, climate control systems, and energy monitoring can be seamlessly integrated with green decor solutions, delivering stylish and efficient living spaces. Millennials and urban residents particularly value products that reflect sustainability while meeting contemporary lifestyle needs. This trend encourages manufacturers and retailers to innovate, combining eco-conscious materials with smart design. Leveraging urbanization and technology integration allows companies to capture a growing segment of environmentally aware and tech-savvy consumers.
Intense competition from conventional decor products
A major threat to the sustainable decor market is competition from conventional home products, which tend to be less expensive and more accessible. Standard materials like plastics, synthetic textiles, and conventional wood appeal to budget-conscious consumers, slowing adoption of eco-friendly options. Well-established brands with extensive distribution channels and marketing budgets often dominate the market, making it harder for sustainable alternatives to gain traction. Moreover, counterfeit or uncertified products falsely marketed as eco-friendly can mislead consumers and damage trust in authentic sustainable brands. Consequently, the prevalence of conventional decor and deceptive alternatives poses a significant challenge, potentially limiting the growth and credibility of the eco-friendly home decor market.
The COVID-19 outbreak significantly affected the sustainable eco-friendly decor market. Disruptions in supply chains and lockdown measures delayed the production and delivery of green materials and home decor products. Economic uncertainty and reduced disposable income led to lower demand for premium eco-friendly items. On the other hand, the pandemic heightened consumer focus on health, sustainability, and eco-conscious living, encouraging investments in environmentally friendly interiors to enhance indoor air quality and wellbeing. The shift toward online shopping increased as buyers sought safe, contactless purchasing options. In summary, while COVID-19 caused temporary obstacles, it also reinforced long-term consumer interest in sustainable home decor and eco-conscious lifestyle practices.
The furniture segment is expected to be the largest during the forecast period
The furniture segment is expected to account for the largest market share during the forecast period, as consumers increasingly prioritize environmentally responsible and long-lasting home furnishings. There is rising interest in pieces crafted from reclaimed wood, bamboo, recycled metals, and other renewable materials, reducing ecological impact. Producers are creating innovative, aesthetically pleasing designs that offer both durability and functionality. The popularity of modular and multifunctional furniture further strengthens this segment's prominence. Growing concern for indoor air quality and preference for non-toxic finishes also drives investment in green furniture options. Consequently, the furniture segment exerts the greatest influence on market dynamics, steering trends and serving as the primary growth driver within the sustainable eco-friendly home decor industry.
The bamboo & rattan segment is expected to have the highest CAGR during the forecast period
Over the forecast period, the bamboo & rattan segment is predicted to witness the highest growth rate, driven by their renewable, lightweight, and versatile properties. Consumers prefer these materials for furniture, decor, and home accessories because of their natural appearance, durability, and minimal environmental impact. Manufacturers are increasingly incorporating bamboo and rattan into contemporary, stylish designs to meet the needs of environmentally conscious buyers. Rising urbanization and demand for compact, multifunctional furnishings further boost this segment's growth. The renewable and biodegradable nature of bamboo and rattan aligns perfectly with sustainability goals, making this segment a major driver of innovation and expansion in the sustainable home decor industry.
During the forecast period, the North America region is expected to hold the largest market share primarily due to heightened consumer awareness and strict environmental standards. The region benefits from strong demand for green home products and the presence of well-established manufacturers and retail networks. Increasing preference for furniture, textiles, and accessories made from recycled, renewable, and non-toxic materials encourages widespread adoption of eco-friendly decor solutions. The growth of e-commerce platforms improves accessibility, making it easier for consumers to purchase sustainable products. Urban focus on energy efficiency and healthier living environments further drives demand. Consequently, North America maintains the largest market share, supported by advanced infrastructure, progressive policies, and a strong culture of environmental responsibility.
Over the forecast period, the Asia Pacific region is anticipated to exhibit the highest CAGR due to rapid urban development, increasing income levels, and heightened environmental consciousness. Consumers in countries such as China, India, and Japan are increasingly favoring sustainable, stylish home decor, prompting manufacturers to enhance their regional presence. The popularity of renewable, recycled, and non-toxic materials, combined with energy-efficient and smart home solutions, is rising in urban centers. Moreover, the growth of online retail and the impact of social media trends are boosting the adoption of eco-friendly products. As a result, Asia Pacific represents a key opportunity for market expansion and future growth.
Key players in the market
Some of the key players in Sustainable Eco-Friendly Decor Market include The Citizenry, West Elm, Quince, Ten Thousand Villages, Pravaah, Thenga, Saanjh, Hohmgrain, White Light Elements, The Bamboo Co, Mianzi, Silken Living, Pinklay, Baro Design India and Fermoscapes.
In July 2025, West Elm announced the launch of an expanded West Elm Kids collaboration with award-winning fashion designer Joseph Altuzarra. The Joseph Altuzarra for West Elm Kids collection offers a modern take on classic children's designs, featuring Altuzarra's own hand-drawn botanical illustrations that capture the magic of nature.
In July 2025, Quince, an affordable luxury brand online retailer, has raised $200 million at a valuation of more than $4.5 billion. Impressively, the deal comes just six months after San Francisco-based Quince announced it had raised $120 million in a Series C round of funding. Quince's new valuation is more than double what it was earlier this year.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.