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市場調查報告書
商品編碼
1856820
插電式混合動力電動車市場預測至2032年:按車輛類型、電池容量、動力傳動系統、充電方式、功能、最終用戶和地區分類的全球分析Plug-in Hybrid EV Market Forecasts to 2032 - Global Analysis By Vehicle Type (Passenger Cars, SUVs, Vans, and Buses), Battery Capacity, Powertrain, Charging Mode, Feature, End User and By Geography |
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根據 Stratistics MRC 的數據,預計到 2025 年,全球插電式混合動力電動車市場規模將達到 1,585 億美元,到 2032 年將達到 2,926 億美元,預測期內複合年成長率為 9.1%。
插電式混合動力汽車結合了內燃機、電動馬達和可充電電池,可透過外部電源充電。這類車輛可在純電模式和燃油模式之間切換,從而提高燃油效率並減少排放氣體。這種雙動力系統能夠靈活適應各種駕駛條件,並有助於實現永續性目標。插電式混合動力車是一種過渡性技術,彌合了傳統汽車和純電動車之間的差距,使其成為那些既追求低排放氣體又不想完全依賴充電基礎設施的消費者的理想選擇。
根據國際能源總署《全球電動車展望》,插電式混合動力車仍然是一種過渡性技術,它既能為遠距旅行提供靈活性,又能支持充電基礎設施有限的地區的電氣化目標。
政府獎勵鼓勵混合動力汽車的普及
政府為促進混合動力汽車普及而推出的獎勵正在推動插電式混合動力電動車市場的發展。稅額扣抵、補貼和退稅等政策鼓勵消費者購買環保汽車。在排放目標和永續出行計劃的推動下,汽車製造商正在增加混合動力汽車的產量並擴大其車型陣容。此外,對插電式混合動力技術研發和應用的獎勵也促進了電池、動力傳動系統和車輛效率的創新。這些措施共同推動了市場接受度,並加速了全球向低排放交通的轉型。
複雜的傳動系統與維修挑戰
複雜的動力傳動系統和維護挑戰仍然是插電式混合動力電動車市場的主要限制因素。將內燃機與電力動力傳動系統整合,增加了機械和電子系統的複雜性。這種複雜性提高了維護成本,需要專門的服務基礎設施,並可能降低消費者對長期可靠性的認知。此外,維護多個動力傳動系統零件以及無縫整合軟體和電池管理系統也帶來了營運方面的挑戰。製造商正在投資培訓項目、技術支援和模組化設計方案,以克服這些障礙並促進其廣泛應用。
充電基礎設施和續航里程的提升
充電基礎設施的擴展和續航里程的提升為插電式混合動力電動車市場帶來了巨大的成長機會。公共充電網路、快速充電站和家用充電解決方案的改進將提高車輛的實用性和消費者的信心。最佳化的電池能量密度和續航里程使插電式混合動力汽車能夠純電動行駛更長的距離。與智慧電網系統和Vehicle-to-Grid技術的整合將進一步支援高效的能源利用。這些市場發展將為插電式混合動力車的廣泛應用創造有利條件,緩解里程焦慮,並加速其在全球市場的滲透。
與純電動車的競爭
純電動車的競爭對插電式混合動力車市場構成重大威脅。電池成本下降、電動車續航里程延長以及充電基礎設施的不斷完善,使得純電動車越來越受到環保意識強的消費者的青睞。隨著汽車製造商優先發展純電動車平台,插電式混合動力車型的供應可能會受到限制。此外,電動車的獎勵和技術進步正在引導消費者轉向零排放出行方式。為了保持競爭力,插電式混合動力車供應商必須不斷創新,最佳化性能,平衡純電續航里程和混合動力效率,並在市場中脫穎而出。
新冠疫情導致的生產停滯、供應鏈中斷和汽車銷售下降,暫時減緩了插電式混合動力車(PHY)的普及速度。經濟的不確定性和企業停業加劇了這一趨勢,降低了消費者對新車的需求。然而,疫情後的經濟復甦、政府的獎勵策略以及人們對環境議題的重新關注,都提振了消費者對混合動力汽車混合動力車的興趣。消費者越來越重視燃油經濟性、低排放氣體和多樣化的駕駛模式。汽車製造商(OEM)也積極響應,加快混合模式的上市速度,拓展數位化銷售管道,並加強售後服務支持,從而推動了全球插電式混合動力汽車市場的持續成長。
預計在預測期內,乘用車細分市場將是最大的細分市場。
由於消費者對混合動力車的需求日益成長,預計乘用車細分市場在預測期內將佔據最大的市場佔有率。在獎勵、環保意識和城市交通法規的推動下,乘用車佔據了插電式混合動力汽車銷售的大部分。汽車製造商正在擴大其在轎車、掀背車和SUV等車型類別中的產品線。更高的燃油經濟性和更低的排放氣體正在推動市場擴張,而經銷商網路、電子商務平台和全球策略行銷宣傳活動也為此提供了支持。
預計在預測期內,並聯混合動力細分市場將以最高的複合年成長率成長。
預計在預測期內,並聯式混合動力細分市場將實現最高成長率,這主要得益於高效能雙動力傳動系統系統的日益普及。引擎-馬達整合、再生煞車和能量管理技術的進步,使得並聯式混合動力系統能夠顯著提升燃油經濟性並降低排放氣體。為了滿足消費者需求,汽車製造商正致力於研發配備並聯式混合動力配置的SUV、轎車和商用車。持續的研發投入、政府獎勵以及不斷完善的基礎設施將進一步推動這一細分市場的成長,使其成為全球成長最快的插電式混合動力電動車市場。
由於強力的政府政策、不斷提高的電動車滲透率以及日益壯大的汽車製造地,亞太地區預計將在預測期內佔據最大的市場佔有率。中國、日本、韓國和印度等國家正日益普及插電式混合動力汽車,將其作為都市區和郊區交通的首選方式。基礎設施的不斷完善、地方政府的獎勵以及消費者對永續交通途徑的日益關注,都鞏固了該地區的市場領先地位。在全球有利的政策、生產和消費趨勢的推動下,亞太地區正在崛起成為插電式混合動力電動車的主導市場。
由於環保意識增強、政府獎勵以及充電基礎設施不斷完善,預計北美地區在預測期內將實現最高的複合年成長率。美國和加拿大的混合動力汽車普及率正在不斷提高,無論是個人用戶還是車隊用戶。在技術進步、優惠政策以及汽車製造商不斷增加的投資推動下,插電式混合動力汽車正日益受到都市區和郊區消費者的青睞。電池、動力系統和智慧連網解決方案的持續創新預計將確保北美在全球插電式混合動力電動車市場中保持強勁成長。
According to Stratistics MRC, the Global Plug-in Hybrid EV Market is accounted for $158.5 billion in 2025 and is expected to reach $292.6 billion by 2032 growing at a CAGR of 9.1% during the forecast period. Plug-in Hybrid EVs combine an internal combustion engine with an electric motor and rechargeable battery, allowing charging via external power sources. These vehicles can switch between electric and fuel modes, enhancing fuel efficiency and reducing emissions. The dual system offers flexibility for varied driving conditions and supports sustainability goals. Plug-in hybrids serve as a transitional technology, bridging the gap between conventional and fully electric vehicles, making them ideal for consumers seeking lower emissions without full reliance on charging infrastructure.
According to IEA Global EV Outlook, plug-in hybrids remain a transitional technology, offering flexibility for long-distance travel while supporting electrification goals in regions with limited charging infrastructure.
Government incentives boosting hybrid adoption
Government incentives boosting hybrid adoption are driving the plug-in hybrid EV market. Policies such as tax credits, subsidies, and rebates encourage consumers to purchase environmentally friendly vehicles. Spurred by emission reduction targets and sustainable mobility initiatives, automakers are increasing hybrid production and expanding model offerings. Additionally, incentives for research, development, and deployment of plug-in hybrid technologies foster innovation in batteries, powertrains, and vehicle efficiency. Together, these measures enhance market adoption and accelerate transition toward low-emission transportation globally.
Complex drivetrain and maintenance challenges
Complex drivetrain and maintenance challenges remain key restraints for the plug-in hybrid EV market. Integrating internal combustion engines with electric powertrains increases mechanical and electronic system complexity. This complexity raises maintenance costs, requires specialized service infrastructure, and may reduce long-term reliability perceptions among consumers. Additionally, servicing multiple powertrain components and ensuring seamless integration of software and battery management systems pose operational challenges. Manufacturers are investing in training programs, technical support, and modular design solutions to mitigate these barriers while supporting adoption.
Charging infrastructure and range expansion
Charging infrastructure and range expansion present significant growth opportunities for the plug-in hybrid EV market. Improved public charging networks, fast-charging stations, and home charging solutions enhance vehicle usability and consumer confidence. Spurred by advances in battery energy density and range optimization, plug-in hybrids can travel longer distances on electric power alone. Integration with smart grid systems and vehicle-to-grid technologies further supports efficient energy utilization. These developments create favorable conditions for increased adoption, reducing range anxiety and accelerating market penetration globally.
Competition from pure electric vehicles
Competition from pure electric vehicles poses a major threat to the plug-in hybrid EV market. With declining battery costs, extended EV range, and expanding charging infrastructure, fully electric vehicles are increasingly preferred by environmentally conscious consumers. OEMs are prioritizing all-electric platforms, which may limit plug-in hybrid model availability. Additionally, EV incentives and technological advancements shift consumer preference toward zero-emission mobility. To remain competitive, plug-in hybrid providers must innovate, optimize performance, and balance electric-only range with hybrid efficiency while differentiating their offerings in the market.
The COVID-19 pandemic temporarily slowed plug-in hybrid EV adoption due to production halts, supply chain disruptions, and reduced automotive sales. Spurred by economic uncertainty and lockdowns, consumer demand for new vehicles declined. However, post-pandemic recovery, government stimulus packages, and renewed environmental focus revived interest in plug-in hybrids. Consumers increasingly valued fuel efficiency, reduced emissions, and versatile driving modes. OEMs adapted by accelerating hybrid model launches, implementing digital sales channels, and enhancing aftersales support, supporting sustained growth in the global plug-in hybrid EV market.
The passenger cars segment is expected to be the largest during the forecast period
The passenger cars segment is expected to account for the largest market share during the forecast period, resulting from increasing consumer preference for hybrid-powered personal vehicles. Fueled by incentives, environmental awareness, and urban mobility regulations, passenger cars dominate plug-in hybrid sales. Automakers are expanding model availability across sedan, hatchback, and SUV categories. Spurred by fuel efficiency benefits and reduced emissions, passenger cars remain the primary focus of market expansion, supported by dealer networks, e-commerce platforms, and strategic marketing campaigns globally.
The parallel hybrid segment is expected to have the highest CAGR during the forecast period
Over the forecast period, the parallel hybrid segment is predicted to witness the highest growth rate, propelled by increasing adoption of efficient dual-powertrain systems. Spurred by advancements in engine-electric integration, regenerative braking, and energy management, parallel hybrids offer enhanced fuel economy and lower emissions. Automotive manufacturers are focusing on SUVs, sedans, and commercial vehicles with parallel hybrid configurations to meet consumer demand. Continuous R&D, government incentives, and infrastructure expansion further reinforce growth, making this segment the fastest-growing within the plug-in hybrid EV market globally.
During the forecast period, the Asia Pacific region is expected to hold the largest market share, attributed to strong government policies, rising EV adoption, and growing automotive manufacturing hubs. Countries such as China, Japan, South Korea, and India are witnessing increasing deployment of plug-in hybrids for urban and suburban mobility. Infrastructure development, local incentives, and consumer interest in sustainable transportation support regional market leadership. Asia Pacific is emerging as the dominant market for plug-in hybrid EVs, driven by favorable policy, production, and consumption trends globally.
Over the forecast period, the North America region is anticipated to exhibit the highest CAGR associated with strong environmental awareness, government incentives, and expanding charging infrastructure. The U.S. and Canada are witnessing increasing hybrid vehicle adoption across personal and fleet segments. Spurred by technological advancements, favorable policies, and growing investments from OEMs, plug-in hybrids are becoming attractive for urban and suburban consumers. Continuous innovation in battery, drivetrain, and smart connectivity solutions ensures North America's robust growth trajectory within the global plug-in hybrid EV market.
Key players in the market
Some of the key players in Plug-in Hybrid EV Market include Toyota, Volkswagen, BMW, Mercedes-Benz, Ford, Mitsubishi, Kia, Hyundai, Volvo Cars, Porsche, Lexus, Audi, Peugeot, Jaguar Land Rover, Honda, Subaru, Chery, and Geely.
In September 2025, Volkswagen announced a major expansion of its PHEV lineup with the new "Golf GTE with Range Extender Mode." This feature uses AI to learn driving routes and automatically reserves battery power for urban, zero-emission zones, ensuring compliance with city regulations and optimizing fuel efficiency.
In August 2025, Ford launched the all-new "Ford Escape PHEV Trailer Tow Package." This factory-certified package includes an upgraded cooling system for the battery and electric motor, a transmission oil cooler, and revised software, enabling the vehicle to tow up to 3,500 lbs while maximizing electric-only driving during non-towing trips.
In July 2025, BMW introduced its "BMW eDrive Zone" technology as a standard feature on all its plug-in hybrid models in Europe. The geofencing system automatically switches the vehicle to pure-electric mode upon entering a low-emission zone, and now integrates with navigation to pre-condition the battery for optimal EV performance upon arrival.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.