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市場調查報告書
商品編碼
1848440
全球永續時尚市場:預測(至2032年)-按產品、材料類型、永續性方法、分銷管道、最終用戶和地區進行分析Sustainable Fashion Market Forecasts to 2032 - Global Analysis By Product (Apparel, Footwear and Accessories), Material Type, Sustainability Approach, Distribution Channel, End User and By Geography |
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根據 Stratistics MRC 的數據,預計 2025 年全球永續時尚市場規模將達到 101 億美元,到 2032 年將達到 479 億美元,預測期內複合年成長率為 24.9%。
永續時尚是指服裝產業的一項運動和流程,它優先考慮服裝在其整個生命週期中的環境、社會和道德責任。它強調使用環保材料,例如有機材料和再生材料,並鼓勵減少廢棄物、污染和碳排放。永續時尚也提倡公平的工作條件、符合道德規範的生產、優質的設計,並透過理性消費延長服裝的使用壽命。透過平衡時尚與生態和社會因素,它旨在創造一個負責任的時尚產業,使其意識到自身對地球和社會的影響。
政策支持和法律
各國政府正推行加強生產者責任制和強制性紡織品回收。貿易法規支持低環境影響材料和符合道德規範的採購方式。公共採購優先考慮經認證的永續供應商。時尚品牌致力於實現應對氣候變遷和循環經濟的目標。這些措施正在推動整個產業的變革。
永續產品的高成本
環保材料和符合道德規範的勞動實踐往往會增加生產成本。注重價格的消費者很難接受產品在缺乏明顯價值差異的情況下收取高價。小型品牌在實現永續營運的獲利規模化方面面臨挑戰。零售商必須在價格可負擔性和環境影響之間取得平衡。這些因素持續限制市場滲透。
消費者對透明度的需求
買家要求了解產品的來源、工作條件和環境影響等資訊。數位化平台能夠即時追蹤供應鏈和產品來源。認證和區塊鏈工具增強了信任度和課責。品牌將透明度作為在競爭激烈的市場中的競爭優勢。這些因素共同促進了更深層的客戶互動和忠誠度。
消費者的懷疑和知識匱乏
「漂綠」和含糊不清的訊息會降低整個產品類型的可信度。許多消費者難以區分真正的環保努力和表面功夫。標籤不一致和教育不足阻礙了消費者做出明智的購買決策。品牌必須加大投入,進行清晰的溝通並引入第三方檢驗。這些不足之處持續阻礙消費者的信任和接受度。
疫情擾亂了供應鏈,改變了消費者在各個時尚領域的消費重心。短期內,居家服和生活必需品的需求導致人們對永續性的關注度下降。品牌在採購和認證流程方面面臨延誤。如今,復甦工作的重點轉向了韌性和符合道德規範的採購。疫情封鎖結束後,人們更關注自身對環境的影響。這些轉變正在加速人們對永續時尚模式的興趣。
預計服裝業在預測期內將成為最大的產業。
由於服裝業規模龐大、知名度高,且在永續材料方面不斷創新,預計在預測期內,該產業將佔據最大的市場佔有率。各大品牌紛紛推出採用有機棉、再生纖維和可生物分解紡織品的系列產品。零售商正在重新設計供應鏈,以減少排放和廢棄物。各個年齡層和地區的消費者對符合道德標準的服飾的需求都在增加。對循環設計和回收計劃的投資也在迅速增加。這些發展趨勢正在鞏固服裝產業在永續時尚領域的領先地位。
預計在預測期內,再生聚酯細分市場將實現最高的複合年成長率。
預計在預測期內,再生聚酯纖維領域將實現最高成長率,因為各大品牌都在尋求原生合成纖維的替代品。 PET寶特瓶的回收和纖維到纖維的加工過程提高了這種材料的可得性。再生聚酯纖維的性能和耐用性使其適用於運動服和主流時尚服飾。紡織品製造商和時裝公司之間的合作正在推動創新。監管部門對再生材料的支持正在促進其應用。
在預測期內,北美預計將佔據最大的市場佔有率,這主要得益於其強大的零售基礎設施、消費者意識以及監管機構的積極參與。美國和加拿大正通過認證和品牌承諾,大力推廣永續時尚。對回收系統和道德採購的投資正在提升供應鏈的韌性。大型時尚零售商和創新者的存在,進一步增強了市場的實力。社會對透明度和影響力的需求,正在影響產品開發。這些因素共同推動了該地區在永續時尚領域的領先地位。
預計亞太地區在預測期內將實現最高的複合年成長率,這主要得益於製造業規模、政策支持和消費者需求的共同推動。中國、印度和越南等國正在擴大其永續紡織品生產和創新基地。本土品牌紛紛推出符合當地偏好的環保系列產品。政府支持的項目正在促進回收、認證和出口發展。都市區消費者和數位化消費者對符合道德規範的時尚產品的需求日益成長。這些趨勢正在推動整個區域永續時尚生態系統的發展。
According to Stratistics MRC, the Global Sustainable Fashion Market is accounted for $10.1 billion in 2025 and is expected to reach $47.9 billion by 2032 growing at a CAGR of 24.9% during the forecast period. Sustainable fashion refers to a movement and process in the apparel industry that prioritizes environmental, social, and ethical responsibility throughout the lifecycle of clothing. It emphasizes the use of eco-friendly materials, such as organic or recycled fabrics, and encourages practices that reduce waste, pollution, and carbon emissions. Sustainable fashion also promotes fair labor conditions, ethical production, and longevity of garments through quality design and mindful consumption. By balancing style with ecological and social considerations, it seeks to create a fashion industry that is both responsible and conscious of its impact on the planet and society.
Policy support and legislation
Governments are introducing extended producer responsibility and textile recycling mandates. Trade regulations are favoring low-impact materials and ethical sourcing practices. Public procurement is prioritizing certified sustainable suppliers. Fashion brands are aligning with climate targets and circular economy goals. These measures are propelling industry-wide transformation.
High costs of sustainable products
Eco-friendly materials and ethical labor practices often increase production expenses. Price-sensitive consumers struggle to justify premium pricing without clear value differentiation. Small brands face challenges in scaling sustainable operations profitably. Retailers must balance affordability with environmental impact. These factors continue to constrain market penetration.
Consumer demand for transparency
Buyers are seeking clarity on sourcing, labor conditions, and environmental footprint. Digital platforms are enabling real-time visibility into supply chains and product origins. Certifications and block chain tools are improving trust and accountability. Brands are using transparency as a competitive advantage in crowded markets. These dynamics are fostering deeper engagement and loyalty.
Consumer skepticism and lack of knowledge
Green washing and vague messaging reduce credibility across product categories. Many shoppers struggle to distinguish between genuine and superficial efforts. Inconsistent labeling and limited education hinder informed decision-making. Brands must invest in clear communication and third-party validation. These gaps continue to hamper consumer confidence and adoption.
The pandemic disrupted supply chains and shifted consumer priorities across fashion segments. Demand for loungewear and essentials reduced focus on sustainability in the short term. Brands faced delays in sourcing and certification processes. Recovery efforts are now emphasizing resilience and ethical sourcing. Public awareness of environmental impact has grown post-lockdown. These shifts are accelerating interest in sustainable fashion models.
The apparel segment is expected to be the largest during the forecast period
The apparel segment is expected to account for the largest market share during the forecast period due to its volume, visibility, and innovation in sustainable materials. Brands are launching collections made from organic cotton, recycled fibers, and biodegradable textiles. Retailers are redesigning supply chains to reduce emissions and waste. Consumer demand for ethical clothing is rising across age groups and regions. Investment in circular design and take-back programs is scaling rapidly. These developments are boosting apparel's dominance in sustainable fashion.
The recycled polyester segment is expected to have the highest CAGR during the forecast period
Over the forecast period, the recycled polyester segment is predicted to witness the highest growth rate as brands seek alternatives to virgin synthetics. PET bottle recycling and textile-to-textile processes are improving material availability. Performance and durability are making recycled polyester suitable for activewear and mainstream fashion. Partnerships between fiber producers and fashion houses are accelerating innovation. Regulatory support for recycled content is reinforcing adoption.
During the forecast period, the North America region is expected to hold the largest market share due to its strong retail infrastructure, consumer awareness, and regulatory engagement. The United States and Canada are scaling sustainable fashion through certifications and brand commitments. Investment in recycling systems and ethical sourcing is improving supply chain resilience. Presence of leading fashion retailers and innovators is reinforcing market strength. Public demand for transparency and impact is shaping product development. These factors are boosting regional leadership in sustainable fashion.
Over the forecast period, the Asia Pacific region is anticipated to exhibit the highest CAGR as manufacturing scale, policy support, and consumer demand converge. Countries like China, India, and Vietnam are expanding sustainable textile production and innovation hubs. Local brands are launching eco-conscious lines tailored to regional preferences. Government-backed programs are supporting recycling, certification, and export development. Demand for ethical fashion is rising across urban and digital-first consumers. These dynamics are accelerating regional growth across sustainable fashion ecosystems.
Key players in the market
Some of the key players in Sustainable Fashion Market include Patagonia, Inc., Stella McCartney Ltd., EILEEN FISHER, Inc., Reformation Group Holdings LLC, Allbirds, Inc., Veja Fair Trade SARL, PANGAIA Materials Science Ltd., Tentree International Inc., Outerknown LLC, Nudie Jeans Co. AB, People Tree Ltd., Rothy's, Inc., TOMs Shoes, LLC, BAM Bamboo Clothing Ltd. and Everlane, Inc.
In October 2025, Stella McCartney partnered with Reliance Brands Limited to launch her sustainable luxury label in India via standalone stores and Ajio Luxe. This multichannel collaboration brings vegan accessories, ready-to-wear collections, and cruelty-free fashion to India's growing base of environmentally conscious consumers.
In June 2025, Veja reinforced its long-term partnerships with rubber tappers in the Reserva Extrativista Chico Mendes (RECM) in Acre, Brazil, supporting over 400 households. Through its Payment for Social and Environmental Services (PSES) program, Veja guarantees fair prices and pre-finances up to 50% of harvests, promoting forest preservation and economic dignity.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.