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市場調查報告書
商品編碼
1848349
全球嬰兒輔食攪拌機市場:預測至2032年-按產品類型、功能、容量、材料、分銷管道、最終用戶和地區進行分析Baby Food Blender Market Forecasts to 2032 - Global Analysis By Product Type, Functionality, Capacity, Material, Distribution Channel, End User and By Geography |
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根據 Stratistics MRC 的數據,預計 2025 年全球嬰兒輔食攪拌機市場規模將達到 12.7 億美元,到 2032 年將達到 19.7 億美元,預測期內複合年成長率為 6.4%。
嬰兒輔食攪拌機是一種專門為嬰幼兒製作細膩營養輔食的廚房電器。它可以幫助父母將水果、蔬菜和蛋白質食物泥適合寶寶年齡的糊狀,從而促進安全健康的餵食。這些攪拌機通常設計緊湊、易於清潔,並配備安全鎖,以確保最佳的輔食製作效果。部分型號還具備蒸煮、加熱和儲存功能,為自製嬰兒輔食提供便利的一站式解決方案,同時有助於膳食管理和保鮮。
自製嬰兒食品的需求不斷成長
受健康意識增強和對添加劑擔憂的推動,越來越多的父母選擇新鮮、不含防腐劑的嬰兒食品,而非市售瓶裝嬰兒食品。這種轉變源自於人們對嬰兒營養需求的日益關注,以及對營養均衡、個人化輔食益處的認知不斷提高。嬰兒輔食攪拌機方便、安全,且能控制食材,使其成為現代看護者必備的工具。社群媒體社群和育兒部落格推廣自製嬰兒輔食的做法,進一步推動了這一趨勢。
新興市場對價格高度敏感
在對價格敏感的市場中,由於可支配收入有限,消費者往往優先考慮基本廚房電器而非嬰兒輔食攪拌機。此外,進口關稅和分銷成本推高了零售價格,使得高階產品對許多人來說難以負擔。本地製造商在生產符合安全標準且經濟實惠的耐用產品方面面臨挑戰。這種經濟限制因素限制了市場滲透率,並減緩了高出生率但低購買力地區的普及速度。
智慧應用程式連接的攪拌機
科技創新正透過智慧應用程式整合的嬰兒輔食攪拌機開闢新的成長途徑。這些先進的設備使用戶能夠透過行動應用程式監控攪拌機過程、存取食譜庫並獲取營養指導。可程式設計設定、語音控制和雲端基礎更新等功能提升了使用者體驗,並推動了產品差異化。隨著精通科技的父母對多功能解決方案的需求日益成長,製造商正投資研發融合攪拌、蒸煮和儲存功能的物聯網設計。
與多功能廚房電器的競爭
追求性價比和空間利用率的消費者可能會選擇多功能一體機而非專用嬰兒輔食攪拌機。此外,知名廚具品牌的積極行銷以及捆綁式包裝的使用,也降低了消費者對小眾嬰兒輔食產品的認知。這種功能上的重疊對市場獨特性和品牌忠誠度構成了挑戰。這些多功能工具通常提供類似的功能,例如攪拌、食物泥和蒸煮,價格分佈相近甚至更低。
新冠疫情的影響
疫情再形成了消費者的行為,加速了自製嬰兒輔食的趨勢。由於封鎖和健康方面的擔憂限制了包裝嬰兒食品的供應,照顧者轉向自製替代品,並將安全性和營養放在首位。這種需求的激增帶動了嬰兒輔食攪拌機的銷售成長,尤其是適合小型廚房的攜帶式小巧型號。然而,供應鏈中斷和生產延誤暫時影響了產品的可得性。線上零售通路迅速回應,品牌也透過提供虛擬演示和食譜支援等方式回應。
預計在預測期內,攜帶式輔食攪拌機細分市場將達到最大。
攜帶式嬰兒輔食攪拌機市場預計將迎來蓬勃發展,這得益於其符合人體工學的設計、便捷的操作以及適合旅行和小家庭使用的特點。這些小巧的電器滿足了忙碌的父母的需求,為他們提供了快速便捷的攜帶式輔食製作方案。輕巧的結構、可充電電池和防漏容器進一步提升了產品的便利性和便攜性。製造商們還推出了帶有可拆卸部件和更靜音馬達的型號,以進一步提升易用性。隨著都市化進程的加速以及雙薪家庭數量的增加,人們對高效餵食工具的需求也日益成長,這一市場正從中受益。
預計在預測期內,不銹鋼細分市場將以最高的複合年成長率成長。
由於不銹鋼材質具有耐用性、衛生優勢和美觀性,預計在預測期內,不銹鋼產品細分市場將以最快的複合年成長率成長。與塑膠零件相比,不鏽鋼零件耐腐蝕、能更好地保持食物風味,且更易於消毒。隨著消費者越來越關注材料的安全性和長期價值,對金屬攪拌機的需求也不斷成長。高階消費群也青睞這一細分市場,他們將不銹鋼與品質和性能聯繫在一起。輕質合金和霧面處理的創新進一步提升了產品的吸引力。
預計亞太地區將在預測期內佔據最大的市場佔有率,這主要得益於龐大的嬰幼兒人口、不斷成長的可支配收入以及人們對兒童營養意識的提高。中國和印度等國家的都市區托幼服務需求激增,照顧者積極尋求現代化的餵食解決方案。該地區也受益於電子商務平台的擴張和本地化生產,產品供應量不斷增加。政府為促進婦幼健康所採取的措施也間接推動了對安全高效的嬰幼兒輔食製作設備的需求。
受消費者對有機和自製嬰兒食品的強烈偏好推動,預計歐洲在預測期內將實現最高的複合年成長率。該地區嚴格的安全法規和對環保材料的重視,正在推動攪拌機設計和包裝的創新。歐洲父母率先採用智慧廚房技術,從而推動了對可透過應用程式控制的多功能攪拌機的需求。此外,部分國家出生率的上升以及消費者在高階嬰兒護理產品上的支出增加,也促進了市場成長。
According to Stratistics MRC, the Global Baby Food Blender Market is accounted for $1.27 billion in 2025 and is expected to reach $1.97 billion by 2032 growing at a CAGR of 6.4% during the forecast period. Baby food blender is a specialized kitchen appliance designed to prepare smooth, nutrient-rich meals for infants and toddlers. It enables parents to puree fruits, vegetables, and proteins into age-appropriate textures, ensuring safe and healthy feeding. These blenders often feature compact designs, easy-to-clean components, and safety locks tailored for baby food preparation. Some models also include steaming, reheating, and storage functions, offering a convenient all-in-one solution for homemade baby nutrition while supporting dietary control and freshness.
Rising demand for homemade baby food
Parents are increasingly opting for fresh, preservative-free nutrition over commercial jarred options, motivated by health consciousness and concerns over additives. This shift is supported by rising awareness of infant dietary needs and the benefits of nutrient-rich, customized food blends. Baby food blenders offer convenience, safety, and control over ingredients, making them essential tools for modern caregivers. The trend is further amplified by social media communities and parenting blogs promoting DIY baby food preparation.
High price sensitivity in emerging markets
Consumers in price-sensitive markets often prioritize basic kitchen appliances over specialized baby food blenders due to limited disposable income. Additionally, import duties and distribution costs inflate retail prices, making premium models inaccessible to a large segment of the population. Local manufacturers face challenges in producing cost-effective yet durable products that meet safety standards. This economic constraint limits market penetration and slows adoption rates in regions with high birth rates but low purchasing power.
Smart and app-connected blenders
Technological innovation is unlocking new growth avenues through smart and app-integrated baby food blenders. These advanced appliances allow users to monitor blending cycles, access recipe libraries, and receive nutritional guidance via mobile apps. Features such as programmable settings, voice control, and cloud-based updates are enhancing user experience and driving product differentiation. As tech-savvy parents seek multifunctional solutions, manufacturers are investing in IoT-enabled designs that combine blending, steaming, and storage functionalities.
Competition from multipurpose kitchen appliances
Consumers seeking value and space efficiency may opt for all-in-one appliances instead of dedicated baby food blenders. Additionally, aggressive marketing by established kitchen brands and the availability of bundled appliance packages dilute the visibility of niche baby food products. This overlap in functionality poses a challenge to market exclusivity and brand loyalty. These multipurpose tools often offer similar capabilities blending, pureeing, and steaming at comparable or lower price points.
Covid-19 Impact
The pandemic reshaped consumer behavior, accelerating the shift toward home-based baby food preparation. With lockdowns and health concerns limiting access to packaged baby foods, caregivers turned to homemade alternatives for safety and nutrition. This surge in demand boosted sales of baby food blenders, especially compact and portable models suited for small kitchens. However, supply chain disruptions and manufacturing delays temporarily affected product availability. Online retail channels gained prominence, and brands adapted by offering virtual demos and recipe support.
The portable baby food blenders segment is expected to be the largest during the forecast period
The portable baby food blenders segment is estimated to have a lucrative growth, due to their ergonomic design, ease of use, and suitability for travel and small households. These compact devices cater to busy parents who need quick, on-the-go solutions for preparing fresh meals. Their lightweight build, rechargeable batteries, and spill-proof containers enhance convenience and mobility. Manufacturers are also introducing models with detachable components and silent motors to improve usability. The segment benefits from rising urbanization and the growing number of dual-income families seeking efficient feeding tools.
The stainless steel segment is expected to have the highest CAGR during the forecast period
The stainless steel segment is anticipated to witness the fastest CAGR growth during the forecast period, driven by its durability, hygiene benefits, and aesthetic appeal. Stainless steel components resist corrosion, retain flavor integrity, and are easier to sterilize compared to plastic alternatives. As consumers become more conscious of material safety and long-term value, demand for metal-based blenders is rising. This segment is also gaining traction among premium buyers who associate stainless steel with quality and performance. Innovations in lightweight alloys and brushed finishes are further enhancing product appeal.
Asia Pacific is projected to hold the highest market share during the forecast period attributed to a large infant population, rising disposable incomes, and increasing awareness of child nutrition. Countries like China and India are witnessing a surge in urban parenting trends, with caregivers actively seeking modern feeding solutions. The region also benefits from expanding e-commerce platforms and localized manufacturing, which improve product accessibility. Government initiatives promoting maternal and child health are indirectly boosting demand for safe and efficient baby food preparation tools.
Europe is projected to have the highest CAGR over the forecast period, fueled by strong consumer preference for organic and homemade baby food. The region's stringent safety regulations and emphasis on eco-friendly materials are encouraging innovation in blender design and packaging. European parents are early adopters of smart kitchen technologies, driving demand for app-connected and multifunctional blenders. Additionally, rising birth rates in select countries and increased spending on premium baby care products are contributing to market growth.
Key players in the market
Some of the key players profiled in the Baby Food Blender Market include Philips Avent, BEABA, Baby Brezza, Cuisinart, Hamilton Beach Brands, Tommee Tippee, NutriBullet, Ninja, Munchkin Inc., Chicco, Babymoov, Oster, KitchenAid, Braun Household, Magic Bullet, Elechomes, and Whale's Love.
In October 2025, Cuisinart launched its "Dreams" brand campaign to connect with younger families. The campaign emphasizes the kitchen as a creative space, not just for cooking. It features cinematic storytelling and new product showcases.
In August 2025, Philips Avent launched its Hands-free Electric Breast Pump in India during World Breastfeeding Week. Masaba Gupta was announced as the brand ambassador. Philips also partnered with Apollo Cradle & Children's Hospital to support maternal care.
In March 2025, NutriBullet launched the Ultra Plus+ Compact Kitchen System. It combines a blender, food processor, and grinder in one sleek unit. The system targets space-saving and multifunctional kitchen needs.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.