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市場調查報告書
商品編碼
1836334
2032 年食品雜貨零售市場預測:按產品、類別、分銷管道、最終用戶和地區進行的全球分析Food & Grocery Retail Market Forecasts to 2032 - Global Analysis By Product (Fresh Food, Frozen Food, Beverages, Cleaning & Household and Personal Care & Health), Category, Distribution Channel, End User and By Geography |
根據 Stratistics MRC 的數據,全球食品和雜貨零售市場預計在 2025 年達到 13,2057 億美元,到 2032 年將達到 1,8831 億美元,預測期內的複合年成長率為 5.2%。
食品飲料零售是指透過各種零售通路直接向消費者銷售食品、飲料和日常家用雜貨的商業領域。這些管道包括超級市場、大賣場、便利商店、線上雜貨平台和特色食品店。該領域專注於提供種類繁多的產品,包括生鮮食品、乳製品、加工食品、冷凍食品、零食以及食品和飲料,以滿足消費者對便利性、多樣性和品質的需求。該領域透過高效地連接製造商/供應商和最終用戶,在供應鏈中發揮著至關重要的作用。
數位轉型與電子商務擴張
線上平台的快速普及和行動優先的購物行為正在徹底改變消費者獲取必需品的方式。即時庫存系統和最後一哩配送網路的整合正在加速便利性和覆蓋範圍的提升。零售商正在投資全通路模式,以增強客戶參與和客戶維繫。個人化引擎和人工智慧主導的建議正在推動忠誠度和重複購買。
市場競爭激烈
價格競爭和促銷飽和正在壓低線上和線下實體店的利潤率。消費者興趣和品牌忠誠度的分化正在限制長期成長。零售商面臨平衡成本效益和服務品質的挑戰。利基市場參與者和自有品牌的進入限制了現有品牌的知名度。這些限制因素預計將阻礙市場發展。
消費者對更健康、更永續的產品的需求
對有機、潔淨標示和本地生產產品的偏好正在推動貨架策略和供應商夥伴關係的變革。與 ESG 框架的整合以及可追溯的採購正在提升品牌信任和透明度。零售商正在開發健康食品專區和機能性食品類別,以滿足不斷變化的飲食需求。植物來源、無過敏原和環保包裝形式的投資正在推動產品創新。
監理合規與監控
不斷變化的安全和永續性標籤標準正在減緩產品上市和庫存規劃的速度。零售商面臨著應對區域和國際法規的挑戰。違規和召回風險限制了新興品類的創新。跨多個司法管轄區管理法規的複雜性阻礙了跨境擴張,這些限制預計將阻礙市場發展。
新冠疫情加速了數位化,並再形成了食品和雜貨零售市場的消費者偏好。封鎖措施和健康擔憂刺激了對非接觸式配送和必需品的需求。供應鏈中斷和恐慌性搶購暫時降低了商品的供應和充足性。疫情後的復甦正在推動對韌性物流和在地採購的投資。對增強免疫力和耐儲存產品的需求正在推動品類多元化。這些轉變預計將推動食品和雜貨零售市場的發展。
預計生鮮食品市場在預測期內將佔最大佔有率
受高品質新鮮生鮮食品需求的推動,預計在預測期內,生鮮食品領域將佔據最大的市場佔有率。水果、蔬菜、乳製品和肉類等類別正在線上和線下管道加速普及。低溫運輸物流和即時追蹤的整合正在提升消費者信任度和重複購買率。零售商正在投資與農民合作並提供新鮮度保證,使其產品更具差異化。健康消費和烹飪試驗的成長正在推動產品知名度和貨架空間的提升。
預計非包裝部分在預測期內的複合年成長率最高
由於對健康和永續產品的需求推動了人們對散裝和零廢棄物產品的興趣,預計非包裝產品領域將在預測期內實現最高成長率。穀物、豆類、香辛料和新鮮農產品等應用正在加速環保意識強和精打細算的消費者的採用。與補給站和數位重量追蹤的整合提高了便利性和透明度。零售商正在擴大其散裝產品種類,以滿足客製化和極簡包裝的需求。商店佈局和衛生通訊協定的創新正在促進信任和參與。預計這一領域將推動食品和雜貨零售市場的發展。
在預測期內,北美預計將佔據最大的市場佔有率,這得益於數位轉型和強大的零售基礎設施。美國和加拿大正在加速在都市區和郊區採用全通路雜貨模式。對履約中心和人工智慧個人化的投資正在提升消費者忠誠度。零售商正在擴大自有品牌和健康產品種類,以滿足不斷變化的偏好。與物流和技術提供者的物流合作夥伴關係正在提高營運效率。
受可支配收入成長、都市化和行動優先零售行為的推動,預計亞太地區將在預測期內實現最高的複合年成長率。中國、印度、日本和東南亞正在透過數位和混合平台加速對食品和雜貨的需求。政府在食品安全和電子商務監管方面的措施正在增強市場信心。支付系統、配送模式和區域產品組合的區域創新正在提升可及性和相關性。對智慧門市和超當地語系化履約的投資正在推動擴充性。
According to Stratistics MRC, the Global Food & Grocery Retail Market is accounted for $13205.7 billion in 2025 and is expected to reach $1883.1 billion by 2032 growing at a CAGR of 5.2% during the forecast period. Food & Grocery Retail refers to the sector of commerce that involves the sale of food, beverages, and everyday household grocery items directly to consumers through various retail channels. This includes supermarkets, hypermarkets, convenience stores, online grocery platforms, and specialty food shops. The segment focuses on offering a wide range of products such as fresh produce, dairy, packaged foods, frozen items, snacks, and beverages, catering to consumer demand for convenience, variety, and quality. It plays a crucial role in the supply chain by connecting manufacturers and suppliers to end-users efficiently.
Digital transformation & e-commerce expansion
Rapid adoption of online platforms and mobile-first shopping behavior is reshaping consumer access to daily essentials. Integration with real-time inventory systems and last-mile delivery networks is accelerating convenience and reach. Retailers are investing in omnichannel formats to enhance customer engagement and retention. Personalization engines and AI-driven recommendations are fostering loyalty and repeat purchases.
Intense market competition
Price wars and promotional saturation are degrading margins across both online and offline formats. Fragmentation of consumer attention and brand loyalty is constraining long-term growth. Retailers face challenges in balancing cost efficiency with service quality. Entry of niche players and private labels is limiting visibility for established brands. These limitations are expected to constrain the market.
Consumer demand for healthier and sustainable products
Preference for organic clean-label and locally sourced items is transforming shelf strategies and supplier partnerships. Integration with ESG frameworks and traceable sourcing is fostering brand trust and transparency. Retailers are curating wellness aisles and functional food categories to meet evolving dietary needs. Investment in plant-based allergen-free and eco-packaged formats is propelling product innovation.
Regulatory compliance and scrutiny
Evolving standards for labeling safety and sustainability are degrading speed-to-market and inventory planning. Retailers face challenges in aligning with regional and international mandates. Penalties for non-compliance and recall risks are constraining innovation in emerging categories. Complexity in managing multi-jurisdictional regulations is hindering cross-border expansion, such constraints are expected to hinder the market.
The Covid-19 pandemic accelerated digital adoption and reshaped consumer priorities in the food and grocery retail market. Lockdowns and health concerns boosted demand for contactless delivery and essential goods. Supply chain disruptions and panic buying temporarily degraded availability and fulfillment. Post-pandemic recovery is fostering investment in resilient logistics and localized sourcing. Demand for immunity-boosting and shelf-stable products is propelling category diversification. These shifts are expected to propel the food and grocery retail market.
The fresh food segment is expected to be the largest during the forecast period
The fresh food segment is expected to account for the largest market share during the forecast period driving demand for quality perishables. Applications in fruits vegetables dairy and meat are accelerating adoption across both online and offline channels. Integration with cold chain logistics and real-time tracking is fostering consumer confidence and repeat purchases. Retailers are investing in farm partnerships and freshness guarantees to differentiate offerings. Growth in health-conscious consumption and culinary experimentation is boosting visibility and shelf space.
The unpackaged segment is expected to have the highest CAGR during the forecast period
Over the forecast period, the unpackaged segment is predicted to witness the highest growth rate due to demand for healthier and sustainable products drives interest in bulk and zero-waste formats. Applications in grains pulses spices and produce are accelerating adoption across eco-conscious and budget-sensitive shoppers. Integration with refill stations and digital weight tracking is fostering convenience and transparency. Retailers are expanding loose product assortments to meet demand for customization and minimal packaging. Innovation in store layout and hygiene protocols is propelling trust and engagement. This segment is expected to propel the food and grocery retail market.
During the forecast period, the North America region is expected to hold the largest market share driven by digital transformation and strong retail infrastructure. United States and Canada are accelerating adoption of omnichannel grocery formats across urban and suburban zones. Investment in fulfillment centers and AI-driven personalization is fostering consumer loyalty. Retailers are expanding private label offerings and health-oriented assortments to meet evolving preferences. Strategic partnerships with logistics and tech providers are boosting operational efficiency.
Over the forecast period, the Asia Pacific region is anticipated to exhibit the highest CAGR by rising disposable income urbanization and mobile-first retail behavior. China India Japan and Southeast Asia are accelerating demand for food and grocery products across digital and hybrid platforms. Government-backed initiatives in food safety and e-commerce regulation are fostering market confidence. Local innovation in payment systems delivery models and regional assortments is boosting accessibility and relevance. Investment in smart stores and hyperlocal fulfillment is propelling scalability.
Key players in the market
Some of the key players in Food & Grocery Retail Market include Walmart Inc., Amazon.com, Inc., Costco Wholesale Corporation, Schwarz Group (Lidl & Kaufland), The Kroger Co., Aldi Einkauf GmbH & Co. oHG, Carrefour S.A., Tesco PLC, Seven & i Holdings Co., Ltd., Target Corporation, Ahold Delhaize N.V., Metro AG, E.Leclerc, Coles Group Limited and Reliance Retail Limited.
In September 2024, Kroger expanded its partnership with DoorDash, launching nearly 2,700 stores on the platform for nationwide grocery delivery. This collaboration enhances Kroger's reach, offering fresh food, private-label products, and loyalty discounts through on-demand fulfillment across banners like Ralphs, Fred Meyer, and Harris Teeter.
In May 2025, Schwarz Group's digital division Schwarz Digits expanded partnerships with Google, SAP, and ServiceNow to enhance AI, cloud, and cybersecurity capabilities across Lidl and Kaufland. These collaborations support smarter inventory, personalized grocery experiences, and secure omnichannel retail operations.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.