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1766098

2032 年寵物微晶片市場預測：按產品類型、類型、頻率標準、分銷管道、最終用戶和地區進行全球分析

Pet Microchips Market Forecasts to 2032 - Global Analysis By Product Type (125 kHz Microchips, 128 kHz Microchips and 134.2 kHz Microchips), Type, Frequency Standard, Distribution Channel, End User and By Geography
出版日期: | 出版商: Stratistics Market Research Consulting | 英文 200+ Pages | 商品交期: 2-3個工作天內

價格

據 Stratistics MRC 稱，全球寵物微晶片市場預計在 2025 年將達到 4.7 億美元，預測期內的複合年成長率為 5.8%，到 2032 年將達到 7 億美元。寵物微晶片是小型、可植入的無線射頻識別 (RFID) 設備，可永久識別寵物。它們通常只有米粒大小。每個微晶片都植入皮下，通常在肩胛骨之間，有一個唯一的識別號，並與資料庫中飼主的聯絡資訊相連。當由獸醫、收容所或動物控制組織掃描時，微晶片是將走失的狗與其飼主聯繫起來的可靠方法，儘管它不像 GPS 追蹤器那樣提供即時位置監控。微晶片被描述為一種安全、牢不可破且永久的識別選項。

寵物飼養和安全意識

寵物微晶片提供了一種永久且不可思議的追蹤走失寵物並幫助它們與飼主團聚的方法。隨著越來越多的人將寵物視為家庭的一部分，寵物安全已成為人們關注的焦點。動物福利組織所進行的宣傳活動進一步凸顯了微晶片的益處。獸醫診所和收容所為寵物在收養時植入晶片的做法正變得越來越普遍。出於安全考量和情感依戀的雙重原因，寵物微晶片市場正在不斷擴大。

認知差距與誤解

植入晶片的好處，例如增加找到走失寵物的幾率，並不為許多飼主所熟知。植入過程中的健康危害和疼痛導致寵物主人不願意領養。飼主誤以為微晶片的功能類似GPS，導致失望和失去信任。此外，缺乏註冊和更新聯絡資訊的培訓也限制了晶片的有效性。這些誤解共同降低了市場滲透率和消費者需求。

智慧微晶片和功能整合

智慧微晶片的功能遠不止於簡單的識別，例如GPS追蹤和體溫監測。整合的智慧元素鼓勵飼主參與並管理寵物健康。獸醫診所和飼主越來越青睞這些晶片，因為它們能夠更好地保障寵物安全並即時存取資料。微晶片易於與行動應用程式連接，也使其更具吸引力。隨著技術的發展，對多功能微晶片的需求日益成長，為產業開闢了新的前景。

社會觀念和法律問題

由於道德、隱私和健康方面的擔憂，許多飼主仍然對植入晶片猶豫不決。關於植入晶片安全性和用途的錯誤訊息導致人們猶豫不決，並降低了寵物的採用率。各地區在寵物微晶片法律上的差異，導致執法和採用率不平衡。一些地區缺乏強制性的微晶片法律，進一步限制了市場滲透。此外，某些相關人員和消費者因管理寵物主人和植入微晶片動物數據相關的法律挑戰而望而卻步。

COVID-19的影響

新冠疫情最初擾亂了寵物微晶片市場，原因是供應鏈中斷以及隔離期間獸醫就診量減少。然而，隨著隔離期間陪伴需求的增加，全球寵物擁有量激增，市場也逐漸復甦。寵物擁有量的增加刺激了對寵物識別和追蹤解決方案的需求。此外，數位非接觸式技術的廣泛應用，也推動了微晶片植入作為一種安全衛生的識別方法的發展。疫情過後，隨著人們對寵物安全和可追溯性的認知不斷提高，市場實現了穩步成長。

兔子市場預計將在預測期內佔據最大佔有率

由於寵物擁有量的增加以及為小型和珍稀動物植入晶片的趨勢日益成長，預計兔子領域將在預測期內佔據最大的市場佔有率。獸醫和動物福利組織正在推廣植入晶片，認為這是幫助走失的兔子與飼主團聚的可靠方法。兔子飼主對永久性身分識別方法的認知不斷提高，推動了這項需求。此外，一些地區的監管指南已將包括兔子在內的所有寵物物種都納入植入晶片的範疇。這些因素正在推動這一細分市場的擴張。

預計在預測期內，動物收容所部分將以最高的複合年成長率成長。

由於對可靠的寵物識別和重聚解決方案的需求，預計動物收容所市場將在預測期內實現最高成長率。收容所經常接收流浪和走失的動物，而微晶片可以確保它們迅速回到飼主身邊，從而減少過度擁擠。許多收容所現在要求寵物在收養前植入晶片，這刺激了市場需求。這些組織也與微晶片供應商合作，進行大量採購和宣傳活動。因此，動物收容所正在提高寵物微晶片普及率方面發揮關鍵作用。

比最大的地區

預計亞太地區將在預測期內佔據最大的市場佔有率，這得益於寵物擁有量的成長、都市化的加快以及人們對寵物安全和身份識別意識的不斷增強。由於監管措施和獸醫協會的支持，中國、日本和澳洲等國家的需求正在激增。然而，由於農村地區寵物晶片普及率有限，以及許多國家尚未強制植入晶片，市場仍面臨挑戰。

複合年成長率最高的地區

在預測期內，北美地區預計將呈現最高的複合年成長率，因為該地區高度發展且成熟，主要受美國和加拿大的推動。強制性寵物身分識別法律、強大的獸醫基礎設施以及較高的寵物擁有率支撐了穩定的需求。該地區擁有廣泛的認知度、頻繁的技術升級以及完善的微晶片註冊制度的優勢。北美的寵物飼主非常傾向於投資微晶片用於安全和康復，市場雖然飽和但較為穩定，技術創新和服務在其持續成長中發揮關鍵作用。

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目錄

第1章執行摘要

第2章 前言

  • 概述
  • 相關利益者
  • 研究範圍
  • 調查方法
    • 資料探勘
    • 數據分析
    • 數據檢驗
    • 研究途徑
  • 研究材料
    • 主要研究資料
    • 二手研究資料
    • 先決條件

第3章市場走勢分析

  • 介紹
  • 驅動程式
  • 限制因素
  • 機會
  • 威脅
  • 產品分析
  • 最終用戶分析
  • 新興市場
  • COVID-19的影響

第4章 波特五力分析

  • 供應商的議價能力
  • 買家的議價能力
  • 替代品的威脅
  • 新進入者的威脅
  • 競爭對手之間的競爭

5. 全球寵物微晶片市場（依產品類型）

  • 介紹
  • 125 kHz 微晶片
  • 128 kHz 微晶片
  • 134.2 kHz 微晶片

6. 全球寵物微晶片市場類型

  • 介紹
  • 狗
  • 兔子
  • 貓
  • 鳥
  • 馬
  • 其他

第7章全球寵物微晶片市場（依頻率標準）

  • 介紹
  • 低頻（LF）
  • 高頻（HF）
  • 超高頻（UHF）

8. 全球寵物微晶片市場（依分銷通路）

  • 介紹
  • 網路商店
  • 獸醫診所
  • 零售藥局
  • 分銷商和批發商

第9章全球寵物微晶片市場（按最終用戶）

  • 介紹
  • 獸醫診所
  • 動物收容所
  • 寵物飼養員
  • 寵物飼主
  • 政府動物福利機構
  • 其他

第 10 章全球寵物微晶片市場（按地區）

  • 介紹
  • 北美洲
    • 美國
    • 加拿大
    • 墨西哥
  • 歐洲
    • 德國
    • 英國
    • 義大利
    • 法國
    • 西班牙
    • 其他歐洲國家
  • 亞太地區
    • 日本
    • 中國
    • 印度
    • 澳洲
    • 紐西蘭
    • 韓國
    • 其他亞太地區
  • 南美洲
    • 阿根廷
    • 巴西
    • 智利
    • 南美洲其他地區
  • 中東和非洲
    • 沙烏地阿拉伯
    • 阿拉伯聯合大公國
    • 卡達
    • 南非
    • 其他中東和非洲地區

第11章 重大進展

  • 協議、夥伴關係、合作和合資企業
  • 收購與合併
  • 新產品發布
  • 業務擴展
  • 其他關鍵策略

第12章 公司概況

  • Merck & Co.
  • Datamars
  • Allflex
  • Trovan Ltd.
  • Avid Identification Systems
  • Virbac Corporation
  • Bayer AG
  • Elanco Animal Health
  • Pethealth Inc.
  • Animalcare Ltd.
  • Microchip4Solutions Inc.
  • PetKey
  • AKC Reunite
  • PeddyMark Ltd.
  • EIDAP Inc.
  • Micro ID Ltd.
  • BioPet Vet Lab
  • Microchip Identification Systems
Product Code: SMRC29954

According to Stratistics MRC, the Global Pet Microchips Market is accounted for $0.47 billion in 2025 and is expected to reach $0.70 billion by 2032 growing at a CAGR of 5.8% during the forecast period. Pet microchips are tiny, implantable radio-frequency identification (RFID) devices that are used to permanently identify pets. They are usually around the size of a grain of rice. Each microchip, which is implanted beneath the skin, typically between the shoulder blades, has a unique identifying number that is connected to the pet owner's contact details in a database. When scanned by veterinarians, shelters, or animal control organisations, microchips can be a dependable means of reconnecting lost dogs with their owners, even though they don't offer real-time location monitoring like GPS trackers do. They provide a secure, impenetrable, and permanent identifying option.

Market Dynamics:

Driver:

Growing pet ownership & safety awareness

A permanent and impenetrable method of tracking down and reuniting missing pets with their owners is provided by pet microchips. Pet safety has become a major concern as more people consider pets to be part of the family. The advantages of microchipping have been further emphasised by awareness campaigns run by animal welfare organisations. Microchipping during adoption is becoming more and more common in veterinary clinics and shelters. The market for pet microchips is expanding due to the mix of safety concerns and emotional attachment.

Restraint:

Awareness gaps & misconceptions

The advantages of microchipping, such as increased odds of recovering lost pets, are not well known to many pet owners. Adoption is discouraged by misconceptions about health hazards or pain during implantation. Some owners are disappointed and lose faith in microchips because they mistakenly believe they function similarly to GPS. Furthermore, efficacy is limited by a lack of training on registering and updating contact information. Together, these misconceptions lower market penetration and consumer demand.

Opportunity:

Smart microchips & feature integration

Smart microchips provide features like GPS tracking and temperature monitoring that go beyond simple identification. Smart elements that are integrated boost owner involvement and pet health management. For better pet safety and real-time data access, veterinary clinics and pet owners are favouring these chips more and more. Microchips' appeal is increased by the ease with which they can be connected to mobile applications. Multifunctional microchips are becoming more and more in demand as technology develops, opening up new industry prospects.

Threat:

Public perception & legal issues

Many pet owners are still hesitant to get microchips implanted because of worries about ethical issues, privacy, and health hazards. Hesitancy and lower adoption rates are caused by false information about the safety and intent of microchipping. Regional differences in pet microchipping laws lead to irregularities in enforcement and adherence. The lack of laws requiring microchipping in some places further restricts market penetration. Furthermore, certain stakeholders and customers are deterred by legal challenges pertaining to pet ownership and data control with microchipped animals.

Covid-19 Impact

The COVID-19 pandemic initially disrupted the pet microchips market due to supply chain interruptions and reduced veterinary visits during lockdowns. However, the market rebounded as pet adoption surged globally, driven by increased companionship needs during isolation. This rise in pet ownership fuelled demand for pet identification and tracking solutions. Additionally, digital and contactless technologies gained traction, promoting microchipping as a secure and hygienic identification method. Post-pandemic, the market witnessed steady growth supported by rising awareness of pet safety and traceability.

The rabbit's segment is expected to be the largest during the forecast period

The rabbit's segment is expected to account for the largest market share during the forecast period, due to rising pet adoption and the growing trend of microchipping small and exotic animals. Veterinarians and animal welfare organizations are promoting microchipping as a reliable way to reunite lost rabbits with their owners. Improved awareness among rabbit owners about permanent identification methods is boosting demand. Additionally, regulatory guidelines in some regions now include microchipping for all pet species, including rabbits. These factors collectively drive market expansion within this niche segment.

The animal shelters segment is expected to have the highest CAGR during the forecast period

Over the forecast period, the animal shelters segment is predicted to witness the highest growth rate, due to the need for reliable pet identification and reunification solutions. Shelters often receive lost or stray animals, and microchipping ensures quick return to owners, reducing overcrowding. Many shelters now mandate microchipping before adoption, boosting market demand. These organizations also collaborate with microchip providers for bulk purchases and awareness campaigns. As a result, animal shelters play a vital role in increasing microchip penetration across pet populations.

Region with largest share:

During the forecast period, the Asia Pacific region is expected to hold the largest market share due to rising pet ownership, increasing urbanization, and growing awareness about pet safety and identification. Countries like China, Japan, and Australia are witnessing a surge in demand due to regulatory efforts and support from veterinary organizations. However, the market still faces challenges due to limited penetration in rural areas and lack of mandatory microchipping laws across many countries, making the growth potential promising but slower and more variable across different markets.

Region with highest CAGR:

Over the forecast period, the North America region is anticipated to exhibit the highest CAGR, due to highly developed and mature, led by the U.S. and Canada. Mandatory pet identification laws, strong veterinary infrastructure, and high pet adoption rates support consistent demand. The region benefits from widespread awareness, frequent technological upgrades, and well-established microchip registration systems. Pet owners in North America are more inclined to invest in microchipping for safety and recovery reasons, making the market saturated yet stable, with innovation and services playing a key role in continued growth.

Key players in the market

Some of the key players profiled in the Pet Microchips Market include Merck & Co., Datamars, Allflex, Trovan Ltd., Avid Identification Systems, Virbac Corporation, Bayer AG, Elanco Animal Health, Pethealth Inc., Animalcare Ltd., Microchip4Solutions Inc., PetKey, AKC Reunite, PeddyMark Ltd., EIDAP Inc., Micro-ID Ltd., BioPet Vet Lab and Microchip Identification Systems.

Key Developments:

In December 2023, Merck Animal Health introduced the HomeAgain Microchip, a recognized solution for pet identification and recovery. This microchip is widely used by veterinarians and pet owners to facilitate the reunion of lost pets with their families through a centralized pet recovery database.

In May 2023, Datamars acquired Kippy S.r.l., a company well-known for its GPS tracker and activity monitoring systems for dogs. This move expanded Datamars' portfolio beyond traditional microchips into smart pet tracking and monitoring, strengthening its position in the pet identification and welfare market.

Product Types Covered:

  • 125 kHz Microchips
  • 128 kHz Microchips
  • 134.2 kHz Microchips

Types Covered:

  • Dogs
  • Rabbits
  • Cats
  • Birds
  • Horses
  • Other Types

Frequency Standards Covered:

  • Low Frequency (LF)
  • High Frequency (HF)
  • Ultra-High Frequency (UHF)

Distribution Channels Covered:

  • Online Stores
  • Veterinary Clinics
  • Retail Pharmacies
  • Distributors & Wholesalers

End Users Covered:

  • Veterinary Hospitals
  • Animal Shelters
  • Pet Breeders
  • Pet Owners
  • Government Animal Welfare Agencies
  • Other End Users

Regions Covered:

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • Italy
    • France
    • Spain
    • Rest of Europe
  • Asia Pacific
    • Japan
    • China
    • India
    • Australia
    • New Zealand
    • South Korea
    • Rest of Asia Pacific
  • South America
    • Argentina
    • Brazil
    • Chile
    • Rest of South America
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • Qatar
    • South Africa
    • Rest of Middle East & Africa

What our report offers:

  • Market share assessments for the regional and country-level segments
  • Strategic recommendations for the new entrants
  • Covers Market data for the years 2024, 2025, 2026, 2028, and 2032
  • Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
  • Strategic recommendations in key business segments based on the market estimations
  • Competitive landscaping mapping the key common trends
  • Company profiling with detailed strategies, financials, and recent developments
  • Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

  • Company Profiling
    • Comprehensive profiling of additional market players (up to 3)
    • SWOT Analysis of key players (up to 3)
  • Regional Segmentation
    • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
  • Competitive Benchmarking
    • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

  • 2.1 Abstract
  • 2.2 Stake Holders
  • 2.3 Research Scope
  • 2.4 Research Methodology
    • 2.4.1 Data Mining
    • 2.4.2 Data Analysis
    • 2.4.3 Data Validation
    • 2.4.4 Research Approach
  • 2.5 Research Sources
    • 2.5.1 Primary Research Sources
    • 2.5.2 Secondary Research Sources
    • 2.5.3 Assumptions

3 Market Trend Analysis

  • 3.1 Introduction
  • 3.2 Drivers
  • 3.3 Restraints
  • 3.4 Opportunities
  • 3.5 Threats
  • 3.6 Product Analysis
  • 3.7 End User Analysis
  • 3.8 Emerging Markets
  • 3.9 Impact of Covid-19

4 Porters Five Force Analysis

  • 4.1 Bargaining power of suppliers
  • 4.2 Bargaining power of buyers
  • 4.3 Threat of substitutes
  • 4.4 Threat of new entrants
  • 4.5 Competitive rivalry

5 Global Pet Microchips Market, By Product Type

  • 5.1 Introduction
  • 5.2 125 kHz Microchips
  • 5.3 128 kHz Microchips
  • 5.4 134.2 kHz Microchips

6 Global Pet Microchips Market, By Type

  • 6.1 Introduction
  • 6.2 Dogs
  • 6.3 Rabbits
  • 6.4 Cats
  • 6.5 Birds
  • 6.6 Horses
  • 6.7 Other Types

7 Global Pet Microchips Market, By Frequency Standard

  • 7.1 Introduction
  • 7.2 Low Frequency (LF)
  • 7.3 High Frequency (HF)
  • 7.4 Ultra-High Frequency (UHF)

8 Global Pet Microchips Market, By Distribution Channel

  • 8.1 Introduction
  • 8.2 Online Stores
  • 8.3 Veterinary Clinics
  • 8.4 Retail Pharmacies
  • 8.5 Distributors & Wholesalers

9 Global Pet Microchips Market, By End User

  • 9.1 Introduction
  • 9.2 Veterinary Hospitals
  • 9.3 Animal Shelters
  • 9.4 Pet Breeders
  • 9.5 Pet Owners
  • 9.6 Government Animal Welfare Agencies
  • 9.7 Other End Users

10 Global Pet Microchips Market, By Geography

  • 10.1 Introduction
  • 10.2 North America
    • 10.2.1 US
    • 10.2.2 Canada
    • 10.2.3 Mexico
  • 10.3 Europe
    • 10.3.1 Germany
    • 10.3.2 UK
    • 10.3.3 Italy
    • 10.3.4 France
    • 10.3.5 Spain
    • 10.3.6 Rest of Europe
  • 10.4 Asia Pacific
    • 10.4.1 Japan
    • 10.4.2 China
    • 10.4.3 India
    • 10.4.4 Australia
    • 10.4.5 New Zealand
    • 10.4.6 South Korea
    • 10.4.7 Rest of Asia Pacific
  • 10.5 South America
    • 10.5.1 Argentina
    • 10.5.2 Brazil
    • 10.5.3 Chile
    • 10.5.4 Rest of South America
  • 10.6 Middle East & Africa
    • 10.6.1 Saudi Arabia
    • 10.6.2 UAE
    • 10.6.3 Qatar
    • 10.6.4 South Africa
    • 10.6.5 Rest of Middle East & Africa

11 Key Developments

  • 11.1 Agreements, Partnerships, Collaborations and Joint Ventures
  • 11.2 Acquisitions & Mergers
  • 11.3 New Product Launch
  • 11.4 Expansions
  • 11.5 Other Key Strategies

12 Company Profiling

  • 12.1 Merck & Co.
  • 12.2 Datamars
  • 12.3 Allflex
  • 12.4 Trovan Ltd.
  • 12.5 Avid Identification Systems
  • 12.6 Virbac Corporation
  • 12.7 Bayer AG
  • 12.8 Elanco Animal Health
  • 12.9 Pethealth Inc.
  • 12.10 Animalcare Ltd.
  • 12.11 Microchip4Solutions Inc.
  • 12.12 PetKey
  • 12.13 AKC Reunite
  • 12.14 PeddyMark Ltd.
  • 12.15 EIDAP Inc.
  • 12.16 Micro ID Ltd.
  • 12.17 BioPet Vet Lab
  • 12.18 Microchip Identification Systems

List of Tables

  • Table 1 Global Pet Microchips Market Outlook, By Region (2024-2032) ($MN)
  • Table 2 Global Pet Microchips Market Outlook, By Product Type (2024-2032) ($MN)
  • Table 3 Global Pet Microchips Market Outlook, By 125 kHz Microchips (2024-2032) ($MN)
  • Table 4 Global Pet Microchips Market Outlook, By 128 kHz Microchips (2024-2032) ($MN)
  • Table 5 Global Pet Microchips Market Outlook, By 134.2 kHz Microchips (2024-2032) ($MN)
  • Table 6 Global Pet Microchips Market Outlook, By Type (2024-2032) ($MN)
  • Table 7 Global Pet Microchips Market Outlook, By Dogs (2024-2032) ($MN)
  • Table 8 Global Pet Microchips Market Outlook, By Rabbits (2024-2032) ($MN)
  • Table 9 Global Pet Microchips Market Outlook, By Cats (2024-2032) ($MN)
  • Table 10 Global Pet Microchips Market Outlook, By Birds (2024-2032) ($MN)
  • Table 11 Global Pet Microchips Market Outlook, By Horses (2024-2032) ($MN)
  • Table 12 Global Pet Microchips Market Outlook, By Other Types (2024-2032) ($MN)
  • Table 13 Global Pet Microchips Market Outlook, By Frequency Standard (2024-2032) ($MN)
  • Table 14 Global Pet Microchips Market Outlook, By Low Frequency (LF) (2024-2032) ($MN)
  • Table 15 Global Pet Microchips Market Outlook, By High Frequency (HF) (2024-2032) ($MN)
  • Table 16 Global Pet Microchips Market Outlook, By Ultra-High Frequency (UHF) (2024-2032) ($MN)
  • Table 17 Global Pet Microchips Market Outlook, By Distribution Channel (2024-2032) ($MN)
  • Table 18 Global Pet Microchips Market Outlook, By Online Stores (2024-2032) ($MN)
  • Table 19 Global Pet Microchips Market Outlook, By Veterinary Clinics (2024-2032) ($MN)
  • Table 20 Global Pet Microchips Market Outlook, By Retail Pharmacies (2024-2032) ($MN)
  • Table 21 Global Pet Microchips Market Outlook, By Distributors & Wholesalers (2024-2032) ($MN)
  • Table 22 Global Pet Microchips Market Outlook, By End User (2024-2032) ($MN)
  • Table 23 Global Pet Microchips Market Outlook, By Veterinary Hospitals (2024-2032) ($MN)
  • Table 24 Global Pet Microchips Market Outlook, By Animal Shelters (2024-2032) ($MN)
  • Table 25 Global Pet Microchips Market Outlook, By Pet Breeders (2024-2032) ($MN)
  • Table 26 Global Pet Microchips Market Outlook, By Pet Owners (2024-2032) ($MN)
  • Table 27 Global Pet Microchips Market Outlook, By Government Animal Welfare Agencies (2024-2032) ($MN)
  • Table 28 Global Pet Microchips Market Outlook, By Other End Users (2024-2032) ($MN)

Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.