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市場調查報告書
商品編碼
1755873
2032 年義式麵疙瘩市場預測:按類型、分銷管道、最終用戶和地區進行的全球分析Gnocchi Market Forecasts to 2032 - Global Analysis By Type (Traditional, Bio, Gluten-Free, Vegan and Other Types), Distribution Channel, End User and By Geography |
根據 Stratistics MRC 的數據,預測期內全球義大利麵疙瘩市場的複合年成長率為 4.5%。
義式麵疙瘩是一種小巧柔軟的餃子,傳統上由馬鈴薯、麵粉,有時還會加入雞蛋製成,源自義大利美食。它們口感細膩酥脆,通常煮至浮起,然後搭配各種醬汁食用,包括番茄醬、香蒜醬、奶油和鼠尾草醬。馬鈴薯義式麵疙瘩最為常見,但也有Ricotta起司、菠菜和粗粒小麥粉的版本。義式麵疙瘩因其舒適溫和的口味和百搭的口味而備受喜愛,已成為義大利乃至世界各地的熱門菜餚。作為義式麵食的獨特替代品,它融合了簡單的製作方法和豐富的烹飪傳統。
簡便食品需求不斷成長
人們對簡便食品日益成長的需求,正惠及意式麵疙瘩市場,使其作為一種快捷易做的晚餐選擇而廣受歡迎。已烹調或即食食品也越來越受歡迎,因為它們既節省時間,又不犧牲口味和品質。義式麵疙瘩完美契合了這一趨勢,它迎合了忙碌的生活方式,並且在傳統市場之外擁有廣泛的追隨者。這種便利性正在推動消費成長、分銷範圍擴大和產品創新,進而促進市場擴張,並為生產商和經銷商開闢新的商業前景。
競爭激烈
湯團市場競爭加劇導致價格戰,壓縮了製造商和零售商的利潤空間。有限的行銷和創新資源可能會迫使小品牌退出市場。過度競爭也會導致市場飽和,過多的同類產品會讓消費者感到困惑。這種環境阻礙了品牌忠誠度的培養,減緩了產品差異化,最終抑制了湯團市場對成長和品質改進的投資。
義大利美食的興起
義大利美食日益流行,刺激了全球消費者的需求,從而積極推動了義式麵疙瘩市場的發展。作為一道標誌性的義大利菜餚,隨著越來越多的人追求正宗的義大利美食,意式麵疙瘩在餐廳、超級市場和已調理食品市場越來越受歡迎。這一趨勢促進了產品創新、多元化和高階化,從而擴大了市場規模。此外,人們對義大利烹飪傳統的認知度不斷提高,也促使人們越來越欣賞義式麵疙瘩獨特的口感和風味,從而推動了銷售額的成長,並為全球生產商和零售商創造了新的機會。
價格敏感度
義式麵疙瘩市場的價格敏感度可能會對成長產生破壞性影響,因為它會限制消費者支付溢價的意願,並迫使製造商降低淨利率並在品質上做出妥協。這種價格敏感度往往會導致激烈的價格競爭,從而阻礙品牌差異化和創新。此外,原物料成本的波動會導致價格波動,進而抑制投資。整體而言,高價格敏感度限制了盈利和市場擴張,使企業難以在意式麵疙瘩市場保持長期成長。
COVID-19的影響
新冠疫情對全球義式麵疙瘩市場產生了重大影響。隨著疫情封鎖和餐廳關閉,消費者行為轉向居家烹飪,推動了對方便易購食品(如意式麵疙瘩)的需求。零售和電商通路的擴張使得義式麵疙瘩更容易買到。然而,人們對麩質和碳水化合物的健康擔憂導致以花椰菜為原料的意式麵疙瘩等替代食品的興起,從而衝擊了傳統的意式麵疙瘩銷售。
預計在預測期內,素食主義市場將佔據最大的佔有率。
由於對健康植物來源替代品的需求,純素食市場預計將在預測期內佔據最大市場佔有率。不含乳製品和雞蛋的純素食意式麵疙瘩吸引了注重健康和環保的消費者,並激勵製造商進行創新。這種轉變不僅帶來了產品多樣化,也吸引了新的客戶群,從而推動市場成長。隨著永續性和健康意識的增強,純素食義式麵疙瘩預計將成為推動整個義式麵疙瘩市場擴張和發展的關鍵驅動力。
預計在預測期內,線上部分將以最高的複合年成長率成長。
預計線上市場將在預測期內實現最高成長率。電商平台讓消費者能夠探索種類繁多的義式麵疙瘩,從而提升需求和品牌知名度。網路行銷和社群媒體宣傳活動能夠激發消費者的濃厚興趣,引導消費者了解產品,並鼓勵他們品嚐。此外,直銷模式降低了分銷成本,提高了生產商的盈利。宅配和訂購服務的便利性進一步推動了市場成長,使義式麵疙瘩成為全球廣受歡迎且易於獲取的舒適食品。
預計亞太地區將在預測期內佔據最大的市場佔有率。這得歸功於都市化加快、中產階級隊伍壯大以及西方美食的機會,這些因素推動了市場需求。創新產品和迎合當地偏好的地區風味增強了市場吸引力。此外,餐飲服務業的成長和健康意識的增強也推動了優質新鮮意式麵疙瘩的消費,有助於擴大市場規模,並為亞太地區的生產商和零售商創造新的機會。
預計北美地區在預測期內將迎來最高的複合年成長率,這主要得益於人們對便利、手工和多樣化食品的需求。人們的健康意識不斷增強,加上義大利美食的流行,正提升著義式麵疙瘩作為一種營養豐富、用途廣泛的膳食選擇的吸引力。無麩質和有機等產品多樣性的創新,正在進一步擴大市場。此外,餐飲服務業和零售分銷管道的成長也提高了義式麵疙瘩的供應量,對經濟成長產生了積極影響,並全部區域的生產商和供應商創造了新的機會。
According to Stratistics MRC, the Global Gnocchi Market is growing at a CAGR of 4.5% during the forecast period. Gnocchi are small, soft dumplings traditionally made from potatoes, flour, and sometimes eggs, originating from Italian cuisine. They have a delicate, pillowy texture and are typically boiled until they float, then served with a variety of sauces such as tomato, pesto, or butter and sage. While potato gnocchi are the most common, variations include those made with ricotta cheese, spinach, or semolina. Gnocchi are beloved for their comforting, mild flavor and versatility, making them a popular dish both in Italy and worldwide. They offer a unique alternative to pasta, combining simplicity with rich culinary tradition.
Growing Demand for Convenient Foods
The growing desire for convenient foods is benefiting the gnocchi market by increasing its popularity as a quick and easy-to-prepare supper choice. Ready-to-cook or ready-to-eat items that save time without sacrificing flavor or quality are becoming more and more popular. Because it appeals to busy lifestyles and reaches a wider audience outside of conventional markets, gnocchi is a perfect fit for this trend. This convenience element promotes more consumption, broader distribution, and product innovation, which eventually speeds up market expansion and opens up new business prospects for producers and merchants.
High Competition
High competition in the gnocchi market can lead to price wars, reducing profit margins for manufacturers and retailers. It may force smaller brands out of the market due to limited resources for marketing and innovation. Excessive competition can also cause market saturation, confusing consumers with too many similar options. This environment hinders brand loyalty development and slows down product differentiation, ultimately stalling growth and investment in quality improvements within the gnocchi market.
Rising Popularity of Italian Cuisine
The rising popularity of Italian cuisine is positively driving the gnocchi market by boosting consumer demand worldwide. As more people explore authentic Italian flavors, gnocchi-an iconic Italian dish-gains traction in restaurants, supermarkets, and ready-to-eat segments. This trend encourages product innovation, variety, and premium offerings, expanding market reach. Additionally, increased awareness of Italian culinary traditions fosters a growing appreciation for gnocchi's unique texture and taste, fueling sales growth and creating new opportunities for producers and retailers globally.
Price Sensitivity
Price sensitivity in the gnocchi market can destructively impact growth by limiting consumer willingness to pay premium prices, forcing manufacturers to reduce margins or compromise on quality. This sensitivity often leads to intense price competition, hindering brand differentiation and innovation. Additionally, fluctuating raw material costs can cause price volatility, deterring investment. Overall, high price sensitivity restricts profitability and market expansion, making it challenging for companies to sustain long-term growth in the gnocchi sector.
Covid-19 Impact
The COVID-19 pandemic significantly influenced the global gnocchi market. With lockdowns and restaurant closures, consumer behavior shifted towards home cooking, increasing demand for convenient, shelf-stable foods like gnocchi. Retail and e-commerce channels expanded, making gnocchi more accessible. However, health concerns over gluten and carbohydrates led to a rise in alternative options, such as cauliflower-based gnocchi, impacting traditional sales.
The vegan segment is expected to be the largest during the forecast period
The vegan segment is expected to account for the largest market share during the forecast period, due to demand for plant-based, healthy alternatives. Vegan gnocchi, made without dairy or eggs, appeals to health-conscious and environmentally aware buyers, encouraging innovation among manufacturers. This shift not only diversifies product offerings but also attracts new customer segments, fueling market growth. As sustainability and wellness trends grow, vegan gnocchi are poised to become a significant driver in the overall gnocchi market's expansion and evolution.
The online segment is expected to have the highest CAGR during the forecast period
Over the forecast period, the online segment is predicted to witness the highest growth rate, as E-commerce platforms allow customers to explore diverse gnocchi varieties, driving demand and brand awareness. Online marketing and social media campaigns create strong consumer engagement, educating buyers and encouraging trial. Additionally, direct-to-consumer sales reduce distribution costs, improving profitability for producers. The convenience of home delivery and subscription options further accelerates market growth, making gnocchi a popular, easy-to-access comfort food globally.
During the forecast period, the Asia Pacific region is expected to hold the largest market share because increasing urbanization, expanding middle-class populations, and greater exposure to Western cuisines are fueling demand. Innovative product offerings and localized flavors cater to regional tastes, enhancing market appeal. Additionally, the growing foodservice sector and rising health consciousness encourage consumption of premium, fresh gnocchi varieties, collectively driving market expansion and creating new opportunities for producers and retailers in Asia Pacific.
Over the forecast period, the North America region is anticipated to exhibit the highest CAGR, owing to demand for convenient, artisanal, and diverse food options. Increasing health awareness and the popularity of Italian cuisine are boosting gnocchi's appeal as a nutritious and versatile meal choice. Innovations in product variety, including gluten-free and organic options, are expanding the market further. Additionally, growing foodservice sectors and retail distribution channels enhance accessibility, positively impacting economic growth and creating new opportunities for producers and suppliers across the region.
Key players in the market
Some of the key players profiled in the Gnocchi Market include Barilla G. and R. Fratelli S.p.A., Nestle S.A., JSC Makfa, Pfanni GmbH & Co. OHG, Master Srl, Nuovo Pastificio Italiano Srl, Essedue Alimentare, Frisch & Frost Nahrungsmittel Ges.m.b.H., San Remo Macaroni Company, Sam Mills, Dr. Oetker, Armanino Foods of Distinction, Inc., Treehouse Foods, Inc., Conagra Brands, Inc., Campbell Soup Company, General Mills, Inc., Ajinomoto Co., Inc., Hakka Pty Ltd and Sanquan Food Co., Ltd.
In April 2024, Nestle announced that it has inked a definitive agreement with Dr. Reddy's Laboratories to form a JV company in the nutraceuticals space. At the same time, Nestle will also bring its premium coffee brand Nespresso's product portfolio to India later this year.
In February 2024, Nestle, has entered into a slump sale agreement for its Nestle Business Services (NBS) Division with Purina PetCare India, a wholly-owned subsidiary of Nestle S.A. The deal, valued at ₹798 million, is set to be effective from July 1, 2024, subject to customary closing conditions. Notably, the consideration, deemed at an arm's length basis, will be adjusted for the net working capital transferred by Nestle as of June 30, 2024.