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市場調查報告書
商品編碼
1700155
2032 年摩托車和Scooter租賃市場預測:按車輛類型、推進類型、服務類型、客戶類型、時間段和地區進行的全球分析Bike and Scooter Rental Market Forecasts to 2032 - Global Analysis By Vehicle Type (Scooter, Bike, Moped and Other Vehicle Types), Propulsion Type, Service Type, Customer Type, Duration and By Geography |
根據 Stratistics MRC 的數據,全球摩托車和Scooter租賃市場預計在 2025 年達到 93 億美元,到 2032 年將達到 385.1 億美元,預測期內的複合年成長率為 22.5%。
短時間出租無需駕駛人協助的二輪車(如自行車和電動Scooter)的業務稱為「自行車和Scooter租賃」。這些租賃服務為傳統交通途徑提供了一種實用、經濟且環保的替代方案,並且擴大透過行動應用程式和自助服務終端在都市區提供。您可以在一處領取自行車和Scooter,然後在另一個地方歸還。該服務方便了靈活的出行,緩解了交通堵塞,是休閒旅行或快速都市通勤的理想選擇。
都市化與交通堵塞
由於都市化和交通擁擠的加劇,日常出遊變得越來越長,越來越不舒服。對於短途旅行,租Scooter是一種實用、經濟且環保的選擇。透過鼓勵使用小型摩托車代替汽車,我們將為減少交通量做出貢獻。由於靈活性和節省時間,城市居民擴大轉向共用出行解決方案。由於消費者交通偏好的變化,租賃Scooter市場正在迅速擴張。
車輛破壞和竊盜
盜竊和破壞行為限制了可用車輛的數量,並降低了利用率和客戶滿意度。公司可能被迫花費昂貴的安全措施,從而降低利潤率。市場成長受到高盜竊風險的限制,限制了向某些地區的擴張。保險費上漲將給財政資源帶來進一步的壓力。此類非法活動破壞了用戶信任並威脅到該行業的長期生存。
與公共運輸的融合
Scooter讓旅客可以輕鬆地從交通站前往最終目的地。這種便利性鼓勵更多的人利用靈活、環境永續的交通方式。城市規劃者正在將Scooter租賃納入智慧城市交通網路。這種融合將鼓勵多式聯運出行並減少交通堵塞。隨著城市對互聯行動網路的投資,Scooter租賃變得越來越受歡迎。
對行動連線的依賴
許多租賃公司要求客戶使用智慧型手機應用程式進行 GPS 導航、付款處理和解鎖車輛。在網路不穩定或沒有網路的地區,顧客可能很難找到或解鎖他們的汽車。這限制了可及性,特別是在偏遠和人口稀少的地區。連接問題也會妨礙操作員即時追蹤和管理車輛的能力。這可能會導致客戶滿意度和業務效率下降,從而阻礙整體市場成長。
COVID-19的影響
新冠疫情對自行車和Scooter租賃市場產生了重大影響。封鎖、旅行限制和社交距離措施導致人們避免共用交通途徑,導致乘客人數急劇下降。許多租賃公司面臨財務困難,部分地區業務暫停。然而,隨著限制的放寬,對維持社交距離、環保的交通方式的需求增加,需求也逐漸恢復。疫情過後,市場透過強化衛生通訊協定和整合非接觸式付款系統進行調整,以恢復使用者信任並確保安全。
預計二輪車市場在預測期內將佔最大佔有率
由於摩托車是一種方便且經濟實惠的交通途徑,預計在預測期內將佔據最大的市場佔有率。二輪車非常適合短途和中途通勤,因為它們可以更快地穿過交通堵塞。由於價格實惠且靈活,摩托車租賃在遊客和日常通勤者中越來越受歡迎。隨著基於應用程式的租賃業務越來越受歡迎,自行車變得越來越普及,租賃也越來越容易。隨著對高效個人交通的需求不斷成長,摩托車市場正在推動租賃市場的強勁擴張。
長期租賃領域預計在預測期內將見證最高的複合年成長率。
在預測期內,長期租賃領域預計將實現最高成長率,因為它提供了具有成本效益且靈活的行動解決方案。尋求經濟實惠的日常交通方式而又無需擔心擁有車輛的學生和通勤者可能會發現這款租賃車輛很有吸引力。這些租賃汽車確保可靠的車輛使用,同時減少維修問題。更高的客戶維繫和穩定的收入來源對於服務供應商是有利的。隨著城市人口的成長,長期租賃滿足了人們對便利、環保的度假選擇日益成長的需求。
在預測期內,由於都市化加快和對環境問題的日益關注,預計亞太地區將佔據最大的市場佔有率。在政府措施和智慧城市發展的支持下,東京、北京、首爾和班加羅爾等主要城市擴大採用共用出行解決方案。電動Scooter和基於應用程式的租賃平台的廣泛使用正在推動需求,尤其是來自更年輕、更精通技術的消費者的需求。 Grab、Bounce 和 Lime 等主要企業正在擴大其影響力。這個市場體現了向永續、便利和經濟高效的城市交通解決方案的轉變。
由於對具有成本效益的最後一哩運輸解決方案的需求,預計北美地區在預測期內的複合年成長率最高。各大城市正在引進共用旅遊服務,以減少交通堵塞和碳排放。 Lime、Bird 和 Spin 等公司是主要企業,提供基於應用程式的電動Scooter和自行車租賃服務。與公共交通系統和智慧城市計劃的整合進一步推動了成長。此外,不斷增加的投資、有利的政府政策以及消費者對靈活和按需交通途徑的日益成長的偏好也為市場提供了支持。
According to Stratistics MRC, the Global Bike and Scooter Rental Market is accounted for $9.30 billion in 2025 and is expected to reach $38.51 billion by 2032 growing at a CAGR of 22.5% during the forecast period. A business that enables people to hire two-wheeled vehicles, like bicycles or electric scooters, for brief periods of time without a driver's help is known as "bike and scooter rental."These rentals provide a practical, economical, and environmentally responsible substitute for conventional modes of transportation and are frequently accessed through mobile apps or kiosks in cities. A bike or scooter can be picked up at one place and dropped off at another. This service facilitates flexible travel, eases traffic, and is perfect for leisure journeys or quick metropolitan commutes.
Rising urbanization and traffic congestion
Daily trips became longer and more unpleasant as a result of growing urbanisation and traffic congestion. For short-distance travel, scooter rentals provide a practical, economical, and environmentally responsible option. By promoting the use of small, two-wheeled vehicles rather than cars, they aid in traffic reduction. For flexibility and time savings, urban inhabitants are increasingly using shared mobility solutions. The market for renting scooters is expanding quickly because to this change in consumer preferences for modes of transportation.
Vandalism and theft of vehicles
Incidents of theft and vandalism limit the number of cars available, which lowers utilisation and customer satisfaction. Businesses might be compelled to spend money on pricey security measures, which would reduce their profit margins. Market growth is constrained by high theft risk, which deters expansion into particular regions. Financial resources are further strained by rising insurance prices. All things considered, these illegal actions erode user confidence and threaten the long-term viability of the sector.
Integration with public transportation
Scooters make it easier for travellers to get from transit stops to their ultimate destinations. More people are using flexible and environmentally sustainable mobility options as a result of this convenience. Scooter rentals are becoming more and more integrated into smart city transportation networks by urban planners. The integration encourages multimodal travel and lessens traffic congestion. Scooter rentals are becoming more and more popular as cities make investments in linked mobility networks.
Dependence on mobile connectivity
Many rental companies demand customers to utilise smartphone apps for GPS navigation, payment processing, and vehicle unlocking. Users may have trouble finding or unlocking cars in places with spotty or nonexistent network coverage. This restricts accessibility, particularly in isolated or underdeveloped areas. Connectivity problems can also interfere with operators' ability to track and manage their fleet in real time. Customer satisfaction and operational effectiveness may consequently suffer, which would hinder market expansion as a whole.
Covid-19 Impact
The COVID-19 pandemic significantly impacted the bike and scooter rental market. Lockdowns, travel restrictions, and social distancing measures led to a sharp decline in ridership as people avoided shared transportation. Many rental companies faced financial strain, with operations temporarily halted in several regions. However, as restrictions eased, demand gradually recovered, driven by the need for socially distant, eco-friendly travel options. Post-pandemic, the market adapted by enhancing sanitization protocols and integrating contactless payment systems to regain user trust and ensure safety.
The motorcycle segment is expected to be the largest during the forecast period
The motorcycle segment is expected to account for the largest market share during the forecast period, due to convenient and affordable transportation option. Motorcycles are perfect for short to medium-distance commutes since they can move through traffic more quickly. Motorcycle rentals are becoming more and more popular among tourists and everyday commuters because to their affordability and flexibility. Motorcycles are becoming more widely available and easy to rent because to the rising popularity of app-based rental businesses. The motorbike segment continues to propel robust expansion in the rental market as demand for effective personal transportation increases.
The long-term rental segment is expected to have the highest CAGR during the forecast period
Over the forecast period, the long-term rental segment is predicted to witness the highest growth rate by offering cost-effective and flexible mobility solutions. Students and commuters looking for reasonably priced daily travel without the hassles of ownership would find it appealing. These rentals guarantee reliable vehicle access while lowering maintenance issues. Improved customer retention and consistent revenue streams are advantageous to service providers. Long-term rentals satisfy the growing need for easy and environmentally friendly vacation options as urban populations increase.
During the forecast period, the Asia Pacific region is expected to hold the largest market share by rising urbanization and environmental concerns. Major cities like Tokyo, Beijing, Seoul, and Bangalore are embracing shared mobility solutions, supported by government initiatives and smart city developments. The growing adoption of electric scooters and app-based rental platforms is fueling demand, especially among young, tech-savvy consumers. Key players such as Grab, Bounce, and Lime are expanding their presence. This market reflects a shift towards sustainable, convenient, and cost-effective urban transportation solutions.
Over the forecast period, the North America region is anticipated to exhibit the highest CAGR, owing to the demand for cost-effective, last-mile transportation solutions. Major cities are embracing shared mobility services to reduce traffic congestion and carbon emissions. Companies like Lime, Bird, and Spin are key players, offering app-based rentals for electric scooters and bikes. Integration with public transit systems and smart city initiatives further fuels growth. The market is also supported by increasing investment, favourable government policies, and rising consumer preference for flexible, on-demand transportation options.
Key players in the market
Some of the key players profiled in the Bike and Scooter Rental Market include Lime, Bird, Tier Mobility, Voi Technology, Dott, Spin, Bolt, Helbiz, SWTCH, Neuron Mobility, Grin, Revel Transit, Wind Mobility, Yulu, Bounce, Rapido, Cityscoot, Beam Mobility, Circ and Coup.
In February 2024, Voi partnered with Bertel O. Steen to introduce a sustainable operational model for shared mobility in Norway, focusing on efficient fleet management, enhanced e-scooter maintenance, improved service quality, and a reduced environmental footprint across its urban transport operations.
In February 2024, Bird acquired Spin from Tier Mobility to expand its fleet, boost market share, and reinforce its North American presence. As Spin was profitable, the move aimed to stabilize Bird's finances following financial challenges and enhance long-term sustainability.
In March 2023, Lime partnered with Norwegian tech firm Urban Sharing to implement AI-powered tools, enhancing fleet distribution and demand forecasting. This collaboration aimed to optimize micromobility operations and improve service efficiency across various European cities.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.