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市場調查報告書
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1662867

2030 年休閒車市場預測：按車輛類型、燃料類型、價格分佈、應用、最終用戶和地區進行的全球分析

Recreational Vehicle Market Forecasts to 2030 - Global Analysis By Vehicle Type (Motorhomes, Towable and Other Vehicle Types), Fuel Type, Price Range, Application, End User and By Geography
出版日期: | 出版商: Stratistics Market Research Consulting | 英文 200+ Pages | 商品交期: 2-3個工作天內

價格

根據 Stratistics MRC 的數據，全球休閒車市場預計在 2024 年將達到 499 億美元，預計到 2030 年將達到 715 億美元，預測期內的複合年成長率為 6.2%。

休閒車（RV）是一種專為旅行、露營或臨時居住而設計的機動或可牽引車輛。房車通常配備基本設施，包括睡眠區、烹飪設施和浴室。房車有多種類型，包括露營車、旅行拖車和房車，為您的戶外探險提供靈活性。房車可提供如家般溫馨的旅程體驗，讓您舒適地探索目的地，而無需犧牲基本的生活舒適度。房車是度假、公路旅行和全職生活的熱門選擇。

對戶外活動的興趣日益濃厚

人們對戶外活動的興趣日益濃厚，導致市場規模激增。隨著越來越多的人尋求冒險、旅行和親近大自然，房車提供了兼具舒適性和機動性的理想解決方案。疫情只會加速這一趨勢，使房車重新成為社交距離度假和戶外探索的焦點。這種變化推動了對休閒車的需求增加，從而導致設計和功能的創新，以適應越來越多的戶外運動愛好者。

來自替代旅遊選擇的競爭

廉價航空公司、鐵路和汽車租賃等替代出行方式的競爭為市場帶來了挑戰。這些替代方案通常提供更大的便利性、可負擔性和更短的旅行時間，從而吸引更廣泛的消費者。另外，您不需要像房車那樣投資維護和儲存。因此，潛在的房車買家可能會選擇更快捷、更便宜的交通方式，從而減緩該行業的成長。

公路旅行越來越受歡迎

公路旅行日益流行，推動了市場大幅成長。隨著越來越多的人喜歡探索不同目的地的自由和冒險，房車已經成為旅途中舒適和靈活的理想解決方案。人們對戶外體驗的興趣日益濃厚、保持社交距離的需要以及房車設計的創新等因素導致了需求的激增。這一趨勢吸引了所有年齡層的人，提供了獨特的旅行體驗，並鼓勵更長時間和更個性化的假期。

燃油價格波動

燃料價格波動可能會增加房車車主的旅行成本，進而對市場產生負面影響。高油價可能會使長途旅行變得更加昂貴，並阻止消費者購買或使用房車。增加的經濟負擔也可能使得房車旅行對注重預算的旅客吸引力降低。此外，持續的高油價可能會限制對大型、燃油效率較低的休閒車的整體需求，從而影響工業製造商和租賃公司。

COVID-19 的影響

新冠肺炎疫情為市場帶來了多方面的影響。雖然早期的旅行限制和工廠關閉導致生產放緩，但隨著人們尋求安全、社交距離的旅行方式，疫情也引發了需求激增。房車已經成為一種流行的度假選擇，既方便出行，又具有隔離性。戶外探險的轉變導致了房車銷售和租賃的繁榮，但供應鏈的挑戰和需求的增加造成了庫存短缺。

預計預測期內，露營車市場將佔據最大的市場佔有率。

預計預測期內房車市場將佔據最大的市場佔有率。有了內建的居住空間、廚房和浴室，旅客無需放棄現代設施即可探索遙遠的目的地。人們對公路旅行的需求日益成長，尤其是在疫情之後，這推動了對露營車的需求。房車是長途度假的熱門選擇，因為它可以滿足從家庭到退休人員等廣泛消費者的需求，而且尺寸和價格分佈各有不同。

預計預測期內汽油部分將以最高的複合年成長率成長。

預計預測期內汽油部分將呈現最高的成長率。與柴油引擎房車相比，汽油引擎房車更輕、更便宜，對注重預算的買家來說很有吸引力。汽油引擎也更易於維護並且燃料更容易獲得，特別是對於短途旅行。然而，燃料成本的上漲和對燃油效率的擔憂會影響房車車主的營運成本，尤其是在長途旅行中，這導致一些消費者考慮更省油的柴油替代品。

比最大的地區

預計預測期內北美地區將佔據最大的市場佔有率。房車注重舒適、便利和冒險，滿足廣泛人群的需求，包括家庭、退休人員和尋求輕鬆度假的年輕旅客。技術、永續性和設計趨勢正在改變市場，遠距辦公趨勢進一步推動需求。隨著可支配收入的增加和對獨特旅行體驗的渴望，房車行業持續擴張。

複合年成長率最高的地區

在預測期內，受國內旅遊興趣日益濃厚和可支配收入不斷上升的推動，亞太地區預計將呈現最高的複合年成長率。國內旅遊的增加，尤其是來自中國、日本和澳洲的旅遊，大大促進了房車的需求。此外，隨著該地區收入水準的提高，包括房車等休閒車在內的奢侈品支出也趨於增加。

免費客製化服務

訂閱此報告的客戶可享有以下免費自訂選項之一：

  • 公司簡介
    • 對其他市場參與企業（最多 3 家公司）進行全面分析
    • 主要企業的 SWOT 分析（最多 3 家公司）
  • 地理細分
    • 根據客戶興趣對主要國家進行市場估計、預測和複合年成長率（註：基於可行性檢查）
  • 競爭性基準化分析
    • 根據產品系列、地理分佈和策略聯盟對主要企業基準化分析

目錄

第1章執行摘要

第 2 章 前言

  • 概述
  • 相關利益者
  • 研究範圍
  • 調查方法
    • 資料探勘
    • 資料分析
    • 資料檢驗
    • 研究途徑
  • 研究資訊來源
    • 主要研究資訊來源
    • 二手研究資料資訊來源
    • 先決條件

第3章 市場走勢分析

  • 介紹
  • 驅動程式
  • 限制因素
  • 機會
  • 威脅
  • 應用分析
  • 最終用戶分析
  • 新興市場
  • COVID-19 的影響

第 4 章 波特五力分析

  • 供應商的議價能力
  • 買家的議價能力
  • 替代品的威脅
  • 新進入者的威脅
  • 競爭對手之間的競爭

第 5 章 全球休閒車市場（依車型）

  • 介紹
  • 露營者
    • A級房車
    • B 級房車
    • C級房車
  • 可牽引
    • 旅行拖車
    • 第五輪拖車
    • 彈出式預告片
    • 淚滴型拖車
  • 其他

6. 全球休閒車市場依燃料類型分類

  • 介紹
  • 汽油
  • 柴油引擎
  • 電

第 7 章 全球休閒車市場（以價格分佈範圍）

  • 介紹
  • 價格低廉
  • 中價位
  • 高價

8. 全球休閒車市場（按應用）

  • 介紹
  • 適合家庭使用
  • 休閒
  • 戶外活動
  • 其他

9. 全球休閒車市場（依最終用戶分類）

  • 介紹
  • 個人用戶
  • 商業用戶
  • 租賃服務
  • 其他

第 10 章。

  • 介紹
  • 北美洲
    • 美國
    • 加拿大
    • 墨西哥
  • 歐洲
    • 德國
    • 英國
    • 義大利
    • 法國
    • 西班牙
    • 歐洲其他地區
  • 亞太地區
    • 日本
    • 中國
    • 印度
    • 澳洲
    • 紐西蘭
    • 韓國
    • 其他亞太地區
  • 南美洲
    • 阿根廷
    • 巴西
    • 智利
    • 南美洲其他地區
  • 中東和非洲
    • 沙烏地阿拉伯
    • 阿拉伯聯合大公國
    • 卡達
    • 南非
    • 其他中東和非洲地區

第11章 重大進展

  • 協議、夥伴關係、合作和合資企業
  • 收購與合併
  • 新產品發布
  • 業務擴展
  • 其他關鍵策略

第12章 公司概況

  • Winnebago Industries, Inc.
  • Thor Industries, Inc.
  • Forest River, Inc.
  • Airstream, Inc.
  • Jayco, Inc.
  • Little Guy Trailers
  • Outdoors RV Manufacturing
  • Forest River RV
  • Highland Ridge RV
  • The Swift Group
  • Gulf Stream Coach, Inc.
  • Pleasure-Way Industries
  • Dutchmen Manufacturing
  • Crossroads RV
  • Atwood Mobile Products
Product Code: SMRC28729

According to Stratistics MRC, the Global Recreational Vehicle Market is accounted for $49.9 billion in 2024 and is expected to reach $71.5 billion by 2030 growing at a CAGR of 6.2% during the forecast period. A Recreational Vehicle (RV) is a motorized or towable vehicle designed for travel, camping, and temporary living. It typically includes essential amenities such as sleeping areas, cooking facilities, and bathroom provisions. RVs come in various types, such as motorhomes, travel trailers, and campervans, offering flexibility for outdoor adventures. They provide a home-like experience while on the road, allowing people to explore destinations comfortably without sacrificing basic living comforts. RVs are popular for vacations, road trips, and full-time living.

Market Dynamics:

Driver:

Increased interest in outdoor activities

The rising interest in outdoor activities has led to a surge in the market. With more people seeking adventure, travel, and a connection to nature, RVs offer the ideal solution, combining comfort with mobility. The pandemic further fueled this trend, as individuals turned to RVs for socially distanced vacations and outdoor exploration. This shift has prompted increased demand for RVs, resulting in innovations in design and features to cater to a growing base of outdoor enthusiasts.

Restraint:

Competition from alternative travel options

Competition from alternative travel options, such as budget airlines, trains, and car rentals, poses a challenge for the market. These alternatives often offer more convenience, affordability, and faster travel times, appealing to a broader range of consumers. Additionally, they don't require the investment in maintenance or storage that RVs do. As a result, potential RV buyers may opt for quicker and less expensive modes of transportation, slowing growth in the industry.

Opportunity:

Growing popularity of road trips

The rising popularity of road trips has driven significant growth in the market. As more people embrace the freedom and adventure of exploring diverse destinations, RVs offer an ideal solution for comfort and flexibility on the road. Factors like increased interest in outdoor experiences, the need for social distancing, and innovations in RV design have contributed to the surge in demand. This trend appeals to all ages, offering a unique travel experience and promoting longer, more personalized vacations.

Threat:

Fluctuating fuel prices

Fluctuating fuel prices can negatively impact the market by increasing travel costs for RV owners. Higher fuel prices make long road trips more expensive, potentially deterring consumers from purchasing or using RVs as frequently. This added financial strain could also reduce the appeal of RV travel for budget-conscious travelers. Furthermore, prolonged periods of high fuel prices might limit the overall demand for larger, less fuel-efficient RVs, affecting manufacturers and rental companies within the industry.

Covid-19 Impact:

The COVID-19 pandemic had a mixed impact on the market. While initial disruptions caused by travel restrictions and factory shutdowns slowed production, the pandemic also sparked a surge in demand as people sought safe, socially distanced travel options. RVs became a popular choice for vacations, offering both mobility and isolation. This shift towards outdoor adventures led to a boom in RV sales and rentals, though supply chain challenges and rising demand created inventory shortages.

The motorhomes segment is expected to be the largest market share during the forecast period

The motorhomes segment is expected to account for the largest market share during the forecast period. With built-in living spaces, kitchens, and bathrooms, they allow travelers to explore distant destinations without sacrificing modern amenities. The increasing desire for road trips, especially post-pandemic, has driven demand for motorhomes. They cater to a wide range of consumers, from families to retirees, and are available in various sizes and price points, making them a popular choice for extended vacations.

The gasoline segment is expected to have the highest CAGR during the forecast period

Over the forecast period, the gasoline segment is predicted to witness the highest growth rate. These RVs are typically lighter and less expensive than their diesel counterparts, making them attractive to budget-conscious buyers. Gasoline engines also offer easier maintenance and availability of fuel, especially for shorter trips. However, rising fuel costs and fuel efficiency concerns can impact operating expenses for RV owners, especially on long road trips, pushing some consumers to consider more fuel-efficient or diesel alternatives.

Region with largest share:

During the forecast period, the North America region is expected to hold the largest market share. With a focus on comfort, convenience, and adventure, RVs cater to various demographics, including families, retirees, and younger travelers seeking flexible vacations. Advances in technology, sustainability, and design are transforming the market, while the growing trend of remote work further fuels demand. The RV industry continues to expand, supported by increasing disposable incomes and a desire for unique travel experiences.

Region with highest CAGR:

Over the forecast period, the Asia Pacific region is anticipated to exhibit the highest CAGR driven by a rising interest in domestic tourism, increasing disposable incomes. The increasing number of domestic travelers, particularly within countries like China, Japan, and Australia, has contributed significantly to the demand for RVs. Additionally, as more people in the region experience rising income levels, there is a growing trend toward luxury spending, including on leisure vehicles like RVs.

Key players in the market

Some of the key players in Recreational Vehicle market include Winnebago Industries, Inc., Thor Industries, Inc., Forest River, Inc., Airstream, Inc., Jayco, Inc., Little Guy Trailers, Outdoors RV Manufacturing, Forest River RV, Highland Ridge RV, The Swift Group, Gulf Stream Coach, Inc., Pleasure-Way Industries, Dutchmen Manufacturing, Crossroads RV and Atwood Mobile Products.

Key Developments:

In September 2024, THOR Industries, Inc. reinforced its position as the recreational vehicle (RV) industry innovation leader by unveiling the world's first hybrid Class A motorhome, the

THOR Test Vehicle. The vehicle is built on an electric vehicle (EV) platform developed by EV manufacturer Harbinger.

In January 2024, RV manufacturing company Lightship announced to have initiated manufacturing of its electric RV models. The company received USD 34 million financing and have leased a 32,000 sqft manufacturing facility in Colorado.

Vehicle Types Covered:

  • Motorhomes
  • Towable
  • Other Vehicle Types

Fuel Types Covered:

  • Gasoline
  • Diesel
  • Electric

Price Ranges Covered:

  • Economy
  • Mid-Range
  • Luxury

Applications Covered:

  • Residential
  • Leisure
  • Outdoor Activities
  • Other Applications

End Users Covered:

  • Individual Users
  • Commercial Users
  • Rental Services
  • Other End Users

Regions Covered:

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • Italy
    • France
    • Spain
    • Rest of Europe
  • Asia Pacific
    • Japan
    • China
    • India
    • Australia
    • New Zealand
    • South Korea
    • Rest of Asia Pacific
  • South America
    • Argentina
    • Brazil
    • Chile
    • Rest of South America
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • Qatar
    • South Africa
    • Rest of Middle East & Africa

What our report offers:

  • Market share assessments for the regional and country-level segments
  • Strategic recommendations for the new entrants
  • Covers Market data for the years 2022, 2023, 2024, 2026, and 2030
  • Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
  • Strategic recommendations in key business segments based on the market estimations
  • Competitive landscaping mapping the key common trends
  • Company profiling with detailed strategies, financials, and recent developments
  • Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

  • Company Profiling
    • Comprehensive profiling of additional market players (up to 3)
    • SWOT Analysis of key players (up to 3)
  • Regional Segmentation
    • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
  • Competitive Benchmarking
    • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

  • 2.1 Abstract
  • 2.2 Stake Holders
  • 2.3 Research Scope
  • 2.4 Research Methodology
    • 2.4.1 Data Mining
    • 2.4.2 Data Analysis
    • 2.4.3 Data Validation
    • 2.4.4 Research Approach
  • 2.5 Research Sources
    • 2.5.1 Primary Research Sources
    • 2.5.2 Secondary Research Sources
    • 2.5.3 Assumptions

3 Market Trend Analysis

  • 3.1 Introduction
  • 3.2 Drivers
  • 3.3 Restraints
  • 3.4 Opportunities
  • 3.5 Threats
  • 3.6 Application Analysis
  • 3.7 End User Analysis
  • 3.8 Emerging Markets
  • 3.9 Impact of Covid-19

4 Porters Five Force Analysis

  • 4.1 Bargaining power of suppliers
  • 4.2 Bargaining power of buyers
  • 4.3 Threat of substitutes
  • 4.4 Threat of new entrants
  • 4.5 Competitive rivalry

5 Global Recreational Vehicle Market, By Vehicle Type

  • 5.1 Introduction
  • 5.2 Motorhomes
    • 5.2.1 Class A Motorhomes
    • 5.2.2 Class B Motorhomes
    • 5.2.3 Class C Motorhomes
  • 5.3 Towable
    • 5.3.1 Travel Trailers
    • 5.3.2 Fifth Wheel Trailers
    • 5.3.3 Pop-up Trailers
    • 5.3.4 Teardrop Trailers
  • 5.4 Other Vehicle Types

6 Global Recreational Vehicle Market, By Fuel Type

  • 6.1 Introduction
  • 6.2 Gasoline
  • 6.3 Diesel
  • 6.4 Electric

7 Global Recreational Vehicle Market, By Price Range

  • 7.1 Introduction
  • 7.2 Economy
  • 7.3 Mid-Range
  • 7.4 Luxury

8 Global Recreational Vehicle Market, By Application

  • 8.1 Introduction
  • 8.2 Residential
  • 8.3 Leisure
  • 8.4 Outdoor Activities
  • 8.5 Other Applications

9 Global Recreational Vehicle Market, By End User

  • 9.1 Introduction
  • 9.2 Individual Users
  • 9.3 Commercial Users
  • 9.4 Rental Services
  • 9.5 Other End Users

10 Global Recreational Vehicle Market, By Geography

  • 10.1 Introduction
  • 10.2 North America
    • 10.2.1 US
    • 10.2.2 Canada
    • 10.2.3 Mexico
  • 10.3 Europe
    • 10.3.1 Germany
    • 10.3.2 UK
    • 10.3.3 Italy
    • 10.3.4 France
    • 10.3.5 Spain
    • 10.3.6 Rest of Europe
  • 10.4 Asia Pacific
    • 10.4.1 Japan
    • 10.4.2 China
    • 10.4.3 India
    • 10.4.4 Australia
    • 10.4.5 New Zealand
    • 10.4.6 South Korea
    • 10.4.7 Rest of Asia Pacific
  • 10.5 South America
    • 10.5.1 Argentina
    • 10.5.2 Brazil
    • 10.5.3 Chile
    • 10.5.4 Rest of South America
  • 10.6 Middle East & Africa
    • 10.6.1 Saudi Arabia
    • 10.6.2 UAE
    • 10.6.3 Qatar
    • 10.6.4 South Africa
    • 10.6.5 Rest of Middle East & Africa

11 Key Developments

  • 11.1 Agreements, Partnerships, Collaborations and Joint Ventures
  • 11.2 Acquisitions & Mergers
  • 11.3 New Product Launch
  • 11.4 Expansions
  • 11.5 Other Key Strategies

12 Company Profiling

  • 12.1 Winnebago Industries, Inc.
  • 12.2 Thor Industries, Inc.
  • 12.3 Forest River, Inc.
  • 12.4 Airstream, Inc.
  • 12.5 Jayco, Inc.
  • 12.6 Little Guy Trailers
  • 12.7 Outdoors RV Manufacturing
  • 12.8 Forest River RV
  • 12.9 Highland Ridge RV
  • 12.10 The Swift Group
  • 12.12 Gulf Stream Coach, Inc.
  • 12.12 Pleasure-Way Industries
  • 12.13 Dutchmen Manufacturing
  • 12.14 Crossroads RV
  • 12.15 Atwood Mobile Products

List of Tables

  • Table 1 Global Recreational Vehicle Market Outlook, By Region (2022-2030) ($MN)
  • Table 2 Global Recreational Vehicle Market Outlook, By Vehicle Type (2022-2030) ($MN)
  • Table 3 Global Recreational Vehicle Market Outlook, By Motorhomes (2022-2030) ($MN)
  • Table 4 Global Recreational Vehicle Market Outlook, By Class A Motorhomes (2022-2030) ($MN)
  • Table 5 Global Recreational Vehicle Market Outlook, By Class B Motorhomes (2022-2030) ($MN)
  • Table 6 Global Recreational Vehicle Market Outlook, By Class C Motorhomes (2022-2030) ($MN)
  • Table 7 Global Recreational Vehicle Market Outlook, By Towable (2022-2030) ($MN)
  • Table 8 Global Recreational Vehicle Market Outlook, By Travel Trailers (2022-2030) ($MN)
  • Table 9 Global Recreational Vehicle Market Outlook, By Fifth Wheel Trailers (2022-2030) ($MN)
  • Table 10 Global Recreational Vehicle Market Outlook, By Pop-up Trailers (2022-2030) ($MN)
  • Table 11 Global Recreational Vehicle Market Outlook, By Teardrop Trailers (2022-2030) ($MN)
  • Table 12 Global Recreational Vehicle Market Outlook, By Other Vehicle Types (2022-2030) ($MN)
  • Table 13 Global Recreational Vehicle Market Outlook, By Fuel Type (2022-2030) ($MN)
  • Table 14 Global Recreational Vehicle Market Outlook, By Gasoline (2022-2030) ($MN)
  • Table 15 Global Recreational Vehicle Market Outlook, By Diesel (2022-2030) ($MN)
  • Table 16 Global Recreational Vehicle Market Outlook, By Electric (2022-2030) ($MN)
  • Table 17 Global Recreational Vehicle Market Outlook, By Price Range (2022-2030) ($MN)
  • Table 18 Global Recreational Vehicle Market Outlook, By Economy (2022-2030) ($MN)
  • Table 19 Global Recreational Vehicle Market Outlook, By Mid-Range (2022-2030) ($MN)
  • Table 20 Global Recreational Vehicle Market Outlook, By Luxury (2022-2030) ($MN)
  • Table 21 Global Recreational Vehicle Market Outlook, By Application (2022-2030) ($MN)
  • Table 22 Global Recreational Vehicle Market Outlook, By Residential (2022-2030) ($MN)
  • Table 23 Global Recreational Vehicle Market Outlook, By Leisure (2022-2030) ($MN)
  • Table 24 Global Recreational Vehicle Market Outlook, By Outdoor Activities (2022-2030) ($MN)
  • Table 25 Global Recreational Vehicle Market Outlook, By Other Applications (2022-2030) ($MN)
  • Table 26 Global Recreational Vehicle Market Outlook, By End User (2022-2030) ($MN)
  • Table 27 Global Recreational Vehicle Market Outlook, By Individual Users (2022-2030) ($MN)
  • Table 28 Global Recreational Vehicle Market Outlook, By Commercial Users (2022-2030) ($MN)
  • Table 29 Global Recreational Vehicle Market Outlook, By Rental Services (2022-2030) ($MN)
  • Table 30 Global Recreational Vehicle Market Outlook, By Other End Users (2022-2030) ($MN)

Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.