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市場調查報告書
商品編碼
1438234
到 2030 年瓶裝水包裝市場預測:按產品類型、瓶蓋類型、包裝材料、分銷管道、最終用戶和地區進行的全球分析Bottled Water Packaging Market Forecasts to 2030 - Global Analysis By Product, Packaging Type, Cap Type, Packaging Material, Distribution Channel, End User and By Geography |
根據Stratistics MRC的數據,2023年全球瓶裝水包裝市場規模為481.6億美元,預計在預測期內將以7.2%的年複合成長率成長,到2030年達到780.9億美元。
瓶裝水包裝產業包括使用塑膠、玻璃和金屬等材料的瓶裝水包裝和分銷。瓶裝水包裝在全球提供安全、方便和攜帶式飲水方面發揮著重要作用。包裝可確保保持水質、防止污染物並延長保存期限。它的便利性可以適應忙碌的生活方式、緊急情況和清潔水獲取有限的地區。
國際瓶裝水協會 (IBWA)委託哈里斯民意調查公司 (Harris Poll) 於 2020 年對 2,000 多名 18 歲及以上的美國成年人進行了一項全國在線調查,結果顯示,88% 的美國選擇瓶裝水作為他們的首選飲料。
健康意識不斷增強
健康意識的提升是瓶裝水包裝的關鍵驅動力,消費者越來越重視補水並尋求含糖飲料的替代品。人們認知到瓶裝水是一種更健康的選擇,再加上對自來水品質的擔憂,推動了對方便、攜帶和衛生的包裝水的需求。隨著人們越來越意識到自己的整體健康和環境影響,他們選擇用 PET 和玻璃等永續材料包裝的瓶裝水,進一步推動市場成長。
對環境造成的影響
瓶裝水包裝對環境的影響包括塑膠污染、生產和運輸過程中的碳排放以及資源枯竭。寶特瓶造成海洋污染並危害海洋生物,而生產過程排放溫室氣體並耗盡水和石化燃料等有限資源。這些環境問題導致消費者的強烈反對和監管審查,阻礙了市場的成長。
優質化趨勢
日益成長的優質化趨勢正在增加消費者對高品質、優質瓶裝水產品的偏好。消費者越來越重視健康、保健和偏好,並願意為具有增強特性(例如鹼性 pH 值、添加維生素、礦物質和獨特風味)的瓶裝水支付高價。這一趨勢正在推動包裝設計、材料和品牌的創新,創造出符合高級產品定位、具有視覺吸引力的奢華包裝。
健康和安全問題
瓶裝水包裝的健康和安全問題主要涉及塑膠瓶中可能滲出的污染物,例如鄰苯二甲酸鹽和雙酚 A (BPA),尤其是在暴露於高溫和陽光的情況下。此外,處理和儲存不當可能導致微生物污染,對消費者造成健康風險。這些擔憂削弱了消費者對瓶裝水安全性的信任和信心,導致消費減少和市場成長。
COVID-19 的影響
COVID-19 大流行對瓶裝水包裝市場產生了重大影響。隨著消費者健康意識的增強以及對包裝水作為安全衛生選擇的需求激增,銷售量增加。然而,供應鏈中斷、製造限制和消費行為的變化影響了市場動態。對一次性包裝的關注以及對衛生和安全的關注已經改變了人們的偏好。該行業透過強調包裝安全措施、探索永續替代品以及應對疫情後環境中不斷變化的消費者習慣來進行調整。
預計瓶裝市場在預測期內將是最大的市場
瓶裝市場預計將出現良好的成長。瓶裝水包裝中的瓶子在保存水質、確保便利性和影響消費者認知方面發揮重要作用。瓶子在一次性應用中很受歡迎,因為它們重量輕、防碎且經濟高效。瓶子設計、標籤和品牌也有助於市場差異化和消費者吸引力。這些方面正在推動該細分市場的成長。
HORECA(飯店、餐廳、咖啡館)產業預計在預測期內年複合成長率最高
HORECA(飯店、餐廳和咖啡館)產業預計在預測期內年複合成長率最高。在餐飲業,瓶裝水包裝為客戶提供了方便、衛生的供水選擇,確保一致的品質和口味。瓶裝水消除了對額外過濾系統的需求和對自來水安全的擔憂,提高了客戶滿意度和信心。攜帶性和易於儲存也使瓶裝水成為餐飲活動和戶外用餐區的理想選擇,進一步提高了其在餐飲業的效用。
預計亞太地區在預測期內將佔據最大的市場佔有率。都市化的加快、生活水準的提高以及消費者健康意識的增強正在推動對瓶裝水的需求。瓶裝水的便利性和攜帶性也有助於其受歡迎。此外,中國和印度等國家的快速經濟發展和不斷擴大的零售基礎設施正在推動市場擴張。總體而言,亞太地區為瓶裝水包裝公司提供了利潤豐厚的機會。
預計北美在預測期內的年複合成長率最高。健康意識、便利性以及對自來水品質的擔憂正在推動對瓶裝水的需求。該地區廣泛的分銷網路和成熟的零售基礎設施使瓶裝水的獲取變得更加容易。此外,包裝設計和產品差異化的創新也促進了市場成長,使北美成為瓶裝水包裝產業的重要中心。
According to Stratistics MRC, the Global Bottled Water Packaging Market is accounted for $48.16 billion in 2023 and is expected to reach $78.09 billion by 2030 growing at a CAGR of 7.2% during the forecast period. The Bottled Water Packaging industry encompasses the packaging and distribution of bottled water, utilizing materials such as plastic, glass, and metal. Bottled water packaging plays a vital role in providing safe, convenient, and portable hydration globally. The packaging ensures the preservation of water quality, protects against contaminants, and enhances shelf life. Its convenience caters to on-the-go lifestyles, emergencies, and areas with limited access to clean water.
According to a nationwide study of more than 2,000 United States adults 18 and older conducted online by The Harris Poll on behalf of the International Bottled Water Association (IBWA) in 2020, 88% of Americans say they include a favorable impression of bottled water as a beverage option.
Growing health consciousness
Growing health consciousness is a significant driver for the bottled water packaging, with consumers increasingly prioritizing hydration and seeking alternatives to sugary beverages. The perception of bottled water as a healthier option, coupled with concerns over tap water quality, fuels demand for convenient, portable, and hygienically packaged water. As individuals become more mindful of their overall well-being and environmental impact, they opt for bottled water packaged in sustainable materials like PET or glass, further propelling market growth.
Environmental impact
The environmental impacts of bottled water packaging include plastic pollution, carbon emissions from production and transportation, and resource depletion. Plastic bottles contribute to ocean pollution and harm marine life, while the production process emits greenhouse gases and depletes finite resources like water and fossil fuels. These environmental concerns lead to consumer backlash and regulatory scrutiny, hindering market growth.
Rising premiumization trend
The rising premiumization trend elevates consumer preferences towards high-quality, premium bottled water products. As consumers increasingly prioritize health, wellness, and indulgence, they are willing to pay a premium for bottled water with enhanced attributes such as alkaline pH levels, added vitamins, minerals, or unique flavours. This trend drives innovation in packaging design, materials, and branding to create visually appealing, luxurious packaging that aligns with premium product positioning.
Health and safety concerns
Health and safety concerns in bottled water packaging primarily revolve around potential contaminants leaching from plastic bottles, such as phthalates or bisphenol A (BPA), especially when exposed to heat or sunlight. Additionally, improper handling or storage may lead to microbial contamination, posing health risks to consumers. These concerns erode consumer trust and confidence in the safety of bottled water, leading to decreased consumption and market growth.
Covid-19 Impact
The covid-19 pandemic significantly impacted the bottled water packaging market. Increased consumer health awareness and a surge in demand for packaged water as a safe and hygienic option led to a boost in sales. However, disruptions in the supply chain, restrictions on manufacturing, and changes in consumer behaviours influenced the market dynamics. The focus on single-use packaging and concerns about hygiene and safety has reshaped preferences. The industry has adapted by emphasizing safety measures in packaging, exploring sustainable alternatives, and responding to shifting consumer habits in the post-pandemic landscape.
The bottles segment is expected to be the largest during the forecast period
The bottles segment is estimated to have a lucrative growth. Bottles in bottled water packaging play a crucial role in preserving water quality, ensuring convenience, and influencing consumer perceptions. Bottles are lightweight, shatter-resistant, and cost-effective, making them popular for single-use applications. Bottle design, labeling, and branding also contribute to market differentiation and consumer appeal. These aspects propel the growth of the segment.
The HORECA (hotels, restaurants, cafes) segment is expected to have the highest CAGR during the forecast period
The HORECA (hotels, restaurants, cafes) segment is anticipated to witness the highest CAGR growth during the forecast period. In the HORECA sector, bottled water packaging provides a convenient and hygienic option for serving water to customers, ensuring consistent quality and taste. Bottled water eliminates the need for additional filtration systems or concerns about tap water safety, enhancing customer satisfaction and trust. Portability and ease of storage also make bottled water ideal for catering events or outdoor dining areas, further enhancing its utility in the HORECA industry.
Asia Pacific is projected to hold the largest market share during the forecast period. Rising urbanization, improving living standards, and increasing health consciousness among consumers are driving the demand for bottled water. The convenience and portability offered by bottled water also contribute to its popularity. Furthermore, rapid economic development and expanding retail infrastructure in countries like China and India are facilitating market expansion. Overall, the Asia-Pacific region presents lucrative opportunities for bottled water packaging companies.
North America is projected to have the highest CAGR over the forecast period. Health consciousness, convenience, and concerns over tap water quality propel demand for bottled water. The region's vast distribution networks and established retail infrastructure facilitate easy access to bottled water products. Moreover, innovations in packaging design and product differentiation contribute to market growth, making North America a significant hub for the bottled water packaging industry.
Key players in the market
Some of the key players profiled in the Bottled Water Packaging Market include Amcor PLC, Berry Group, CCL Industries Inc., Plastipak Holdings Inc., Ball Corporation, Tetra Laval International S.A., Gerresheimer AG, Ardagh Group, Silgan Holdings, RPC Group PLC, Alpla Group, Constantia Flexibles Group GmbH, Coveris S.A., Graham Packaging Company, Greif Inc. and The Coca-Cola Company.
In June 2023, Coca-Cola India introduced a new bottle in Andhra Pradesh that is 100% recycled PET (rPET), with the assistance of ALPLA. It is an important milestone as the first time a 100% rPET bottle is used in India for food or beverages.
In May 2022, Amcor Limited announced next-generation technology enabling bottles to be produced 30% lighter and with 100% recycled material. Furthermore, innovation will improve the consumer experience while addressing widespread commitments to reduce material use and lower greenhouse gas emissions.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.