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市場調查報告書
商品編碼
1423711
到 2030 年統一通訊 (UC) 和商用耳機市場預測:按產品、類型、價格、分銷管道、應用程式、最終用戶和地區進行的全球分析Unified Communication (UC) And Business Headsets Market Forecasts to 2030 - Global Analysis By Product (Headphones, Earphones and Other Products), Type, Price, Distribution Channel, Application, End User and By Geography |
根據 Stratistics MRC 預測,到 2023 年,全球統一通訊 (UC) 和商務耳機市場規模將達到 38 億美元,預測期內複合年成長率為 16.2%,到 2030 年將達到 110 億美元。
統一通訊 (UC) 和商用耳機市場是一個充滿活力的行業,涵蓋針對商業環境量身定做的通訊解決方案和專業音訊設備的生產、分銷和使用。統一通訊涉及將語音、視訊、訊息傳遞和協作平台等各種通訊工具整合到統一系統中,以提高組織效率和連接性。商務耳機在這個生態系統中發揮著至關重要的作用,它提供免持的高品質音訊體驗,並促進職場內的無縫通訊和協作。
根據印度最新電子產品新聞線上供應商 FoneArena 2022 年 5 月的報告,2022 年第一季印度真無線耳機市場年增 66%。此外,高階設備市場同期年增53%。因此,無線設備的日益普及正在推動統一通訊 (UC) 和商務耳機市場的成長。
更多使用協作平台
隨著 Microsoft Teams、Zoom 和 Slack 等平台的普及,組織越來越依賴這些工具來促進分散式團隊之間的無縫溝通和協作。商務耳機在增強這些平台上的用戶體驗以及為虛擬會議、簡報和討論提供清晰、高品質的音訊方面發揮著關鍵作用。隨著公司轉向遠端和混合工作模式,對與這些協作平台無縫整合的耳機的需求正在激增。此外,商務耳機與各種通訊工具的相容性保證了一致可靠的通訊體驗,從而加速了統一通訊解決方案的採用。
安全和隱私問題
隨著組織越來越依賴統一通訊解決方案進行統一通訊,由於敏感資訊在這些平台之間傳輸,資料安全性日益受到關注。統一通訊系統中的潛在漏洞可能會使企業面臨未授權存取、資料外洩和隱私侵犯的風險。人們對網路安全威脅的認知不斷增強,導致決策者在部署統一通訊解決方案和相關商務耳機時變得謹慎。然而,對攔截敏感資訊或未經授權的竊聽的恐懼也會阻止組織充分採用這些技術。
統一通訊 (UC) 的採用率不斷提高
隨著組織優先考慮簡化的整合式通訊解決方案,統一通訊平台正成為統一各種通訊管道(包括語音、視訊、訊息傳遞和協作)的綜合工具。統一通訊解決方案的廣泛採用產生了對相容的高級商務耳機的需求,這些耳機可以補充這些平台並為使用者提供最佳的音質和功能。這些耳機有助於無縫通訊,使業務互動更加高效和有效,無論是在辦公室還是遠端。隨著全球勞動力的分佈日益分散,對與 UC 平台無縫整合的商務耳機的需求不斷增加。
缺乏意識
儘管統一通訊解決方案和高階商務耳機提供了變革性的優勢,但潛在用戶和決策者的理解和認知有限仍然是一個重大挑戰。許多企業,尤其是中小型企業,可能並沒有完全理解採用統一通訊平台和相應的商務耳機的好處。這種意識的缺乏可能會阻礙採用率,因為組織可能會猶豫是否要投資於他們不完全理解的技術。此外,缺乏適當的員工教育和培訓計劃可能會進一步阻礙統一通訊解決方案的無縫整合和商務耳機的有效使用。
由於關門和社交距離措施,遠端工作成為必需,對統一通訊解決方案和商務耳機的需求前所未有地激增。組織正在迅速採用這些技術來保持無縫溝通和協作,從而推動市場擴張。在新的遠端工作環境中,對由商務耳機提供支援的高品質音訊和視訊通訊工具的需求已變得至關重要。這次疫情起到了催化劑的作用,鼓勵企業投資與統一通訊平台相容的耳機,以確保業務連續性。
耳機細分市場預計將成為預測期內最大的細分市場
預計耳機細分市場在預測期內將佔據最大佔有率。向遠端和混合工作模式的轉變正在推動對超越傳統辦公耳機的多功能音訊解決方案的需求。員工現在正在尋找能夠與 UC 平台無縫整合並為虛擬會議和協作提供高品質音訊的耳機。此外,越來越多的專業人士不斷增加對能夠在工作和休閒之間輕鬆切換的多功能耳機的需求。
在預測期內,無線領域的複合年成長率最高。
預計無線領域在預測期內將出現最高的複合年成長率。向靈活的遠距工作型態的轉變正在推動無線耳機的普及,這種耳機可以在不犧牲音質的情況下提供行動自由。這些耳機採用先進的藍牙和其他無線技術,消除了傳統有線設定的限制。此外,無線通訊的便利性,加上與多個裝置的無縫連接和延長的電池壽命等功能,使得無線耳機在商業環境中非常受歡迎。
COVID-19 大流行進一步加速了遠距工作策略的快速採用,促使北美組織大力投資統一通訊解決方案和先進的商務耳機,以促進無縫溝通和協作。因此,北美地區佔據了最大的佔有率整個估計期間的市場佔有率。該地區強大的IT基礎設施和技術進步發揮著重要作用,為統一通訊平台的整合提供了堅實的基礎。此外,對員工生產力的關注和音訊技術的持續創新也促進了商務耳機需求的增加。
北美地區在一段可行的時間內正在快速成長。有關資料安全、隱私和通訊標準的嚴格法規正在推動企業投資合規的統一通訊解決方案和商用耳機。合規性要求,例如 HIPAA(健康保險互通性與課責法案)和 GDPR(通用資料保護條例)等法規中概述的要求 需要標準化通訊工具。此外,遵守這些法規可以鼓勵企業採用符合指定標準的統一通訊平台和耳機,從而創建合規的通訊環境。這些因素正在推動該地區的成長。
According to Stratistics MRC, the Global Unified Communication (UC) And Business Headsets Market is accounted for $3.8 billion in 2023 and is expected to reach $11.0 billion by 2030 growing at a CAGR of 16.2% during the forecast period. Unified Communication (UC) and Business Headsets Market refers to the dynamic industry that encompasses the production, distribution, and utilization of communication solutions and professional audio devices tailored for business environments. UC involves integrating various communication tools like voice, video, messaging, and collaboration platforms into a unified system to enhance organizational efficiency and connectivity. Business headsets play a pivotal role in this ecosystem by providing a hands-free, high-quality audio experience, facilitating seamless communication and collaboration within the workplace.
According to a report by FoneArena, an India-based online publisher of news on the latest gadgets, in May 2022, the true wireless earphone market in India grew by 66% year over year in Q1 2022. Further, the premium devices market registered 53% YoY growth in the same period. Therefore, the increasing adoption of wireless devices is driving the growth of the unified communication and business headset market.
Increased use of collaboration platforms
With the proliferation of platforms like Microsoft Teams, Zoom, and Slack, organizations are increasingly relying on these tools to facilitate seamless communication and collaboration among distributed teams. Business headsets play a crucial role in enhancing the user experience on these platforms, providing clear and high-quality audio for virtual meetings, presentations, and discussions. As businesses transition to remote and hybrid work models, the demand for headsets that seamlessly integrate with these collaboration platforms has surged. Furthermore, the compatibility of business headsets with various communication tools ensures a consistent and reliable communication experience, driving the adoption of UC solutions.
Security and privacy issues
As organizations increasingly rely on UC solutions for integrated communication, the transmission of sensitive information across these platforms raises apprehensions about data security. Potential vulnerabilities in UC systems can expose businesses to the risk of unauthorized access, data breaches, and compromised privacy. This heightened awareness of cybersecurity threats influences decision-makers to approach the adoption of UC solutions and associated business headsets with caution. However, the fear of confidential information interception or unauthorized eavesdropping may hinder organizations from fully embracing these technologies.
Rising adoption of unified communication
As organizations prioritize streamlined and integrated communication solutions, UC platforms emerge as comprehensive tools that amalgamate various communication channels such as voice, video, messaging, and collaboration. This widespread adoption of UC solutions necessitates compatible and advanced business headsets to complement these platforms, providing users with optimal audio quality and functionality. These headsets facilitate seamless communication, whether in-office or remote, enhancing the efficiency and effectiveness of business interactions. With the global workforce becoming more dispersed, the demand for business headsets that integrate seamlessly with UC platforms is escalating.
Lack of awareness
Despite the transformative benefits offered by UC solutions and advanced business headsets, a significant challenge lies in the limited understanding and awareness among potential users and decision-makers. Many businesses, particularly smaller enterprises, may not fully grasp the advantages of adopting integrated communication platforms and the corresponding business headsets. This lack of awareness can impede the adoption rate as organizations may be hesitant to invest in technologies they don't fully comprehend. Additionally, the absence of proper education and training programs for employees can further hinder the seamless integration of UC solutions and the effective use of business headsets.
With widespread remote work becoming a necessity during lockdowns and social distancing measures, there has been an unprecedented surge in demand for UC solutions and business headsets. Organizations swiftly adopted these technologies to maintain seamless communication and collaboration, driving the market's expansion. The need for high-quality audio and video communication tools, as facilitated by business headsets, became paramount in the new remote work landscape. The pandemic acted as a catalyst, pushing businesses to invest in UC platforms and compatible headsets to ensure business continuity.
The headphones segment is expected to be the largest during the forecast period
Headphones segment is expected to hold the largest share during the projection period. The shift towards remote and hybrid work models has intensified the demand for versatile audio solutions that go beyond traditional office headsets. Employees now seek headphones that seamlessly integrate with UC platforms, providing high-quality audio for virtual meetings and collaboration. Additionally, the rise of on-the-go professionals has fueled the need for multipurpose headphones that can transition effortlessly between work and leisure.
The wireless segment is expected to have the highest CAGR during the forecast period
Wireless segment is expected to have the highest CAGR during the forecast period. The shift towards flexible and remote work arrangements has propelled the popularity of wireless headsets, offering freedom of movement without compromising audio quality. These headsets use advanced Bluetooth and other wireless technologies, eliminating the constraints of traditional wired setups. Moreover, the convenience of wire-free communication, coupled with features like seamless connectivity to multiple devices and extended battery life, makes wireless headsets highly sought after in the business environment.
Due to the rapid adoption of remote work strategies, further accelerated by the COVID-19 pandemic, has led organizations in North America to invest heavily in UC solutions and advanced business headsets to facilitate seamless communication and collaboration, North America region dominated the largest share of the market throughout the extrapolated period. The region's robust IT infrastructure and technological advancements play a crucial role, providing a solid foundation for the integration of UC platforms. In addition, the emphasis on employee productivity and the continuous innovation in audio technology contribute to the increasing demand for business headsets.
North America region is growing at a rapid pace over the feasible period. Stringent regulations regarding data security, privacy, and communication standards are pushing organizations to invest in compliant UC solutions and business headsets. Compliance requirements, such as those outlined in regulations like HIPAA (Health Insurance Portability and Accountability Act) and GDPR (General Data Protection Regulation), necessitate secure and standardized communication tools. Moreover, the adherence to these regulations is driving businesses to adopt UC platforms and headsets that meet the specified criteria, fostering a regulatory-compliant communication environment. These elements are boosting the regions growth.
Key players in the market
Some of the key players in Unified Communication (UC) And Business Headsets market include Masternaut Limited, TomTom Telematics BV, Sierra Wireless, Agero Inc, Cisco Systems Inc, Logitech International S.A., Meta System S.p.A, Logitech International S.A., Audio-Technica Corporation, Bose Corporation, Dell Technologies Inc, HP Development Company L.P and Microsoft Corporation.
In February 2023, Zoho Corporation Pvt. Ltd. launched Trident, a unified communications platform. Trident is Zoho's inaugural desktop native application, integrating collaboration, productivity, and communication into a single location. Alongside this launch, the company has bolstered its collaboration technologies to provide businesses with simplified communication across various channels, diminishing tool confusion and enhancing overall digital adoption within organizations.
In January 2023, Mitel Networks Corp. acquired Unify, a subsidiary of the Atos group. This strategic transaction enables Mitel to gain ownership of Unify's voice platforms, collaboration and contact centre products, device and endpoint portfolio, and associated intellectual property. Furthermore, Unify's Managed Services division, known for assisting enterprises in digitally transforming their communication systems, will enhance Mitel's capabilities in providing diverse options for unified communication customers.
In September 2022, Sony Corporation launched next-gen and premium headphones, WH-1000XM5, in India. Sony has integrated its widely acclaimed noise-canceling technology into the WH-1000XM5.
In July 2022, Ericsson acquired Vonage Holdings Corp. to bolster its mobile network business and enter the enterprise market. This strategic move equips Ericsson with the essential elements to deliver a wide range of communication solutions. Ericsson intends to expand Vonage's unified communications as a service and contact centre as a service solution by increasing investments in research and development and offering these solutions to communications service providers.