鮪魚市場規模、佔有率和成長分析（按類型、通路和地區分類）－2026-2033年產業預測

預計到 2024 年，鮪魚市場規模將達到 423.4 億美元，到 2025 年將成長至 434.8 億美元，到 2033 年將成長至 538.1 億美元，在預測期（2026-2033 年）內複合年成長率為 2.7%。

全球鮪魚產業正經歷罐裝鮪魚需求的顯著成長，這主要得益於忙碌的消費者對便捷即食食品日益成長的偏好。日本市場仍然是最大的市場，佔據全球鮪魚消費量的大部分佔有率，主要用於製作刺身。儘管已開發國家傳統的罐裝鮪魚市場正在萎縮，但中東和拉丁美洲等新興市場的貿易量卻在不斷成長，為生產商創造了更多機會。然而，該行業也面臨著消費者對永續性和安全性的擔憂所帶來的挑戰，而解決這些問題需要注重負責任的採購和透明的生產方式。總體而言，在不斷變化的市場動態中，罐裝鮪魚的貿易量和貿易額均持續成長。

鮪魚市場的成長要素

消費者對動物性食物中蛋白質攝取量日益成長的趨勢預計將顯著提升鮪魚的需求。此外，加工食品和罐頭食品的日益普及也可能進一步促進銷售成長。隨著人們對肥胖問題的日益關注，越來越多的消費者開始尋求更精瘦的蛋白質來源，而鮪魚恰好滿足了這一需求。此外，消費者對便利食品需求的成長預計將促使食品生產商更頻繁地在其產品中添加鮪魚。這些因素共同顯示鮪魚市場前景良好，凸顯了其在適應不斷變化的飲食習慣和生活方式方面的巨大成長潛力。

鮪魚市場的限制

由於環保意識的增強和食物過敏的增加，消費者偏好的轉變為鮪魚市場帶來了巨大的限制。隨著全球越來越多的人選擇素食，包括鮪魚在內的肉類和魚貝類在許多地區的需求都在下降。這種轉變促使消費者尋求更健康、更永續的食品，從而推動了植物來源替代品的產量激增。由此對包括鮪魚在內的傳統水產品市場造成的影響，凸顯了飲食習慣的改變和植物來源產品日益成長的受歡迎程度，也為漁業帶來了挑戰。

鮪魚市場趨勢

隨著消費者越來越重視環保選擇，鮪魚市場正經歷著向永續性和道德採購方向的重大轉變。人們對健康和環境影響的日益關注，推動了對負責任捕撈、高附加價值水產品的需求。全球各組織之間的合作正在促進鮪魚捕撈永續價值鏈的建構。旨在改善漁民工作條件和促進鮪魚資源負責任管理的各項措施正日益取得成效，最終有助於形成一個更符合道德規範的市場。這種對永續性的關注不僅滿足了消費者的需求，而且在確保全球鮪魚捕撈的永續性也發揮關鍵作用。

目錄

介紹

• 調查目標
• 調查範圍
• 定義

調查方法

• 資訊收集
• 二手資料和一手資料方法
• 市場規模預測
• 市場假設與限制

執行摘要

• 全球市場展望
• 供需趨勢分析
• 細分市場機會分析

市場動態與展望

• 市場規模
• 市場動態
  • 促進因素和機遇
  • 限制與挑戰
• 波特分析

關鍵市場考察

• 關鍵成功因素
• 競爭程度
• 關鍵投資機會
• 市場生態系統
• 市場吸引力指數（2025）
• PESTEL 分析
• 總體經濟指標
• 價值鏈分析
• 定價分析

全球鮪魚市場規模：按品種和複合年成長率分類（2026-2033 年）

• 正鰹
• 長鰭鮪魚
• 黃鰭鮪魚
• 大目鮪
• 藍鰭鮪魚

全球鮪魚市場規模（按類型及複合年成長率分類）（2026-2033 年）

• 罐頭
• 新鮮的
• 冷凍

全球鮪魚市場規模（依分銷管道分類）及複合年成長率（2026-2033 年）

• 大賣場和超級市場
• 專賣店
• 線上管道

全球鮪魚市場規模及複合年成長率（2026-2033）

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 西班牙
  • 法國
  • 英國
  • 義大利
  • 其他歐洲地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 亞太其他地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地區
• 中東和非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東和非洲地區

競爭資訊

• 前五大公司對比
• 主要企業的市場定位（2025 年）
• 主要市場參與者所採取的策略
• 近期市場趨勢
• 公司市佔率分析（2025 年）
• 主要企業公司簡介
  • 公司詳情
  • 產品系列分析
  • 依業務板塊進行公司股票分析
  • 2023-2025年營收年比比較

主要企業簡介

• Thai Union Group PCL（Thailand）
• StarKist Co.（USA）
• Dongwon Industries Co., Ltd.（South Korea）
• FCF Fishery Co., Ltd.（Taiwan）
• American Tuna Inc.（USA）
• Bolton Group（Italy）
• Century Pacific Food, Inc.（Philippines）
• Grupo Calvo（Spain）
• Ishihara Sangyo Kaisha, Ltd.（Japan）
• Pataya Food Group（Thailand）
• Jealsa Rianxeira SA（Spain）
• C-Food International Co., Ltd.（Thailand）
• Wild Planet Foods, Inc.（USA）
• Pacific Tuna Corporation（Philippines）
• Nippon Suisan Kaisha, Ltd.（Japan）
• Alliance Select Foods International, Inc.（Philippines）
• Maruha Nichiro Corporation（Japan）
• Ocean Brands GP（Canada）
• Karats（Japan）

結論與建議

Tuna Fish Market size was valued at USD 42.34 Billion in 2024 and is poised to grow from USD 43.48 Billion in 2025 to USD 53.81 Billion by 2033, growing at a CAGR of 2.7% during the forecast period (2026-2033).

The global tuna industry is significantly influenced by the rising demand for canned tuna, driven by the growing preference for convenient, ready-to-eat meals among consumers with busy lifestyles. Japan remains the largest market, accounting for a substantial portion of global tuna consumption primarily for sashimi. While traditional markets for canned tuna in developed nations have seen a decline, emerging markets in the Near East and Latin America are witnessing increased trade volumes, enhancing opportunities for producers. However, the industry faces challenges related to consumer concerns over sustainability and safety, necessitating a focus on responsible sourcing and transparent practices to address these issues. Overall, the canned tuna trade continues to experience growth in both volume and value amid evolving market dynamics.

Top-down and bottom-up approaches were used to estimate and validate the size of the Tuna Fish market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Tuna Fish Market Segments Analysis

Global Tuna Fish Market is segmented by Species, Type, Distribution Channel and region. Based on Species, the market is segmented into Skipjack, Albacore, Yellowfin, Bigeye and Bluefin. Based on Type, the market is segmented into Canned, Fresh and Frozen. Based on Distribution Channel, the market is segmented into Hypermarket & Supermarket, Specialty Stores and Online Channels. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Tuna Fish Market

The rising trend of high protein consumption from animal sources is set to significantly boost the demand for tuna fish. Moreover, the increasing popularity of packaged and canned meals is likely to enhance sales further. As concerns about obesity rise, more consumers are searching for low-fat protein options, which tuna fish provides. Additionally, the demand for convenience foods is expected to lead food manufacturers to incorporate tuna into their products more frequently. Collectively, these factors contribute to a positive outlook for the tuna fish market, highlighting its potential for growth in response to changing dietary preferences and lifestyle choices.

Restraints in the Tuna Fish Market

The Tuna Fish market is experiencing significant constraints driven by a growing awareness of environmental issues and an increase in dietary sensitivities, leading to a notable shift in consumer preferences. As a large portion of the global population embraces vegetarianism, the demand for meat and seafood, including tuna, is declining in various regions. This shift is prompting an upsurge in the production of plant-based alternatives as consumers seek healthier and more sustainable food choices. The resulting impact on traditional seafood markets, including Tuna, highlights the evolving dynamics of dietary trends and the increasing popularity of plant-based products, posing challenges for the fishing industry.

Market Trends of the Tuna Fish Market

The tuna fish market is experiencing a significant shift towards sustainability and ethical sourcing as consumers prioritize environmentally friendly choices. Increasing awareness of health and environmental impacts is fostering a demand for value-added seafood products that are responsibly harvested. Collaborative efforts among global organizations are enhancing the development of a sustainable supply chain in the tuna fishing industry. Initiatives aimed at improving working conditions for fisheries workers and promoting the responsible management of tuna populations are gaining traction, ultimately contributing to a more ethical market. This focus on sustainability not only meets consumer demand but also helps to ensure the longevity of tuna fisheries worldwide.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2025
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis

Global Tuna Fish Market Size by Species & CAGR (2026-2033)

• Market Overview
• Skipjack
• Albacore
• Yellowfin
• Bigeye
• Bluefin

Global Tuna Fish Market Size by Type & CAGR (2026-2033)

• Market Overview
• Canned
• Fresh
• Frozen

Global Tuna Fish Market Size by Distribution Channel & CAGR (2026-2033)

• Market Overview
• Hypermarket & Supermarket
• Specialty Stores
• Online Channels

Global Tuna Fish Market Size & CAGR (2026-2033)

• North America (Species, Type, Distribution Channel)
  • US
  • Canada
• Europe (Species, Type, Distribution Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Species, Type, Distribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Species, Type, Distribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Species, Type, Distribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2025
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2025
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

• Thai Union Group PCL (Thailand)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• StarKist Co. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Dongwon Industries Co., Ltd. (South Korea)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• FCF Fishery Co., Ltd. (Taiwan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• American Tuna Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bolton Group (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Century Pacific Food, Inc. (Philippines)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Grupo Calvo (Spain)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ishihara Sangyo Kaisha, Ltd. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pataya Food Group (Thailand)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Jealsa Rianxeira S.A. (Spain)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• C-Food International Co., Ltd. (Thailand)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Wild Planet Foods, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pacific Tuna Corporation (Philippines)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nippon Suisan Kaisha, Ltd. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Alliance Select Foods International, Inc. (Philippines)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Maruha Nichiro Corporation (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ocean Brands GP (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Karats (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations