益生菌膳食補充劑市場規模、佔有率和成長分析（按劑型、最終用途、應用和地區分類）—產業預測，2026-2033年

預計到 2024 年，益生菌膳食補充劑市場規模將達到 219.5 億美元，到 2025 年將達到 250.9 億美元，到 2033 年將達到 730.9 億美元，在預測期（2026-2033 年）內複合年成長率為 14.3%。

益生菌膳食補充劑市場正經歷顯著成長，這主要得益於人們對腸道健康及其對整體健康影響的認知不斷提高。這些含有有益微生物的補充劑在改善消化和免疫功能方面發揮關鍵作用。人們對預防醫學的日益關注以及腸道健康與各種健康問題之間關聯的認知，在推動市場擴張方面發揮著至關重要的作用。主要企業正積極創新，推出各種菌株和配方以滿足消費者的偏好。線上零售通路的興起顯著提高了產品的可近性。然而，挑戰依然存在，例如監管標準不一以及缺乏科學檢驗。隨著研究人員和產業界合作的不斷加強，益生菌市場可望進一步發展。

益生菌營養保健品市場促進因素

消費者對益生菌健康益處的認知不斷提高，已成為膳食補充劑市場的主要驅動力。益生菌因其對腸道健康、消化、免疫功能甚至心理健康的潛在影響而備受認可。隨著人們越來越重視自身健康，並尋求天然和整體治療方法，益生菌的受歡迎程度也隨之飆升。這種對有效、天然健康解決方案日益成長的認知和需求，持續推動益生菌膳食補充劑市場的擴張，反映出消費者健康管理意識的全面提升。

限制益生菌營養補充品市場的因素

益生菌膳食補充劑市場面臨許多挑戰，主要集中在監管問題和標準化需求。不同益生菌菌株、劑量和配方之間的功效差異加劇了市場的複雜性。監管不一致和缺乏既定標準會導致消費者困惑，阻礙市場成長。這種不確定性可能導致消費者對購買此類產品猶豫不決，進一步限制市場潛力。應對這些挑戰對於建立消費者信任、鼓勵益生菌的廣泛應用至關重要，最終有助於市場的擴張和穩定。

益生菌營養補充品市場趨勢

益生菌膳食補充劑市場正經歷重大變革時期，這主要得益於消費者對腸道健康及其對整體健康全面影響的認知不斷提高。隨著益生菌在維持腸道菌叢平衡方面的重要角色日益受到認可，市場對這類補充劑的需求也隨之飆升。這種日益成長的興趣促使越來越多的消費者尋求改善消化、增強免疫力並應對各種健康問題。這一趨勢反映了人們越來越重視預防性健康，並將益生菌視為日常健康生活方式的重要組成部分，而不僅僅是一種補充劑。

目錄

介紹

• 調查目標
• 調查範圍
• 定義

調查方法

• 資訊收集
• 二手資料和一手資料方法
• 市場規模預測
• 市場假設與限制

執行摘要

• 全球市場展望
• 供需趨勢分析
• 細分市場機會分析

市場動態與展望

• 市場規模
• 市場動態
  • 促進因素和機遇
  • 限制與挑戰
• 波特分析

關鍵市場考察

• 關鍵成功因素
• 競爭程度
• 關鍵投資機會
• 市場生態系統
• 市場吸引力指數（2025）
• PESTEL 分析
• 總體經濟指標
• 價值鏈分析
• 定價分析
• 案例研究
• 客戶和購買標準分析
• 監管分析
• 專利分析

全球益生菌膳食補充劑市場按劑型分類，複合年成長率（2026-2033 年）

• 嚼軟糖
• 膠囊
• 粉末
• 片劑和軟膠囊
• 其他

全球益生菌膳食補充劑市場規模（按最終用途分類）、複合年成長率（2026-2033 年）

• 嬰兒
• 兒童
• 成人
• 老年人

全球益生菌膳食補充劑市場按應用領域分類，複合年成長率（2026-2033 年）

• 運動與健身
• 能量和體重管理
• 一般健康
• 骨骼和關節健康
• 消化系統健康
• 免疫力
• 心臟健康
• 糖尿病
• 抗癌藥物
• 皮膚、頭髮和指甲
• 大腦與心理健康
• 其他

全球益生菌膳食補充劑市場規模（按地區分類）、複合年成長率（2026-2033 年）

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 西班牙
  • 法國
  • 英國
  • 義大利
  • 其他歐洲地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 亞太其他地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地區
• 中東和非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東和非洲地區

競爭資訊

• 前五大公司對比
• 主要企業的市場定位（2025 年）
• 主要市場參與者所採取的策略
• 近期市場趨勢
• 公司市佔率分析（2025 年）
• 主要企業公司簡介
  • 公司詳情
  • 產品系列分析
  • 依業務板塊進行公司股票分析
  • 2023-2025年營收年比比較

主要企業簡介

• Nestle（Switzerland）
• Yakult Honsha Co., Ltd.（Japan）
• Danone SA（France）
• Procter & Gamble Co.（USA）
• BioGaia AB（Sweden）
• DuPont Nutrition & Biosciences（USA）
• Lallemand Inc.（Canada）
• Garden of Life LLC（USA）
• Kerry Group Plc（Ireland）
• NOW Foods（USA）
• MegaFood（USA）
• Align Technology, Inc.（USA）
• Culturelle（USA）
• Nature's Bounty Co.（USA）
• Hyperbiotics（USA）
• Pure Encapsulations（USA）

結論與建議

Probiotics Dietary Supplements Market size was valued at USD 21.95 Billion in 2024 and is poised to grow from USD 25.09 Billion in 2025 to USD 73.09 Billion by 2033, growing at a CAGR of 14.3% during the forecast period (2026-2033).

The probiotics dietary supplements market is witnessing substantial growth, largely attributed to heightened awareness surrounding the importance of gut health and its influence on overall wellness. These supplements, which feature beneficial microorganisms, play a vital role in enhancing digestion and immune function. The increasing focus on preventive healthcare and the correlation between gut health and numerous health issues are pivotal in driving market expansion. Key industry players are actively innovating by introducing diverse strains and formulations to meet consumer preferences. The rise of online retail channels significantly enhances product accessibility. Nevertheless, challenges such as differing regulatory standards and the necessity for scientific validation remain. Future advancements are anticipated as collaborations between researchers and the industry evolve, shaping the probiotics landscape.

Top-down and bottom-up approaches were used to estimate and validate the size of the Probiotics Dietary Supplements market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Probiotics Dietary Supplements Market Segments Analysis

Global Probiotics Dietary Supplements Market is segmented by Form, End-use, Applications and region. Based on Form, the market is segmented into Chewables & Gummies, Capsules, Powders, Tablets & Softgels and Others. Based on End-use, the market is segmented into Infants, Children, Adults and Geriatric. Based on Applications, the market is segmented into Sports Fitness, Energy & Weight Management, General Health, Bone & Joint Health, Gastrointestinal Health, Immunity, Cardiac Health, Diabetes, Anti-cancer, Skin/Hair/Nails, Brain/Mental Health and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Probiotics Dietary Supplements Market

The growing recognition among consumers regarding the health advantages associated with probiotics has emerged as a crucial factor driving the market for dietary supplements. Probiotics are recognized for their ability to enhance gut health, aid in digestion, strengthen the immune system, and potentially influence mental well-being. As individuals increasingly prioritize their health and seek out natural and holistic remedies, the popularity of probiotics has surged. This heightened awareness and demand for effective, nature-based health solutions continue to fuel the expansion of the probiotics dietary supplements market, reflecting a broader shift towards proactive health management among consumers.

Restraints in the Probiotics Dietary Supplements Market

The probiotics dietary supplements market encounters several obstacles, primarily linked to regulatory issues and the need for standardization. Variability in effectiveness among different probiotic strains, doses, and formulations adds to the complexity. Inconsistent regulations and a lack of established standards contribute to consumer confusion, which can impede market growth. This uncertainty may result in consumer hesitation to invest in these products, further limiting the market's potential. Addressing these challenges is essential for fostering consumer trust and encouraging wider adoption of probiotics, ultimately supporting market expansion and stability.

Market Trends of the Probiotics Dietary Supplements Market

The Probiotics Dietary Supplements market is experiencing a significant shift driven by a burgeoning consumer awareness regarding gut health and its holistic implications for overall wellness. As individuals increasingly recognize the vital role of probiotics in nurturing a balanced gut microbiome, the demand for these supplements is surging. This heightened interest translates into a growing consumer base actively seeking solutions for improved digestion, enhanced immune support, and the management of various health issues. The trend reflects a broader movement towards preventive health measures, positioning probiotics not only as supplementary aids but also as integral components of daily health regimens.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2025
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Case Studies
• Customer And Buying Criteria Analysis
• Regulatory Analysis
• Patent Analysis

Global Probiotics Dietary Supplements Market Size by Form & CAGR (2026-2033)

• Market Overview
• Chewables & Gummies
• Capsules
• Powders
• Tablets & Softgels
• Others

Global Probiotics Dietary Supplements Market Size by End-use & CAGR (2026-2033)

• Market Overview
• Infants
• Children
• Adults
• Geriatric

Global Probiotics Dietary Supplements Market Size by Applications & CAGR (2026-2033)

• Market Overview
• Sports Fitness
• Energy & Weight Management
• General Health
• Bone & Joint Health
• Gastrointestinal Health
• Immunity
• Cardiac Health
• Diabetes
• Anti-cancer
• Skin/Hair/Nails
• Brain/Mental Health
• Others

Global Probiotics Dietary Supplements Market Size & CAGR (2026-2033)

• North America (Form, End-use, Applications)
  • US
  • Canada
• Europe (Form, End-use, Applications)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Form, End-use, Applications)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Form, End-use, Applications)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Form, End-use, Applications)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2025
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2025
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

• Nestle (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Yakult Honsha Co., Ltd. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Danone S.A. (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Procter & Gamble Co. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• BioGaia AB (Sweden)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• DuPont Nutrition & Biosciences (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lallemand Inc. (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Garden of Life LLC (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kerry Group Plc (Ireland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• NOW Foods (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• MegaFood (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Align Technology, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Culturelle (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nature's Bounty Co. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hyperbiotics (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pure Encapsulations (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations