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市場調查報告書
商品編碼
1899238
智慧型手機螢幕保護貼市場規模、佔有率和成長分析(按材料類型、保護膜類型、價格分佈、銷售管道和地區分類)—2026-2033年產業預測Smartphone Screen Protector Market Size, Share, and Growth Analysis, By Material Type (Tempered Glass, Polyethylene Terephthalate (PET)), By Protector Type, By Price Range, By Sales Channel, By Region - Industry Forecast 2026-2033 |
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預計到 2024 年,智慧型手機螢幕保護貼市場規模將達到 550.3 億美元,到 2025 年將達到 588.8 億美元,到 2033 年將達到 1011.7 億美元,在預測期(2026-2033 年)內,複合年成長率為 7%。
智慧型手機螢幕保護貼市場正經歷顯著成長,這主要得益於價格親民的產品日益增多。玻璃與塑膠結合的保護塗層越來越受歡迎,因為使用者希望保護設備免受刮擦、灰塵和指紋的侵害。由於螢幕使用時間延長以及人們對藍光有害健康的認知不斷提高,對高品質、防碎裂螢幕保護貼的需求也在不斷成長。遊戲手機的流行(這類手機容易被誤用和損壞)進一步增加了對耐用螢幕保護貼的需求,尤其是那些由鋼化玻璃等堅韌材料製成的螢幕保護貼。翻新智慧型手機價格分佈實惠,其需求的成長也推動了市場的發展。顯示技術的進步,例如折疊式螢幕,將繼續塑造該領域的未來發展。
全球智慧型手機螢幕保護貼市場按保護膜類型、材質、覆蓋範圍、價格分佈區間、尺寸、相容性、銷售管道和地區進行細分。保護膜類型分為強化玻璃螢幕保護貼、隱私螢幕保護貼、防眩光/磨砂螢幕保護貼、防藍光螢幕保護貼、透明薄膜保護貼等類型。保護膜材質分為PET(聚對苯二甲酸乙二醇酯)、TPU(熱塑性聚氨酯)、水凝膠膜、PMMA(聚甲基丙烯酸甲酯/丙烯酸酯膜)及其他材質。覆蓋範圍分為2D、2.5D、3D、5D/6D/9D和其他類型。價格分佈區間分為經濟型、中檔和高階。尺寸分為小於0.21毫米、0.21毫米至0.26毫米、0.3毫米至0.33毫米和大於0.33毫米。相容性分為iOS和Android設備。根據銷售管道,市場可分為線上、線下(大賣場/超級市場、經銷商、專賣店、零售店)和其他通路。根據地理區域,市場可分為北美、歐洲、亞太、中東和非洲以及拉丁美洲。
智慧型手機螢幕保護貼市場促進因素
各國政府為促進國內智慧型手機製造業發展而推出的各項舉措,可望提振智慧型手機螢幕保護貼的需求。由於進口成本不斷上漲,智慧型手機普及面臨許多障礙,許多國家已推出相關政策和激勵措施,鼓勵智慧型手機及其零件的國內生產。這種推動國內生產的措施不僅能提升消費者的購買管道,還能擴大螢幕保護貼等相關產品的整體市場潛力,最終促進該領域的成長。此類扶持政策有望促進創新,並在包括螢幕保護貼在內的智慧型手機配件領域建立更強大的生態系統。
限制智慧型手機螢幕保護貼市場的因素
智慧型手機螢幕保護貼市場面臨許多挑戰,阻礙其發展。其中一個主要問題是貼膜時出現的「光暈」效應,即邊緣出現明顯的縫隙,降低螢幕的靈敏度和可視性,從而降低使用者滿意度。此外,這些螢幕保護貼所使用的黏合劑在壓力下容易失效,如果操作不當,會增加螢幕破損或造成人身傷害的風險。強化玻璃螢幕保護貼由於其黏合劑的特性,更換起來較為麻煩;而塑膠材質的螢幕保護貼則會隨著時間的推移而失去透明度,變得模糊不清,影響手機的整體美觀。
智慧型手機螢幕保護貼市場趨勢
由於政府大力扶持國內智慧型手機製造業,智慧型手機螢幕保護貼市場呈現強勁成長趨勢。這導致高階機型供應增加,功能先進的高階智慧型手機日益普及,消費者也越來越重視保護自己的投資,因為他們意識到螢幕損壞會嚴重影響手機的美觀和功能。這種對智慧型手機螢幕脆弱性的日益關注,推動了對創新螢幕保護解決方案的需求。消費者積極尋求耐用、高品質的螢幕保護貼,將其視為必備配件,這使得該市場成為整個智慧型手機生態系統中至關重要的組成部分。
Smartphone Screen Protector Market size was valued at USD 55.03 Billion in 2024 and is poised to grow from USD 58.88 Billion in 2025 to USD 101.17 Billion by 2033, growing at a CAGR of 7% during the forecast period (2026-2033).
The market for smartphone screen protectors is experiencing significant growth, driven by an influx of affordable options. As users seek to safeguard their devices from scratches, dust, and smudges, protective coatings combining glass and plastic have become increasingly popular. The demand for high-quality shatterproof versions is on the rise, fueled by longer screen time and heightened awareness of blue light's adverse health effects. The popularity of gaming phones, which are prone to mishandling and damage, further amplifies the need for durable protectors, especially those made from tough materials like tempered glass. Additionally, the trend towards refurbished smartphones, due to their lower price points, is stimulating market demand, while advancements in display technology, such as foldable screens, continue to shape the sector's future.
Top-down and bottom-up approaches were used to estimate and validate the size of the Smartphone Screen Protector market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.
Smartphone Screen Protector Market Segments Analysis
Global smartphone screen protector market is segmented by screen protector type, material, coverage, price range, size, compatibility, sales channel, and region. Based on screen protector type, the market is segmented into tempered glass screen protectors, privacy screen protectors, anti-glare / matte screen protectors, anti-blue light screen protectors, clear film protectors, and others. Based on material, the market is segmented into pet (polyethylene terephthalate), TPU (thermoplastic polyurethane), hydrogel film, PMMA (polymethyl methacrylate / acrylic film), and others. Based on coverage, the market is segmented into 2D, 2.5D, 3D, 5D / 6D / 9D, and others. Based on price range, the market is segmented into economy, mid-range, and premium. Based on size, the market includes below 0.21 mm, 0.21 mm to 0.26 mm, 0.3 mm to 0.33 mm, and above 0.33 mm. Based on compatibility, the market is segmented into Ios devices, and android devices. Based on sales channel, the market is categorized into online, and offline (hypermarket/supermarket, distributors, specialty stores, retail stores), & others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Middle East & Africa, and Latin America.
Driver of the Smartphone Screen Protector Market
The demand for smartphone screen protectors is likely to benefit from various government initiatives aimed at boosting local smartphone manufacturing. As rising import costs have created barriers for widespread smartphone accessibility, numerous countries are implementing measures and providing incentives to encourage domestic production of smartphones and their components. This push towards local manufacturing not only enhances accessibility for consumers but also increases the overall market potential for complementary products such as screen protectors, ultimately driving growth within this segment. Such supportive policies are expected to foster innovation and create a more robust ecosystem for smartphone accessories, including screen protectors.
Restraints in the Smartphone Screen Protector Market
The smartphone screen protector market faces several challenges that can hinder its growth. One significant issue is the "halo appearance" that occurs when a screen protector is applied, creating a visible gap around the edges. This effect can diminish both the sensitivity and visibility of the device's display, leading to user dissatisfaction. Additionally, the adhesive used in these protectors can weaken under pressure, increasing the risk of breakage and potential injury if mishandled. Replacing tempered glass protectors can be cumbersome due to their adhesive properties, while plastic alternatives tend to lose clarity over time, resulting in a cloudy appearance that detracts from the overall aesthetics of the device.
Market Trends of the Smartphone Screen Protector Market
The smartphone screen protector market is witnessing a robust upward trend driven by a surge in government initiatives aimed at bolstering domestic smartphone manufacturing, which has made premium devices more accessible. As high-end smartphones with advanced features gain popularity, consumers are increasingly prioritizing the protection of their investments, recognizing that damaged screens can significantly diminish device aesthetics and functionality. This growing awareness about the vulnerability of smartphone displays has prompted a heightened demand for innovative screen protection solutions. Consumers are actively seeking durable, high-quality screen protectors as essential accessories, transforming this market into a significant segment within the broader smartphone ecosystem.