清潔劑酒精市場規模、佔有率和成長分析（按產品類型、碳鍊長度、應用、終端用戶產業和地區分類）－2025-2032年產業預測

預計到 2024 年，全球清潔劑酒精市場規模將達到 59 億美元，到 2025 年將達到 62.2 億美元，到 2033 年將達到 95.5 億美元，在預測期（2026-2033 年）內，複合年成長率為 5.5%。

全球清潔劑醇市場由源自天然油脂和石油化學產品的長鏈脂醇類組成，在清潔劑、個人保健產品和工業清潔劑的界面活性劑生產中發揮關鍵作用。日益成長的衛生意識和人口成長，尤其是在新興經濟體，正推動著家用和個人護理領域對洗滌劑醇的顯著需求。亞太地區佔據領先的市場佔有率，這主要得益於清潔劑和個人保健產品的高消費量以及強大的生產能力，尤其是在日本和韓國。北美市場由於轉向使用液體清潔劑和環保表面活性劑而保持穩步成長，而歐洲則優先考慮永續採購。儘管原料價格波動和環境問題等挑戰依然存在，但生物基醇和綠色技術的進步有望推動市場走上積極的成長軌道。

全球清潔劑酒精市場促進因素

全球清潔劑醇市場的主要驅動力之一是消費者對永續和環保清潔產品日益成長的需求。消費者環保意識的增強，促使他們尋求既能有效清潔又能最大限度減少環境影響的產品。清潔劑醇以其高生物分解性和有效溶解污垢和油脂的能力而聞名，因此受到希望滿足這一需求的製造商的青睞。這種對永續性的追求正在推動產品配方的創新，進而促進市場成長。各公司都在努力提升產品供應，同時迎合消費者對更環保解決方案的偏好。

限制全球清潔劑酒精市場的因素

全球清潔劑酒精市場的主要限制因素之一是監管部門對清潔產品中某些化學物質使用的審查日益嚴格。各國政府和環境保護機構正在實施更嚴格的法規，旨在最大限度地減少對環境的影響並確保消費者永續。這些法規通常針對有害成分，迫使製造商重新調整產品配方以符合規定，這可能會增加生產成本並擾亂供應鏈。此外，消費者對永續和環保產品的日益關注可能會促使企業投資開發替代配方，從而進一步加劇市場動態的複雜性，並有可能阻礙市場成長。

全球清潔劑酒精市場趨勢

全球清潔劑醇市場正經歷著向生物基和永續表面活性劑的重大轉變，這主要得益於消費者對環保清潔和個人保健產品日益成長的偏好。這種不斷成長的需求正在加速向源自經認證的永續植物油（例如棕櫚油和椰子油）的清潔劑醇過渡。為了體現其永續性的努力，領先的消費品製造商正在積極調整其旗艦產品的配方，以提高天然來源表面活性劑的比例。這一趨勢不僅符合消費者的價值觀，也符合環保配方的監管目標，隨著企業適應不斷變化的市場預期，清潔劑醇品類正蓬勃發展。

目錄

介紹

• 調查目標
• 市場定義和範圍

調查方法

• 調查過程
• 二手資料和一手資料方法
• 市場規模估算方法

執行摘要

• 全球市場展望
• 主要市場亮點
• 細分市場概覽
• 競賽概況

市場動態與展望

• 總體經濟指標
• 促進因素和機遇
• 限制與挑戰
• 供給面趨勢
• 需求面趨勢
• 波特的分析和影響

關鍵市場考察

• 關鍵成功因素
• 影響市場的因素
• 關鍵投資機會
• 生態系測繪
• 市場吸引力指數（2025）
• PESTEL 分析
• 價值鏈分析
• 定價分析
• 案例研究
• 監管環境
• 技術評估

全球清潔劑酒精市場規模（按產品類型和複合年成長率分類）（2026-2033 年）

• 天然酒精（油脂化學品）
• 合成醇（石油化學產品）
• 直鏈醇和支鏈醇

全球清潔劑醇市場規模（按碳鍊長度和複合年成長率分類）（2026-2033 年）

• C10-C12
• C12-C14
• C14-C16 及其他

全球清潔劑酒精市場規模（按應用領域及複合年成長率分類）（2026-2033 年）

• 界面活性劑
• 塑化劑
• 潤滑油添加劑及其他

全球清潔劑酒精市場規模（按終端用戶產業分類）及複合年成長率（2026-2033 年）

• 家庭和個人護理
• 工業和設施清潔
• 農業化學品和石油天然氣

全球清潔劑酒精市場規模及複合年成長率（2026-2033）

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 西班牙
  • 法國
  • 英國
  • 義大利
  • 其他歐洲地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 亞太其他地區
• 拉丁美洲
  • 墨西哥
  • 巴西
  • 其他拉丁美洲地區
• 中東和非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東和非洲地區

競爭資訊

• 前五大公司對比
• 主要企業的市場定位（2025 年）
• 主要市場參與者所採取的策略
• 近期市場趨勢
• 公司市佔率分析（2025 年）
• 主要企業公司簡介
  • 公司詳情
  • 產品系列分析
  • 依業務板塊進行公司股票分析
  • 2023-2025年營收年比比較

主要企業簡介

• BASF SE（Germany）
• Sasol Limited（South Africa）
• KLK Oleo（Malaysia）
• Ecogreen Oleochemicals（Singapore）
• Wilmar International Limited（Singapore）
• P&G Chemicals（United States）
• Musim Mas Holdings（Singapore）
• VVF LLC（United States）
• Emery Oleochemicals（Malaysia）
• IOI Corporation Berhad（Malaysia）
• Oleon NV（Belgium）
• Shell plc（United Kingdom）
• Ashland Inc.（United States）
• Nepa Chemicals（India）
• Godrej Industries Limited（India）
• OQ Chemicals GmbH（Germany）
• Cofco Tunhe（China）
• Stepan Company（United States）
• Kerry Group plc（Ireland）
• Saudi Basic Industries Corporation（Saudi Arabia）

結論與建議

Global Detergent Alcohol Market size was valued at USD 5.9 billion in 2024 and is poised to grow from USD 6.22 billion in 2025 to USD 9.55 billion by 2033, growing at a CAGR of 5.5% during the forecast period (2026-2033).

The global detergent alcohol market, comprising long-chain fatty alcohols sourced from natural oils and petrochemicals, plays a crucial role in producing surfactants for detergents, personal care items, and industrial cleaners. The increasing emphasis on hygiene and rising populations, particularly in emerging economies, drives significant demand in the home and personal care sectors. The Asia Pacific region leads in market share, fueled by substantial consumption of detergents and personal care products and robust production capacity, especially in Japan and South Korea. North America experiences steady growth, with a shift towards liquid detergents and eco-friendly surfactants, while Europe prioritizes sustainable sourcing. Challenges include fluctuating raw material prices and environmental concerns. However, advancements in bio-based alcohols and green technologies promise a positive market trajectory.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Detergent Alcohol market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Detergent Alcohol Market Segments Analysis

Global Detergent Alcohol Market is segmented by Product Type, Carbon Chain Length, Application, End-User Industry and region. Based on Product Type, the market is segmented into Natural Alcohols (Oleochemical), Synthetic Alcohols (Petrochemical) and Linear Alcohols and Branched Alcohols. Based on Carbon Chain Length, the market is segmented into C10-C12, C12-C14 and C14-C16 and Others. Based on Application, the market is segmented into Surfactants, Plasticizers and Lube Oil Additives and Others. Based on End-User Industry, the market is segmented into Home & Personal Care, Industrial & Institutional Cleaning and Agrochemicals and Oil & Gas. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Detergent Alcohol Market

One key market driver for the global detergent alcohol market is the increasing demand for sustainable and eco-friendly cleaning products. As consumers become more environmentally conscious, they are seeking formulations that not only effectively clean but also have a minimal environmental impact. Detergent alcohols, known for their biodegradable properties and ability to dissolve dirt and grease effectively, are gaining traction among manufacturers aiming to meet this demand. This shift toward sustainability encourages innovation in product formulations and drives growth within the market, as companies look to enhance their product offerings while aligning with consumer preferences for greener solutions.

Restraints in the Global Detergent Alcohol Market

One significant market restraint for the global detergent alcohol market is the increasing regulatory scrutiny surrounding the use of certain chemical substances in cleaning products. Governments and environmental agencies are implementing stricter regulations aimed at minimizing the ecological impact and ensuring consumer safety. These regulations often target harmful ingredients, putting pressure on manufacturers to reformulate their products to comply, which can lead to increased production costs and potential supply chain disruptions. Additionally, growing consumer awareness regarding sustainable and eco-friendly products may force companies to invest in alternative formulations, further complicating market dynamics and potentially hindering growth.

Market Trends of the Global Detergent Alcohol Market

The Global Detergent Alcohol market is experiencing a significant shift towards bio-based and sustainable surfactants, driven by rising consumer preferences for environmentally-friendly cleaning and personal care products. This growing demand has spurred a transition towards detergent alcohols sourced from certified sustainable plant materials like palm and coconut oil. Major consumer goods companies are actively reformulating their flagship products to increase the proportion of natural-based surfactants, reflecting a commitment to sustainability. This trend not only aligns with consumer values but also supports regulatory goals for eco-friendly formulations, fostering robust growth in the detergent alcohol sector as businesses adapt to evolving market expectations.

Table of Contents

Introduction

• Objectives of the Study
• Market Definition & Scope

Research Methodology

• Research Process
• Secondary & Primary Data Methods
• Market Size Estimation Methods

Executive Summary

• Global Market Outlook
• Key Market Highlights
• Segmental Overview
• Competition Overview

Market Dynamics & Outlook

• Macro-Economic Indicators
• Drivers & Opportunities
• Restraints & Challenges
• Supply Side Trends
• Demand Side Trends
• Porters Analysis & Impact
  • Competitive Rivalry
  • Threat of Substitute
  • Bargaining Power of Buyers
  • Threat of New Entrants
  • Bargaining Power of Suppliers

Key Market Insights

• Key Success Factors
• Market Impacting Factors
• Top Investment Pockets
• Ecosystem Mapping
• Market Attractiveness Index, 2025
• PESTEL Analysis
• Value Chain Analysis
• Pricing Analysis
• Case Studies
• Regulatory Landscape
• Technology Assessment

Global Detergent Alcohol Market Size by Product Type & CAGR (2026-2033)

• Market Overview
• Natural Alcohols (Oleochemical)
• Synthetic Alcohols (Petrochemical)
• Linear Alcohols and Branched Alcohols

Global Detergent Alcohol Market Size by Carbon Chain Length & CAGR (2026-2033)

• Market Overview
• C10-C12
• C12-C14
• C14-C16 and Others

Global Detergent Alcohol Market Size by Application & CAGR (2026-2033)

• Market Overview
• Surfactants
• Plasticizers
• Lube Oil Additives and Others

Global Detergent Alcohol Market Size by End-User Industry & CAGR (2026-2033)

• Market Overview
• Home & Personal Care
• Industrial & Institutional Cleaning
• Agrochemicals and Oil & Gas

Global Detergent Alcohol Market Size & CAGR (2026-2033)

• North America (Product Type, Carbon Chain Length, Application, End-User Industry)
  • US
  • Canada
• Europe (Product Type, Carbon Chain Length, Application, End-User Industry)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Product Type, Carbon Chain Length, Application, End-User Industry)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Product Type, Carbon Chain Length, Application, End-User Industry)
  • Mexico
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product Type, Carbon Chain Length, Application, End-User Industry)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2025
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2025
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2023-2025)

Key Company Profiles

• BASF SE (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sasol Limited (South Africa)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• KLK Oleo (Malaysia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ecogreen Oleochemicals (Singapore)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Wilmar International Limited (Singapore)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• P&G Chemicals (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Musim Mas Holdings (Singapore)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• VVF L.L.C. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Emery Oleochemicals (Malaysia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• IOI Corporation Berhad (Malaysia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Oleon NV (Belgium)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Shell plc (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ashland Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nepa Chemicals (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Godrej Industries Limited (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• OQ Chemicals GmbH (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cofco Tunhe (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Stepan Company (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kerry Group plc (Ireland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Saudi Basic Industries Corporation (Saudi Arabia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations