有機嬰兒洗髮精市場規模、佔有率及成長分析（按類型、分銷管道和地區）－2025-2032 年產業預測

2023 年全球有機嬰兒洗髮精市場規模為 6.502 億美元，預計將從 2024 年的 6.9376 億美元成長到 2032 年的 11.6554 億美元，預測期內（2025-2032 年）的複合年成長率為 6.7%。

隨著父母越來越重視無化學產品來保護嬰兒的嬌嫩肌膚，全球有機嬰兒洗髮精市場正在蓬勃發展。隨著人們對有害合成成分的認知不斷提高，對不含對羥基苯甲酸酯、硫酸鹽和香料的天然、經過認證的有機洗髮精的需求也不斷增加。永續性趨勢進一步推動了這一成長，消費者更喜歡使用生物分解性成分和道德實踐的品牌。產品配方的創新，例如引入益生元來支持微生物群和低過敏性植物來源成分，解決了特定的皮膚問題，特別是對於那些容易患濕疹的人。 泰銖's Bees 和 Weleda 等主要企業在永續性和功能性成分方面處於領先地位，而強生等公司則正在推進環保包裝解決方案，以滿足消費者對不斷發展的嬰兒護理行業中更環保替代品的期望。

目錄

介紹

• 調查目的
• 研究範圍
• 定義

調查方法

• 資訊採購
• 二次資料和一次資料方法
• 市場規模預測
• 市場假設與限制

執行摘要

• 全球市場展望
• 供需趨勢分析
• 細分機會分析

市場動態與展望

• 市場概覽
• 市場規模
• 市場動態
  • 促進因素和機會
  • 限制與挑戰
• 波特的分析

關鍵市場考察

• 關鍵成功因素
• 競爭程度
• 主要投資機會
• 市場生態系統
• 市場吸引力指數（2024年）
• PESTEL分析
• 總體經濟指標
• 價值鏈分析
• 定價分析
• 案例研究
• 顧客購買行為分析

有機嬰兒洗髮精市場規模（按類型）

• 市場概覽
• 500毫升或更少
• 500毫升以上

有機嬰兒洗髮精市場規模（依分銷管道）

• 市場概覽
• 離線
• 線上

有機嬰兒洗髮精市場規模

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 西班牙
  • 法國
  • 英國
  • 義大利
  • 其他歐洲國家地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 其他亞太地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲
• 中東和非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東和非洲地區

競爭資訊

• 前五大公司對比
• 主要企業市場定位（2024年）
• 主要市場參與者所採取的策略
• 近期市場趨勢
• 公司市場佔有率分析（2024年）
• 主要企業簡介
  • 公司詳情
  • 產品系列分析
  • 公司分部佔有率分析
  • 收益與前一年同期比較對比（2022-2024 年）

主要企業簡介

• The Honest Company（USA）
• Weleda AG（Switzerland）
• Earth Mama Organics（USA）
• Mustela（France）
• California Baby（USA）
• Nature's Baby Organics（USA）
• Attitude Living（Canada）
• Green People（United Kingdom）
• Mamaearth（India）
• Little Innoscents（Australia）
• Jack N'Jill（Australia）

結論和建議

Global Organic Baby Shampoo Market size was valued at USD 650.2 million in 2023 and is poised to grow from USD 693.76 million in 2024 to USD 1165.54 million by 2032, growing at a CAGR of 6.7% during the forecast period (2025-2032).

The global organic baby shampoo market is booming as parents increasingly prioritize chemical-free products to safeguard their babies' delicate skin. Heightened awareness about harmful synthetic ingredients has shifted demand towards natural, certified organic shampoos, which are often paraben-, sulfate-, and fragrance-free. Sustainability trends further drive this growth, with consumers favoring brands that utilize biodegradable ingredients and ethical practices. Innovations in product formulation, including the introduction of microbiome-supporting prebiotics, and plant-derived, hypoallergenic ingredients, cater to specific skin concerns, particularly for those prone to eczema. Major players like Burt's Bees and Weleda are leading the way in sustainability and functional ingredients, while companies like Johnson & Johnson are advancing environmentally responsible packaging solutions, aligning with consumer expectations for green alternatives in the evolving landscape of baby care.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Organic Baby Shampoo market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Organic Baby Shampoo Market Segments Analysis

Global Organic Baby Shampoo Market is segmented by Type, Distribution Channel and region. Based on Type, the market is segmented into Below 500ml and Above 500ml. Based on Distribution Channel, the market is segmented into Offline and Online. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Organic Baby Shampoo Market

The increasing awareness among parents regarding the adverse effects of synthetic chemicals in baby care items is a significant factor propelling the expansion of the global organic baby shampoo market. More parents are opting for shampoos formulated from natural ingredients, prioritizing products that are free from parabens, sulfates, and synthetic fragrances. This trend reflects a growing commitment to ensuring safer and healthier hair care solutions for their children, as parents seek organic options that align with their concerns about chemical exposure. As a result, the demand for organic baby shampoos continues to rise, driving market growth and innovation in this sector.

Restraints in the Global Organic Baby Shampoo Market

The Global Organic Baby Shampoo market faces a significant constraint due to the shorter shelf life of organic products, which often lack synthetic preservatives and chemicals. This drawback leads to faster degradation of the shampoos, making them less appealing to both retailers and consumers who prefer long-lasting items. As a result, manufacturers encounter challenges in maintaining product stability and minimizing waste, which can hinder market growth. The demand for organic options is often weighed against the realities of product longevity, limiting the appeal of these shampoos within the competitive beauty and personal care market.

Market Trends of the Global Organic Baby Shampoo Market

The global organic baby shampoo market is experiencing a significant trend towards eco-friendly packaging, driven by the rising demand among environmentally conscious consumers, particularly parents seeking sustainable options for their children. This shift reflects an increasing awareness of environmental issues and the necessity to reduce plastic waste. As a result, brands are prioritizing the development of biodegradable materials and post-consumer recycled (PCR) plastics in their packaging solutions. This innovative approach not only aligns with global sustainability goals but also enhances brand perception among eco-minded consumers, positioning companies to gain a competitive edge in an evolving marketplace that values both product safety and environmental responsibility.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Case Studies
• Customer Buying Behavior Analysis

Global Organic Baby Shampoo Market Size by Type & CAGR (2025-2032)

• Market Overview
• Below 500ml
• Above 500ml

Global Organic Baby Shampoo Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• Offline
• Online

Global Organic Baby Shampoo Market Size & CAGR (2025-2032)

• North America (Type, Distribution Channel)
  • US
  • Canada
• Europe (Type, Distribution Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Type, Distribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Type, Distribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Type, Distribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• The Honest Company (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Weleda AG (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Earth Mama Organics (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mustela (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• California Baby (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nature's Baby Organics (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Attitude Living (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Green People (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mamaearth (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Little Innoscents (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Jack N' Jill (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations