糙米市場規模、佔有率和成長分析（按性質、類型、長度、分銷管道和地區）- 2025-2032 年產業預測

2023 年全球糙米市場規模價值 104 億美元，預計將從 2024 年的 109.4 億美元成長到 2032 年的 164.1 億美元，預測期內（2025-2032 年）的複合年成長率為 5.2%。

糙米是去除外殼後的全穀穀物，保留了營養豐富的麩皮和胚芽，從而呈現出獨特的棕色。糙米的熱量和碳水化合物含量與白米相當，但其澱粉含量是所有穀物中最高的，而蛋白質和纖維含量較低。隨著消費者對糖尿病和肥胖等問題的健康意識增強，對糙米的需求也日益成長。它含有豐富的營養成分，包括維生素和礦物質，因此對幼兒父母和健身愛好者特別有吸引力。隨著市場的發展，創新包裝、新品牌的進入以及已烹調食品的推出等因素預計將推動糙米市場的顯著成長。

目錄

介紹

• 調查目的
• 研究範圍
• 定義

調查方法

• 資訊採購
• 資料和主要資料方法
• 市場規模預測
• 市場假設與限制

執行摘要

• 全球市場展望
• 供需趨勢分析
• 細分機會分析

市場動態及展望

• 市場概況
• 市場規模
• 市場動態
  • 促進因素和機會
  • 限制與挑戰
• 波特的分析

主要市場考察

• 關鍵成功因素
• 競爭程度
• 主要投資機會
• 市場生態系統
• 市場吸引力指數（2024 年）
• PESTEL 分析
• 總體經濟指標
• 價值鏈分析
• 定價分析
• 監管格局
• 案例研究
• 技術進步
• 貿易分析
• 客戶和購買標準分析

糙米市場規模（按類型和複合年成長率） (2025-2032)

• 市場概況
• 有機的
• 傳統的

糙米市場規模（按類型和複合年成長率） (2025-2032)

• 市場概況
• 糯稻
• 巴斯馬蒂

糙米市場規模（按長度和複合年成長率） (2025-2032)

• 市場概況
• 長粒
• 中粒
• 短粒

糙米市場規模（按分銷管道和複合年成長率） (2025-2032)

• 市場概況
• 超級市場/大賣場
• 專賣店
• 便利商店
• 網路零售

糙米市場規模（按地區）及複合年成長率（2025-2032）

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 西班牙
  • 法國
  • 英國
  • 義大利
  • 其他歐洲國家地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 其他亞太地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲國家
• 中東和非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東和非洲地區

競爭資訊

• 前 5 家公司對比
• 主要企業市場定位（2024年）
• 主要市場參與者所採用的策略
• 近期市場趨勢
• 公司市場佔有率分析（2024 年）
• 主要企業簡介
  • 公司簡介
  • 產品系列分析
  • 按細分市場分析市場佔有率
  • 收益與前一年同期比較對比（2022-2024 年）

主要企業簡介

• Ebro Foods（Spain）
• SunRice（Australia）
• Lotus Foods（United States）
• Riviana Foods, Inc.（United States）
• KRBL Limited（India）
• LT Foods Ltd.（India）
• Kohinoor Foods Limited（India）
• Lundberg Family Farms（United States）
• Hain Celestial Group（United States）
• Kikkoman Corporation（Japan）
• Sukoyaka Brown Rice（Japan）
• TK Rice Mill and Ash（Thailand）
• Asia Golden Rice Co., Ltd.（Thailand）
• Amira Nature Foods Ltd.（United Arab Emirates）
• Chandrika Group of Mills（India）
• Agrocorp International Pte Ltd.（Singapore）
• Capital Rice Group Co., Ltd.（Thailand）
• SunFoods LLC（United States）
• Tarbani Foods（Pakistan）

結論和建議

Global Brown Rice Market size was valued at USD 10.4 billion in 2023 and is poised to grow from USD 10.94 billion in 2024 to USD 16.41 billion by 2032, growing at a CAGR of 5.2% during the forecast period (2025-2032).

Brown rice, a whole grain variety with the outer husk removed, retains its nutrient-rich bran and germ, giving it a characteristic tan color. While its calorie and carbohydrate levels are comparable to white rice, brown rice boasts the highest starch content among cereal grains, coupled with lower protein and fiber. With rising consumer awareness about health, specifically concerning diabetes and obesity, demand for brown rice is climbing. Its rich nutrient profile, including vitamins and minerals, makes it particularly appealing to parents of young children and fitness enthusiasts. As the market evolves, factors such as innovative packaging, new brand entries, and the introduction of ready-to-cook options are expected to drive significant growth in the brown rice segment.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Brown Rice market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Brown Rice Market Segments Analysis

Global Brown Rice Market is segmented by Nature, Type, Length, Short-GrainDistribution Channel and region. Based on Nature, the market is segmented into Organic and Conventional. Based on Type, the market is segmented into Sweet and Basmati. Based on Length, the market is segmented into Long-Grain and Medium-Grain. Based on Distribution Channel, the market is segmented into Supermarkets/Hypermarkets, Specialty Stores, Convenience Stores and Online Retail. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa. Brown Rice Market Segments Analysis

Driver of the Global Brown Rice Market

The global brown rice market is experiencing growth driven by a rising consumer awareness regarding the importance of prebiotics and gut health. As individuals become increasingly informed about the benefits of maintaining a healthy digestive system, the demand for nutritious food options like brown rice is on the rise. This whole grain is not only a good source of prebiotics but also contributes to overall well-being, attracting health-conscious consumers. Consequently, the focus on gut health and the pursuit of dietary choices that support it are pivotal factors propelling the expansion of the brown rice market worldwide.

Restraints in the Global Brown Rice Market

The global brown rice market faces certain constraints, one of which is the volatility in brown rice prices. This fluctuation directly impacts market dynamics, creating uncertainty for producers and consumers alike. As price stability is crucial for planning and investment decisions, unstable pricing can deter participation from stakeholders, affecting supply chains and consumer demand. Additionally, price challenges may lead to lower profit margins for farmers and suppliers, ultimately influencing the overall market growth. Addressing these price volatility issues is essential for fostering a more stable and predictable environment within the global brown rice market.

Market Trends of the Global Brown Rice Market

The Global Brown Rice market is witnessing a significant trend driven by the rising consumer demand for health-conscious products. As awareness increases around the nutritional benefits of brown rice, manufacturers are focusing on innovation, leading to the development of thin brown rice products and fermented varieties that boast anti-diabetic properties. This reflects a shift towards functional foods that cater to health-savvy consumers. Furthermore, the expansion of brown rice-based offerings, including syrups and noodles, indicates a diversification in product lines, which is anticipated to propel the market growth in the coming years. Overall, the trend underscores a growing commitment to healthier dietary choices globally.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Regulatory Landscape
• Case Studies
• Technological Advancement
• Trade Analysis
• Customer & Buying Criteria Analysis

Global Brown Rice Market Size by Nature & CAGR (2025-2032)

• Market Overview
• Organic
• Conventional

Global Brown Rice Market Size by Type & CAGR (2025-2032)

• Market Overview
• Sweet
• Basmati

Global Brown Rice Market Size by Length & CAGR (2025-2032)

• Market Overview
• Long-Grain
• Medium-Grain
• Short-Grain

Global Brown Rice Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• Supermarkets/Hypermarkets
• Specialty Stores
• Convenience Stores
• Online Retail

Global Brown Rice Market Size & CAGR (2025-2032)

• North America (Nature, Type, Length, Short-GrainDistribution Channel)
  • US
  • Canada
• Europe (Nature, Type, Length, Short-GrainDistribution Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Nature, Type, Length, Short-GrainDistribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Nature, Type, Length, Short-GrainDistribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Nature, Type, Length, Short-GrainDistribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Ebro Foods (Spain)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• SunRice (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lotus Foods (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Riviana Foods, Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• KRBL Limited (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• LT Foods Ltd. (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kohinoor Foods Limited (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lundberg Family Farms (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hain Celestial Group (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kikkoman Corporation (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sukoyaka Brown Rice (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• TK Rice Mill and Ash (Thailand)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Asia Golden Rice Co., Ltd. (Thailand)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Amira Nature Foods Ltd. (United Arab Emirates)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Chandrika Group of Mills (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Agrocorp International Pte Ltd. (Singapore)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Capital Rice Group Co., Ltd. (Thailand)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• SunFoods LLC (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tarbani Foods (Pakistan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations