根汁啤酒市場規模、佔有率和成長分析（按產品、類型、包裝、口味、分銷管道、最終用戶和地區）—2025-2032 年產業預測

預計全球根汁啤酒市場規模將在 2023 年達到 7.977 億美元，並從 2024 年的 8.328 億美元成長到 2032 年的 11.7529 億美元，預測期內（2025-2032 年）的複合年成長率為 4.4%。

受全球餐飲業擴張的推動，根汁啤酒市場經歷了顯著的成長，尤其是在千禧世代。儘管新冠疫情導致供應鏈和分銷中斷，嚴重影響了酒吧和餐館，但一些地區報告稱封鎖帶來了好處。根汁啤酒傳統上由黃樟樹的根皮製成，具有酒精含量低、風味獨特的特點，在北美以外的地區越來越受歡迎，例如 Dad's Root Beer 和 Anheuser-Busch 等品牌已進軍國際市場。這種飲料的健康益處和多種口味（包括黑櫻桃和肉桂）進一步增強了它的吸引力。研發活動的活性化和產品的現代化將帶來新的成長機會，然而，研發成本的上升將對未來的市場相關人員構成挑戰。

目錄

介紹

• 調查目的
• 研究範圍
• 定義

調查方法

• 資訊採購
• 次要和資料資料
• 市場規模預測
• 市場假設與限制

執行摘要

• 全球市場展望
• 供需趨勢分析
• 細分市場機會分析

市場動態及展望

• 市場概況
• 市場規模
• 市場動態
  • 促進因素和機遇
  • 限制與挑戰
• 波特的分析

主要市場考察

• 關鍵成功因素
• 競爭程度
• 主要投資機會
• 市場生態系統
• 市場吸引力指數（2024 年）
• PESTEL 分析
• 總體經濟指標
• 價值鏈分析
• 定價分析
• 監管格局
• 案例研究
• 貿易分析
• 客戶和購買標準分析

根汁啤酒市場規模（依產品分類）

• 市場概況
• 酒精
• 非酒精性

根汁啤酒市場規模（按類型）

• 市場概況
• 傳統的
• 飲食類型

根汁啤酒市場規模（依包裝）

• 市場概況
• 塑膠瓶和玻璃瓶
• 能

根汁啤酒市場規模（依口味）

• 市場概況
• 香草
• 肉荳蔻
• 甜樺樹
• 冬青
• 糖蜜
• 櫻桃殼
• 其他

按分銷管道分類的根汁啤酒市場規模

• 市場概況
• On-Trade
• Off-Trade

按最終用戶分類的根汁啤酒市場規模

• 市場概況
• 阿育吠陀醫學
• 食品和飲料
• 營養補充品
• 化妝品

根汁啤酒市場規模

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 西班牙
  • 法國
  • 英國
  • 義大利
  • 其他歐洲國家
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 其他亞太地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲國家
• 中東和非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東和非洲地區

競爭資訊

• 前 5 家公司對比
• 主要企業市場定位（2024年）
• 主要市場參與者所採用的策略
• 近期市場趨勢
• 公司市場佔有率分析（2024 年）
• 主要企業簡介
  • 公司簡介
  • 產品系列分析
  • 按細分市場分析市場佔有率
  • 收益與前一年同期比較（2022-2024 年）

主要企業簡介

• A&W Root Beer（United States）
• Bundaberg Brewed Drinks（Australia）
• Sprecher Brewery（United States）
• Filbert's Old Time Sodas（United States）
• Stewart's Fountain Classics（United States）
• Dad's Root Beer（United States）
• Hires Root Beer（United States）
• Mug Root Beer（United States）
• IBC Root Beer（United States）
• Virgil's Root Beer（United States）
• Boylan Bottling Co.（United States）
• Sioux City Root Beer（United States）
• Frostie Root Beer（United States）
• Henry Weinhard's Root Beer（United States）
• Jones Soda Co.（United States）
• Old Town Root Beer Company（United States）
• Appalachian Brewing Company（United States）
• Dang!That's Good Root Beer（United States）
• Abita Brewing Company（United States）

結論和建議

Global Root Beer Market size was valued at USD 797.7 million in 2023 and is poised to grow from USD 832.8 million in 2024 to USD 1175.29 million by 2032, growing at a CAGR of 4.4% during the forecast period (2025-2032).

The root beer market is experiencing notable growth, particularly among millennials, driven by the expanding global foodservice industry. Despite disruptions to supply chains and distribution caused by the COVID-19 pandemic, which severely impacted bars and restaurants, some regions have reported benefits from lockdowns. Root beer, traditionally made from sassafras tree root bark and featuring a unique flavor profile with low alcohol content, has gained popularity beyond North America, with brands like Dad's Root Beer and Anheuser-Busch leveraging international markets. The beverage's appeal is further enhanced by its health benefits and diverse flavors, including black cherry and cinnamon. Increased R&D activities and modernization of products present new growth opportunities, although rising R&D costs pose challenges for market stakeholders going forward.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Root Beer market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Root Beer Market Segments Analysis

Global Root Beer Market is segmented by Product, Type, Packaging, Flavour, Distribution Channel, End User and region. Based on Product, the market is segmented into Alcoholic and Non-alcoholic. Based on Type, the market is segmented into Conventional and Diet. Based on Packaging, the market is segmented into Plastic & Glass Bottles and Cans. Based on Flavour, the market is segmented into Vanilla, Nutmeg, Sweet birch, Wintergreen, Molasses, Cherry tree husk and Others. Based on Distribution Channel, the market is segmented into On-trade and Off-trade. Based on End User, the market is segmented into Ayurvedic medicine, Food And Beverage, Dietary Supplements and Cosmetics. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Root Beer Market

The global root beer market has experienced a surge in popularity, especially with the rise of artisanal and handcrafted beverages. This trend has led consumers to seek out unique and high-quality root beer options, often resulting in their willingness to pay a premium for such products. As a result, the craft root beer segment has flourished, driven by a demand for distinct flavors and authentic brewing methods. The emphasis on quality and individuality in beverage choices is propelling the expansion of the market, making craft root beer a prominent player within the global beverage landscape.

Restraints in the Global Root Beer Market

Despite root beer being viewed as a healthier option compared to other carbonated beverages, its substantial sugar content raises health concerns, contributing to issues such as obesity, diabetes, and dental problems. These worries have increasingly influenced consumer perceptions and purchases, potentially hindering growth in the global root beer market. As health awareness continues to escalate, consumers are becoming more cautious about their choices, prompting them to seek lower-sugar or alternative beverages. This shift in preferences may pose a significant challenge for the root beer market's expansion, as brands adapt to meet the evolving demands of health-conscious consumers.

Market Trends of the Global Root Beer Market

The Global Root Beer market is witnessing a significant trend towards the growing demand for craft root beer, driven by consumer preferences for unique, high-quality beverages. As health-conscious and flavor-seeking consumers increasingly prioritize natural ingredients and artisanal production methods, the craft root beer segment is flourishing. Brewed in small batches, these products offer distinctive tastes and character that appeal to discerning palates, differentiating them from mass-produced alternatives. This shift not only reflects a broader movement towards artisanal and craft beverages but also highlights the potential for innovation and brand differentiation within the root beer category, fueling market expansion.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Regulatory Landscape
• Case Studies
• Trade Analysis
• Customer & Buying Criteria Analysis

Global Root Beer Market Size by Product & CAGR (2025-2032)

• Market Overview
• Alcoholic
• Non-alcoholic

Global Root Beer Market Size by Type & CAGR (2025-2032)

• Market Overview
• Conventional
• Diet

Global Root Beer Market Size by Packaging & CAGR (2025-2032)

• Market Overview
• Plastic & Glass Bottles
• Cans

Global Root Beer Market Size by Flavour & CAGR (2025-2032)

• Market Overview
• Vanilla
• Nutmeg
• Sweet birch
• Wintergreen
• Molasses
• Cherry tree husk
• Others

Global Root Beer Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• On-trade
• Off-trade

Global Root Beer Market Size by End User & CAGR (2025-2032)

• Market Overview
• Ayurvedic medicine
• Food And Beverage
• Dietary Supplements
• Cosmetics

Global Root Beer Market Size & CAGR (2025-2032)

• North America (Product, Type, Packaging, Flavour, Distribution Channel, End User)
  • US
  • Canada
• Europe (Product, Type, Packaging, Flavour, Distribution Channel, End User)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Product, Type, Packaging, Flavour, Distribution Channel, End User)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Product, Type, Packaging, Flavour, Distribution Channel, End User)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product, Type, Packaging, Flavour, Distribution Channel, End User)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• A&W Root Beer (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bundaberg Brewed Drinks (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sprecher Brewery (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Filbert's Old Time Sodas (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Stewart's Fountain Classics (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Dad's Root Beer (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hires Root Beer (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mug Root Beer (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• IBC Root Beer (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Virgil's Root Beer (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Boylan Bottling Co. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sioux City Root Beer (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Frostie Root Beer (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Henry Weinhard's Root Beer (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Jones Soda Co. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Old Town Root Beer Company (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Appalachian Brewing Company (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Dang! That's Good Root Beer (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Abita Brewing Company (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations