全球益生菌市場規模、佔有率、成長分析、依產品、成分、最終用途、配銷通路- 2024-2031 年產業預測

2022年全球益生菌市場規模約為625.3億美元，預計將從2023年的672.2億美元增至2031年的1198.8億美元，預測期內（2024-2031年）複合年成長率為7.5% 。

消費者對預防保健的日益偏好以及有效益生菌菌株的開發推動了全球益生菌市場的成長。如果攝取足夠量的益生菌，可以提供多種健康益處，例如改善腸道健康和減少腸道發炎。它們透過增強免疫系統和預防疾病的發生，在預防保健中發揮著至關重要的作用。因此，由於預防保健意識不斷增強，預計市場在可預見的未來將顯著成長。預防保健需要採取健康的生活方式並做出有助於預防疾病發生的飲食選擇。促進預防性醫療保健意識不斷增強的因素包括可支配收入的增加、生活水準的提高和人口老化。此外，網路上有關預防保健的資訊的可用性也在提高意識方面發揮了重要作用。在美國，益生菌市場的特徵是產品針對不同族群，例如老年人和不同性別。這種區隔使本地企業能夠採用多樣化的策略來擴大其產品範圍並最大限度地利用可用資源。未來幾年，對益生菌食品、飲料和膳食補充劑的需求預計將推動美國市場的成長。益生菌以其透過防禦胃腸道感染和促進天然抗體的產生來增強免疫系統的能力而聞名。 Natural Marketing Institute 於 2020 年 5 月進行的一項調查顯示，益生菌的使用量顯著增加。研究報告稱，在過去六個月中，美國人的益生菌使用量增加了 66%，義大利新用戶增加了 188%，中國用戶增加了 108%。益生菌用戶的突然增加極大地促進了2020年的市場成長。

目錄

執行摘要

• 市場概況
• 命運之輪

研究方法論

• 資訊採購
• 二手和主要資料來源
• 市場規模估計
• 市場假設與限制

母公司市場分析

• 市場概況
• 市場規模
• 市場動態
  • 促進要素
  • 機會
  • 限制
  • 課題

主要市場洞察

• 技術分析
• 定價分析
• 供應鏈分析
• 價值鏈分析
• 市場生態系統
• 智慧財產權分析
• 貿易分析
• 啟動分析
• 原料分析
• 創新矩陣
• 管道產品分析
• 總體經濟指標
• 頂級投資分析
• 成功的關鍵因素
• 競爭程度

市場動態與展望

• 市場動態
  • 促進要素
  • 機會
  • 限制
  • 課題
• 監管環境
• 波特分析
• 對未來顛覆的特別見解

全球益生菌市場（依產品）

• 市場概況
• 益生菌食品飲料
• 益生菌膳食補充劑
• 動物飼料益生菌

依成分分類的全球益生菌市場

• 市場概況
• 細菌
• 和酵母

依最終用途分類的全球益生菌市場

• 市場概況
• 人類益生菌
• 和動物益生菌

依配銷通路分類的全球益生菌市場

• 市場概況
• 大型超市/超市
• 藥局/藥局
• 專賣店
• 網路商店
• 和別的

全球益生菌市場規模（依地區）

• 市場概況
• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 西班牙
  • 法國
  • 英國
  • 歐洲其他地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 亞太其他地區
• 拉丁美洲
  • 巴西
  • 拉丁美洲其他地區
• 中東和非洲 (MEA)
  • 海灣合作理事會國家
  • 南非
  • MEA 的其餘部分

競爭格局

• 前 5 名企業比較
• 2021 年關鍵參與者的市場定位
• 主要市場參與者所採取的策略
• 最佳制勝策略
• 近期市集活動
• 主要公司市佔率（%），2021年

主要公司簡介

• Danone SA
• NestlA(C) SA
• Yakult Honsha Co., Ltd.
• Chr. Hansen Holding A/S
• Probi AB
• Kerry Group plc
• Lallemand Inc.
• BioGaia AB
• DuPont de Nemours, Inc.
• Sabinsa Corporation
• Procter & Gamble Co.
• Archer Daniels Midland Company
• Amul
• General Mills Inc.
• Cargill, Incorporated
• Biocodex
• Lifeway Foods Inc.
• Groupe Lactalis SA
• Nature's Bounty Co.
• Health & Happiness (H&H) International Holdings Ltd.

Global probiotics market size was valued at around USD 62.53 billion in 2022 and is expected to rise from USD 67.22 billion in 2023 to reach a value of USD 119.88 billion by 2031, at a CAGR of 7.5 % over the forecast period (2024-2031).

The growth of the global probiotics market is being fueled by an increasing preference among consumers for preventive healthcare, as well as the development of effective probiotic strains. Probiotics, when consumed in adequate amounts, offer various health benefits such as improved gut health and reduced intestinal inflammation. They play a crucial role in preventive healthcare by enhancing the immune system and preventing the onset of diseases. Consequently, the market is expected to witness significant growth in the foreseeable future due to rising awareness of preventive healthcare. Preventive healthcare entails adopting a healthy lifestyle and making dietary choices that help prevent the occurrence of diseases. Factors contributing to the growing awareness of preventive healthcare include rising disposable incomes, improving living standards, and an aging population. Furthermore, the availability of information about preventive healthcare on the internet has also played a significant role in raising awareness. In the United States, the probiotics market is characterized by products targeting various demographic groups such as the elderly and different genders. This segmentation has enabled local players to employ diverse strategies to expand their product offerings and maximize available resources. In the coming years, the demand for probiotic-based food, beverages, and dietary supplements is expected to drive the market growth in the U.S. The COVID-19 pandemic has led to a surge in consumer demand for immune-boosting foods and supplements, including probiotics. Probiotics are known for their ability to strengthen the immune system by providing defense against gastrointestinal infections and promoting the production of natural antibodies. A survey conducted by the Natural Marketing Institute in May 2020 revealed a significant increase in the usage of probiotics. The study reported a 66% increase in probiotic usage among Americans, a 188% increase among new users in Italy, and a 108% increase among users in China over the preceding six months. This sudden rise in probiotic users greatly contributed to market growth in 2020.

Top-down and bottom-up approaches were used to estimate and validate the size of the global probiotics market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Probiotics Market Segmental Analysis

The global probiotics market is segmented based on product, ingredient, end-use, distribution channel, and region. By Product the market is segmented into probiotic food & beverages, probiotic dietary supplements, and animal feed probiotics. By ingredients, the market is segmented into bacteria, and yeast. By end-use, the market is segmented into human probiotics, and animal probiotics. By distribution channel, the market is classified into hypermarkets/supermarkets, pharmacies/drugstores, specialty stores, online stores, and others. By region the global probiotics market is segmented into North America, Europe, Asia-Pacific, South America, and MEA.

Drivers of the Global Probiotics Market

The probiotics market is experiencing growth driven by a shift towards natural and organic products. Consumers are increasingly opting for products that are devoid of synthetic ingredients and chemicals, contributing to the rising demand for probiotics.

Restraints in the Global Probiotics Market

The probiotics market lacks standardization, which can cause confusion among consumers regarding the efficacy of various products.

Market Trends of the Global Probiotics Market

The demand for probiotic supplements is on the rise as consumers prioritize their health and seek ways to improve digestion, strengthen their immune system, and enhance overall well-being.

Table of Contents

Executive Summary

• Market Overview
• Wheel of Fortune

Research Methodology

• Information Procurement
• Secondary & Primary Data Sources
• Market Size Estimation
• Market Assumptions & Limitations

Parent Market Analysis

• Market Overview
• Market Size
• Market Dynamics
  • Drivers
  • Opportunities
  • Restraints
  • Challenges

Key Market Insights

• Technology Analysis
• Pricing Analysis
• Supply Chain Analysis
• Value Chain Analysis
• Ecosystem of the Market
• IP Analysis
• Trade Analysis
• Startup Analysis
• Raw Material Analysis
• Innovation Matrix
• Pipeline Product Analysis
• Macroeconomic Indicators
• Top Investment Analysis
• Key Success Factor
• Degree of Competition

Market Dynamics & Outlook

• Market Dynamics
  • Drivers
  • Opportunities
  • Restraints
  • Challenges
• Regulatory Landscape
• Porters Analysis
  • Competitive rivalry
  • Threat of Substitute Products
  • Bargaining Power of Buyers
  • Threat of New Entrants
  • Bargaining Power of Suppliers
• Skyquest Special Insights on Future Disruptions
  • Political Impact
  • Economic Impact
  • Social Impact
  • Technical Impact
  • Environmental Impact
  • Legal Impact

Global Probiotics Market by Product

• Market Overview
• Probiotic Food & Beverages
• Probiotic Dietary Supplements
• and Animal Feed Probiotics

Global Probiotics Market by Ingredient

• Market Overview
• Bacterial
• and Yeast

Global Probiotics Market by End-use

• Market Overview
• Human Probiotics
• and Animal Probiotics

Global Probiotics Market by Distribution Channel

• Market Overview
• Hypermarkets/Supermarkets
• Pharmacies/Drugstores
• Specialty Stores
• Online Stores
• and Others

Global Probiotics Market Size by Region

• Market Overview
• North America
  • USA
  • Canada
• Europe
  • Germany
  • Spain
  • France
  • UK
  • Rest of Europe
• Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America
  • Brazil
  • Rest of Latin America
• Middle East & Africa (MEA)
  • GCC Countries
  • South Africa
  • Rest of MEA

Competitive Landscape

• Top 5 Player Comparison
• Market Positioning of Key Players, 2021
• Strategies Adopted by Key Market Players
• Top Winning Strategies
  • By Development
  • By Company
  • By Year
• Recent Activities in the Market
• Key Companies Market Share (%), 2021

Key Company Profiles

• Danone S.A.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• NestlA(C) S.A.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Yakult Honsha Co., Ltd.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Chr. Hansen Holding A/S
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Probi AB
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kerry Group plc
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lallemand Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• BioGaia AB
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• DuPont de Nemours, Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sabinsa Corporation
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Procter & Gamble Co.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Archer Daniels Midland Company
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Amul
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• General Mills Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cargill, Incorporated
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Biocodex
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lifeway Foods Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Groupe Lactalis S.A.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nature's Bounty Co.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Health & Happiness (H&H) International Holdings Ltd.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments