全球會獎旅遊市場規模、佔有率和成長分析：按活動類型和應用分類 - 產業預測（2024-2031）

Global Mice Market Size, Share, Growth Analysis, By Type of Event(Meetings, incentives), By Application(Corporate, healthcare) - Industry Forecast 2024-2031

出版日期: 2024年03月24日 | 出版商:

SkyQuest | 英文 223 Pages | 商品交期: 3-5個工作天內

價格

簡介目錄

2022年全球MICE市場規模估值為9,400億美元，預測期間（2024-2031年）複合年成長率為7.8%，從2023年的1.01兆美元增至2031年的1.85兆美元，預計還會成長。

市場景觀是會議、獎勵、大會和展覽的縮寫，是全球商業場景中充滿活力且重要的部分。它是一個動態平台，連結世界各地的個人、組織和產業，促進協作、知識交流和經濟發展。該市場充當商業網路催化劑，使公司能夠展示其產品、建立合作夥伴關係並探索新的市場前景。此外，我們還舉辦會議和研討會，行業領導者共用見解和最佳實踐，並作為專業成長和教育的中心。此外，會展市場透過飯店住宿、交通、餐飲、娛樂等多種方式，在促進旅遊、為主辦城市收益方面發揮重要作用。日益全球化正在刺激對國際會議的需求並促進跨國商業活動。組織認知到知識共用和專業發展的重要性，從而積極參與特定行業的活動和展覽。醫療保健、科技和金融等新興市場和產業的擴張將進一步增加商業合作和專業聚會的機會。然而，儘管前景光明，會展市場也面臨挑戰。經濟波動和地緣政治不確定性可能會影響旅行和商務預算，從而影響活動參與和投資。此外，安全和安保問題給活動組織者和參與者帶來了障礙，特別是在全球大流行或政治不穩定期間。會展市場的主要趨勢是技術整合和永續性。數位平台、虛擬混合活動格式和行動應用程式的進步正在徹底改變會議的交付方式，提高可訪問性和參與度。此外，隨著對永續性和環保實踐的日益重視，活動組織者正在採取措施盡量減少廢棄物，促進負責任的旅遊，並減少大型集會的環境足跡。

CWT Meetings & Events（USA）
BCD Meetings & Events（Netherlands）
American Express Meetings & Events（USA）
Maritz Global Events（USA）
Carlson Wagonlit Travel（France）
EventsAIR（Australia）
Conference Care Ltd（UK）
Eventbrite（USA）
GES（Global Experience Specialists）（USA）
MCI Group（Switzerland）
International Conference Services（Canada）
Meetingselect（Netherlands）
HelmsBriscoe（USA）
GSK Global Travel & Meetings（UK）
Cvent（USA）
ATPI Group（UK）
B-Com Event Technology（Belgium）
Pacific World（Singapore）
One World Rental（UK）
Meeting Professionals International（MPI）（USA）

簡介目錄

Product Code: SQMIG25P2011

Global mice market size was valued at USD 0.94 trillion in 2022 and is poised to grow from USD 1.01 trillion in 2023 to USD 1.85 trillion by 2031, at a CAGR of 7.8% during the forecast period (2024-2031).

The global mice market, an acronym for Meetings, Incentives, Conferences, and Exhibitions, is a vibrant and essential sector within the global business landscape. It serves as a dynamic platform that brings together individuals, organizations, and industries worldwide, fostering collaboration, knowledge exchange, and economic development. This market serves as a catalyst for business networking, allowing companies to showcase their offerings, establish partnerships, and explore new market prospects. Additionally, it serves as a hub for professional growth and education, hosting conferences and seminars where industry leaders share insights and best practices. Moreover, the MICE market plays a crucial role in promoting tourism and driving revenue for host cities through various avenues such as hotel accommodations, transportation, dining, and entertainment. The increasing globalization has fueled a demand for international meetings and conferences, facilitating cross-border business activities. Organizations recognize the importance of knowledge sharing and professional development, leading to their active participation in industry-specific events and exhibitions. The expansion of emerging markets and sectors like healthcare, technology, and finance further fuels opportunities for business collaborations and specialized gatherings. However, despite its promising outlook, the MICE market encounters certain challenges. Economic fluctuations and geopolitical uncertainties can impact travel and corporate budgets, affecting participation and investment in events. Additionally, safety and security concerns, particularly in times of global pandemics or political instability, present obstacles for event organizers and attendees alike. Key trends in the MICE market revolve around technology integration and sustainability. Advancements in digital platforms, virtual and hybrid event formats, and mobile applications have revolutionized the conduct of meetings and conferences, enhancing accessibility and engagement. Furthermore, there is a growing emphasis on sustainability and eco-friendly practices, with event organizers implementing measures to minimize waste, promote responsible tourism, and mitigate the environmental footprint of large-scale gatherings.

Top-down and bottom-up approaches were used to estimate and validate the size of the global mice market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Mice Market Segmental Analysis

Global mice market is segmented based on type of event, application, and region. By type of event, the market is segmented into meetings, incentives, conferences, and exhibitions. By application, the market is segmented into corporate, healthcare, technology, tourism & hospitality, and finance & banking. By region, the market is segmented into North America, Europe, Asia Pacific, Middle East and Africa, and Latin America.

Drivers of the Global Mice Market

The growth of the corporate sector, especially in emerging markets, serves as a major catalyst for the MICE market. As companies expand their operations globally, there is a heightened demand for business gatherings such as meetings, conferences, and exhibitions. Emerging economies like China and India are witnessing a notable increase in corporate activities, leading to a rise in international events and exhibitions being hosted in these regions.

Restraints in the Global Mice Market

The MICE market is susceptible to disruptions caused by travel restrictions arising from various factors such as political uncertainties, natural disasters, or public health emergencies. Events that rely on international participation may encounter obstacles when visa regulations are tightened or travel advisories are issued. For example, the COVID-19 pandemic led to the cancellation or postponement of numerous events due to restrictions on travel and concerns about health and safety.

Market Trends of the Global Mice Market

The MICE industry is increasingly prioritizing sustainability initiatives. Event organizers are embracing eco-friendly practices by integrating renewable energy sources, minimizing waste generation, and implementing carbon offset programs. For example, conferences and exhibitions are incorporating sustainable materials, advocating for recycling, and promoting responsible resource utilization.

Executive Summary

Market Overview
Wheel of Fortune

Research Methodology

Information Procurement
Secondary & Primary Data Sources
Market Size Estimation
Market Assumptions & Limitations

Parent Market Analysis

Market Overview
Market Size
Market Dynamics
- Drivers
- Opportunities
- Restraints
- Challenges

Key Market Insights

Technology Analysis
Pricing Analysis
Supply Chain Analysis
Value Chain Analysis
Ecosystem of the Market
IP Analysis
Trade Analysis
Startup Analysis
Raw Material Analysis
Innovation Matrix
Pipeline Product Analysis
Macroeconomic Indicators
Top Investment Analysis
Key Success Factor
Degree of Competition

Market Dynamics & Outlook

Market Dynamics
- Drivers
- Opportunities
- Restraints
- Challenges
Regulatory Landscape
Porters Analysis
- Competitive rivalry
- Threat of Substitute Products
- Bargaining Power of Buyers
- Threat of New Entrants
- Bargaining Power of Suppliers
Skyquest Special Insights on Future Disruptions
- Political Impact
- Economic Impact
- Social Impact
- Technical Impact
- Environmental Impact
- Legal Impact

Global Mice Market by Type of Event

Market Overview
Meetings
incentives
conferences
and exhibitions

Global Mice Market by Application

Market Overview
Corporate
healthcare
technology
tourism & hospitality
and finance & banking

Global Mice Market Size by Region

Market Overview
North America
- USA
- Canada
Europe
- Germany
- Spain
- France
- UK
- Rest of Europe
Asia Pacific
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Latin America
- Brazil
- Rest of Latin America
Middle East & Africa (MEA)
- GCC Countries
- South Africa
- Rest of MEA

Competitive Landscape

Top 5 Player Comparison
Market Positioning of Key Players, 2021
Strategies Adopted by Key Market Players
Top Winning Strategies
- By Development
- By Company
- By Year
Recent Activities in the Market
Key Companies Market Share (%), 2021

Key Company Profiles

CWT Meetings & Events (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
BCD Meetings & Events (Netherlands)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
American Express Meetings & Events (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Maritz Global Events (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Carlson Wagonlit Travel (France)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
EventsAIR (Australia)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Conference Care Ltd (UK)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Eventbrite (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
GES (Global Experience Specialists) (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
MCI Group (Switzerland)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
International Conference Services (Canada)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Meetingselect (Netherlands)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
HelmsBriscoe (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
GSK Global Travel & Meetings (UK)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Cvent (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
ATPI Group (UK)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
B-Com Event Technology (Belgium)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Pacific World (Singapore)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
One World Rental (UK)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Meeting Professionals International (MPI) (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments