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市場調查報告書
商品編碼
1856125
全球自行車共享服務市場—市場佔有率和排名、總收入和需求預測(2025-2031 年)Bike-Sharing Service - Global Market Share and Ranking, Overall Sales and Demand Forecast 2025-2031 |
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全球自行車共享服務市場規模預計到 2024 年將達到 30.15 億美元,預計到 2031 年將達到 64.25 億美元,在 2025-2031 年預測期內的複合年成長率為 12.0%。
共享單車服務是一種基於共享經濟的交通途徑,使用者可以透過手機應用程式或自助設備租用自行車,並在指定地點歸還。這些服務通常由營運公司管理,配備智慧鎖、GPS定位和行動支付系統。共享單車為城市居民提供了便利的近距離出行選擇,特別適合日常通勤、短途旅行和休閒。
近年來,共享單車服務市場發展迅速,尤其是在都市化加速的脈絡下。出於對環境、交通堵塞以及公共交通日益緊張的擔憂,越來越多的城市開始推廣共享單車,將其作為環保高效的出行方式。此外,低廉的價格和便利的出行方式也吸引了眾多用戶,尤其是在年輕一代。雖然像摩拜單車和ofo這樣的公司曾經引領產業,但如今它們面臨著激烈的市場競爭和持續的盈利壓力。
技術進步,特別是物聯網、巨量資料和人工智慧的應用,正在不斷提升共享單車系統的管理和服務品質。預計市場將持續擴張,從都市區擴展到旅遊景點、校園,甚至可能進入國際市場。然而,提升用戶體驗、降低營運成本、確保安全、避免資源浪費等關鍵挑戰,仍是該產業發展的關鍵所在。
共享單車服務市場的快速成長主要受都市化進程加快、交通堵塞加劇以及人們對環保交通途徑需求不斷成長的驅動。隨著全球城市人口持續成長,公共運輸系統面臨巨大的壓力。共享單車作為一種低碳、便捷、高效的近距離出行選擇,已在城市居民中廣受歡迎。此外,政府政策的支持和城市交通規劃的完善也為共享單車服務的推廣和發展創造了有利的外部環境。尤其值得一提的是,政策支持使得共享單車在環保旅行和減少碳排放方面發揮了關鍵作用。
技術進步也為市場發展創造了新的機會。例如,巨量資料分析使營運商能夠精準預測用戶需求、最佳化路線並提高自行車利用率。物聯網技術的應用透過智慧系統簡化了自行車狀態監控、支付系統和使用者行為分析等功能,顯著提升了管理效率和使用者體驗,使共享單車管理更加高效。
市場挑戰、風險與限制因素
儘管共享單車市場前景廣闊,但仍面臨許多挑戰。首先,自行車管理和維護成本相對較高,尤其是自行車損壞和丟失頻發,給企業帶來了巨大壓力。為了維持市場競爭力,必須採用技術解決方案來降低成本並提高營運效率。其次,共享單車服務的收入模式尚不明確,許多企業難以達到收支平衡。雖然共享單車服務廣受歡迎,但在盈利方面仍存在挑戰,這可能會阻礙該行業的持續發展。
另一個主要風險是市場競爭激烈。隨著越來越多的參與企業市場,它們需要不斷創新才能吸引和留住用戶。此外,不同城市的政策和市場接受度差異可能會限制某些地區共享單車服務的普及,進而影響市場擴張的速度和效率。
下游需求趨勢
隨著用戶對共享單車服務的需求不斷成長,市場趨勢正逐步轉向更智慧和個人化的服務。使用者期望共享單車服務能提供更便利靈活的選擇,例如更短的租賃期限、更簡化的支付方式以及更聰明的騎乘體驗。此外,隨著共享單車服務在城市交通系統中扮演越來越重要的角色,使用者也越來越關注單車的安全性、舒適性和品牌聲譽。這就要求企業不斷最佳化產品設計、提升使用者體驗並增強品牌競爭力。
此外,隨著城市共用經濟的日趨成熟,共享單車的應用情境也不斷拓展。從城市中心到郊區,從簡單的交通出行到旅遊、健身等多元化功能,市場需求正朝著更多元化的方向發展。例如,面向企業和學校的客製化服務,以及針對旅遊市場的自行車租賃服務,正成為未來市場發展的新方向。
本報告旨在全面概述全球自行車共享服務市場,重點關注總銷售收入、市場佔有率和主要企業的排名,並按地區/國家、類型和應用進行分析。
本報告對自行車共享服務市場規模進行了估算和預測,提供了2020年至2031年期間的歷史數據和預測數據,單位為百萬美元,其中2024年為基準年。定量和定性分析有助於讀者制定業務/成長策略、評估市場競爭格局、分析公司在當前市場中的地位,並就自行車共享服務做出明智的商業決策。
The global market for Bike-Sharing Service was estimated to be worth US$ 3015 million in 2024 and is forecast to a readjusted size of US$ 6425 million by 2031 with a CAGR of 12.0% during the forecast period 2025-2031.
Bike-sharing service refers to a transportation mode based on the sharing economy, which allows users to rent bicycles via a mobile app or self-service device and return them at designated locations. Typically managed by an operating company, these services employ smart locks, GPS tracking, and mobile payment systems. Bike-sharing provides a convenient short-distance travel option for urban residents, particularly for daily commuting, short trips, and leisure activities.
The bike-sharing market has rapidly developed in recent years, particularly with the accelerated urbanization process. Due to environmental issues, traffic congestion, and increased pressure on public transportation systems, more cities have been promoting bike-sharing as a green, eco-friendly, and efficient travel solution. Additionally, its low cost and convenience have attracted a large number of users, especially younger generations. Companies such as Mobike and Ofo once led the industry, but they also face fierce market competition and ongoing pressure to achieve profitability.
With advancements in technology, especially the application of IoT, big data, and AI, the management and service quality of bike-sharing systems have continuously improved. The market will continue to expand, not only in urban areas but also into tourism, campuses, and potentially international markets. However, key challenges such as enhancing user experience, reducing operating costs, ensuring safety, and avoiding resource waste remain crucial for the industry's development.
The rapid growth of the bike-sharing market is primarily driven by accelerated urbanization, increasing traffic congestion, and rising demand for eco-friendly transportation options. As urban populations continue to grow worldwide, public transportation systems are facing mounting pressure. Bike-sharing, as a low-carbon, convenient, and efficient short-distance travel option, has gained widespread popularity among urban residents. Furthermore, government policy support and the improvement of urban transportation planning have created a favorable external environment for the promotion and development of bike-sharing services. Especially in terms of green travel and reducing carbon emissions, policy backing has enabled bike-sharing to play a significant role in the market.
Advances in technology have also provided more opportunities for market development. For example, big data analysis allows operators to accurately predict user demand, optimize operation routes, and increase bike utilization. The application of IoT technology has made bike-sharing management more efficient, with features like bike condition monitoring, payment systems, and user behavior analysis being streamlined through intelligent systems, greatly improving management efficiency and user experience.
Market Challenges, Risks, & Restraints
Despite the promising outlook, the bike-sharing market faces several challenges. First, the management and maintenance costs of bicycles are relatively high, particularly with frequent issues such as bike damage and loss, placing significant operational pressure on companies. Reducing costs and improving operational efficiency through technological solutions is crucial to staying competitive in the market. Second, the profitability model for bike-sharing services is still unclear, with many companies struggling to cover costs with their revenue. While bike-sharing usage is high, profitability remains a challenge, which can hinder the sustainable development of these businesses.
Additionally, the market's intense competition poses a significant risk. With the increase in market participants, companies need to innovate continuously to attract and retain users. The differences in policies and varying market acceptance in different cities may also limit the promotion of bike-sharing services in some regions, affecting the speed and effectiveness of market expansion.
Downstream Demand Trends
As user demand for bike-sharing services increases, the market trend is gradually shifting toward more intelligent and personalized services. Users expect bike-sharing to offer more convenient and flexible options, such as shorter rental periods, simpler payment methods, and smarter usage experiences. Additionally, as bike-sharing gains greater importance in urban transportation systems, users are increasingly concerned with the safety, comfort, and reputation of the bikes. Therefore, companies must continuously optimize product design, improve user experience, and enhance brand competitiveness.
Furthermore, as urban shared economies mature, the usage scenarios for bike-sharing continue to expand. From city centers to suburban areas, from a simple transportation tool to diversified functions such as tourism and fitness, market demand is evolving in more diverse directions. For example, customized services for businesses and schools, as well as bike rentals for tourist attractions, are emerging as new directions for market development in the future.
This report aims to provide a comprehensive presentation of the global market for Bike-Sharing Service, focusing on the total sales revenue, key companies market share and ranking, together with an analysis of Bike-Sharing Service by region & country, by Type, and by Application.
The Bike-Sharing Service market size, estimations, and forecasts are provided in terms of sales revenue ($ millions), considering 2024 as the base year, with history and forecast data for the period from 2020 to 2031. With both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Bike-Sharing Service.
Market Segmentation
By Company
Segment by Type
Segment by Power Source
Segment by Application
By Region
Chapter Outline
Chapter 1: Introduces the report scope of the report, global total market size. This chapter also provides the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 2: Detailed analysis of Bike-Sharing Service company competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 3: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 4: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 5: Revenue of Bike-Sharing Service in regional level. It provides a quantitative analysis of the market size and development potential of each region and introduces the market development, future development prospects, market space, and market size of each country in the world.
Chapter 6: Revenue of Bike-Sharing Service in country level. It provides sigmate data by Type, and by Application for each country/region.
Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product revenue, gross margin, product introduction, recent development, etc.
Chapter 8: Analysis of industrial chain, including the upstream and downstream of the industry.
Chapter 9: Conclusion.