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1781147

按摩設備市場：全球產業分析、規模、佔有率、成長、趨勢與預測，2025-2032

Massage Equipment Market: Global Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2025 - 2032
出版日期: | 出版商: Persistence Market Research | 英文 194 Pages | 商品交期: 2-5個工作天內

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簡介目錄

Persistence Market Research 最近發布了一份關於全球按摩設備市場的綜合報告。本報告對重要市場動態進行了全面評估，包括市場促進因素、趨勢、機會和挑戰，並提供了有關市場結構的詳細見解。研究報告包含獨家資料和統計資料，概述了2025-2032年全球按摩設備市場的預測成長軌跡。

關鍵見解

  • 按摩設備市場規模（2025年預測）：106億美元
  • 預計市場規模（2032年）：208億美元
  • 全球市場成長率（2025-2032年年複合成長率）：10.2%

按摩設備市場：研究範圍

按摩設備在促進不同使用者群體的身體放鬆、肌肉恢復、緩解疼痛和整體健康方面發揮著非常重要的作用。市場涵蓋各種的設備，包括電動按摩椅、手持按摩器、足部按摩器、按摩墊和穿戴式按摩設備。這些產品廣泛應用於住宅環境、商業健康中心、復健診所和運動設施。市場擴張的促進因素包括：消費者對健康和保健日益成長的興趣、都市區生活方式帶來的壓力等級上升，以及按摩設備作為一種非侵入性、無藥物的疼痛管理和放鬆解決方案的日益普及。

市場成長動力：

全球按摩設備市場受多種關鍵因素驅動，包括隨著人們日益意識到按摩療法對身心健康的益處，對自我護理解決方案和健康產品的需求不斷成長。此外，電子商務和線上零售平台的擴張使全球消費者更容易獲得按摩設備。此外，人工智慧按摩椅、加熱按摩系統和可客製化按摩程序等技術進步提升用戶體驗並提升產品吸引力。慢性疼痛、肌肉骨骼疾病和久坐生活方式的盛行率不斷上升，也推動了消費者對家用按摩設備的興趣。

市場限制：

儘管按摩設備市場成長潛力巨大，但也面臨許多挑戰。高階按摩椅和高階設備的高昂初始成本，令許多消費者難以負擔，尤其是在新興市場。此外，對產品耐用性、性能不穩定以及保固範圍有限的擔憂，也阻礙了潛在購買者。國際市場的監管合規性和品質標準也對新興和小型製造商構成了進入障礙。此外，缺乏家用按摩應用的專家指導，可能導致使用不當或無效，影響消費者滿意度和重複購買。

市場機會：

受消費者偏好變化、技術創新和醫療保健體係不斷發展的推動，按摩設備市場正蘊藏著巨大的商機。物聯網連接、生物感測器和語音控制等智慧功能的整合預計將推動下一波產品創新浪潮。居家保健和遠端醫療模式的日益普及，將進一步推動按摩設備作為遠距物理治療和復健計劃的一部分的應用。此外，隨著都市區中產階級人口的不斷壯大和可支配收入的不斷提高，亞太和拉丁美洲等地區預計將迎來豐厚的成長。致力於人體工學設計、便攜性和價格實惠的製造商將佔據有利地位，並能夠抓住不同人群的新興需求。

本報告探討的關鍵問題

  • 推動全球按摩設備市場成長的主要因素有哪些？
  • 哪些類型的設備和應用在住宅和商業健康環境中越來越受歡迎？
  • 科技進步如何改變按摩設備市場的競爭格局？
  • 誰是按摩設備市場的主要企業，他們採取什麼策略來維持市場相關性？
  • 全球按摩設備市場有哪些新興趨勢與未來前景？

目錄

第1章 執行摘要

第2章 市場概述

  • 市場範圍和定義
  • 價值鏈分析
  • 宏觀經濟因素
    • 世界GDP展望
    • 全球電子產業概況
    • 全球醫療保健產業概覽
    • 全球電子商務產業概覽
  • 預測因子 - 相關性和影響力
  • COVID-19影響評估
  • PESTLE分析
  • 波特五力分析
  • 地緣政治緊張局勢：市場影響
  • 監管和技術格局

第3章 市場動態

  • 促進因素
  • 抑制因素
  • 機會
  • 趨勢

第4章 2019-2032年價格趨勢分析

  • 區域價格分析
  • 依細分市場定價
  • 價格影響因素

第5章 全球按摩設備市場展望：過去（2019-2024）與預測（2025-2032）

  • 主要亮點
  • 全球按摩設備市場展望：產品類型
    • 簡介/主要調查結果
    • 2019-2024年歷史市場規模與交易量分析
    • 2025-2032年當前市場規模與銷售預測
      • 按摩椅和沙發
      • 背部按摩器
      • 手持按摩器
      • 頸部和肩部按摩器
      • 其他
    • 市場吸引力分析：產品類型
  • 全球按摩設備市場展望：技術
    • 簡介/主要調查結果
    • 2019-2024年歷史市場規模與交易量分析
    • 2025-2032年當前市場規模與銷售預測
      • 電動
      • 手動
      • 其他
    • 市場吸引力分析：技術
  • 全球按摩設備市場展望：最終用戶
    • 簡介/主要調查結果
    • 2019-2024年歷史市場規模與交易量分析
    • 2025-2032年當前市場規模與銷售預測
      • 住房
      • 商業
      • 醫療保健
      • 健康與水療中心
      • 其他
    • 市場吸引力分析：最終用戶

第6章 全球按摩設備市場展望：依地區

  • 主要亮點
  • 2019-2024年歷史市場規模與交易量分析
  • 2025-2032年當前市場規模與銷售預測
    • 北美洲
    • 歐洲
    • 東亞
    • 南亞和大洋洲
    • 拉丁美洲
    • 中東和非洲
  • 市場吸引力分析：地區

第7章 北美按摩設備市場展望：歷史（2019-2024）與預測（2025-2032）

第8章 歐洲按摩設備市場展望：歷史（2019-2024年）與預測（2025-2032年）

第9章 東亞按摩設備市場展望：過去（2019-2024年）與預測（2025-2032年）

第10章 南亞和大洋洲按摩設備市場展望：歷史（2019-2024年）和預測（2025-2032年）

第11章 拉丁美洲按摩設備市場展望：歷史（2019-2024年）與預測（2025-2032年）

第12章 中東和非洲按摩設備市場展望：歷史（2019-2024年）和預測（2025-2032年）

第13章 競爭格局

  • 2024年市場佔有率分析
  • 市場結構
    • 競爭強度圖
    • 競爭儀表板
  • 公司簡介
    • Therabody
    • Hyperice
    • Osaki/Titan
    • Panasonic
    • Inada
    • Fujiiryoki
    • Kahuna Massage Chairs
    • Real Relax
    • Brookstone
    • Renpho
    • Naipo
    • Comfier
    • Beurer
    • Homedics
    • Breo

第14章 附錄

  • 調查方法
  • 調查先決條件
  • 首字母縮寫和簡稱
簡介目錄
Product Code: PMRREP35483

Persistence Market Research has recently released a comprehensive report on the worldwide market for massage equipment. The report offers a thorough assessment of crucial market dynamics, including drivers, trends, opportunities, and challenges, providing detailed insights into the market structure. This research publication presents exclusive data and statistics outlining the anticipated growth trajectory of the global massage equipment market from 2025 to 2032.

Key Insights:

  • Massage Equipment Market Size (2025E): USD 10.6 Billion
  • Projected Market Value (2032F): USD 20.8 Billion
  • Global Market Growth Rate (CAGR 2025 to 2032): 10.2%

Massage Equipment Market - Report Scope:

Massage equipment plays a vital role in promoting physical relaxation, muscle recovery, pain relief, and overall wellness across a range of user groups. The market comprises a wide variety of devices, including electric massage chairs, handheld massagers, foot massagers, massage cushions, and wearable massaging devices. These products are widely used in residential settings, commercial wellness centers, rehabilitation clinics, and sports facilities. Market expansion is driven by increasing consumer focus on health and wellness, rising stress levels due to urban lifestyles, and growing adoption of massage equipment as a non-invasive, drug-free solution for pain management and relaxation.

Market Growth Drivers:

The global massage equipment market is propelled by several key factors, including the rising demand for self-care solutions and wellness products amid growing awareness about the physical and mental health benefits of massage therapy. The expansion of e-commerce and online retail platforms has also made massage devices more accessible to consumers worldwide. Furthermore, advancements in technology-such as AI-powered massage chairs, heated massage systems, and customizable massage programs-are enhancing user experience and increasing product appeal. The rising prevalence of chronic pain, musculoskeletal disorders, and sedentary lifestyles also contribute to heightened consumer interest in home-use massage devices.

Market Restraints:

Despite strong growth potential, the massage equipment market faces several challenges. High initial costs for advanced massage chairs and premium devices limit affordability for a significant portion of consumers, particularly in emerging markets. Additionally, concerns about product durability, inconsistent performance, and limited warranty coverage can deter potential buyers. Regulatory compliance and quality standards across international markets also present entry barriers for new and smaller manufacturers. Moreover, lack of professional guidance in home-use massage applications may lead to ineffective or improper usage, affecting consumer satisfaction and repeat purchases.

Market Opportunities:

The massage equipment market presents substantial opportunities fueled by changing consumer preferences, innovation, and healthcare system evolution. The integration of smart features, such as IoT connectivity, biometric sensors, and voice control, is expected to drive the next wave of product innovation. The growing popularity of at-home wellness and telehealth models further supports the use of massage devices as part of remote physiotherapy or rehabilitation programs. Additionally, expanding urban middle-class populations and rising disposable incomes in regions like Asia Pacific and Latin America create lucrative growth prospects. Manufacturers focusing on ergonomic design, portability, and affordability will be well-positioned to capture emerging demand across varied demographic segments.

Key Questions Answered in the Report:

  • What are the primary factors driving the growth of the massage equipment market globally?
  • Which equipment types and applications are gaining traction in residential and commercial wellness settings?
  • How are technological advancements reshaping the competitive landscape of the massage equipment market?
  • Who are the key players contributing to the massage equipment market, and what strategies are they employing to maintain market relevance?
  • What are the emerging trends and future prospects in the global massage equipment market?

Competitive Intelligence and Business Strategy:

These companies invest heavily in R&D to develop advanced and multifunctional massage products tailored to diverse consumer needs. Partnerships with wellness centers, sports organizations, and retail distributors enable wider market access and brand visibility. Companies are also prioritizing sustainability, user safety, and premium aesthetics in product development. Marketing strategies emphasizing relaxation, lifestyle enhancement, and holistic well-being contribute to building strong consumer loyalty in an increasingly competitive market.

Key Companies Profiled:

  • Therabody
  • Hyperice
  • Osaki/Titan
  • Panasonic
  • Inada
  • Fujiiryoki
  • Kahuna Massage Chairs
  • Real Relax
  • Brookstone
  • Renpho
  • Naipo
  • Comfier
  • Beurer
  • Homedics
  • Bre

Massage Equipment Market Research Segmentation:

The massage equipment market encompasses a broad range of products, technologies, applications, and end-user segments, serving a wide spectrum of health and lifestyle needs.

By Product Type

  • Massage Chairs & Sofas
  • Back Massagers
  • Handheld Massagers
  • Neck & Shoulder Massagers
  • Others

By Technology

  • Electric/Motorized
  • Manual
  • Others

By End-user

  • Residential
  • Commercial
  • Medical
  • Wellness & Spa Centers
  • Others

By Region

  • North America
  • Europe
  • East Asia
  • South Asia and Oceania
  • Middle East and Africa
  • Latin America

Table of Contents

1. Executive Summary

  • 1.1. Global Massage Equipment Market Snapshot 2025 and 2032
  • 1.2. Market Opportunity Assessment, 2025-2032, US$ Bn
  • 1.3. Key Market Trends
  • 1.4. Industry Developments and Key Market Events
  • 1.5. Demand Side and Supply Side Analysis
  • 1.6. PMR Analysis and Recommendations

2. Market Overview

  • 2.1. Market Scope and Definitions
  • 2.2. Value Chain Analysis
  • 2.3. Macro-Economic Factors
    • 2.3.1. Global GDP Outlook
    • 2.3.2. Global Electronics Industry Overview
    • 2.3.3. Global Healthcare Industry Overview
    • 2.3.4. Global E-commerce Industry Overview
  • 2.4. Forecast Factors - Relevance and Impact
  • 2.5. COVID-19 Impact Assessment
  • 2.6. PESTLE Analysis
  • 2.7. Porter's Five Forces Analysis
  • 2.8. Geopolitical Tensions: Market Impact
  • 2.9. Regulatory and Technology Landscape

3. Market Dynamics

  • 3.1. Drivers
  • 3.2. Restraints
  • 3.3. Opportunities
  • 3.4. Trends

4. Price Trend Analysis, 2019-2032

  • 4.1. Region-wise Price Analysis
  • 4.2. Price by Segments
  • 4.3. Price Impact Factors

5. Global Massage Equipment Market Outlook: Historical (2019-2024) and Forecast (2025-2032)

  • 5.1. Key Highlights
  • 5.2. Global Massage Equipment Market Outlook: Product Type
    • 5.2.1. Introduction/Key Findings
    • 5.2.2. Historical Market Size (US$ Bn) and Volume (Units) Analysis by Product Type, 2019-2024
    • 5.2.3. Current Market Size (US$ Bn) and Volume (Units) Forecast, by Product Type, 2025-2032
      • 5.2.3.1. Massage Chairs & Sofas
      • 5.2.3.2. Back Massagers
      • 5.2.3.3. Handheld Massagers
      • 5.2.3.4. Neck & Shoulder Massagers
      • 5.2.3.5. Others
    • 5.2.4. Market Attractiveness Analysis: Product Type
  • 5.3. Global Massage Equipment Market Outlook: Technology
    • 5.3.1. Introduction/Key Findings
    • 5.3.2. Historical Market Size (US$ Bn) and Volume (Units) Analysis by Technology, 2019-2024
    • 5.3.3. Current Market Size (US$ Bn) and Volume (Units) Forecast, by Technology, 2025-2032
      • 5.3.3.1. Electric/Motorized
      • 5.3.3.2. Manual
      • 5.3.3.3. Others
    • 5.3.4. Market Attractiveness Analysis: Technology
  • 5.4. Global Massage Equipment Market Outlook: End-user
    • 5.4.1. Introduction/Key Findings
    • 5.4.2. Historical Market Size (US$ Bn) and Volume (Units) Analysis by End-user, 2019-2024
    • 5.4.3. Current Market Size (US$ Bn) and Volume (Units) Forecast, by End-user, 2025-2032
      • 5.4.3.1. Residential
      • 5.4.3.2. Commercial
      • 5.4.3.3. Medical
      • 5.4.3.4. Wellness & Spa Centers
      • 5.4.3.5. Others
    • 5.4.4. Market Attractiveness Analysis: End-user

6. Global Massage Equipment Market Outlook: Region

  • 6.1. Key Highlights
  • 6.2. Historical Market Size (US$ Bn) and Volume (Units) Analysis by Region, 2019-2024
  • 6.3. Current Market Size (US$ Bn) and Volume (Units) Forecast, by Region, 2025-2032
    • 6.3.1. North America
    • 6.3.2. Europe
    • 6.3.3. East Asia
    • 6.3.4. South Asia & Oceania
    • 6.3.5. Latin America
    • 6.3.6. Middle East & Africa
  • 6.4. Market Attractiveness Analysis: Region

7. North America Massage Equipment Market Outlook: Historical (2019-2024) and Forecast (2025-2032)

  • 7.1. Key Highlights
  • 7.2. Pricing Analysis
  • 7.3. North America Market Size (US$ Bn) and Volume (Units) Forecast, by Country, 2025-2032
    • 7.3.1. U.S.
    • 7.3.2. Canada
  • 7.4. North America Market Size (US$ Bn) and Volume (Units) Forecast, by Product Type, 2025-2032
    • 7.4.1. Massage Chairs & Sofas
    • 7.4.2. Back Massagers
    • 7.4.3. Handheld Massagers
    • 7.4.4. Neck & Shoulder Massagers
    • 7.4.5. Others
  • 7.5. North America Market Size (US$ Bn) and Volume (Units) Forecast, by Technology, 2025-2032
    • 7.5.1. Electric/Motorized
    • 7.5.2. Manual
    • 7.5.3. Others
  • 7.6. North America Market Size (US$ Bn) and Volume (Units) Forecast, by End-user, 2025-2032
    • 7.6.1. Residential
    • 7.6.2. Commercial
    • 7.6.3. Medical
    • 7.6.4. Wellness & Spa Centers
    • 7.6.5. Others

8. Europe Massage Equipment Market Outlook: Historical (2019-2024) and Forecast (2025-2032)

  • 8.1. Key Highlights
  • 8.2. Pricing Analysis
  • 8.3. Europe Market Size (US$ Bn) and Volume (Units) Forecast, by Country, 2025-2032
    • 8.3.1. Germany
    • 8.3.2. Italy
    • 8.3.3. France
    • 8.3.4. U.K.
    • 8.3.5. Spain
    • 8.3.6. Russia
    • 8.3.7. Rest of Europe
  • 8.4. Europe Market Size (US$ Bn) and Volume (Units) Forecast, by Product Type, 2025-2032
    • 8.4.1. Massage Chairs & Sofas
    • 8.4.2. Back Massagers
    • 8.4.3. Handheld Massagers
    • 8.4.4. Neck & Shoulder Massagers
    • 8.4.5. Others
  • 8.5. Europe Market Size (US$ Bn) and Volume (Units) Forecast, by Technology, 2025-2032
    • 8.5.1. Electric/Motorized
    • 8.5.2. Manual
    • 8.5.3. Others
  • 8.6. Europe Market Size (US$ Bn) and Volume (Units) Forecast, by End-user, 2025-2032
    • 8.6.1. Residential
    • 8.6.2. Commercial
    • 8.6.3. Medical
    • 8.6.4. Wellness & Spa Centers
    • 8.6.5. Others

9. East Asia Massage Equipment Market Outlook: Historical (2019-2024) and Forecast (2025-2032)

  • 9.1. Key Highlights
  • 9.2. Pricing Analysis
  • 9.3. East Asia Market Size (US$ Bn) and Volume (Units) Forecast, by Country, 2025-2032
    • 9.3.1. China
    • 9.3.2. Japan
    • 9.3.3. South Korea
  • 9.4. East Asia Market Size (US$ Bn) and Volume (Units) Forecast, by Product Type, 2025-2032
    • 9.4.1. Massage Chairs & Sofas
    • 9.4.2. Back Massagers
    • 9.4.3. Handheld Massagers
    • 9.4.4. Neck & Shoulder Massagers
    • 9.4.5. Others
  • 9.5. East Asia Market Size (US$ Bn) and Volume (Units) Forecast, by Technology, 2025-2032
    • 9.5.1. Electric/Motorized
    • 9.5.2. Manual
    • 9.5.3. Others
  • 9.6. East Asia Market Size (US$ Bn) and Volume (Units) Forecast, by End-user, 2025-2032
    • 9.6.1. Residential
    • 9.6.2. Commercial
    • 9.6.3. Medical
    • 9.6.4. Wellness & Spa Centers
    • 9.6.5. Others

10. South Asia & Oceania Massage Equipment Market Outlook: Historical (2019-2024) and Forecast (2025-2032)

  • 10.1. Key Highlights
  • 10.2. Pricing Analysis
  • 10.3. South Asia & Oceania Market Size (US$ Bn) and Volume (Units) Forecast, by Country, 2025-2032
    • 10.3.1. India
    • 10.3.2. Southeast Asia
    • 10.3.3. ANZ
    • 10.3.4. Rest of SAO
  • 10.4. South Asia & Oceania Market Size (US$ Bn) and Volume (Units) Forecast, by Product Type, 2025-2032
    • 10.4.1. Massage Chairs & Sofas
    • 10.4.2. Back Massagers
    • 10.4.3. Handheld Massagers
    • 10.4.4. Neck & Shoulder Massagers
    • 10.4.5. Others
  • 10.5. South Asia & Oceania Market Size (US$ Bn) and Volume (Units) Forecast, by Technology, 2025-2032
    • 10.5.1. Electric/Motorized
    • 10.5.2. Manual
    • 10.5.3. Others
  • 10.6. South Asia & Oceania Market Size (US$ Bn) and Volume (Units) Forecast, by End-user, 2025-2032
    • 10.6.1. Residential
    • 10.6.2. Commercial
    • 10.6.3. Medical
    • 10.6.4. Wellness & Spa Centers
    • 10.6.5. Others

11. Latin America Massage Equipment Market Outlook: Historical (2019-2024) and Forecast (2025-2032)

  • 11.1. Key Highlights
  • 11.2. Pricing Analysis
  • 11.3. Latin America Market Size (US$ Bn) and Volume (Units) Forecast, by Country, 2025-2032
    • 11.3.1. Brazil
    • 11.3.2. Mexico
    • 11.3.3. Rest of LATAM
  • 11.4. Latin America Market Size (US$ Bn) and Volume (Units) Forecast, by Product Type, 2025-2032
    • 11.4.1. Massage Chairs & Sofas
    • 11.4.2. Back Massagers
    • 11.4.3. Handheld Massagers
    • 11.4.4. Neck & Shoulder Massagers
    • 11.4.5. Others
  • 11.5. Latin America Market Size (US$ Bn) and Volume (Units) Forecast, by Technology, 2025-2032
    • 11.5.1. Electric/Motorized
    • 11.5.2. Manual
    • 11.5.3. Others
  • 11.6. Latin America Market Size (US$ Bn) and Volume (Units) Forecast, by End-user, 2025-2032
    • 11.6.1. Residential
    • 11.6.2. Commercial
    • 11.6.3. Medical
    • 11.6.4. Wellness & Spa Centers
    • 11.6.5. Others

12. Middle East & Africa Massage Equipment Market Outlook: Historical (2019-2024) and Forecast (2025-2032)

  • 12.1. Key Highlights
  • 12.2. Pricing Analysis
  • 12.3. Middle East & Africa Market Size (US$ Bn) and Volume (Units) Forecast, by Country, 2025-2032
    • 12.3.1. GCC Countries
    • 12.3.2. South Africa
    • 12.3.3. Northern Africa
    • 12.3.4. Rest of MEA
  • 12.4. Middle East & Africa Market Size (US$ Bn) and Volume (Units) Forecast, by Product Type, 2025-2032
    • 12.4.1. Massage Chairs & Sofas
    • 12.4.2. Back Massagers
    • 12.4.3. Handheld Massagers
    • 12.4.4. Neck & Shoulder Massagers
    • 12.4.5. Others
  • 12.5. Middle East & Africa Market Size (US$ Bn) and Volume (Units) Forecast, by Technology, 2025-2032
    • 12.5.1. Electric/Motorized
    • 12.5.2. Manual
    • 12.5.3. Others
  • 12.6. Middle East & Africa Market Size (US$ Bn) and Volume (Units) Forecast, by End-user, 2025-2032
    • 12.6.1. Residential
    • 12.6.2. Commercial
    • 12.6.3. Medical
    • 12.6.4. Wellness & Spa Centers
    • 12.6.5. Others

13. Competition Landscape

  • 13.1. Market Share Analysis, 2024
  • 13.2. Market Structure
    • 13.2.1. Competition Intensity Mapping
    • 13.2.2. Competition Dashboard
  • 13.3. Company Profiles
    • 13.3.1. Therabody
      • 13.3.1.1. Company Overview
      • 13.3.1.2. Product Portfolio/Offerings
      • 13.3.1.3. Key Financials
      • 13.3.1.4. SWOT Analysis
      • 13.3.1.5. Company Strategy and Key Developments
    • 13.3.2. Hyperice
    • 13.3.3. Osaki/Titan
    • 13.3.4. Panasonic
    • 13.3.5. Inada
    • 13.3.6. Fujiiryoki
    • 13.3.7. Kahuna Massage Chairs
    • 13.3.8. Real Relax
    • 13.3.9. Brookstone
    • 13.3.10. Renpho
    • 13.3.11. Naipo
    • 13.3.12. Comfier
    • 13.3.13. Beurer
    • 13.3.14. Homedics
    • 13.3.15. Breo

14. Appendix

  • 14.1. Research Methodology
  • 14.2. Research Assumptions
  • 14.3. Acronyms and Abbreviations