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市場調查報告書
商品編碼
1327640
全球智慧鏡市場 2023-2030Global Smart Mirror Market 2023-2030 |
預計全球智慧鏡市場在預測期內(2023-2030年)將以30.1%的年複合成長率成長。由於智慧鏡子的創新設計以及增強生活空間功能和美觀的能力,屋主對智慧鏡子越來越感興趣。對智慧家居解決方案不斷成長的需求在推動住宅領域智慧鏡市場的成長方面發揮著重要作用。隨著越來越多的屋主採用自動化系統和互聯設備的理念,智慧鏡子已成為智慧家居不可或缺的一部分。例如,2022年5月,H&M在加州COS比佛利山莊店的更衣室和銷售樓層安裝了獨立式智慧鏡子。此實施背後的目的是為客戶提供交互式設計建議和虛擬試穿體驗。該零售商對反應感到滿意,計劃將該技術擴展到全國更多地點,展示智慧鏡子在增強零售體驗方面日益重要的意義。
全球智慧鏡子市場按產品類型、AR功能、技術和應用進行細分。根據產品類型,市場分為觸控螢幕和無觸控螢幕。根據擴增實境功能,市場分為AR智慧鏡子和非AR智慧鏡子。根據技術,市場細分為智慧材料(玻璃、壓克力)、嵌入式技術,此外,根據應用,市場細分為汽車、住宅、醫療保健和其他(零售和零售業)行銷)。在這些產品類型中,由於吸引人的創新技術的發展不斷成長,觸控螢幕細分市場預計將佔據相當大的市場佔有率。智慧鏡子技術的開發通常使用三個組件:雙向玻璃、顯示器和電腦設備。
其中,汽車細分市場預計將在全球智慧後視鏡市場中佔據相當大的佔有率。該細分市場的成長歸因於廣泛的車輛配件計劃的影響力不斷增強,該計劃為客戶提供了全面的可選內容。例如,自動防眩目後視鏡可提高夜間駕駛時的安全性。它由鏡子組件和電子系統組成,電子系統使用光電感測器來檢測來自正面和背面的光線。例如,2021 年 5 月,Gentex Corp. 開始向大眾汽車 (VWoA) 供應一款帶有 HomeLink 整合按鈕的藍牙自動調光鏡。該鏡子允許用戶控制各種射頻(RF)和雲端基礎智慧家電。它還允許配置單個雲端基礎智慧家居設備以進行用戶控制以及完整的家庭自動化工作流程。
全球智慧鏡市場根據地理位置進一步細分,包括北美(美國和加拿大)、歐洲(英國、義大利、西班牙、德國、法國和歐洲其他地區)、亞太地區(印度、中國、日本) 、韓國和亞洲其他地區)以及世界其他地區(中東和非洲以及拉丁美洲)。其中,由於北美地區的高成長率,預計北美將在全球市場中佔據顯著佔有率。市場解決方案廠商集中,包括MirroCool、Evervue USA Inc. 、HILO Smart Mirror等。
在所有地區中,亞太地區預計在預測期內將以相當大的年複合成長率成長。智慧鏡子生產商提供各種尺寸、款式和附加功能的型號,包括 LED 照明、除霧墊、藍牙連接和內置音樂系統,這是支持市場成長的主要因素。這種多樣化的選擇是支持市場成長的主要因素,因為客戶現在可以選擇滿足其獨特要求和偏好的智慧鏡子。
中國和印度等國家消費的汽車數量不斷增加,推動了亞太地區對基於智慧後視鏡的汽車應用需求的成長。此外,由於中國、日本和韓國等國家的主要製造商的大量存在和技術的進步,亞太地區的智慧鏡子市場正在擴大。這些國家以其技術和電子創新而聞名,能夠創建和實施創新的智慧鏡子解決方案。印度智慧鏡初創企業的特點是不斷發展的動態生態系統。這裡的公司正在利用技術在各個行業開發新鮮有趣的客戶體驗。在澳大利亞,人們更加重視智慧家居以及更多小工具和技術的整合,從而提供更多的互操作性和客製化選擇。對智慧家居的關注對該地區的智慧鏡子市場產生了積極影響。
Title: Global Smart Mirror Market Size, Share & Trends Analysis Report by Product Type (Touch screen and Without Touch Screen), by Augmented Reality (AR) Feature (AR-Smart Mirror and Non AR-Smart Mirror), by Technology (Smart Material and Embedded Technologies), and by Application (Automotive, Residential, Healthcare, and Others),Forecast Period (2023-2030).
The global smart mirror market is anticipated to grow at a CAGR of 30.1% during the forecast period (2023-2030). Homeowners are increasingly showing interest in smart mirrors owing to their innovative design and capacity to enhance the functionality and aesthetics of living spaces. The rising demand for smart home solutions plays a significant role in driving the growth of the smart mirror market in the residential sector. As more homeowners adopt the idea of automated systems and connected gadgets, smart mirrors have become an integral part of smart homes. For instance, in May 2022, H&M installed freestanding smart mirrors in the changing rooms and sales floor of its COS Beverly Hills shop in California. The purpose behind this implementation was to provide with customers interactive design advice and virtual try-on experiences Satisfied with the response, the retailer plans to expand this technology to more locations nationwide, showcasing the increasing significance of smart mirrors in enhancing the retail experience.
The global smart mirror market is segmented by product type, AR feature, technology, and application. Based on the product type, the market is sub-segmented into touch screen and without touch screen. Based on the augmented reality feature, the market is sub-segmented into AR-smart mirrors and non-AR-smart mirrors. Based on the technology, the market is sub-segmented into smart materials (glass, acrylic), embedded technologies, and Further, on the basis of application, the market is sub-segmented into automotive, residential, healthcare, and others (retailing and marketing). Among the product types, the touch screen sub-segment is anticipated to hold a considerable share of the market owing to the rise in the development of engaging and innovative techniques. For the development of smart mirror technologies, three components are generally used: a two-way glass, a display, and a computer device.
Among the application, the automotive sub-segment is expected to hold a considerable share of the global smart mirror market. The segmental growth is attributed to the growing influence of an extensive vehicle accessory program that provides their customers with a comprehensive range of optional content. For instance, the auto-dimming rearview mirror provides enhanced safety when driving at night. It is composed of a mirror component and an electronic system that uses photo sensors to detect light coming from the front and back. For instance, in May 2021, Gentex Corp. started shipping a Bluetooth-enabled automatic-dimming mirror with HomeLink integrated buttons to Volkswagen (VWoA). This mirror allows users to control various radio frequency (RF) and cloud-based smart home appliances. It also enables individual cloud-based smart home devices to be configured for user control, as well as full home automation workflows.
The global smart mirror market is further segmented based on geography including North America (the US, and Canada), Europe (UK, Italy, Spain, Germany, France, and the Rest of Europe), Asia-Pacific (India, China, Japan, South Korea, and Rest of Asia), and the Rest of the World (the Middle East & Africa, and Latin America. Among these, North America is anticipated to hold a prominent share of the market across the globe, owing to the high concentration of the market solution vendors including MirroCool, Evervue USA Inc., HILO Smart Mirror and others.
Among all regions, the Asia-Pacific regions is anticipated to grow at a considerable CAGR over the forecast period. Smart mirror producers offers a variety of models with various sizes, styles, and extra features, including LED illumination, demister pads, Bluetooth connectivity, and built-in music systems which is the major factor supporting the market growth. This diverse range of options is a major factor supporting the market's growth as customers can now choose a smart mirror that meets their unique requirements and preferences.
The increased demand for automotive applications based on smart mirrors in the Asia-Pacific region is driven by the growing number of automotive units being consumed in countries such as China and India. Moreover, The Asia-Pacific smart mirror market is expanding due to the substantial presence of key manufacturers and advancements in technology in nations like China, Japan, and South Korea. These countries are renowned for their technological and electronic innovation, enabling the creation and implementation of innovative smart mirror solutions. India's startup scene for smart mirrors is characterized by a dynamic ecosystem that is continually evolving. Companies here are utilizing technology to develop fresh and interesting customer experiences across various industries. In Australia, there is a greater emphasis on smart homes and the integration of more gadgets and technologies, providing greater interoperability and customization choices. This focus on smart homes is positively impacting the market for smart mirrors in the region.
The major companies serving the smart mirror market include: actiMirror Corp. Ltd., Ficosa Internacional SA, Denison Glass & Mirror, Inc., HILO Smart Mirror, Glance Displays, Inc. and others. The market players are considerably contributing to the market growth by the adoption of various strategies including mergers and acquisitions, partnerships, collaborations, funding, and new product launches, to stay competitive in the market. For instance, in February 2022, Revieve®, a company that creates personalized digital brand experiences for global brands, retailers, and digital service providers in the beauty, skin, health, and wellness sectors, recently announced a partnership with actiMirror, a provider of real-time personalized consumer experiences through AI-powered smart mirrors.