印度的立式攪拌機市場:類別[傾斜頭式，碗式升降式]，各終端用戶[住宅，商業]，各流通管道[超級市場/大賣場，複數品牌店，線上，其他]，各地區，機會，預測，2019年～2033年

預計全球百強連接器製造商的出貨量在2024年將達到700.6億美元，佔全球連接器市場的81.0%，低於2023年的82.4%。預計連接器產業其他廠商的出貨量在2024年將達到164.17億美元，佔全球市場的19.0%。

在過去十年中，我們已識別出超過750家連接器製造商，其中許多已被大型公司收購或合併成立新的連接器公司。事實上，將2000年的連接器百強榜單與2024年的連接器百強榜單進行比較，可以發現2000年的榜單上的大多數公司已被其他公司收購。事實上，近年來，曾經躋身百強的公司，例如 CONEC、ERNI、Positronic、Genesis Connector Technology 和 Winchester，都已被收購。預計這種整合不會很快結束。 Carlisle Interconnect（2023 年排名第 24 位）將於 2023 年被安費諾收購，而康普（2024 年排名第 25 位）和 AirBorn（2024 年排名第 41 位）將於 2025 年消失。康普將被安費諾收購，而 AirBorn 將成為 Molex 的一部分。

這些變化將導致新的公司出現在 Bishop 的百大連接器製造商名單中。像 Qnnect 這樣的公司，是一家由 Cristek、Fil-Con、Connectronics 和 Meritec/Joy Signal 等連接器製造商組成的投資組合公司，現在被列為排名第 27 位的連接器製造商。此外，像西南微波這樣產品線非常集中的公司也進入了前 100 名。正如預期的那樣，我們預計將繼續發現更多連接器公司，尤其是在中國和其他發展中國家，同時也看到非連接器公司擴展其現有產品線，包括互連產品或開發專用連接器以支援其他產品。

本報告研究了全球前 100 家電子連接器製造商，並提供了詳細的統計數據，包括 2023/2024 年的總收入、按最終用途設備市場劃分的收入、按產品類別劃分的收入以及按地區劃分的收入。

第1章 計劃的範圍和定義

第2章 調查手法

第3章 美國的關稅的影響

第4章 摘要整理

第5章 顧客的迴響

• 受訪者的人口統計
• 品牌認知度
• 決定是否購買時考慮的要素
• 優先流通管道

第6章 印度的立式攪拌機市場展望，2019年度～2033年度

• 市場規模分析與預測
  • 各金額
  • 各數量
• 市場佔有率分析與預測
  • 類別
    • 傾斜頭式
    • 碗式升降式
  • 各終端用戶
    • 住宅
    • 商業
  • 各流通管道
    • 超級市場/大賣場
    • 多品牌商店
    • 線上
    • 其他
  • 各地區
    • 北
    • 東
    • 西部和中央部
    • 南
  • 各企業市場佔有率分析(前五名公司以及其他- 以金額為準，2025年度)
• 2025年度市場地圖分析
  • 類別
  • 各終端用戶
  • 各流通管道
  • 各地區

第7章 進口和出口的分析

第8章 波特的五力分析

第9章 大環境分析

第10章 價格分析

第11章 市場動態

• 推動市場要素
• 市場課題

第12章 市場趨勢與發展

第13章 案例研究

第14章 競爭情形

• 前五名市場領導公司的競爭矩陣
• 前五名企業的SWOT分析
• 前10名市場主要企業的形勢
  • Whirlpool Corporation(KitchenAid)
  • 公司概要
  • 主要經營團隊
  • 所提供主要產品
  • 主要財務狀況(報告時刻)
  • 主要市場的著重和地理存在感
  • 最近的趨勢/合作/夥伴關係/合併和收購
  • Inalsa Appliances Limited
  • Universal Corporation Ltd(Agaro)
  • BSB Marketing Pvt. Ltd.(Ariete)
  • Wonderchef Home Appliances Pvt. Ltd
  • Rossmann India Galvano Technology Private Limited
  • Hafele India Private Limited
  • Panasonic Life Solutions India Pvt. Ltd.
  • BSH Household Appliances Manufacturing Private Limited
  • Bajaj Electricals Limited

以上公司非基於市場佔有率排序，並且可能會根據研究過程中可用的信息而變化。

第15章 策略性建議

第16章 關於調查公司·免責聲明

India stand mixer market is projected to witness a CAGR of 6.81% during the forecast period FY2026-FY2033, growing from USD 103.79 million in FY2025 to USD 175.81 million in FY2033, owing to a combination of changing lifestyles, increased disposable income, and the rising popularity of home baking. Social media platforms, along with shows like MasterChef, have raised the demand for western sweets, artisanal breads, and gourmet cooking practices, motivating consumers to look for quality kitchen appliances. The COVID-19 pandemic also boosted the trend, with more individuals picking up home baking, a trend that persists even after the pandemic. Urbanization and the growth of the middle and upper-middle classes have also been contributing factors, with nuclear families and dual-income families being willing to spend money on high-end appliances in the name of convenience and leisure.

E-commerce websites have brought stand mixers within reach with discounts, EMI options, and a host of international brands available. Westernized lifestyles, cafe culture, and home-based bakery startups have contributed to the demand as well. Consumers now look for multi-functional stand mixers with blending, grinding, and even making pasta attachments, and energy efficiency and durability concerns still take precedence. Additionally, stand mixers have emerged as popular wedding gifts and festival gifts, and brands have taken cognizance of the trend through premium packaging and bundle offers. Companies are now resorting to celebrity endorsements and demonstration activities to lure consumers, while no-cost EMI options further boost the affordability of premium products. Improved after-sales service and longer warranties have further enhanced consumers' confidence. There are, however, concerns, such as the premium price, power consumption concerns, and availability of spurious material. Smart IoT-based mixers, Indian food localized features, and renting are likely to be the drivers for the direction of the market in the future.

For instance, in February 2025, KitchenAid India Shop introduced Butter as the Color of the Year, launching it as part of their annual limited-edition Artisan stand mixer collection.

Rising Interest in Home Baking and Cooking Drives the India Stand Mixer Market Demand

The growing popularity of gourmet cooking and home baking is significantly driving the demand for stand mixers in India. Influenced by social media, television cooking shows, and a pandemic-induced change towards food cooked at home, consumers are increasingly engaging in craft baking, dessert preparation, and experimenting with international cuisine. Platforms such as Instagram, Inc., and YouTube (Google LLC) have made baking a cool hobby, while celebrity chefs and food bloggers continue to influence Indians to buy professional-grade kitchen machines. Stand mixers, once a luxury, are now most sought after due to ease and versatility in making a variety of things, such as cakes, bread, Indian sweets, and doughs. Additionally, the growth in home bakeries and cloud kitchens has also contributed to the demand, as small entrepreneurs increasingly utilize stand mixers for business purposes. Companies are capitalizing on the trend by introducing models with features, with grinding attachments, whipping attachments, and kneading attachments, thus catering to the requirements of beginners and serious foodies alike. With the expected expansion of the culture of home baking, the Indian stand mixer market is expected to expand further, fuelled by evolving lifestyles of consumers and a passion for culinary creativity.

E-commerce and Easy Availability Expands the India Stand Mixer Market Size

The surge in the number of e-commerce websites has propelled the availability and sales of stand mixers in India considerably higher, thus driving market growth. Established online players like Amazon.com, Inc. and Flipkart Internet Private Limited have boosted the availability of high-end and mid-range models of stand mixers, even in tier-2 and tier-3 cities where the availability of traditional retail otherwise was low. End users are now offered benefits like competitive prices, round-the-clock discounts, no-cost EMI schemes, and detailed product comparisons, all of which provide the foundation for rational purchasing decisions. Doorstep delivery convenience, simple return policies, and genuine customer reviews also assist in generating consumer confidence for online purchases. Direct-to-consumer (D2C) sales through brand websites and kitchen appliance portal platforms have also driven product availability. For instance, in October 2024, Sharp Corporation offered an assured gift from the kitchen appliances on each purchase, such as a hand mixer, stand mixer, kettle, or water bottle.

The presence of video demonstrations, unboxing, and influencer reviews on social commerce platforms has also driven consumer education and demand generation. With the steady rise in digital adoption and the development of online payment infrastructures, e-commerce is expected to continue being a key driver of the growth of the stand mixer market, making high-end appliances affordable to an increasingly diversified consumer base.

Tilt Head Type is Dominating the India Stand Mixer Market

The tilt head stand mixer has emerged as the prevailing configuration in the Indian market, with a significant majority of consumer preference based on its perfect fit with regional kitchen requirements and usage patterns. The widespread popularity of the design is derived from the space-efficient design, which is well-suited to India's generally small urban kitchens, and a rational operation that facilitates multiple bowl changes during the cooking process. Indian consumers particularly value the comfort provided by the tilt-head mechanism for frequent tasks such as kneading atta for chapatis or cake batter mixing, making it more convenient than the less convenient bowl-lift models. The appeal of the design has been boosted by manufacturers with the introduction of features specific to local requirements, such as high-powered motors for intense atta kneading and multi-purpose attachments that accommodate traditional cooking practices. With increasingly more Indian households adopting home baking and automated food preparation practices, the tilt-head design is poised to drive market growth and expansion; however, premium bowl-lift models continue to cater to the requirements of professional bakers and serious culinary experts.

For instance, in February 2024, KitchenAid India Shop launched new color Blue Salt, of its Artisan Series 5-Quart Tilt-Head Stand Mixer.

Impact of the U.S. Tariffs on India Stand Mixer Market

The imposition of U.S. tariffs on imported goods, including stand mixers, could have mixed effects on India's domestic market, influencing pricing, manufacturing, and trade dynamics.

Indian manufacturers exporting stand mixers to the U.S. may face reduced competitiveness due to higher tariffs, leading to lower export volumes.

Companies relying on U.S. exports might target import to tariff-exempt countries.

Higher export barriers could push Indian brands to focus more on the domestic market, increasing product variety and competitive pricing.

Key Players Landscape and Outlook

The India stand mixer market offers a dynamic, competitive market with well-established segments for different consumer needs. In the premium market, international brands are the aspirational choice of serious enthusiasts, with others competing based on their image of being long-lasting and multi-functional. The mid-market businesses witness cut-throat competition, balancing performance with affordability. The budget segment is the domain of local brands, which use extensive distribution channels and price-sensitive positioning to meet the needs of first-time buyers and small towns. For the future, the business is set for disruption through a series of key trends. Premiumization is driving consumers to seek smart, connected appliances, while localization initiatives are modifying products to Indian cooking needs, such as heavy-duty dough kneading. The distribution pattern is in the process of changing with D2C brands disrupting online businesses, supplemented by e-commerce platforms offering private label products. But the industry is confronted with the challenge of reaching price-conscious consumers in tier-3 cities with sophisticated features at affordable prices, necessitating innovative product and pricing strategies to realize the full business potential of the market.

Table of Contents

1. Project Scope and Definitions

2. Research Methodology

3. Impact of U.S. Tariffs

4. Executive Summary

5. Voice of Customers

• 5.1. Respondent Demographics
• 5.2. Brand Awareness
• 5.3. Factors Considered in Purchase Decisions
• 5.4. Preferred Distribution Channel

6. India Stand Mixer Market Outlook, FY2019-FY2033F

• 6.1. Market Size Analysis & Forecast
  • 6.1.1. By Value
  • 6.1.2. By Volume
• 6.2. Market Share Analysis & Forecast
  • 6.2.1. By Type
    • 6.2.1.1. Tilt Head
    • 6.2.1.2. Bowl Lift
  • 6.2.2. By End User
    • 6.2.2.1. Residential
    • 6.2.2.2. Commercial
  • 6.2.3. By Distribution Channel
    • 6.2.3.1. Supermarkets/Hypermarkets
    • 6.2.3.2. Multi-Branded Stores
    • 6.2.3.3. Online
    • 6.2.3.4. Others
  • 6.2.4. By Region
    • 6.2.4.1. North
    • 6.2.4.2. East
    • 6.2.4.3. West and Central
    • 6.2.4.4. South
  • 6.2.5. By Company Market Share Analysis (Top 5 Companies and Others - By Value, FY2025)
• 6.3. Market Map Analysis, FY2025
  • 6.3.1. By Type
  • 6.3.2. By End User
  • 6.3.3. By Distribution Channel
  • 6.3.4. By Region

7. Import and Export Analysis

8. Porter's Five Forces Analysis

9. PESTLE Analysis

10. Pricing Analysis

11. Market Dynamics

• 11.1. Market Drivers
• 11.2. Market Challenges

12. Market Trends and Developments

13. Case Studies

14. Competitive Landscape

• 14.1. Competition Matrix of Top 5 Market Leaders
• 14.2. SWOT Analysis for Top 5 Players
• 14.3. Key Players Landscape for Top 10 Market Players
  • 14.3.1. Whirlpool Corporation (KitchenAid)
    • 14.3.1.1. Company Details
    • 14.3.1.2. Key Management Personnel
    • 14.3.1.3. Key Products Offered
    • 14.3.1.4. Key Financials (As Reported)
    • 14.3.1.5. Key Market Focus and Geographical Presence
    • 14.3.1.6. Recent Developments/Collaborations/Partnerships/Mergers and Acquisition
  • 14.3.2. Inalsa Appliances Limited
  • 14.3.3. Universal Corporation Ltd (Agaro)
  • 14.3.4. BSB Marketing Pvt. Ltd. (Ariete)
  • 14.3.5. Wonderchef Home Appliances Pvt. Ltd
  • 14.3.6. Rossmann India Galvano Technology Private Limited
  • 14.3.7. Hafele India Private Limited
  • 14.3.8. Panasonic Life Solutions India Pvt. Ltd.
  • 14.3.9. BSH Household Appliances Manufacturing Private Limited
  • 14.3.10. Bajaj Electricals Limited

Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work.

15. Strategic Recommendations

16. About Us and Disclaimer

List of Tables

• Table 1. Competition Matrix of Top 5 Market Leaders
• Table 2. Mergers & Acquisitions/ Joint Ventures (If Applicable)
• Table 3. About Us - Regions and Countries Where We Have Executed Client Projects

List of Figures

• Figure 1. India Stand Mixer Market, By Value, In USD Million, FY2019-FY2033F
• Figure 2. India Stand Mixer Market, By Volume, In Thousand Units, FY2019-FY2033F
• Figure 3. India Stand Mixer Market Share (%), By Type, FY2019-FY2033F
• Figure 4. India Stand Mixer Market Share (%), By End User, FY2019-FY2033F
• Figure 5. India Stand Mixer Market Share (%), By Distribution Channel, FY2019-FY2033F
• Figure 6. India Stand Mixer Market Share (%), By Region, FY2019-FY2033F
• Figure 7. By Type Map-Market Size (USD Million) & Growth Rate (%), FY2025
• Figure 8. By End User Map-Market Size (USD Million) & Growth Rate (%), FY2025
• Figure 9. By Distribution Channel Map-Market Size (USD Million) & Growth Rate (%), FY2025
• Figure 10. By Region Map-Market Size (USD Million) & Growth Rate (%), FY2025