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市場調查報告書
商品編碼
1389880
全球電子貨架標籤市場評估:依產品類型、螢幕尺寸、商店類型、地區、機會、預測(2016-2030)Electronic Shelf Label Market Assessment, By Product Type, By Screen Size, By Store Type, By Region, Opportunities and Forecast, 2016-2030F |
全球電子貨架標籤市場近年來呈現顯著成長,預計未來將保持強勁的擴張速度。 預計2022年營收約12.8億美元,到2030年將達到32.6億美元,2023年至2030年複合年增長率為12.4%的健康成長。
由於對有效定價和庫存管理解決方案的需求不斷增長,市場正在迅速擴大。 ESL 的採用是由傳統零售商努力改善其店內體驗以應對電子商務的成長所推動的。 從那時起,越來越多的公司採用了 ESL 技術,因為它透過減少紙張浪費和提高營運效率帶來了經濟效益。
電子貨架標籤的使用顯著減少了紙張浪費並改善了店內購物體驗。 傳統的紙質價格標籤需要不斷更換,導致紙張浪費和營運成本。 另一方面,ESL 是數位化的,可以即時更新價格,無需列印價格標籤並減少對環境的影響。 ESL 可以顯示價格、產品資訊、客戶評論和可用性,從而改善購物體驗並提高客戶參與度。 ESL 帶來的效率提升和成本節約對零售商越來越有吸引力,推動了市場成長。 面對經濟不確定性,企業正在尋求解決勞動力短缺和營運挑戰的解決方案。
ESL的適應性和即時更新能力是市場拓展的關鍵因素。 在不斷變化的零售環境中,快速改變價格和促銷的能力是遊戲規則的改變者。 ESL 使零售商能夠快速回應市場變化、推出促銷活動並進行動態定價變化以保持競爭力。 其結果是提高了管理能力並提高了客戶參與度和滿意度。 由於 ESL 能夠有效地提供即時更新,因此其使用量正在不斷增長,並已成為零售商在快速變化的市場中尋求成功的重要工具。
電子貨架標籤市場的興起被認為是由勞力密集產業(尤其是零售業)的勞動力短缺所推動的。 ESL 是一種有吸引力的方式,即使在人力短缺的情況下也能保持營運順利進行。 ESL 技術使公司能夠以更少的員工來設定價格和管理庫存,從而緩解勞動力有限帶來的挑戰。 ESL 減少了手動價格調整的需要,並使員工能夠專注於更多以客戶為中心的任務。 隨著公司尋找提高效率和應對勞動力萎縮的方法,對 ESL 的需求持續成長。 因此,ESL 已成為零售業不可或缺的一部分,並正在推動市場成長。
大賣場處於電子貨架標籤市場的前沿。 憑藉龐大的產品庫存和頻繁的價格調整,ESL為大賣場提供了動態的解決方案,使他們能夠快速更新價格和產品詳細資訊。 ESL 的普及已成為其他零售領域的典範,隨著公司認識到其簡化營運和增強客戶互動等好處,推動了電子貨架標籤市場的成長。
歐洲零售商廣泛採用ESL技術並將其融入商店營運和網路管理,使歐洲成為電子貨架標籤市場的領導者。 Ahold Delhaize、Auchan 等知名零售巨頭已成功實施 ESL。 該地區嚴格的環境法規鼓勵使用 ESL,因為它可以減少紙張浪費並支持永續發展目標。 此外,歐洲對營運效率和客戶滿意度的重視刺激了ESL的創新,使其成為零售商的最佳選擇。 這些力量共同引領歐洲電子貨架標籤市場的發展和技術進步。
世界各地的政府措施正在對市場產生重大影響。 這些計劃旨在透過簡化監管合規性、降低營運成本和促進創新來幫助企業。 例如,英國政府最近決定延長採用英國合格評定(UKCA)標誌的最後期限,這與全球監管靈活性的整體趨勢是一致的。 這表明政府致力於維持有利的商業環境,並為 ESL 生產商和零售商留出時間適應新的產品安全法規。 這些政府措施透過減輕監管負擔和提高營運效率來鼓勵市場擴張和全球創新。
本報告研究和分析了全球電子貨架標籤市場,提供市場規模和預測、市場動態以及主要參與者的現狀和前景。
Global electronic shelf label market has experienced significant growth in recent years and is expected to maintain a strong pace of expansion in the coming years. With projected revenue of approximately USD 1.28 billion in 2022, the market is forecasted to reach a value of USD 3.26 billion by 2030, displaying a robust CAGR of 12.4% from 2023 to 2030.
Electronic Shelf Labels are a bonus for competitive retail. Utilizing energy-efficient e-paper displays, they offer lasting readability, real-time pricing updates, and enhanced inventory management. ESL reduces operational costs, minimizes waste, and empowers data-driven marketing strategies, ultimately boosting competitiveness in the retail industry.
The market for electronic shelf labels is expanding quickly due to the rising need for effective pricing and inventory control solutions. ESL adoption is being fueled by traditional merchants' efforts to improve in-store experiences in response to the growth of e-commerce. Subsequently, the financial benefits seen from less paper waste and improved operational efficiency are encouraging more companies to adopt ESL technology.
The use of Electronic Shelf Labels significantly reduces paper wastage and enhances the in-store shopping experience. Traditional paper price tags require constant replacement, contributing to paper waste and operational costs. In contrast, ESLs are digital and allow for real-time price updates, eliminating the need for printed tags which reduce environmental impact. The enhanced shopping experience comes from ESLs' ability to display prices, product information, customer reviews, and stock availability, improving the customer engagement. ESL's efficiency gains and cost savings are increasingly appealing to retailers, driving the electronic shelf label market's growth, as businesses seek solutions to address labor shortages and operational challenges in the face of economic uncertainties.
For instance, in April 2023, E Ink unveiled E Ink Spectra 6, a colored ePaper for in-store signage and advertising. It can improve marketing effectiveness and give exceptional color quality.
ESL's adaptability and real-time updating capabilities are crucial factors in the electronic shelf label market's expansion. The capacity to quickly modify prices and promotional content is a game-changer in a retail environment that is always evolving. ESLs allow retailers to maintain competitiveness by reacting quickly to market changes, initiating promotions, and changing to dynamic pricing schemes. Their operational ability has improved, and client engagement and satisfaction have increased as a result. Since ESLs are effective in real-time updates, their use has grown, making them a crucial tool for retailers wanting to succeed in a market that is changing quickly.
For example, in September 2023, SES-imagotag and HowGood collaborated to offer consumers clear, sustainability data on electronic displays in stores, enabling informed and conscious product choices, with global availability in the fall .
The rise of the electronic shelf label market appears to be fueled by labor shortages in labor-intensive industries, particularly retail. ESLs are an enticing way to keep operations running smoothly despite low staffing levels. With ESL technology, businesses can control pricing and inventory with fewer staff members, easing the difficulties brought by a limited labor pool. ESLs lessen the need for manual pricing adjustments, freeing up staff members for more customer-focused jobs. The need for ESLs keep increasing as companies look for ways to increase efficiency and adjust to a shrinking worker pool. It has made ESLs a crucial part of the retail scene and driven market growth.
For example, in August 2023, two technological platforms, 40ESF3 AutoPro175 and 130BCDLite Gen2 ATV125, were introduced by GlobalFoundries to satisfy the needs of connected, electrified, and autonomous automobiles. These developments make it possible to create power-efficient and temperature-tolerant automobile systems .
Hypermarkets are at the forefront of the electronic shelf label market, primarily because of their vast retail operations and the urgent demand for enhanced efficiency. With extensive product inventories and frequent price adjustments, ESLs offer a dynamic solution, enabling hypermarkets to promptly update prices and product details, thereby improving both customer satisfaction and operational efficiency. Their widespread adoption serves as an example for other retail segments, propelling the growth of the electronic shelf label market as companies recognize the advantages of streamlined operations and enriched customer interactions.
For instance, in July 2023, SOLUM Europe presented Newton X, a series of digital price tags developed for fashion retail, at PREMIUM & SEEK trade fairs in Berlin. The SEG team displayed several models while showcasing their adaptability .
European retailers have widely implemented ESL technology, integrating it into their shop operations and network administration, making Europe a market leader in the electronic shelf label market. Famous retail giants like Ahold Delhaize and Auchan have successfully implemented ESLs. The region's strict environmental rules have promoted ESL usage since they reduce paper waste and support sustainability objectives. Furthermore, Europe's emphasis on operational effectiveness and customer satisfaction has fueled ESL innovation and made it a top choice for retailers. The development and technical advancement of the electronic shelf label market are being led by Europe due to these forces working together.
For instance, in September 2023, Lapeyre and SES-imagotag executed the VUSION IoT Cloud platform & electronic shelf labels throughout 132 stores in France to improve pricing automation, customer information, and overall, in-store efficiency.
Global government initiatives significantly affect the market for Electronic Shelf Labels. By easing regulatory compliance, lowering operational costs, and promoting technology innovation, these programs seek to assist businesses. For instance, the recent decision by the United Kingdom government to extend the date for adopting the UK Conformity Assessed (UKCA) marking is consistent with the general trend of regulatory flexibility worldwide. It demonstrates the government's commitment to maintain a favorable business climate and give ESL producers and retailers more time to adjust to new product safety regulations. By easing regulatory burdens and increasing operational efficiency, these government initiatives are encouraging electronic shelf label market expansion and innovation on a global scale.
For example, in September 2023, SES-imagotag teamed up with a leading furniture retailer, installing the VUSION IoT Cloud platform and smart electronic shelf labels in 110 stores throughout six European countries, advancing digital transformation and sustainability .
The COVID-19 pandemic significantly accelerated the retail sector's adoption of electronic shelf labels. Due to its effectiveness in real-time pricing adjustments and improved customer experiences, ESLs were progressively gaining popularity before the pandemic. However, ESL became crucial in the post-COVID-19 environment. Retailers streamlined operations using ESLs in response to labor shortages and health issues, enabling frictionless shopping experiences and swift pricing modifications to deal with market uncertainty. This quick adoption demonstrated the adaptability of ESLs and their crucial role in adjusting to changing retail conditions, which eventually fueled the expansion of the electronic shelf label market as retailers realized their worth in strengthening operational resilience.
The global electronic shelf label market is marked by intense competition, with major players including E INK HOLDINGS INC, LG Corporation, Panasonic Corporation, Samsung Electronics Co., Ltd., and Pricer AB. The competitive environment fuels innovation and propels market growth. The market outlook is optimistic, driven by the growing ESL adoption in retail and other sectors. ESLs are gaining prominence for their role in real-time pricing, inventory management, and sustainability efforts. With a global expansion, ESLs are expected to transform further, offering increased customization, integration with the Internet of Things, and augmented reality features, reshaping industries, and fostering more efficient and customer-centric business practices.
In July 2023, convenience stores, grocery retail, and home renovation contracts helped SES-imagotag to continue its growth in United States. One of the biggest United States chains of convenience stores installed the VUSION IoT Cloud platform across more than 800 stores.
In May 2023, SES-imagotag is improving its infrastructure-less (infraless) solution by integrating with wireless technology partners like Huawei and Extreme Networks, which will make it simpler for merchants to use its VUSION platform .
All segments will be provided for all regions and countries covered:
Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work.