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市場調查報告書
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1849807

汽車資訊娛樂系統：市場佔有率分析、行業趨勢、統計數據和成長預測（2025-2030 年）

Automotive Infotainment Systems - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2025 - 2030)
出版日期: | 出版商: Mordor Intelligence | 英文 100 Pages | 商品交期: 2-3個工作天內

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簡介目錄

預計到 2025 年全球汽車資訊娛樂系統市場規模將達到 285.3 億美元，到 2030 年將擴大到 383.6 億美元，預測期內複合年成長率 (CAGR) 為 6.10%。

汽車資訊娛樂系統-市場-IMG1

這一成長軌跡反映了汽車產業向軟體定義汽車的根本性轉變，其中資訊娛樂系統是駕駛員與日益複雜的車輛架構之間的主要介面。強制安全法規推動了市場擴張，尤其是歐盟的《通用安全法規 II》（將於 2024 年 7 月生效），該法規要求將大陸汽車等資訊娛樂平台與高級駕駛輔助系統 (ADAS) 整合。市場演變反映了更廣泛的轉型，即資訊娛樂系統正從以娛樂為中心的平台轉向任務關鍵型車輛操作介面。 NITI Aayog 預測，到 2030 年，每輛汽車的半導體成本將加倍，達到 1,200 美元，隨著汽車整合人工智慧、機器學習和雲端原生架構，資訊娛樂系統將佔這一成長的很大一部分。

全球汽車資訊娛樂系統市場趨勢與洞察

將以 ADAS 為中心的 HMI 整合到資訊娛樂主機中

ADAS（高階駕駛輔助系統）與人機介面的整合代表著模式轉移，它超越了傳統的安全應用，建構了整合式車輛控制架構。大陸集團的智慧駕駛座高性能電腦支援最多三個顯示器和五個鏡頭，同時整合了Google雲端的生成式人工智慧，可實現直覺的語音互動、對話式導航和無縫的車內控制。哈曼與HL Klemove的合作展示了ADAS整合如何為汽車製造商打造整合解決方案。這種整合降低了系統複雜性，同時使汽車製造商能夠透過軟體定義的體驗而非硬體擴散來實現差異化。在歐盟，智慧限速輔助和駕駛員疲勞警告將於2024年7月起強制執行，這將加速這一融合。博斯的駕駛座整合平台體現了這一趨勢，能夠在單一車輛駕駛座架構內無縫整合各種功能。

消費者對連網服務和 5G 部署的需求

汽車產業 5G 的部署正在加速，它已不再局限於簡單的連接升級，而是實現了以即時數據收益和邊緣運算應用為中心的全新經營模式。李爾公司預測，汽車 5G 市場規模將從 2025 年的 20 億美元成長到 2030 年的 50 億美元，這得益於車聯網 (V2A) 能力，這些能力將把資訊通訊系統轉變為綜合行動平台。哈曼支援 5G 的 TBOT 技術可最佳化不同連接區域的數據使用，同時預測串流媒體和遊戲應用的連接需求，展示了智慧軟體將如何釋放 5G 的全部潛力。據估計，到 2030 年，售出的汽車中將有超過 90% 配備連接功能，消費者願意為了卓越的連接體驗而放棄品牌，尤其是在純電動車領域。 5G 與人工智慧的整合將實現預測性維護和個人化內容傳送，創造訂閱收益機會，每輛車每年可產生 1,600 美元的收入。通用汽車與 AT&T夥伴關係在其美國製造的汽車上推出 5G，這表明傳統汽車製造商將連接性定位為核心差異化因素，而不是可選功能。

入門車型的成本敏感性

在入門級汽車領域，整合高級資訊娛樂功能的同時保持價格競爭力的壓力日益增大，這在消費者期望和製造成本之間造成了根本性的矛盾。恩智浦半導體的入門級資訊娛樂產品組合，包括 i.MX6UL 處理器和 TDF8541 功率放大器，專門針對成本敏感型應用，這些應用必須以最低成本提供基本的連接和音訊功能。預計到 2030 年，每輛車的半導體成本將加倍，達到 1,200 美元，而資訊娛樂系統佔了這一成長的很大一部分，這加劇了這一挑戰。印度市場動態體現了這種矛盾，高階車型在某些細分市場中佔銷售額的 40%。然而，在大眾市場，價格敏感度仍然至關重要，必須在基本的資訊娛樂功能和成本限制之間取得謹慎的平衡。比亞迪在智慧駕駛技術方面投資 1,000 億元人民幣，專門針對入門級車型的可及性，旨在使高級功能大眾化，同時保持具有競爭力的價格。這種成本壓力可能迫使原始設備製造商在功能豐富性和可負擔性之間做出策略性權衡，從而限制價格敏感領域的市場滲透。

細分分析

車載資訊娛樂系統市場將以嵌入系統配置為主，2024 年佔 72.32%。 BMW即將推出的全景 iDrive 將 48 吋曲面 OLED 螢幕與 3D 抬頭顯示器相結合，展示了中央顯示器如何在沒有單獨按鈕的情況下編配空調控制、導航和娛樂功能。特斯拉 Model Y 的單螢幕駕駛艙是硬體極簡主義的另一個例子，軟體選單取代了實體旋鈕。同時，由於自動駕駛可以解放乘客，後座娛樂類別預計將以 11.81% 的複合年成長率成長。豪華品牌正在推出可播放 4K 串流內容的吸頂式和椅背式多顯示器陣列，為訂閱收入創造一個令人上癮的平台。哈曼的 SeatSonic 透過座椅框架傳輸音頻，在不提高車內分貝水平的情況下增強了沉浸感。日益成長的叫車車隊也進一步增加了需求。乘客開始期望在通勤途中觀看視訊點播，這迫使營運商甚至在中檔轎車上也安裝娛樂螢幕。

以乘客為中心的互動正在重塑介面邏輯。觸覺回饋、情境照明和基於攝影機的手勢控制正在儀表板中融合，使其成為非娛樂車輛區域的指揮中心。後座模組現在直接連接到雲端配置文件，允許所有用戶在整個旅程中繼續播放播放清單和視訊進度。嘗試訂閱套餐的汽車製造商通常會在後顯示器上推出月度遊戲包，以測試消費者的興趣，然後再將功能推送到駕駛員螢幕上。新興的關於駕駛分心的監管策略也可能使設計更傾向於平視投影而非觸控螢幕。這些動態強化了市場動態，使其成為使用者體驗設計和商業化戰略交叉融合的遊樂場。

到 2024 年，乘用車將佔全球銷售量的 79.34%，而買家將車輛視為其數位生活方式的延伸。電動動力傳動系統將推動對續航里程最佳化路線和電池分析的需求，從而推動純電動車資訊娛樂系統的普及。到 2030 年，輕型商用車的複合年成長率將達到 11.34%。長期以來，車載資訊服務佔據主導地位，現在它們正在分層整合資訊娛樂應用程式，以實現疲勞監測、數位行車記錄器和行程記錄。例如，福特 Pro 已將其儀錶板轉變為企業 SaaS 端點，記錄了美國車隊約 60 萬個付費軟體訂閱。車隊營運商重視執行時間和便利的無線補丁，以避免前往維修站。因此，商用車資訊娛樂系統市場預計到 2030 年將達到 64 億美元，捕捉到先前因價格敏感度而掩蓋的新收益。

共乘和最後一英里物流進一步擴大了覆蓋範圍。自動填入運單和送貨證明照片的儀錶板減少了管理開銷。整合到資訊娛樂系統中的帶有攝影機的ADAS系統可透過提供碰撞偵測和降低保費來協助保險公司。同時，高級轎車透過多聲道音訊、身臨其境型環境燈和可直接透過螢幕預訂的門房服務脫穎而出。隨著軟體成熟度的提高，車輛之間的差異也變得模糊。為豪華乘用車編寫的程式碼模組只需稍加改動即可重新包裝用於輕型卡車。這種重複利用的思維模式加速了功能的採用，並提高了汽車資訊娛樂系統市場的規模經濟效益。

預計到 2024 年，主機和網域控制器的收入將成長 41.33%，這得益於從倒車攝影機拼接到語音 AI 等運算密集功能的推動。作業系統和應用程式收入預計將以 15.92% 的複合年成長率成長，這證實了該行業正在從鋼鐵轉向代碼。高通的驍龍 Cockpit Gen 4 整合了 8-TOPS 晶片上 NPU，無需額外晶片即可實現座艙個人化和駕駛員狀態分析。德克薩斯的 AM275x-Q1 微控制器將 DSP 吞吐量提高了 4 倍，使注重成本的 OEM 無需高階 SoC 即可添加空間音訊。顯示器也在同步發展。 MicroLED 面板亮度更高、功耗更低，使車門觸控螢幕更纖薄。天線模組面臨從分集 4G 向大規模 MIMO 5G 陣列的轉變，這將增加每輛車的組件成本。總的來說，這些轉變將使軟體發揮乘數作用，將汽車資訊娛樂系統市場轉變為一個層堆疊，其中作業系統和應用層的價值不斷增加。

供應商的策略反映了這個現實。大陸集團現在出售的基於Telechips的主機板捆綁了Android系統，旨在提供承包靈活性，而不是裸機。二線韌體廠商提供無線診斷和店面SDK，使汽車製造商能夠在首次銷售後很長一段時間內推出付費附加元件功能。對投資者而言，持續的軟體利潤比一次性硬體加價更為重要。最終，儘管硬體仍然是系統成本的主要驅動力，但純軟體供應商的市佔率正在上升。

區域分析

比亞迪將投資1,000億元人民幣用於ADAS和資訊娛樂系統研發，以支持2025年實現550萬輛電動車的銷售量。日本汽車製造商（豐田、日產、本田）正在整合資源，用於生成式人工智慧和自主研發半導體，以確保未來駕駛座平台的供應彈性。印度高階汽車的市佔率將升至40%，哈曼印度等供應商將在班加羅爾擴大語音助理和區域語言使用者體驗在地化的研發規模。

北美正在擁抱「互聯優先」的思維模式。 AT&T 和通用汽車在美國的合作，推動了 5G 車型的激增，縮短了更新時間，並實現了分層資料方案，從而產生了經常性收益。同時，兩黨共同通過的「維修權」法案可能會迫使原始設備製造商公開診斷 API，並影響資訊娛樂系統安全金鑰與獨立公司共用的方式。資料管治在歐洲日益重要。歐盟數據立法將於 2025 年生效，強制用戶管理車載數據，並要求汽車製造商授予第三方服務存取權限。 eCall 向 4G/5G 的過渡以及 2024 年「維修權」指令也將影響駕駛座設計的可維護性和向後相容性。

南美洲目前擁有絕對市場規模最小但複合年成長率最高的市場。巴西的「Mover」計畫將稅收優惠與本地內容法規結合，鼓勵原始設備製造商在國內採購資訊娛樂系統ECU。視聽投資超過50億美元，提供了能夠滿足汽車需求的顯示和聲音處理供應鏈。消費者的期望反映了智慧型手機的普及，連結、應用程式商店和非接觸式支付如今被視為基本功能。然而，外匯波動和進口關稅的上漲正在推動降低工程成本的需求，這通常透過SoC整合來實現。這些因素代表著靈活、以軟體為中心的供應商將迎來顯著的成長，同時保持汽車資訊娛樂系統市場的地理多樣性。

其他福利：

  • Excel 格式的市場預測 (ME) 表
  • 3個月的分析師支持

目錄

第1章 引言

  • 研究假設和市場定義
  • 調查範圍

第2章調查方法

第3章執行摘要

第4章 市場狀況

  • 市場概況
  • 市場促進因素
    • 將以 ADAS 為中心的 HMI 整合到資訊娛樂主機中
    • 消費者對連網服務和 5G 部署的需求
    • 向軟體定義汽車和數位駕駛座的轉變
    • 車載電子商務/App Store收益（報告不足）
    • 新興市場的強制性 eCall 和資料登錄法規（報告不足）
    • 雲端原生更新支援按需功能（頻道不足）
  • 市場限制
    • 入門車型的成本敏感度
    • 網路安全與責任風險
    • 汽車SoC供應鏈中未被充分通報的波動
    • 修復權和資料所有權法律（報告不足）
  • 價值/供應鏈分析
  • 波特五力模型
    • 新進入者的威脅
    • 買方的議價能力
    • 供應商的議價能力
    • 替代品的威脅
    • 競爭對手之間的競爭

第5章市場規模與成長預測（價值（美元））

  • 按安裝類型
    • 嵌入系統資訊娛樂系統
    • 後座資訊娛樂系統
  • 按車輛類型
    • 搭乘用車
    • 輕型商用車
    • 中型和重型商用車
  • 按組件
    • 顯示/觸控螢幕模組
    • 主機/網域控制器
    • 作業系統軟體和應用程式
    • 連線IC和天線模組
  • 依推進類型
    • 內燃機汽車
    • 油電混合車
    • 純電動車
  • 連結世代
    • 4G LTE
    • 5G
    • 傳統 2G/3G
  • 按作業系統
    • 基於 Linux（AAOS、AGL 等）
    • QNX
    • Android Automotive OS
    • 其他（專有規範、RTOS）
  • 按銷售管道
    • OEM安裝
    • 售後市場
  • 按地區
    • 北美洲
      • 美國
      • 加拿大
      • 其他北美地區
    • 南美洲
      • 巴西
      • 阿根廷
      • 南美洲其他地區
    • 歐洲
      • 德國
      • 英國
      • 法國
      • 義大利
      • 西班牙
      • 俄羅斯
      • 其他歐洲地區
    • 亞太地區
      • 中國
      • 日本
      • 印度
      • 韓國
      • 澳洲
      • 其他亞太地區
    • 中東和非洲
      • 阿拉伯聯合大公國
      • 沙烏地阿拉伯
      • 土耳其
      • 埃及
      • 南非
      • 其他中東和非洲地區

第6章 競爭態勢

  • 市場集中度
  • 策略趨勢
  • 市佔率分析
  • 公司簡介
    • Harman International Industries Inc.
    • Robert Bosch GmbH
    • Continental AG
    • Denso Corporation
    • Visteon Corporation
    • Panasonic Corporation（Automotive）
    • Aptiv plc
    • Mitsubishi Electric Corporation
    • Alpine Electronics Inc.
    • JVCKenwood Corporation
    • Pioneer Corporation
    • Faurecia SE（Clarion Electronics）
    • Qualcomm Technologies Inc.
    • Nvidia Corporation
    • NXP Semiconductors NV

第7章 市場機會與未來展望

簡介目錄
Product Code: 46304

The global automotive infotainment systems market reached USD 28.53 billion in 2025 and is projected to expand to USD 38.36 billion by 2030, registering a compound annual CAGR of 6.10% during the forecast period.

Automotive Infotainment Systems - Market - IMG1

This growth trajectory reflects the automotive industry's fundamental shift toward software-defined vehicles, where infotainment systems serve as the primary interface between drivers and increasingly complex vehicle architectures. The market's expansion is underpinned by mandatory safety regulations, particularly the EU's General Safety Regulation II, effective July 2024, which requires advanced driver assistance systems integration with infotainment platforms, such as Continental Automotive. The market's evolution reflects a broader transformation where infotainment systems transition from entertainment-centric platforms to mission-critical vehicle operating interfaces. NITI Aayog projects semiconductor costs per vehicle will double to USD 1,200 by 2030, with infotainment systems accounting for a substantial portion of this increase as vehicles integrate artificial intelligence, machine learning, and cloud-native architectures.

Global Automotive Infotainment Systems Market Trends and Insights

Integration of ADAS-Centric HMI into Infotainment Head Units

The convergence of Advanced Driver Assistance Systems with human-machine interfaces represents a paradigm shift that extends beyond traditional safety applications to create unified vehicle control architectures. Continental's Smart Cockpit High-Performance Computer supports up to 3 displays and five cameras while integrating Google Cloud's generative AI for intuitive voice interaction, enabling conversational navigation and seamless in-car control. HARMAN's collaboration with HL Klemove demonstrates how ADAS integration creates unified solutions for automakers, where driver monitoring systems and collision avoidance features share processing resources with entertainment functions. This integration reduces system complexity while enabling automakers to differentiate through software-defined experiences rather than hardware proliferation. The EU's mandatory implementation of intelligent speed assistance and driver drowsiness warnings from July 2024 accelerates this convergence. OEMs seek cost-effective solutions that combine regulatory compliance with enhanced user experiences.Bosch's cockpit integration platform exemplifies this trend by enabling seamless integration of various functionalities within a single vehicle cockpit architecture.

Consumer Demand for Connected Services & 5G Roll-out

The automotive industry's 5G deployment accelerates beyond mere connectivity upgrades to enable fundamentally new business models centered on real-time data monetization and edge computing applications. Lear Corporation estimates the automotive 5G market will grow from USD 2 billion in 2025 to USD 5 billion by 2030, driven by vehicle-to-everything communication capabilities that transform infotainment systems into comprehensive mobility platforms. HARMAN's 5G-enabled TBOT technology anticipates connectivity needs for streaming and gaming applications while optimizing data usage across varying connectivity zones, demonstrating how intelligent software can maximize 5G's potential. It has been estimated that over 90% of vehicles sold by 2030 will feature connectivity capabilities, with consumers willing to switch brands for superior connected experiences, particularly in battery-electric vehicle segments. The convergence of 5G with artificial intelligence enables predictive maintenance and personalized content delivery, creating subscription revenue opportunities that could generate USD 1,600 per vehicle annually. General Motors' partnership with AT&T for 5G deployment across U.S.-built vehicles exemplifies how traditional automakers position connectivity as a core differentiator rather than an optional feature.

Cost Sensitivity in Entry-Level Models

Entry-level vehicle segments face mounting pressure to integrate advanced infotainment capabilities while maintaining price competitiveness, creating a fundamental tension between consumer expectations and manufacturing economics. NXP Semiconductors' entry infotainment portfolio, including i.MX6UL processors and TDF8541 power amplifiers, specifically targets cost-conscious applications where basic connectivity and audio functionality must be delivered at minimal expense. The challenge intensifies as semiconductor costs per vehicle are projected to double to USD 1,200 by 2030, with infotainment systems representing a significant portion of this increase. Indian market dynamics illustrate this tension, where premium variants account for 40% of sales in certain segments. Yet, price sensitivity remains paramount for volume segments where basic infotainment features must be carefully balanced against cost constraints. BYD's CNY 100 billion investments in smart driving technology specifically target entry-level model accessibility, aiming to democratize advanced features while maintaining competitive pricing. This cost pressure forces OEMs to make strategic trade-offs between feature richness and affordability, potentially limiting market penetration in price-sensitive segments.

Other drivers and restraints analyzed in the detailed report include:

  1. Shift toward Software-Defined Vehicles & Digital Cockpits
  2. In-Car E-commerce / App-Store Monetization
  3. Cyber-security & Liability Risks

For complete list of drivers and restraints, kindly check the Table Of Contents.

Segment Analysis

In-dash configurations held 72.32% of 2024 shipments, illustrating their grip on the automotive infotainment systems market. BMW's forthcoming Panoramic iDrive melds a 48-inch curved OLED with 3D head-up overlays, demonstrating how central displays now orchestrate HVAC, navigation, and entertainment without discrete buttons. Tesla's single-screen Model Y cockpit offers another illustration of hardware minimalism where software menus replace physical knobs. The rear-seat entertainment category, meanwhile, is projected to register an 11.81% CAGR as autonomous features free passengers from active driving. Luxury brands deploy multi-display ceiling mounts and seat-back arrays that stream 4K content, creating a captive platform for subscription revenue. HARMAN's SeatSonic transduces audio through seat frames, enhancing immersion without raising cabin decibel levels. Growing ride-hailing fleets add further demand: passengers increasingly expect video-on-demand during commutes, pushing operators to retrofit entertainment screens even in mid-tier sedans.

Passenger-centric interactions are reshaping interface logic. Haptic feedback, contextual lighting, and camera-based gesture control converge on the in-dash stack, turning it into a command center for vehicle domains beyond entertainment. Rear-seat modules now link directly to cloud profiles so every user can resume playlists or video progress across trips. Automakers experimenting with subscription tiers often debut pay-per-month gaming bundles on rear displays to test consumer appetite before pushing features to the driver's screen. Emerging regulatory talk on driver distraction could also tilt design, favoring heads-up projection over touchscreens. These dynamics reinforce the automotive infotainment systems market as a playground where UX design and monetization strategy intersect.

Passenger cars owned 79.34% of global revenue in 2024 as buyers consider the cabin an extension of their digital lifestyle. Electric powertrains intensify the need for range-optimized routing and battery analytics, driving BEV infotainment installations. Light commercial vehicle is expanding at 11.34% CAGR by 2030, long dominated by telematics, now layer infotainment apps for fatigue monitoring, digital tachographs, and haul documentation. Ford Pro, for instance, logs around 600,000 paid software subscriptions across its U.S. fleet, turning dashboards into enterprise SaaS endpoints. Fleet operators prize uptime and simple over-the-air patches that avoid depot visits. Consequently, the market size of commercial vehicles' automotive infotainment systems is projected to reach USD 6.4 billion by 2030, capturing fresh revenue otherwise shielded by price sensitivity.

Ride-sharing and last-mile logistics further widen the addressable scope. Dashboards that auto-populate waybills or proof-of-delivery photos cut administrative overhead. Camera-enabled ADAS integrated into infotainment helps insurers by providing crash forensics and lowering premiums. Meanwhile, premium sedans are differentiated through multichannel audio, immersive ambient lighting, and concierge services that are bookable straight from the screen. As software maturity grows, vehicle type distinctions blur: code modules written for premium passenger cars get repackaged for light trucks with minimal change. That reuse philosophy accelerates feature spread and enhances economies of scale for the automotive infotainment systems market.

Head units and domain controllers secured 41.33% revenue in 2024 because every feature-from rear-view camera stitching to voice AI-relies on computational horsepower. Yet the software tier is scaling faster: operating-system and app revenue is slated for a 15.92% CAGR, underscoring the industry pivot from steel to code. Qualcomm's Snapdragon Cockpit Gen 4 integrates an on-die NPU capable of 8 TOPS, allowing cabin personalization and driver-state analytics without extra chips. Texas Instruments' AM275x-Q1 microcontrollers quadruple DSP throughput so cost-conscious OEMs can add spatial audio without high-end SoCs. Displays are simultaneously evolving-micro-LED panels deliver better luminance with lower power draw, enabling slim door-mounted touchscreens. Antenna modules face a switch from diversity 4G to massive-MIMO 5G arrays, lifting the bill-of-materials value per vehicle. Altogether, these shifts reinforce software as the multiplier, transforming the automotive infotainment systems market into a layered stack where value accretes at the OS and application tier.

Supplier strategies mirror that reality. Continental now ships Telechips-based boards bundled with Android distribution, selling turnkey flexibility rather than bare metal. Tier-2 firmware houses offer over-the-air diagnostics and storefront SDKs, enabling carmakers to launch paid feature add-ons long after the initial sale. For investors, recurring software margin beats once-off hardware markup, a critical pivot as raw-material prices stay volatile. Ultimately, the automotive infotainment systems market share of pure-play software vendors is rising, even though hardware still anchors system cost.

The Automotive Infotainment Systems Market Report is Segmented by Installation Type (In-Dash Infotainment and More), Vehicle Type (Passenger Cars, Lcvs, and More), Component (Display Modules, and More), Propulsion Type (ICE, Hevs, and More), Connectivity (4G LTE, 5G, and More), Operating System (Linux-Based, and More), Sales Channel (OEM and Aftermarket) and Geography. The Market Forecasts are Provided in Terms of Value (USD).

Geography Analysis

Asia-Pacific's 39% foothold owes much to China's aggressive smart-cockpit race, with BYD earmarking CNY 100 billion for ADAS and infotainment R&D to support 5.5 million EV sales by 2025. Japanese automakers-Toyota, Nissan, Honda-are pooling resources for generative AI and in-house semiconductors, ensuring supply resilience for future cockpit platforms. India's share of premium trims has climbed to 40%, pushing suppliers like HARMAN India to expand Bengaluru R&D for localization of voice assistants and regional language UX.

North America adopts a "connected-first" mindset. The U.S. surge of 5 G-equipped models, spurred by AT&T-GM collaboration, cuts update time and unlocks tiered data plans that generate recurring revenue. Meanwhile, bipartisan Right-to-Repair bills could compel OEMs to publish diagnostic APIs, influencing how infotainment security keys are shared with independents. Europe focuses on data governance: the EU Data Act in 2025 mandates user control of in-vehicle data and obliges carmakers to allow third-party service access. eCall migration to 4G/5G and the 2024 Right-to-Repair Directive also shape cockpit design for maintainability and backward compatibility.

South America currently represents a smaller absolute market but the highest CAGR. Brazil's 'Mover' program links tax incentives to local-content rules, pushing OEMs to source infotainment ECUs domestically. Audiovisual investment exceeding USD 5 billion provides display and sound-processing supply chains that can serve automotive demand. Consumer expectations mirror smartphone penetration: connectivity, app stores, and contactless payments are now considered base-level features. However, currency volatility and high import duties require cost-down engineering, often achieved through SoC consolidation. These forces collectively maintain geographic diversity in the automotive infotainment systems market while signaling strong upside for flexible, software-centric suppliers.

  1. Harman International Industries Inc.
  2. Robert Bosch GmbH
  3. Continental AG
  4. Denso Corporation
  5. Visteon Corporation
  6. Panasonic Corporation (Automotive)
  7. Aptiv plc
  8. Mitsubishi Electric Corporation
  9. Alpine Electronics Inc.
  10. JVCKenwood Corporation
  11. Pioneer Corporation
  12. Faurecia SE (Clarion Electronics)
  13. Qualcomm Technologies Inc.
  14. Nvidia Corporation
  15. NXP Semiconductors N.V.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 Introduction

  • 1.1 Study Assumptions & Market Definition
  • 1.2 Scope of the Study

2 Research Methodology

3 Executive Summary

4 Market Landscape

  • 4.1 Market Overview
  • 4.2 Market Drivers
    • 4.2.1 Integration of ADAS-Centric HMI into Infotainment Head Units
    • 4.2.2 Consumer Demand for Connected Services & 5G Roll-out
    • 4.2.3 Shift toward Software-Defined Vehicles & Digital Cockpits
    • 4.2.4 In-Car E-commerce / App-Store Monetisation (Under-reported)
    • 4.2.5 Mandatory eCall & Data-Logging Regulations in Emerging Markets (Under-reported)
    • 4.2.6 Cloud-Native Updates Enabling Feature-on-Demand (Under-reported)
  • 4.3 Market Restraints
    • 4.3.1 Cost Sensitivity in Entry-Level Models
    • 4.3.2 Cyber-security & Liability Risks
    • 4.3.3 Automotive SoC Supply-Chain Volatility (Under-reported)
    • 4.3.4 Right-to-Repair & Data-Ownership Legislation (Under-reported)
  • 4.4 Value / Supply-Chain Analysis
  • 4.5 Porter's Five Forces
    • 4.5.1 Threat of New Entrants
    • 4.5.2 Bargaining Power of Buyers
    • 4.5.3 Bargaining Power of Suppliers
    • 4.5.4 Threat of Substitutes
    • 4.5.5 Intensity of Competitive Rivalry

5 Market Size & Growth Forecasts (Value (USD))

  • 5.1 By Installation Type
    • 5.1.1 In-dash Infotainment
    • 5.1.2 Rear-seat Infotainment
  • 5.2 By Vehicle Type
    • 5.2.1 Passenger Cars
    • 5.2.2 Light Commercial Vehicles
    • 5.2.3 Medium and Heavy Commercial Vehicles
  • 5.3 By Component
    • 5.3.1 Display / Touch-screen Module
    • 5.3.2 Head Unit / Domain Controller
    • 5.3.3 Operating-System Software & Apps
    • 5.3.4 Connectivity ICs & Antenna Modules
  • 5.4 By Propulsion Type
    • 5.4.1 Internal-Combustion Engine Vehicles
    • 5.4.2 Hybrid Electric Vehicles
    • 5.4.3 Battery Electric Vehicles
  • 5.5 By Connectivity Generation
    • 5.5.1 4G LTE
    • 5.5.2 5G
    • 5.5.3 Legacy 2G/3G
  • 5.6 By Operating System
    • 5.6.1 Linux-Based (AAOS, AGL, etc.)
    • 5.6.2 QNX
    • 5.6.3 Android Automotive OS
    • 5.6.4 Others (Proprietary, RTOS)
  • 5.7 By Sales Channel
    • 5.7.1 OEM-Installed
    • 5.7.2 Aftermarket
  • 5.8 By Geography
    • 5.8.1 North America
      • 5.8.1.1 United States
      • 5.8.1.2 Canada
      • 5.8.1.3 Rest of North America
    • 5.8.2 South America
      • 5.8.2.1 Brazil
      • 5.8.2.2 Argentina
      • 5.8.2.3 Rest of South America
    • 5.8.3 Europe
      • 5.8.3.1 Germany
      • 5.8.3.2 United Kingdom
      • 5.8.3.3 France
      • 5.8.3.4 Italy
      • 5.8.3.5 Spain
      • 5.8.3.6 Russia
      • 5.8.3.7 Rest of Europe
    • 5.8.4 Asia-Pacific
      • 5.8.4.1 China
      • 5.8.4.2 Japan
      • 5.8.4.3 India
      • 5.8.4.4 South Korea
      • 5.8.4.5 Australia
      • 5.8.4.6 Rest of Asia-Pacific
    • 5.8.5 Middle East and Africa
      • 5.8.5.1 United Arab Emirates
      • 5.8.5.2 Saudi Arabia
      • 5.8.5.3 Turkey
      • 5.8.5.4 Egypt
      • 5.8.5.5 South Africa
      • 5.8.5.6 Rest of Middle East and Africa

6 Competitive Landscape

  • 6.1 Market Concentration
  • 6.2 Strategic Moves
  • 6.3 Market Share Analysis
  • 6.4 Company Profiles (Includes Global level Overview, Market Level Overview, Core Segments, Financials as Available, Strategic Information, Market Rank/Share for Key Companies, Products & Services, and Recent Developments)
    • 6.4.1 Harman International Industries Inc.
    • 6.4.2 Robert Bosch GmbH
    • 6.4.3 Continental AG
    • 6.4.4 Denso Corporation
    • 6.4.5 Visteon Corporation
    • 6.4.6 Panasonic Corporation (Automotive)
    • 6.4.7 Aptiv plc
    • 6.4.8 Mitsubishi Electric Corporation
    • 6.4.9 Alpine Electronics Inc.
    • 6.4.10 JVCKenwood Corporation
    • 6.4.11 Pioneer Corporation
    • 6.4.12 Faurecia SE (Clarion Electronics)
    • 6.4.13 Qualcomm Technologies Inc.
    • 6.4.14 Nvidia Corporation
    • 6.4.15 NXP Semiconductors N.V.

7 Market Opportunities & Future Outlook

  • 7.1 Augmented-Reality Head-up Displays Integrated with IVI
  • 7.2 Affordable Android-based Aftermarket Units in Emerging Economies
  • 7.3 Subscription-based Feature Monetisation & Pay-as-you-Drive Services
  • 7.4 Partnerships with Streaming & Cloud-Gaming Providers
  • 7.5 Edge-AI Personalisation for Driver Behaviour & Wellness