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1687757

自行車：市場佔有率分析、行業趨勢和統計數據、成長預測（2025-2030 年）

Bicycle - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2025 - 2030)
出版日期: | 出版商: Mordor Intelligence | 英文 150 Pages | 商品交期: 2-3個工作天內

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簡介目錄

2025 年自行車市場規模估計為 585.2 億美元，預計到 2030 年將達到 718.8 億美元，預測期內（2025-2030 年）的複合年成長率為 4.2%。

自行車市場-IMG1

隨著消費者健康意識的增強，騎自行車越來越被視為一種可靠且健康的移動方式。近年來，自行車賽事的數量不斷增加，這有助於市場的成長。預計政府和雇主的積極舉措將在預測期內推動市場發展。在歐洲、亞太地區和非洲，尤其是南非，各管理機構都在推廣公路賽、旅遊賽、休閒自行車賽、場地賽、越野賽和山地自行車賽事。例如，2022年11月，荷蘭交通部長宣布將撥款約12億美元用於自行車基礎建設。在德國，捷安特集團推出了其Momentum品牌電動自行車。一款是 Voya E+，一款適合城市騎乘的輕巧、簡約且幾乎免維護的電動自行車；另一款是 PakYak E+，一款適合探險的輕型電動貨運自行車。

人工智慧 (AI) 的進步可以幫助自行車製造商更好地預測消費者需求、滿足細分市場並改進建議引擎。電動自行車在中國和日本等國家非常受歡迎。健康益處、避免交通堵塞、環境效益以及對電動自行車作為體育用品的需求不斷增加是這些國家採用和推廣電動自行車的一些主要原因。此外，在新興經濟體中，各組織和政府正在積極建立必要的基礎設施來支持向騎自行車的轉變，從而鼓勵人們選擇騎自行車。例如，法國政府於2023年5月宣布，計劃在2027年投資20億歐元（22億美元），用於改善自行車基礎設施，並幫助人們購買自行車，以減少汽車使用並鼓勵騎自行車。目標是將自行車道網路擴大一倍，政府計劃在 2023 年至 2027 年期間每年投入 2.5 億歐元用於建造新的自行車道。剩餘的預算將用於其他推廣騎自行車的措施。約5億歐元將用於補貼購買自行車，包括二手自行車。所有這些因素都在推動自行車市場的成長。

自行車市場趨勢

更多自行車賽事

預計徒步旅行和休閒活動中自行車的使用增加以及自行車運動的增加將增加對普通自行車和運動自行車的需求。名人代言的影響力日益增強以及媒體對此類活動的報告增加預計將促進自行車的銷售。例如，根據德國大眾汽車俱樂部 (ADFC) 在 2022 年進行的一項調查，在德國約有 96% 的受訪者使用自行車。此外，歐洲各國的各類管理機構，如愛爾蘭自行車協會，也積極推廣公路賽、旅遊賽、休閒自行車賽、場地賽和越野賽等賽事。據愛爾蘭體育委員會稱，愛爾蘭體育委員會將於 2022 年向愛爾蘭自行車運動協會投資約 52 萬歐元，以鼓勵消費者參與愛爾蘭的一系列自行車活動。這項活動的最終目標是提高人們對騎自行車的認知並增加城市中騎自行車的普及率。此類意識提升宣傳活動也將促進市場成長。

此外，自行車賽事可以支持提高人們對自行車運動的認知，並最終鼓勵模式轉換騎自行車。活動可以針對特定群體進行客製化，例如兒童、家庭、新騎乘者或特定組織或地點的員工。 2023 年 4 月，愛爾蘭自行車協會將擴大其針對公路自行車賽車手的國家公路系列賽，並推出新的休閒國家系列賽，進軍運動領域。 2023 年全國休閒系列賽旨在支持四個郡的休閒自行車賽事組織者，並協助愛爾蘭島各地的主辦俱樂部及其成員。這是國家統籌機構首次以這種方式參與代表愛爾蘭自行車運動最大群體的體育賽事，該賽事的騎手佔愛爾蘭自行車運動協會會員的最大佔有率。此外，自行車錦標賽等國際運動賽事也鼓勵消費者參與騎自行車運動。這些因素正在推動市場的成長。

亞太地區佔較大市場佔有率

亞太地區是自行車市場規模最大、成長最快的地區。中國、日本、澳洲、印度和韓國是該地區的主要國家。 2022 年，印度每週至少騎車一次的常規騎乘者比例最高。緊隨其後的是中國和荷蘭，這兩個國家約有三分之二的人口每週都騎自行車。此外，這些國家目前正在舉辦許多自行車比賽，這可能會增加運動型自行車的受歡迎程度和需求。例如，印度自行車聯合會宣布將於2022年12月舉辦第27屆成人、青少年及青少年以下公路自行車錦標賽。該錦標賽定於 2023 年 1 月在馬哈拉斯特拉邦邦納西克的辛納爾舉行。此外，由於印度成人和兒童肥胖現像日益嚴重，對幫助人們減重的自行車的需求也日益成長。

電動自行車在中國和日本等國家越來越受歡迎。亞太地區採用和騎乘電動自行車的主要原因包括健康益處、避免交通堵塞、環境效益以及對電動自行車作為一項體育活動的需求不斷增加。該地區的主要企業主要致力於透過推出具有創新功能的自行車來擴大產品系列。例如，2022 年 4 月，旅遊用戶 Neuron Mobility 在澳洲雪梨推出了 250 輛電動自行車，並將安全性放在第一位。 Neuron 電動自行車配備了Google地圖來協助騎乘者。這可以讓您找到最近的 Neuron 電動自行車，還可以提供到達那裡的路線以及需要多長時間。所有這些因素都促進了市場的成長。

競爭格局

自行車市場競爭激烈，有許多全球和本地參與者。市場上的一些主要參與者包括 Giant Manufacturing、Accell Group、Trek Bicycle Corporation、Merida Industry 和 Pon Holdings BV。這些主要企業正在冒險製造創新自行車，與其他公司建立合作夥伴關係和併購關係，並製定線上和線下行銷策略以擴大其在全球市場的影響力。

其他福利

  • Excel 格式的市場預測 (ME) 表
  • 3個月的分析師支持

目錄

第1章 引言

  • 研究假設和市場定義
  • 研究範圍

第2章調查方法

第3章執行摘要

第4章 市場動態

  • 市場促進因素
    • 更多自行車賽事
    • 提高健康和環境意識
  • 市場限制
    • 替代交通途徑的可用性
  • 波特五力分析
    • 新進入者的威脅
    • 買家的議價能力
    • 供應商的議價能力
    • 替代品的威脅
    • 企業之間的競爭

第5章市場區隔

  • 按類型
    • 公路自行車
    • 油電混合自行車
    • 全地形自行車
    • 電動自行車
    • 其他
  • 按分銷管道
    • 線下零售店
    • 線上零售商
  • 按地區
    • 北美洲
      • 美國
      • 加拿大
      • 墨西哥
      • 北美其他地區
    • 歐洲
      • 英國
      • 德國
      • 西班牙
      • 法國
      • 義大利
      • 俄羅斯
      • 荷蘭
      • 其他歐洲國家
    • 亞太地區
      • 中國
      • 日本
      • 印度
      • 澳洲
      • 其他亞太地區
    • 南美洲
      • 巴西
      • 阿根廷
      • 智利
      • 南美洲其他地區
    • 中東和非洲
      • 阿拉伯聯合大公國
      • 南非
      • 其他中東和非洲地區

第6章競爭格局

  • 最受歡迎的策略
  • 市場佔有率分析
  • 公司簡介
    • Accell Group NV
    • Trek Bicycle Corporation
    • Pon Holdings BV
    • Giant Manufacturing Co. Ltd
    • Bulls Bikes
    • Pedego Inc.
    • Benno Bikes LLC
    • Hero Cycles Limited
    • Ribble Cycles
    • Riese Und Muller Gmbh

第7章 市場機會與未來趨勢

簡介目錄
Product Code: 65239

The Bicycle Market size is estimated at USD 58.52 billion in 2025, and is expected to reach USD 71.88 billion by 2030, at a CAGR of 4.2% during the forecast period (2025-2030).

Bicycle - Market - IMG1

With the growing health consciousness among consumers, bicycles are seen as an increasingly dependable and healthy mobility option. The number of cycling events has increased in recent years, propelling the growth of the market studied. Over the forecast period, favorable government and employer initiatives are expected to drive the market studied. Various governing bodies in Europe, Asia-Pacific, and Africa, particularly South Africa, promote road racing, touring, leisure cycling, track racing, off-road racing, and mountain biking events. For instance, in November 2022, the transport ministers of the Netherlands announced that around USD 1.2 billion was allocated to cycle infrastructure. In Germany, the Giant Group launched Momentum brand e-bikes. One is the Voya E+, a lightweight, minimalist, and nearly maintenance-free e-bike for the city, and another one is the PakYak E+, an adventure light e-cargo bike.

Bicycle manufacturers can use artificial intelligence (AI) advancements to better predict consumer demand, cater to niche segments, and improve recommendation engines. E-bikes are gaining immense traction in countries such as China and Japan. Some significant reasons considered for adopting and driving e-bikes in these countries are their health benefits, avoidance of traffic congestion, environmental benefits, and increased demand for e-bikes as sports equipment. Various organizations and governments are also aggressively deploying the infrastructure in the developed economies needed to support the switch to bicycles, thereby encouraging people to opt for bicycles. For instance, in May 2023, the French government announced its plan to spend EUR 2 billion (USD 2.2 billion) through 2027 to improve cycle infrastructure and help people buy bikes to reduce car use and boost cycling. The aim is to double the cycle lane network, and the government plans to spend EUR 250 million a year on new bike lanes from 2023 to 2027. The rest of the budget will go toward other measures to boost bicycle use. About EUR 500 million will be allocated toward subsidies to buy bicycles, including second-hand bicycles. All these factors help in driving the growth of the bicycle market.

Bicycle Market Trends

Increasing Number of Cycling Events

The increasing application of bicycles in trekking and recreational activities, coupled with a rising number of cycling events, is expected to boost demand for both general and sports bicycles. The growing influence of celebrity endorsements and increased media coverage of such events are expected to boost the sales of bikes. For instance, according to a survey conducted by Allgemeiner Deutscher Fahrrad-Club (ADFC) in 2022, around 96% of respondents used their bikes in Germany. Furthermore, various governing bodies in European countries, such as Cycling Ireland, promote road racing, touring and leisure cycling, track racing, and off-road racing events. According to the Irish Sports Council, Sport Ireland invested approximately EUR 520 thousand in Cycling Ireland in 2022, encouraging consumers to participate in various cycling activities in Ireland. The event's ultimate goal was to raise cycling awareness and increase cycling adoption in the city. Such awareness campaigns also boost the growth of the market studied.

Furthermore, cycling events can help raise awareness about cycling and ultimately support efforts to encourage a modal shift toward bicycle use. Events may be tailored to specific groups, such as children, families, new cyclists, or employees of a specific organization or location. In April 2023, Cycling Ireland extended its National Road Series for road racing cyclists and moved on to the sportive sector with the launch of a new Leisure National Series. The 2023 Leisure National Series aimed to support leisure cycling event organizers in the four provinces and assist the host clubs and their members across the host clubs and its members in the Island of Ireland. This was the first time that a national governing body was involved in the sportive scene in this way, which is the largest part of Irish cycling and whose riders account for the biggest section of Cycling Ireland's membership. Moreover, international sports events, such as cycling championships, also encourage the involvement of consumers in cycling. These factors drive the growth of the market studied.

Asia-Pacific Holds Significant Market Share

Asia-Pacific is the largest and fastest-growing region in the bicycle market. China, Japan, Australia, India, and South Korea are some of the leading countries in the region. In 2022, India had the largest share of regular cyclists, who used their bikes at least once weekly. It was closely followed by China and the Netherlands, where around two-thirds of the population are weekly bicycle riders. Moreover, these countries have started hosting numerous cycling tournaments, which may increase the popularity and demand for sports bicycles. For instance, in December 2022, the Cycling Federation of India announced its 27th senior, junior, and sub-junior road cycling championship. The championship is supposed to be in January 2023 at Sinner, Nasik, Maharashtra. Furthermore, due to adult and child obesity in India, the demand for cycles is increased as it helps in weight loss.

E-bikes have become prominent in countries such as China and Japan. Some major reasons for adopting and driving e-bikes around Asia-Pacific are health benefits, avoidance of traffic congestion, environmental benefits, and increased demand for e-bikes as sports equipment. The major players across the region mainly focus on expanding their product portfolio by launching bikes with innovative features. For instance, in April 2022, mobility user Neuron Mobility launched its fleet of 250 of its safety-first e-bikes in Sydney, Australia. Neuron e-bikes have Google Maps to help the riders. Through this, the nearest Neuron E-bike can be spotted, including directions to get there and the time required to reach the destination. All these factors contribute to the growth of the market studied.

Competitive Landscape

The bicycle market is highly competitive, with many global and regional players. Major players in the market include Giant Manufacturing Co. Ltd, Accell Group, Trek Bicycle Corporation, Merida Industry Co. Ltd, and Pon Holdings BV. These key players are venturing into the manufacturing of innovative bicycles, embarking on partnerships with other players, mergers and acquisitions, and shaping up their online and offline marketing strategies to expand their presence in the global market. For instance, the company launched the Ribble Collective project to provide support and backing to a group of various British privateer riders across all cycling disciplines. With the brand's support, the new project aims for Ribble Collective riders to set out and achieve their own cycling goals across various events.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS

  • 4.1 Market Drivers
    • 4.1.1 Increasing Number of Cycling Events
    • 4.1.2 Growing Health Conscious and Environmentally Friendly Population
  • 4.2 Market Restraints
    • 4.2.1 Availability of Alternative Transport Solutions
  • 4.3 Porter's Five Forces Analysis
    • 4.3.1 Threat of New Entrants
    • 4.3.2 Bargaining Power of Buyers
    • 4.3.3 Bargaining Power of Suppliers
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Intensity of Competitive Rivalry

5 MARKET SEGMENTATION

  • 5.1 Type
    • 5.1.1 Road Bicycle
    • 5.1.2 Hybrid Bicycle
    • 5.1.3 All Terrain Bicycle
    • 5.1.4 E-bicycle
    • 5.1.5 Other Types
  • 5.2 Distribution Channel
    • 5.2.1 Offline Retail Stores
    • 5.2.2 Online Retail Stores
  • 5.3 Geography
    • 5.3.1 North America
      • 5.3.1.1 United States
      • 5.3.1.2 Canada
      • 5.3.1.3 Mexico
      • 5.3.1.4 Rest of North America
    • 5.3.2 Europe
      • 5.3.2.1 United Kingdom
      • 5.3.2.2 Germany
      • 5.3.2.3 Spain
      • 5.3.2.4 France
      • 5.3.2.5 Italy
      • 5.3.2.6 Russia
      • 5.3.2.7 Netherlands
      • 5.3.2.8 Rest of Europe
    • 5.3.3 Asia-Pacific
      • 5.3.3.1 China
      • 5.3.3.2 Japan
      • 5.3.3.3 India
      • 5.3.3.4 Australia
      • 5.3.3.5 Rest of Asia-Pacific
    • 5.3.4 South America
      • 5.3.4.1 Brazil
      • 5.3.4.2 Argentina
      • 5.3.4.3 Chile
      • 5.3.4.4 Rest of South America
    • 5.3.5 Middle East and Africa
      • 5.3.5.1 United Arab Emirates
      • 5.3.5.2 South Africa
      • 5.3.5.3 Rest of Middle East and Africa

6 COMPETITIVE LANDSCAPE

  • 6.1 Most Adopted Strategies
  • 6.2 Market Share Analysis
  • 6.3 Company Profiles
    • 6.3.1 Accell Group NV
    • 6.3.2 Trek Bicycle Corporation
    • 6.3.3 Pon Holdings BV
    • 6.3.4 Giant Manufacturing Co. Ltd
    • 6.3.5 Bulls Bikes
    • 6.3.6 Pedego Inc.
    • 6.3.7 Benno Bikes LLC
    • 6.3.8 Hero Cycles Limited
    • 6.3.9 Ribble Cycles
    • 6.3.10 Riese Und Muller Gmbh

7 MARKET OPPORTUNITIES AND FUTURE TRENDS