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市場調查報告書
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1686544

主動和智慧包裝：市場佔有率分析、行業趨勢和統計數據、成長預測（2025-2030 年）

Active and Intelligent Packaging - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2025 - 2030)
出版日期: | 出版商: Mordor Intelligence | 英文 183 Pages | 商品交期: 2-3個工作天內

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簡介目錄

2025年主動智慧包裝市場規模預計為154.3億美元，預計到2030年將達到211.9億美元，預測期內（2025-2030年）的複合年成長率為6.55%。

主動與智慧包裝-市場-IMG1

主要亮點

  • 開發主動和智慧型系統來延長食品的保存期限並增加食品保持高品質的時間。主動包裝使包裝能夠與食品和環境相互作用，在食品保鮮中發揮至關重要的作用。食品加工公司正在推動整個供應鏈對主動包裝的需求，以保持食品新鮮更長時間，減少食品廢棄物並為消費者提供更便利的包裝。
  • 根據聯合國環境規劃署的數據，全球生產的所有食物中，每年約有 13 億噸（14.3 億噸）被損失或浪費。據估計，美國每年浪費的食物有 1,330 億磅。透過實施創新、主動和智慧的解決方案可以減少食物浪費。未來，對旨在減少食物浪費和提高食品安全的主動和智慧解決方案的需求可能會不斷成長。
  • 對安全和追蹤解決方案的需求不斷成長將推動主動和智慧包裝市場的成長。例如，RFID標籤提供識別、控制和管理食品供應鏈的能力。這些比傳統的食品追溯條碼標籤更先進、更可靠、更有效率。 RFID 標籤已在商業上投入使用，用於監測產品溫度、相對濕度、壓力、pH 值和光照，有助於提高食品品質和安全。
  • 主動智慧包裝的主要優點在於它能夠與封裝的產品互動，在產品的保存過程中發揮動態作用。該過程追蹤整個供應鏈中的標記資訊。 Active & Intelligence 可以改變食品的成分和有機特性，只要這些改變符合食品法規。然而，這也引發了污染問題，因為塑膠滲入食物會導致健康併發症。
  • 此外，由於新冠疫情的出現，人們在電子商務平台上對安全和可追溯食品的趨勢增加，以及公眾對健康和安全的整體意識增強，行為發生了明顯的變化。根據IBM的一項調查，約71%的消費者願意為提供產品完全透明度和可追溯性的公司支付平均約37%的額外溢價。

主動和智慧包裝市場趨勢

對耐用、永續包裝產品的需求不斷增加

  • 傳統包裝可保護食品在通過供應鏈運輸至最終消費者的過程中免受環境危害。然而，它不會為內容增加任何價值，因此是惰性的。但科學正在透過讓包裝與食物溝通來改變這一現狀。隨著供應鏈變得數位化，技術變得越來越重要。此外，數位化使得遵守法規和滿足市場對透明度的需求變得更加容易。這一趨勢也受到消費者對環保包裝產品不斷變化的期望的推動。
  • 例如，根據2021年全球綠色採購報告，54%的顧客在選擇產品時會考慮永續包裝。 44歲以下的消費者正在引領這一趨勢。 83%的消費者表示他們願意為永續生產的產品支付更多費用。
  • 2021 年 7 月，為了進一步實現永續性，Flipkart 和 Myntra 與非營利組織座艙罩合作進行永續包裝。 Flipkart 集團加入了座艙罩的 Pack4Good 和 CanopyStyle 計劃，以加強其對永續性的承諾並促進永續的材料採購和包裝。
  • 2022年7月，由AIMPLAS主導的NEMOSINE計劃經過四年的研究終於結束，該計畫旨在開發更有效、更持久的保存方法。該計劃成功生產出創新、耐用的包裝，有助於減少電影、電影院和照片檔案傳統儲存方法的能源消耗和成本。
  • 2022 年 1 月，羅格斯大學食品科學系的教授與軟包裝和材料科學公司 ProAmpac 合作。與 ProAnpack 材料科學創新團隊建立新的夥伴關係，旨在幫助該公司兌現生產主動、智慧食品包裝的承諾。此類合作有可能推動永續、耐用包裝產品的創新。

北美佔很大佔有率

  • 由於良好的監管環境、對永續性的日益重視以及各個終端用戶領域（尤其是食品和醫療保健行業）對主動和智慧包裝的需求不斷增加，美國的主動和智慧包裝市場在過去幾年中取得了顯著成長。
  • 根據糧食及農業組織統計，美國每年浪費的食物估計有 1,330 億磅（1,610 億美元）。減少食物浪費的努力是多方面的，包括增加向食物銀行的食物轉移、教育和推廣工作，以及標準化食品標籤上日期標記的努力。此外，透過主動和智慧（A&I）包裝減少食物廢棄物在美國正獲得大力支持。
  • 此外，食品業智慧包裝的成長很大程度上歸功於政府的舉措，因為它不僅有助於減少食品廢棄物和確保食品安全，而且智慧包裝還可以追蹤食品的位置和狀況。例如，美國國防部（DOD）和食品藥物管理局（FDA）正在鼓勵使用RFID技術進行供應鏈管理以及需要主動智慧包裝的產品的追蹤和追蹤。
  • 加拿大在北美擁有第二大市場佔有率，並且與美國遵循大部分相同的趨勢。推動更健康、加工程度更低的食品，以及高效包裝以確保免受污染並延長保存期限的食品，顯示了該國消費者的偏好。
  • 此外，加拿大可印刷電子產業協會與包裝聯盟 PAC 合作成立了 IntelliPACK 領導委員會，以加速採用新的智慧包裝產品和應用。聯合 IntelliPACK 計畫於 2017 年啟動，旨在加速可印刷、軟性或有機電子 (PE) 智慧包裝的開發和應用。

主動智慧包裝產業概況

主動和智慧包裝市場較為分散，許多公司在同一領域競爭。品牌識別在市場消費者決策中發揮重要作用，因為強大的品牌是高性能和高品質的代名詞。整體而言，競爭對手之間的敵意相當強烈。公司尋求透過簽訂長期供應協議來創造雙贏局面，以利用成本優勢並將其傳遞給供應鏈。

  • 2022 年 5 月 - 艾利丹尼森宣布與數位身分技術開發商和供應商 Wiliot 建立策略合作夥伴關係，透過整合 atma.io 以及 Wiliot 標籤的開發、設計和製造來擴展物聯網，幫助實現智慧且完全互聯的物聯網。
  • 2022 年 4 月 - Amcor PLC 已投資位於愛爾蘭斯萊戈的醫療保健包裝工廠，以建立新的醫療包裝熱成型能力。這項數百萬美元的投資將增強 Amcor 不斷發展的無菌包裝產業，並創建一個新的基地，為歐洲和北美的客戶提供全面的醫療保健解決方案。
  • 2022 年 3 月－Graphic Packaging 擴大了其針對飲料產業的永續包裝解決方案範圍。為了履行我們持續進行產品創新以支持更循環經濟的承諾，我們推出了 EnviroClip，這是一種材料最小化的紙板替代品，可替代標準塑膠環和飲料罐收縮膜。

其他福利：

  • Excel 格式的市場預測 (ME) 表
  • 3個月的分析師支持

目錄

第1章 調查範圍

  • 研究假設和市場定義
  • 研究範圍

第2章調查方法

第3章執行摘要

第4章 市場洞察

  • 市場概覽
  • 產業價值鏈分析
  • 產業吸引力－波特五力分析
    • 新進入者的威脅
    • 買家的議價能力
    • 供應商的議價能力
    • 替代品的威脅
    • 競爭對手之間的競爭
  • 市場促進因素
    • 延長保存期限並改變消費者的生活方式
    • 對耐用、永續包裝產品的需求
    • 對安全性和追蹤解決方案的需求不斷增加
  • 市場挑戰/限制
    • 包裝材料對人體的影響問題
    • 初期資本投資與安裝成本高

第5章 新冠疫情對市場的影響

6. 全球主動和智慧包裝市場（按功能）

  • 供應鏈管理
  • 產品新鮮度
  • 消費者便利
  • 品牌保護
  • 產品資訊

第7章 智慧包裝市場展望

  • 主動與智慧
  • 智慧包裝
  • 氣體置換包裝

第8章市場區隔

  • 活性包裝市場
    • 按類型
      • 氣體捕集/釋放劑
      • 水分清除劑
      • 微波基座
      • 其他活性包裝技術
    • 按最終用戶產業
      • 食物
      • 飲料
      • 其他最終用戶產業
  • 智慧包裝
    • 按類型
      • 編碼和標記
      • 天線（RFID 和 NFC）
      • 感測器和輸出設備
      • 其他智慧包裝技術
    • 按最終用戶產業
      • 食物
      • 飲料
      • 製藥
      • 工業
      • 後勤
      • 其他最終用戶產業
  • 按地區
    • 北美洲
      • 美國
      • 加拿大
    • 歐洲
      • 英國
      • 德國
      • 法國
      • 義大利
      • 其他歐洲國家
    • 亞太地區
      • 中國
      • 印度
      • 日本
      • 其他亞太地區
    • 拉丁美洲
    • 中東和非洲

第9章競爭格局

  • 公司簡介
    • Amcor PLC
    • Avery Dennison
    • Ball Corporation
    • Coveris Holding SA
    • Crown Holdings, Inc.
    • Desiccare Inc
    • Graphic Packaging International LLC
    • Honeywell International Inc.
    • Sealed Air Corp.
    • Timestrip UK Ltd
    • WestRock Company

第10章：未來市場展望

簡介目錄
Product Code: 52455

The Active and Intelligent Packaging Market size is estimated at USD 15.43 billion in 2025, and is expected to reach USD 21.19 billion by 2030, at a CAGR of 6.55% during the forecast period (2025-2030).

Active and Intelligent Packaging - Market - IMG1

Key Highlights

  • Active packaging systems are being developed to extend the shelf life of foods and increase the period that the food is of high quality. Active packaging allows packages to interact with food and the environment and plays an important role in food preservation. Food processing companies drive active packaging demand to keep food fresh for extended periods and throughout the supply chain to reduce food waste and promote more convenient packaging for consumers.
  • According to the UN environment program, approximately 1.3 billion metric tons (1.43 billion tons) of all food produced globally is lost or wasted every year. In the United States, an estimated 133 billion pounds of food are wasted yearly, valued at USD 161 billion. Innovative active packaging solutions can be implemented to reduce food wastage. In the future, the demand for active packaging may grow as they are intended to reduce food waste and improve food safety.
  • Increasing demand for security and tracking solutions drives growth in the active and intelligent packaging market. For instance, RFID tags provide the ability to identify, control, and manage the food supply chain. These are more advanced, reliable, and efficient than conventional barcode tags for food traceability. RFID tags for monitoring the products' temperature, relative humidity, pressure, pH, and light exposure are already available on the market, aiding in enhancing food quality and safety.
  • The primary advantage of active and intelligent packaging lies in its ability to interact with the enclosed product, playing a dynamic role in its preservation. The process keeps track of tagged information throughout the supply chain. Active packaging may change food composition and organoleptic characteristics, provided the changes are consistent with the food provisions. However, it also raises contamination issues, as plastic seepage into foods may lead to health complications.
  • Furthermore, the emergence of the COVID-19 pandemic has led to an increase in visible behavioral changes due to a higher inclination toward safe and traceable food on e-commerce platforms and raised public consciousness of health and safety in general. According to an IBM study, approximately 71% of consumers were willing to pay an additional average premium of around 37% for companies providing full transparency and traceability of their products.

Active and Intelligent Packaging Market Trends

Increasing Demand For Longer-lasting And Sustainable Packaging Products

  • Traditional packaging protects food from environmental hazards as it travels through the supply chain to the final customer. Nevertheless, it is inert because it does not enhance the value of the contents. However, science is altering this by allowing packaging to communicate with food. As the supply chain becomes digitalized, technology is becoming more important as it offers operational advantages that enable businesses to respond to changing market conditions. Additionally, digitizing makes it easier to comply with regulations and satisfies the market's demand for transparency. This trend is driven by shifting customer expectations for environmentally friendly packaging products.
  • For example, the 2021 Global Buying Green Report found that 54% of customers considered sustainable packaging when selecting a product. Within that demography, consumers under the age of 44 are driving this movement. 83% of the consumers said they would be prepared to pay more for goods made with sustainable practices.
  • In July 2021, in an effort for further sustainability, Flipkart and Myntra teamed up with the non-profit canopy to acquire sustainable packaging. The Flipkart group joined Canopy's Pack4Good and CanopyStyle programs to strengthen their commitment to sustainability and advance sustainable material sourcing and packaging.
  • In July 2022, after four years of investigation to develop a more effective and long-lasting storage option, the NEMOSINE Project, led by AIMPLAS, ended. The project successfully produced innovative, long-lasting packaging that aids in lowering the energy usage and expenses of conventional storage methods for film, cinematographic, and photographic archives.
  • In January 2022, a Department of Food Science professor at Rutgers University teamed with ProAmpac, a flexible packaging, and material science player. A new partnership with ProAmpac's Material Science and Innovation team has been formed to help the company fulfill its promise of producing active and intelligent food packaging. Such collaborations may drive innovations toward sustainable and long-lasting packaging products

North America Accounts for a Significant Share

  • The US active and intelligent packaging market has been witnessing significant growth over the past few years, owing to the favorable regulatory landscape, growing emphasis on sustainability, and increasing demand for active and intelligent packaging across various end-user segments, especially the food and healthcare industry.
  • According to the Food and Agriculture Organization of the United States, in the United States, an estimated 133 billion pounds of food, at a value of USD 161 billion, is wasted yearly. Efforts to reduce food waste are multifaceted and include increased diversion of food to food banks, education and outreach, and efforts to standardize date markings on food labels. Furthermore, reducing food waste through active and intelligent (A&I) packaging is gaining significant traction in the United States.
  • Moreover, the growth of intelligent packaging in the food industry is significantly attributed to government efforts, as beyond reducing food waste or helping to ensure food safety, intelligent packaging also can track the location and condition of food. For instance, the US Department of Defense (DOD) and the Food and Drugs Association (FDA) encouraged using RFID technology for supply chain management and tracking and tracing products requiring active and intelligent packaging.
  • Canada occupies the second largest market share in the North American region, with the majority of trends similar to the United States. The move toward healthier, less processed food, which has been packaged efficiently to ensure safety from contamination and increase the longevity of the shelf-life, is indicative of consumer preferences in the country.
  • In addition, the Canadian Printable Electronics Industry Association has formed the IntelliPACK Leadership Council, in partnership with PAC, Packaging Consortium, to speed up the adoption of new intelligent packaging products and applications. The joint IntelliPACK program was launched in 2017 to drive the development and adoption of intelligent packaging enabled with printable, flexible, or organic electronics (PE).

Active and Intelligent Packaging Industry Overview

The active and intelligent packaging market is fragmented, with many players competing in the same space. Brand identity plays a major role in shaping consumer decisions in the market, as strong brands are synonymous with high performance and quality. Overall, the intensity of competitive rivalry is moderately high. Companies try to enter into long-term supply contracts to create a win-win situation by utilizing cost benefits and passing on the supply chain.

  • May 2022- Avery Dennison announced its strategic partnership with Wiliot, a developer and provider of digital ID technologies to scale the IoT through the integration of atma.io and the development, design, and manufacturing of Wiliot tags, which will help to create an intelligent and fully connected IoT.
  • April 2022 - Amcor PLC invested in establishing new thermoforming capabilities for medical packaging in its Sligo, Ireland, healthcare packaging facility. The multi-million-dollar investment would strengthen Amcor's growth industry for sterile packaging, offering customers in Europe and North America another site with comprehensive healthcare solutions.
  • March 2022 - Graphic Packaging extended a range of sustainable packaging solutions for the beverage industry. In line with its commitment to ongoing product innovation in support of a more circular economy, the business launched EnviroClip, a minimal material, paperboard alternative to plastic rings and shrink film for standard beverage cans.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 SCOPE OF THE REPORT

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET INSIGHTS

  • 4.1 Market Overview
  • 4.2 Industry Value Chain Analysis
  • 4.3 Industry Attractiveness- Porters Five Forces Analysis
    • 4.3.1 Threat of New Entrants
    • 4.3.2 Bargaining Power of Buyers
    • 4.3.3 Bargaining Power of Suppliers
    • 4.3.4 Threat of Substitutes
    • 4.3.5 Intensity of Competitive Rivalry
  • 4.4 Market Drivers
    • 4.4.1 Longer Shelf Life and Changing Consumer Lifestyle
    • 4.4.2 Demand For Longer-lasting and Sustainable Packaging Products
    • 4.4.3 Increasing Demand For Security and Tracking Solutions
  • 4.5 Market Challenges/restraints
    • 4.5.1 Issues With the Effects of Packaging Materials on the Human Body
    • 4.5.2 High Initial Capital Investment and Installation Costs

5 IMPACT OF COVID-19 ON THE MARKET

6 GLOBAL ACTIVE AND INTELLIGENT PACKAGING MARKET - BY FUNCTION

  • 6.1 Supply Chain Management
  • 6.2 Product Freshness
  • 6.3 Consumer Convenience
  • 6.4 Brand Protection
  • 6.5 Product Information

7 SMART PACKAGING MARKET LANDSCAPE

  • 7.1 Active Packaging
  • 7.2 Intelligent Packaging
  • 7.3 Modified Atmosphere Packaging

8 MARKET SEGMENTATION

  • 8.1 Active Packaging Market
    • 8.1.1 By Type
      • 8.1.1.1 Gas Scavengers/emitters
      • 8.1.1.2 Moisture Scavengers
      • 8.1.1.3 Microwave Susceptors
      • 8.1.1.4 Other Active Packaging Technologies
    • 8.1.2 By End-user Industry
      • 8.1.2.1 Food
      • 8.1.2.2 Beverages
      • 8.1.2.3 Other End-user Industries
  • 8.2 Intelligent Packaging
    • 8.2.1 By Type
      • 8.2.1.1 Coding And Markings
      • 8.2.1.2 Antenna (RFID & NFC)
      • 8.2.1.3 Sensors and Output Devices
      • 8.2.1.4 Other Intelligent Packaging Technologies
    • 8.2.2 By End-user Industry
      • 8.2.2.1 Food
      • 8.2.2.2 Beverages
      • 8.2.2.3 Pharmaceuticals
      • 8.2.2.4 Industrial
      • 8.2.2.5 Logistics
      • 8.2.2.6 Other End-user Industries
  • 8.3 By Geography (Active and Intelligent Packaging)
    • 8.3.1 North America
      • 8.3.1.1 United States
      • 8.3.1.2 Canada
    • 8.3.2 Europe
      • 8.3.2.1 United Kingdom
      • 8.3.2.2 Germany
      • 8.3.2.3 France
      • 8.3.2.4 Italy
      • 8.3.2.5 Rest of Europe
    • 8.3.3 Asia-Pacific
      • 8.3.3.1 China
      • 8.3.3.2 India
      • 8.3.3.3 Japan
      • 8.3.3.4 Rest of Asia-Pacific
    • 8.3.4 Latin America
    • 8.3.5 Middle-East and Africa

9 COMPETITIVE LANDSCAPE

  • 9.1 Company Profiles
    • 9.1.1 Amcor PLC
    • 9.1.2 Avery Dennison
    • 9.1.3 Ball Corporation
    • 9.1.4 Coveris Holding SA
    • 9.1.5 Crown Holdings, Inc.
    • 9.1.6 Desiccare Inc
    • 9.1.7 Graphic Packaging International LLC
    • 9.1.8 Honeywell International Inc.
    • 9.1.9 Sealed Air Corp.
    • 9.1.10 Timestrip UK Ltd
    • 9.1.11 WestRock Company

10 FUTURE OUTLOOK OF THE MARKET