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目錄管理系統 -市場佔有率分析、行業趨勢和統計、成長預測（2025-2030 年）

Catalog Management System - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2025 - 2030)
出版日期: | 出版商: Mordor Intelligence | 英文 100 Pages | 商品交期: 2-3個工作天內

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簡介目錄

目錄管理系統市場規模預計在 2025 年為 21.5 億美元，預計到 2030 年將達到 34.1 億美元，在市場估計和預測期（2025-2030 年）內複合年成長率為 9.68%。

目錄管理系統-市場-IMG1

對集中產品服務資料的需求、不斷成長的客戶需求以及零售和電子商務行業不斷成長的數位轉型舉措是推動目錄管理市場成長的決定性因素。

關鍵亮點

  • 目錄管理系統允許企業在單一系統中管理其產品資料，從而形成具有最佳佈局和設計的龐大目錄。目錄管理系統簡化了工作流程並管理所有管道、位置和平台的目錄修訂。目錄管理可以輕鬆地為許多行業創建客製化和季節性目錄，從而開闢新的商機。
  • 預計雲端部署模型將在目錄管理系統市場中實現巨大的成長。關鍵因素包括互動式儀表板、靈活性、增強的安全功能和高可擴展性，有助於企業利用雲端部署。此外，中小型企業因經濟優勢而更青睞雲端部署的目錄管理系統，進而推動全球市場的發展。
  • 全球客戶越來越精通技術，並且更喜歡透過社交媒體、行動應用程式和網站等數位管道與企業互動。因此，現在該行業專注於客戶滿意度、要求和回饋，並採用數位技術。
  • 此外，電子商務和零售業的垂直整合正在製定客戶參與通路策略，以滿足技術先進的消費者的需求。例如，Vue.ai 使用 AI 來增強產品資料、控制內容、創建圖形並幫助零售商建立精選目錄。
  • 目錄管理涉及從一個管道到另一個管道的收集和傳輸資料。目錄管理系統還包括跨管道的資料同步和發布。許多公司認為，目錄管理系統由於其高度抽象的資料集可能會導致資料外洩。這是因為缺乏有關安全框架及其實施方式足夠的資訊。資料安全問題是限制採用目錄管理解決方案的主要障礙。
  • 除了捕獲和上傳資料並將其映射到消費者需求之外，這些系統還提供通路內產品的快速概覽。它還協助即時資料檢驗、豐富和增強。透過使用來自多種來源的資料自動創建目錄資訊，您可以豐富您的產品組合併加快跨管道產品資料的聯合。疫情過後，各行各業的數位轉型活動愈演愈烈，市場規模不斷擴大。

目錄管理系統的市場趨勢

數位轉型措施不斷湧現，推動市場

零售和電子商務領域不斷湧現的數位轉型措施正在推動目錄管理系統市場的發展。世界各地的客戶越來越精通技術，並且更喜歡透過社交媒體、智慧型手機應用程式和網站等數位管道與企業互動。該行業對客戶滿意度、要求和反饋高度敏感，並且正在擁抱數位技術。此外，零售和電子商務行業正在設計與客戶互動的方式，以滿足全球對數位化成熟客戶的需求。

在數位時代，隨著智慧型手機和其他資料密集型設備的需求不斷成長，CSP 面臨著在正確的時間向客戶提供正確的產品的挑戰。對於 CSP 來說，高效地創建、管理和收益資料服務是一項挑戰。集中式產品目錄可協助您把握收益機會、加快產品上市時間 (TTM)、提供無與倫比的體驗品質 (QoE)、保留盈利的用戶群、減少客戶流失並提高品牌忠誠度。

此外，目錄管理軟體價格越來越便宜，這可能會推動目錄管理系統市場向前發展。此外，為了更好地行銷和銷售產品和服務，對集中式系統的需求日益成長，這也推動了全球需求。小型企業和大型企業使用先進的軟體和服務來集中處理優惠/折扣、產品資料、付款系統和庫存。人工智慧等新興技術可能會顯著提高目錄管理解決方案的功能，為目錄管理系統市場提供巨大的成長潛力。

銀行、金融服務和保險業、零售業、醫療保健等行業正在投資和採用人工智慧 (AI) 和機器學習 (ML) 等新技術，透過從可信資訊來源收集資料、上下文提案、產品排名、人工智慧目錄管理實現產品豐富程序、異常檢測和自動分類，來推進和改善其業務營運。人工智慧目錄管理系統解決方案有可能自動識別資料問題並協助建立統一的資料觀點。

據 IHL 集團稱，使用人工智慧 (AI) 和機器學習 (ML) 技術的零售商的表現優於競爭對手。 2023年和2024年，使用此類技術的零售商的銷售額與前幾年相比實現了兩位數的成長。同樣，年利潤成長了約 8%，表現優於未使用 AI 或 ML 解決方案的零售商。

亞太地區可望成為成長最快的市場

預計預測期內亞太地區將成為全球目錄管理系統市場成長最快的地區。快速的經濟發展、數位化、全球化以及雲端基礎技術的日益採用預計將推動亞太地區的目錄管理系統市場的發展。

亞太地區目錄管理市場預計將因該地區眾多中小型企業擴大採用目錄管理解決方案而推動。此外，預計該地區電子商務領域的成長也將在預測期內推動目錄管理市場的發展。

據印度品牌資產基金會稱，印度電子商務產業預計將年增與前一年同期比較%，達到748億美元。 2030年，印度電子商務業務價值預計將達到3,500億美元。網路和智慧型手機使用量的快速成長也刺激了該國工業的成長。

GSMA 社群正在迅速發展，目前擁有來自 60 多個國家的 2,000 多名成員，預計今年還將進一步成長。此生態系統的建立是為了促進5G產業所有參與企業，包括政府機構、產業協會和行動網路營運商在基於5G網路、邊緣雲端服務、企業物聯網和人工智慧的產業4.0和數位轉型方面的合作。這顯示該地區企業數位轉型的成長潛力巨大，推動了亞太市場的發展。

成本最佳化和高效利用 IT 和通訊基礎設施的需求預計將推動對目錄管理系統解決方案和相關服務的需求。

目錄管理系統產業概覽

目錄管理系統市場高度細分，主要企業包括 IBM Corporation、Oracle Corporation、SAP SE、Coupa Software Inc. 和 ServiceNow Inc.市場參與企業正在採取聯盟和收購等策略來加強其產品供應並獲得永續的競爭優勢。

2024 年 2 月－IBM 宣佈在 Watsonx 上提供開放原始碼Mistral AI 模型，擴大模型選擇範圍，幫助企業可靠且靈活地擴展 AI。 IBM 提供了 Mixtral-8x7B 的最佳化版本，可將延遲降低多達 75% - 透過不斷成長的 IBM、第三方和開放原始碼模型目錄為客戶提供選擇和靈活性 - 以及 Watsonx AI 和資料平台上最新的開放原始碼模型及其企業級 AI Studio、資料儲存和管治功能。

2023 年 12 月 - 領先的產品體驗管理 (PXM) 平台之一 Salsify 與協助品牌擴大全球市場影響力的先驅 Mamenta 合作。 Mamenta 強大的目錄管理功能和 Salsify 的 PXM 平台將使品牌能夠有效地管理和最佳化其產品目錄。

其他福利

  • Excel 格式的市場預測 (ME) 表
  • 3 個月的分析師支持

目錄

第 1 章 簡介

  • 研究假設和市場定義
  • 研究範圍

第2章調查方法

第3章執行摘要

第4章 市場洞察

  • 市場概況
  • 產業吸引力波特五力分析
    • 購買者/消費者的議價能力
    • 供應商的議價能力
    • 新進入者的威脅
    • 替代品的威脅
    • 競爭對手之間的競爭強度
  • 產業價值鏈/供應鏈分析
  • COVID-19 工業影響評估

第5章 市場動態

  • 市場促進因素
    • 增加數位轉型舉措
    • 需要一個集中的系統來改善行銷和銷售
  • 市場限制
    • 隱私和安全問題

第6章 市場細分

  • 按類型
    • 服務目錄
    • 產品目錄
  • 依部署類型
    • 雲
    • 本地
  • 按行業
    • 資訊科技/通訊
    • 零售與電子商務
    • BFSI
    • 媒體娛樂
    • 旅遊與飯店
    • 其他行業
  • 按地區
    • 北美洲
    • 歐洲
    • 亞洲
    • 澳洲和紐西蘭
    • 拉丁美洲
    • 中東和非洲

第7章 競爭格局

  • 公司簡介
    • IBM Corporation
    • Oracle Corporation
    • SAP SE
    • Coupa Software Inc.
    • ServiceNow Inc.
    • Proactis Holdings Plc
    • Fujitsu Limited
    • Broadcom Corporation
    • Comarch SA
    • Zycus Inc
    • GEP Worldwide
    • Telefonaktiebolaget LM Ericsson
    • Salsify Inc.
    • Insite Software Solutions, Inc.
    • Amdocs
    • Vroozi, Inc.
    • Sellercloud Inc.
    • Plytix.com ApS

第8章投資分析

第9章：市場的未來

簡介目錄
Product Code: 71491

The Catalog Management System Market size is estimated at USD 2.15 billion in 2025, and is expected to reach USD 3.41 billion by 2030, at a CAGR of 9.68% during the forecast period (2025-2030).

Catalog Management System - Market - IMG1

The requirement to have centrally managed product and service data, increasing customer requirements, and expanding the number of digital transformation initiatives in the retail and e-commerce industry verticals are determinants driving the growth of the catalog management market.

Key Highlights

  • Catalog management systems enable companies to manage their product data in a single system, resulting in vast catalogs with optimum layout and design. Catalog management systems streamline workflow and manage catalog modifications across all channels, locations, and platforms. Catalog management makes creating tailored and seasonal catalogs for many industries easier, resulting in new business Opportunities.
  • The cloud deployment model would grow tremendously in the catalog management systems market. Significant factors include interactive dashboards, ease of flexibility, enhanced security features, and better scalability that could promote businesses to utilize cloud deployment. In addition, SMEs prefer the cloud-deployed catalog management system because of its economic benefits and drive the global market.
  • Customers globally are becoming tech-savvy and prefer to engage with businesses via digital channels, such as social media, mobile apps, and websites. Hence, nowadays, this industry vertical is wholly focused on customer satisfaction, requirements, and feedback and is adopting digital technologies.
  • Moreover, the e-commerce and retail industry verticals strategize customer engagement channels to fulfill the needs of technologically advanced consumers. For example, Vue.ai uses AI to enhance product data, control content, create graphics, and assist retailers in creating organized Catalogs.
  • Data collection and transmission from one channel to another are involved in catalog management. Catal catalog management systems also include data synchronization and publication across channels. Many businesses believe that catalog management systems could result in data breaches in their highly abstracted data sets because they lack sufficient information about security frameworks and how to implement them. Concerns regarding data security are the main barriers limiting the adoption of catalog management solutions.
  • In addition to capturing and uploading data and mapping it to consumer demands, these systems offer a fast overview of the products in a channel. They also assist in real-time data validation, enrichment, and augmentation. They automate the production of catalog information utilizing data from many sources to enhance product assortment and accomplish quicker product data syndication across channels. After the pandemic, the market has been proliferating with increased digital transformation activities in various sectors.

Catalog Management System Market Trends

Growing Digital Transformation Initiatives Drives the Market

Growing digital transformation initiatives in the retail and e-commerce sectors are driving the catalog management system market. Customers throughout the globe are growing more tech-savvy, preferring to interact with businesses through digital channels such as social media, smartphone applications, and websites. This industrial vertical is very concerned with customer satisfaction, requirements, and feedback, and it is progressively embracing digital technology. Furthermore, the retail and e-commerce sector vertical is designing customer interaction methods to meet the global need for digitally sophisticated customers.

With the increasing need for smartphones and other data-hungry devices in the digital era, giving customers the right products at the right time continues to challenge CSPs. It can be challenging for CSPs to efficiently create, manage, and monetize data offers. A centralized product catalog assists in seizing revenue-generating opportunities, reducing time-to-market (TTM), delivering unparalleled Quality of Experience (QoE), retaining a profitable subscriber base, reducing churn, and improving brand loyalty.

Furthermore, the increasing affordability of catalog management software is likely to propel the catalog management system market forward. Furthermore, the growing desire for centralized systems for better marketing and selling products and services is driving global demand. Small and medium-sized businesses and huge corporations use advanced software and services to centrally handle offers/discounts, product data, payment systems, and inventories. The newest technologies, such as artificial intelligence, are likely to improve the capabilities of catalog management solutions substantially, providing great growth potential to the catalog management systems market.

To develop and improve their company operations, industries such as BFSI, retail, and healthcare have invested in and adopted new technologies such as Artificial Intelligence (AI) and Machine Learning (ML) by picking data from reliable sources, contextual suggestions, and product rankings, AI-enabled catalog management delivers enrichment procedures, anomaly detection, and automatic classification of items. AI-powered catalog management system solutions may generate automatic perceptions of data problems and aid in the creation of a unified perspective of the data.

According to IHL Group, Retailers using artificial intelligence (AI) and machine learning (ML) technologies performed better than their competitors. In 2023 and 2024, retail companies using this kind of technology saw a two-digit growth in their sales compared to previous years. Similarly, their annual profit grew by roughly eight percent, outperforming retailers who did not use AI or ML solutions.

Asia Pacific is Expected to be the Fastest Growing Market

APAC is foreseen to be the fastest-growing region in the global catalog management systems market during the forecast period. Rapid economic developments, digitalization, globalization, and the increased adoption of cloud-based technologies are expected to drive the APAC region's catalog management systems market.

The catalog management market in Asia-Pacific is expected to be fueled by an increase in the adoption of catalog management solutions by many SMEs in the region. The growth of the e-commerce sector in the region is also estimated to drive the catalog management market during the forecast period.

According to the India Brand Equity Foundation, the Indian e-commerce sector is expected to grow by 21.5% and reach USD 74.8 billion in the previous year. By 2030, it is anticipated that India's e-commerce business will be worth USD 350 billion. In addition, the surge in internet and smartphone usage has spurred the country's industry's growth.

The GSMA community has swiftly expanded to over 2,000 members from over 60 countries, with more growth expected in the current year, with inaugural members including AIS, Axiata, depa, DHL, Globe, Huawei, Kominfo, Maxis, MDEC, Schneider Electric, Telkomsel, and Viettel. The ecosystem was created to facilitate collaboration on Sector 4.0 and digital transformation built on 5G networks, edge-cloud services, enterprise IoT, and AI for all players in the 5G industry, including government agencies, industry groups, and mobile network providers. This shows the growth potential of digital transformation of businesses in the region and driving the market in APAC.

The need for cost optimization and effective utilization of IT and telecom infrastructures is expected to propel the demand for catalog management systems solutions and associated services.

Catalog Management System Industry Overview

The Catalog Management System Market is highly fragmented, with major players like IBM Corporation, Oracle Corporation, SAP SE, Coupa Software Inc., and ServiceNow Inc. Players in the market are adopting strategies such as partnerships and acquisitions to enhance their product offerings and gain sustainable competitive advantage.

February 2024 - IBM Announced the availability of the Open-Source Mistral AI Model on Watsonx, expanding model choice to assist enterprises in scaling AI with trust and flexibility. IBM offers an optimized version of Mixtral-8x7B that offers the potential to cut latency by up to 75% - It adds to a growing catalog of IBM, third-party, and open-source models to give clients choice and flexibility - The latest open-source model available on watsonx AI and data platform with enterprise-ready AI studio, data store, and governance capabilities.

December 2023 - Salsify, one of the leading Product Experience Management (PXM) platforms, partnered with Mamenta, a pioneer in empowering brands to expand their global marketplace presence. Mamenta's robust catalog management capabilities and Salsify's PXM platform would enable brands to manage and optimize product catalogs efficiently.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET INSIGHTS

  • 4.1 Market Overview
  • 4.2 Industry Attractiveness Porter's Five Forces Analysis
    • 4.2.1 Bargaining Power of Buyers/Consumers
    • 4.2.2 Bargaining Power of Suppliers
    • 4.2.3 Threat of New Entrants
    • 4.2.4 Threat of Substitute Products
    • 4.2.5 Intensity of Competitive Rivalry
  • 4.3 Industry Value Chain/Supply Chain Analysis
  • 4.4 Assessment of Impact of COVID-19 on the Industry

5 MARKET DYNAMICS

  • 5.1 Market Drivers
    • 5.1.1 Growing Digital Transformation Initiatives
    • 5.1.2 Necessity of Centralized Systems for Improved Marketing and Selling
  • 5.2 Market Restraints
    • 5.2.1 Privacy and Security Concerns

6 MARKET SEGMENTATION

  • 6.1 By Type
    • 6.1.1 Service Catalogs
    • 6.1.2 Product Catalogs
  • 6.2 By Deployment Type
    • 6.2.1 Cloud
    • 6.2.2 On-Premises
  • 6.3 By Industry Vertical
    • 6.3.1 IT and Telecom
    • 6.3.2 Retail and E-commerce
    • 6.3.3 BFSI
    • 6.3.4 Media and Entertainment
    • 6.3.5 Travel and Hospitality
    • 6.3.6 Other Industry Verticals
  • 6.4 By Geography
    • 6.4.1 North America
    • 6.4.2 Europe
    • 6.4.3 Asia
    • 6.4.4 Australia and New Zealand
    • 6.4.5 Latin America
    • 6.4.6 Middle East and Africa

7 COMPETITIVE LANDSCAPE

  • 7.1 Company Profiles
    • 7.1.1 IBM Corporation
    • 7.1.2 Oracle Corporation
    • 7.1.3 SAP SE
    • 7.1.4 Coupa Software Inc.
    • 7.1.5 ServiceNow Inc.
    • 7.1.6 Proactis Holdings Plc
    • 7.1.7 Fujitsu Limited
    • 7.1.8 Broadcom Corporation
    • 7.1.9 Comarch SA
    • 7.1.10 Zycus Inc
    • 7.1.11 GEP Worldwide
    • 7.1.12 Telefonaktiebolaget LM Ericsson
    • 7.1.13 Salsify Inc.
    • 7.1.14 Insite Software Solutions, Inc.
    • 7.1.15 Amdocs
    • 7.1.16 Vroozi, Inc.
    • 7.1.17 Sellercloud Inc.
    • 7.1.18 Plytix.com ApS

8 INVESTMENT ANALYSIS

9 FUTURE OF THE MARKET