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1644388

雲端通訊平台：市場佔有率分析、產業趨勢與統計、成長預測（2025-2030 年）

Cloud Communication Platform - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2025 - 2030)
出版日期: | 出版商: Mordor Intelligence | 英文 120 Pages | 商品交期: 2-3個工作天內

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簡介目錄

預計 2025 年雲端通訊平台市場規模將達到 204 億美元，到 2030 年將達到 475.4 億美元，預測期內（2025-2030 年）的複合年成長率為 18.44%。

雲端通訊平台-市場-IMG1

如今，企業採用雲端通訊平台解決方案以跟上通訊市場的技術進步已成為當務之急。

主要亮點

  • 連網型設備的日益普及、物聯網的不斷普及以及雲端基礎的服務的日益普及是推動市場成長的主要因素。根據Cisco預測，2022年全球消費者IP流量預計將達到每月Exabyte，達到27%的年複合成長率，這將推動市場的成長。
  • 根據《富比士》雜誌報道，到2025年，全球物聯網（IoT）連接設備的總安裝基數預計將達到754.4億，十年內成長五倍。此外，根據 Finch Capital 的數據，到 2019年終，全球物聯網終端用戶解決方案的市場規模預計將成長到 2,120 億美元，為雲端通訊服務供應商進軍全球尚未開發的市場創造了有利可圖的機會。
  • 此外，BYOD政策和計量收費服務的興起也推動了雲端通訊平台市場的成長。近年來，企業已經採用了自帶設備（BYOD）的方式。目前，87% 的企業信任員工使用行動應用程式的能力，公司辦公室和遠距工作之間的界線變得越來越模糊。
  • 提高生產力和降低成本等因素正在推動企業採用雲端協作解決方案以獲得更好的結果。因此，服務供應商正在轉向基於雲端基礎的通訊和協作解決方案，以長期推動該市場的發展。各公司已宣布增強雲端協作平台，預計將推動市場發展。例如，去年 11 月，全球技術供應商和專業經銷商 Westcon-Comstor 宣布成立一個名為「雲端與協作」的新業務部門。
  • 由於雲端服務通常基於網際網路，網際網路連接速度可能會影響雲端通訊平台市場。此外，對敏感資料的隱私和安全問題進一步阻礙了市場的成長。據身分盜竊資源中心稱，去年上半年美國發生了 817 起資料外洩事件。

雲端通訊平台市場趨勢

BFSI 正在推動市場

  • 雲端通訊平台解決方案使投資銀行、私募股權、創投、資產管理公司和保險公司能夠與合作夥伴、客戶和客戶安全地交換業務資訊。金融科技 (fintech) 的進步和 BFSI 領域的數位轉型將推動該領域的成長。
  • 金融業正在經歷重大變革時期，需要變得更靈活、創新、協作和以客戶為中心。 Box、HighQ 和 Jive Software 等雲端協作供應商正在幫助 BFSI 產業提供高階客戶體驗、降低營運成本並滿足監管和合規義務。
  • 在新冠疫情期間，雲端基礎的BPO 服務的需求增加，使得金融機構儘管遭遇挫折，仍能繼續經營。此外，BPO服務解決方案對於銀行、企業和金融機構的有效運作至關重要，使銀行能夠將資源用於核心人力和關鍵業務營運。雲端通訊透過遠端存取、數位資料交換、自動彙報和即時工作場所管理幫助金融機構最大限度地提高生產力。根據《富比士》報道，超過 77% 的銀行正在使用雲端運算並將部分業務外包給其他組織。
  • 此外，包括雲端通訊在內的雲端技術使金融科技公司能夠快速發展並建立應用程式，使其業務在競爭中脫穎而出並改善消費者體驗。此外，雲端通訊使金融科技公司能夠透過客戶與金融品牌互動的眾多線上管道向客戶提供這些體驗。這些管道包括行動應用程式、聊天機器人、視訊和通訊服務。
  • 業內各方參與者正在製定多種策略來滿足 BFSI 行業的需求，從而獲得競爭優勢。例如，去年 1 月，Route Mobile 與馬哈拉斯特拉邦銀行和印度國家銀行合作，利用其雲端通訊平台的功能，在 WhatsApp 上提供金融服務。

北美佔據市場主導地位

  • 收益，北美佔據雲端通訊平台市場的主導地位，預計在預測期內仍將保持主導地位。這種成長可歸因於該地區雲端基礎服務的日益普及和多家雲端基礎服務供應商的存在。
  • 該地區發展速度強勁的主要原因是對整合通訊（UC）的需求不斷成長以及服務供應商之間的產品差異化。在北美，UCaaS 解決方案細分市場正在推動市場向 IVR 細分市場發展。預計該地區 IVR 領域的成長速度將比視訊會議領域更快。
  • 此外，該地區的雲端通訊平台市場預計將受益於通訊業物聯網的日益普及。美國電信業者正在利用基於物聯網的技術來加快流程並提高效率。據電信諮詢服務公司稱，今年美國的網路流量預計將增至每月 9,864 萬Exabyte。
  • 此外，一些零售公司正在將雲端通訊平台整合到他們的 CRM 介面中，以增強客戶互動。它有助於解釋消費者的疑問並將他們引導到正確的地方進行解釋。
  • 此外，一些企業正在使用雲端通訊平台的視訊解決方案，為客戶提供高清品質的視訊和流暢的訪問，以展示產品的特性和功能，尤其是透過視訊聊天。為了留住更多客戶，Croma（Infiniti Retail Limited）等組織在疫情期間在班加羅爾創建了第一家試點商店，進行線上展示。

雲端通訊平台產業概況

雲端通訊平台市場競爭激烈，有大量供應商提供全面的雲端通訊解決方案。市場參與者正積極致力於擴大其產品範圍和服務領域。為了提供各行業專業化的服務，各公司都非常重視技術創新和研發。雲端通訊平台市場的主要企業包括思科系統公司、Twilio 公司、8x8 公司、Avaya 公司、NetFortris 公司等。

Radisys Engage 數位平台於 2022 年 2 月由開放通訊解決方案 (EDP) 的全球供應商 Radisys Corporation 推出了。它是一個開放的雲端通訊平台，有助於迎來新一代可編程通訊，包括基於視訊的顧客關懷、對話式人工智慧應用程式、工業 5.0 應用程式以及實現人機協作的超個性化社交參與。該平台使服務供應商能夠輕鬆且盈利設計出滿足不同商業和消費者領域需求和期望的產品。

2022 年 4 月，服務供應商 Lumen 採用了 Alianza 的雲端通訊技術來支援其電話服務。 Alianza 的平台專為服務提供者設計，並允許通訊業者整合。 Lumen 相信該平台可以補充其核心語音服務和客戶需求，並為傳統電話服務客戶提供一條引人注目的新遷移途徑。

其他福利：

  • Excel 格式的市場預測 (ME) 表
  • 3 個月的分析師支持

目錄

第 1 章 簡介

  • 研究假設和市場定義
  • 研究範圍

第2章調查方法

第3章執行摘要

第4章 市場動態

  • 市場概況
  • 市場促進因素
    • 通訊市場發生重大變化
    • 組織引進彈性工作方式的趨勢日益明顯
    • 對 BYOD 的需求不斷增加
  • 市場限制
    • 安全和隱私問題
  • 產業吸引力-波特五力分析
    • 供應商的議價能力
    • 消費者議價能力
    • 新進入者的威脅
    • 替代品的威脅
    • 競爭對手之間的競爭
  • 產業價值鏈分析
  • COVID-19 產業影響評估

第5章 市場區隔

  • 按組件
    • 解決方案
    • 服務
  • 依部署類型
    • 公共雲端服務
    • 私有雲端服務
    • 混合雲端服務
  • 按行業
    • BFSI
    • 衛生保健
    • 資訊科技/通訊
    • 零售
    • 政府
    • 其他行業（製造業、旅遊及旅館業、教育業）
  • 按地區
    • 北美洲
    • 歐洲
    • 亞太地區
    • 拉丁美洲
    • 中東和非洲

第6章 競爭格局

  • 公司簡介
    • Cisco System Inc.
    • Twilio Inc.
    • 8x8 Inc.
    • Avaya Inc.
    • NetFortris Inc.
    • West IP Communications Inc.
    • Telestax Inc.
    • Plivo Inc.
    • Nexmo Inc.
    • Vonage Holdings Corp.
    • Masergy Communications
    • Mitel Networks Corporation
    • Vonage API Developer
    • CallFire Inc.
    • Ozonetel Communication Pvt. Ltd
    • RingCentral Inc.

第7章投資分析

第8章 市場機會與未來趨勢

簡介目錄
Product Code: 71473

The Cloud Communication Platform Market size is estimated at USD 20.40 billion in 2025, and is expected to reach USD 47.54 billion by 2030, at a CAGR of 18.44% during the forecast period (2025-2030).

Cloud Communication Platform - Market - IMG1

Nowadays, companies are experiencing a vital necessity for adopting cloud communication platform solutions to keep themselves updated with the technological advancements in the communication market.

Key Highlights

  • Increasing adoption of connected devices, increasing penetration of the internet of things, and rising adoption of cloud-based services are major factors driving the market growth. According to Cisco Systems, in 2022, global consumer IP traffic was expected to reach 333 exabytes per month at a 27% compound annual growth rate, which is anticipated to fuel the growth of the market studied.
  • According to Forbes, the total installed base of the Internet of Things (IoT) connected devices is projected to amount to 75.44 billion worldwide by 2025, a fivefold increase in 10 years. Also, as per Finch Capital, the global market for IoT end-user solutions was expected to grow to USD 212 billion in size by the end of 2019, presenting lucrative opportunities for cloud communication service providers to tap the untapped market globally.
  • Besides, the growing trend of BYOD policies and pay-as-you-use services are other factors further fueling the growth of the cloud communication platform market. Companies have adopted Bring-Your-Own-Device (BYOD) efforts in recent years. The capacity of employees to use mobile apps is currently relied on by 87% of organizations, and the border between the corporate office and working remotely is becoming increasingly blurred.
  • Factors such as enhanced productivity and decreased costs have enabled enterprises to adopt cloud collaboration solutions for better outcomes. This has allowed the service providers to focus on cloud-based communication and collaboration solutions and drive this market in the long run. Various companies are launching an enhanced cloud collaboration platform, which is expected to drive the market. For instance, in November last year, Westcon-Comstor, a worldwide technology supplier and specialized distributor, announced the formation of a new business segment called Cloud & Collaboration.
  • Cloud services are usually internet-based; therefore, internet connection speed would affect the cloud communication platform market. Also, privacy and security concerns regarding confidential data further hamper the market's growth. According to Identity Theft Resource Center, The number of data breaches in the United States reached 817 in the first half of the last year.

Cloud Communication Platform Market Trends

BFSI to Drive the Market

  • The Cloud Communication Platform solutions allow investment banks, private equity, venture capital, asset managers, and insurance firms to securely exchange business information with partners, clients, and customers. The evolution of financial technology (fintech) and digital transformation in the BFSI sector drive the segment's growth.
  • The financial sector is undergoing a massive transformation, and it has become the need of the hour to be more agile, innovative, collaborative, and customer-centric. The cloud collaboration vendors such as Box, HighQ, Jive Software, and others enable the BFSI industry to deliver high-end customer experience, decrease operating costs, and meet regulatory and compliance obligations.
  • During the COVID-19 pandemic, demand for cloud-based BPO services increased, allowing institutions to continue active despite setbacks. Furthermore, the BPO services solution was critical to the efficient operation of banks, enterprises, and financial institutions by allowing banks to employ their resources for core talents and vital business operations. Cloud communication helps financial organizations maximize productivity through remote access, digital data exchange, automated reporting, and real-time work floor management. According to Forbes, over 77% of banks utilize cloud computing to outsource a few of their operations to other organizations.
  • Moreover, cloud technology, including cloud communication, allows Fintech firms to develop quickly and build apps that differentiate their businesses from the competition and improve consumer experiences. Additionally, FinTech companies may offer these experiences to customers across the numerous online channels they use to communicate with financial brands due to cloud communications. Such channels include mobile applications, robotic chatbots, video, and Messaging Services.
  • Various companies in the industry are involved in several strategies to cater to the BFSI industry to gain a competitive edge. For instance, in January last year, Route Mobile teamed with the Bank of Maharashtra and the State Bank of India to provide financial services over WhatsApp utilizing cloud communication platform capabilities.

North America to Dominate the Market

  • North America dominates the cloud communication platform market in terms of revenue and is expected to maintain its dominance during the forecast period. This growth is attributed to the increasing adoption of cloud-based services and the availability of several cloud-based service providers in this region.
  • The main reason for this region's excellent development rate is the growing demand for unified communications and product segregation among the service providers. In North America, the UCaaS segment by solutions drives the market to the IVR segment. IVR segment is expected to increase at a greater rate than the video conferencing segment in this region.
  • Additionally, the region's cloud communication platform market is expected to profit from the expanding adoption of IoT in the telecommunications industry. American telecom companies are making use of the capabilities of IoT-based technology to speed up procedures and increase efficacy. According to Telecom Advisory Services, the United States is expected to climb to 98.64 million exabytes of internet traffic per month in the current year.
  • Several retailers are also integrating cloud-based communication platforms with their CRM interfaces, boosting customer interaction. It aids in deciphering consumer inquiries and directs them to the right locations for the explanation.
  • Furthermore, some firms use cloud communication platform video solutions to give high HD quality video and smooth access to clients, particularly for showcasing product features and functioning via video chatting. In order to retain more customers, organizations such as Croma (Infiniti Retail Limited) created their initial pilot store for an online demonstration in Bengaluru during the pandemic.

Cloud Communication Platform Industry Overview

The Cloud Communication Platform Market is highly competitive and is characterized by a number of vendors offering comprehensive cloud communication solutions. Market players are actively concentrating on extending their product range and service area. In order to deliver application-specific services across industries, companies emphasize innovation and R&D. Major players in the cloud communication platform market include Cisco System Inc., Twilio Inc., 8x8 Inc., Avaya Inc., and NetFortris Inc.

In February 2022, the Radisys Engage Digital Platform was made available by Radisys Corporation, a global supplier of open telecom solutions (EDP). It is an open cloud communication platform that helps usher in a new generation of programmable communications, including video-based customer care, conversational AI applications, Industry 5.0 applications, and hyper-personalized social engagements that enable human-machine cooperation. The platform enables service providers to easily and profitably design products to meet the needs and expectations of diverse corporate and consumer sectors.

In April 2022, Lumen, a service provider, selected Alianza's cloud communication technology to enhance its phone services. The Alianza platform is designed for service providers and can be integrated with telecom operators. Lumen believes the platform complements its core voice offerings and client demands and will provide an attractive new migration alternative for legacy phone service customers.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS

  • 4.1 Market Overview
  • 4.2 Market Drivers
    • 4.2.1 Tremendous Shifts in the Communication Market
    • 4.2.2 The Growing Trend of Organizations Implementing Flexible Work Opportunities
    • 4.2.3 Growing Demand for BYOD
  • 4.3 Market Restraints
    • 4.3.1 Security and Privacy Concerns
  • 4.4 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.4.1 Bargaining Power of Suppliers
    • 4.4.2 Bargaining Power of Consumers
    • 4.4.3 Threat of New Entrants
    • 4.4.4 Threat of Substitutes
    • 4.4.5 Intensity of Competitive Rivalry
  • 4.5 Industry Value Chain Analysis
  • 4.6 Assessment of Impact of COVID-19 on the Industry

5 MARKET SEGMENTATION

  • 5.1 By Component
    • 5.1.1 Solution
    • 5.1.2 Service
  • 5.2 By Deployment Type
    • 5.2.1 Public Cloud Services
    • 5.2.2 Private Cloud Services
    • 5.2.3 Hybrid Cloud Services
  • 5.3 By Industry Vertical
    • 5.3.1 BFSI
    • 5.3.2 Healthcare
    • 5.3.3 IT and Telecommunication
    • 5.3.4 Retail
    • 5.3.5 Government
    • 5.3.6 Other Industry Verticals (Manufacturing, Travel and Hospitality, and Education)
  • 5.4 Geography
    • 5.4.1 North America
    • 5.4.2 Europe
    • 5.4.3 Asia-Pacific
    • 5.4.4 Latin America
    • 5.4.5 Middle-East and Africa

6 COMPETITIVE LANDSCAPE

  • 6.1 Company Profiles
    • 6.1.1 Cisco System Inc.
    • 6.1.2 Twilio Inc.
    • 6.1.3 8x8 Inc.
    • 6.1.4 Avaya Inc.
    • 6.1.5 NetFortris Inc.
    • 6.1.6 West IP Communications Inc.
    • 6.1.7 Telestax Inc.
    • 6.1.8 Plivo Inc.
    • 6.1.9 Nexmo Inc.
    • 6.1.10 Vonage Holdings Corp.
    • 6.1.11 Masergy Communications
    • 6.1.12 Mitel Networks Corporation
    • 6.1.13 Vonage API Developer
    • 6.1.14 CallFire Inc.
    • 6.1.15 Ozonetel Communication Pvt. Ltd
    • 6.1.16 RingCentral Inc.

7 INVESTMENT ANALYSIS

8 MARKET OPPORTUNITIES AND FUTURE TRENDS