 |
市場調查報告書
商品編碼
1549916
鞋類包裝：市場佔有率分析、產業趨勢與統計、成長預測（2024-2029）Shoe Packaging - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2024 - 2029) |
||||||
價格
※ 本網頁內容可能與最新版本有所差異。詳細情況請與我們聯繫。
簡介目錄
預計2024年鞋類包裝市場規模為52.1億美元，預計到2029年將達到75.3億美元，在預測期內（2024-2029年）複合年成長率為7.62%。
主要亮點
- 近年來，在時尚潮流不斷變化、可支配收入增加和消費者意識不斷增強的推動下，鞋類包裝市場經歷了顯著成長。因此，對鞋類包裝解決方案的需求顯著增加。鞋子包裝可以在運輸過程中保護鞋子，增強美觀性，並為製造商提供獨特的品牌推廣途徑。此外，採用永續包裝材料和創新設計解決方案的先進包裝正在擴大市場，以滿足具有環保意識的消費者不斷變化的偏好。
- 透明的鞋子包裝受到許多奢侈品牌的青睞，可以讓消費者一窺盒子內的鞋子。這種趨勢引起了目標消費者的共鳴，從而推動了市場需求。此外，政府倡導環保做法的努力進一步推動鞋類製造商和相關產業採用透明包裝。人們對視覺吸引力的包裝解決方案的偏好不斷提高，以及對永續包裝選擇的認知不斷提高，預計將進一步擴大市場。
- 鞋盒是高度可客製化的，品牌可以根據自己的特定要求進行客製化。印刷和精加工技術進一步增強視覺吸引力。有些採用金色或銀色飾面，營造出奢華的外觀。這些材料通常由紙板或牛皮紙製成，既環保又經濟。
- 此外，現有企業和新參與企業都在全球鞋類包裝市場採用創新設計。這樣的設計不僅迎合了廣泛的人群，而且有助於降低原料成本。如果這些設計變得流行並證明在儲存和運輸各種類型的鞋子方面有效，它們可能會支持全球鞋子包裝市場的成長。利用鞋類包裝透過美學增強來吸引新消費者的能力代表了該行業的一個主要銷售機會。
- 此外，在鞋類包裝中採用永續材料和環保做法越來越受到關注，進一步推動了市場擴張。公司越來越注重技術創新，這與消費者對獨特包裝產品不斷成長的需求相吻合。這一趨勢預計將為鞋類包裝市場的成長和創新開闢新的途徑。
- 例如，2023 年 12 月，阿迪達斯與 3D 列印公司 WASP 合作，為萊昂內爾·梅西 (Lionel Messi) 製作定製鞋盒，慶祝他第八次獲得金球獎。此次合作不僅凸顯了3D列印技術的突破，也展現了其根據個人品味客製化產品的潛力。
- 此外，由於對輕質包裝的需求不斷成長以及消費者對創新包裝解決方案的偏好日益成長，全球鞋類包裝市場正在見證成長。包裝不僅是功能方面，也是產品行銷策略的重要組成部分。許多鞋履品牌採用視覺吸引力的設計不僅增加了銷量，還增加了對鞋履及其包裝的需求。這些趨勢預計將在未來幾年為鞋類包裝市場提供重大成長機會。
- 包括紙張和紙板在內的原料價格進一步上漲，加上新包裝模式和風格的頻繁推出，對市場成長構成了重大挑戰。對於那些尋求從成本與市場波動直接相關的產品中獲利的公司來說，這種動態是一個主要障礙。此外，包裝成本的增加可能會阻礙公司的整體盈利和市場競爭。公司必須透過最佳化供應鏈、探索具有成本效益的替代方案以及創新包裝設計來應對這些挑戰，以保持市場地位和盈利。
鞋類包裝市場趨勢
盒子和紙箱細分市場預計將佔據主要市場佔有率
- 鞋盒和紙箱對於保護您的鞋子免受光線、溫度、濕度、刮傷和污垢等各種因素的影響極為重要。鞋盒不僅是儲存空間，也是企業強大的廣告工具。這些盒子上裝飾的標誌、口號和設計巧妙地強化了您在客戶心中的品牌。
- 此外，這些盒子有助於整體拆箱體驗，提高顧客滿意度和忠誠度。鞋盒使用環保材料也符合消費者對永續包裝解決方案不斷成長的需求，並進一步強化了品牌形象。
- 乘著鞋業不斷擴張的順風，鞋類包裝市場可望顯著成長。推動這一快速成長的因素包括電子商務的興起、對永續包裝的日益重視、對品牌和美學的關注、奢侈品領域的快速成長以及技術進步。電子商務正在推動對耐用且具有視覺吸引力的包裝解決方案（例如瓦楞紙箱和紙箱）的需求，以增強客戶體驗。
- 此外，人們對環境議題的認知不斷增強，促使公司在包裝中採用環保材料和做法。奢侈品產業的成長進一步推動了對反映品牌形象和價值的優質包裝的需求。自動化和智慧包裝等技術進步對於鞋類包裝市場的轉型至關重要。
- 運動鞋產業預計在未來幾年顯著成長。這種快速成長背後的驅動力是由於健康意識的提高而引起的世界各地體育活動的活性化。特別是，千禧世代和老年人口都在擁抱健身，刺激了所有年齡層對運動鞋的需求。此外，體育賽事的增加也進一步支持了該細分市場的成長軌跡。結合運動和休閒服裝的休閒日益流行，也有助於市場擴張。
- 此外，鞋類技術的進步，例如改進的緩衝和支撐，正在吸引更多的消費者。電子商務平台的興起使運動鞋更容易購買，進一步促進了銷售。最後，運動員和名人的代言持續影響消費者的偏好，提高品牌知名度和市場滲透率。例如，中國運動鞋的市場規模預計將從2022年的376億美元大幅成長至2023年的426億美元，並在2026年達到586億美元，使得鞋包裝製造商表明存在潛在市場。
- 此外，鞋業製造商和包裝供應商需要順應這些趨勢，共同創造創新且永續的包裝解決方案。此次合作不僅將應對不斷變化的需求，還將應對不斷成長的需求，打開鞋類包裝領域新商機之門。透過主動回應市場變化，您可以確保在不斷變化的市場環境中實現長期成長和競爭力。
北美市場預計將佔據很大佔有率
- 由於人口成長以及消費者對運動、時尚和日常鞋類的需求不斷增加，北美在該行業中佔據主導地位。該地區快速的工業化和建立製造單位的積極管治舉措正在推動該市場成為成長最快的細分市場。此外，重要市場參與者的存在和技術進步進一步增加了該地區的市場佔有率。
- 可支配收入的增加和消費者生活方式偏好的改變也對北美市場的擴張做出了重大貢獻。此外，該地區受益於完善的供應鏈和強大的分銷網路，確保了高效的產品供應和市場滲透。該行業對創新和永續性的關注對於保持其在北美市場的主導地位也發揮關鍵作用。
- 此外，美國電子商務和數位平台的激增增加了對鞋類的需求。網路購物非常受歡迎，為消費者提供了多種鞋子選擇和無縫的購物體驗。這項變化使品牌能夠接觸到更多的消費者，並提供適合不同消費者偏好的產品。此外，隨著都市化和現代化席捲該地區許多國家，生活方式和時尚偏好也在不斷變化。因此，對滿足這些不斷變化的消費者需求並無縫融合風格、舒適性和多功能性的鞋類的需求不斷成長。可支配收入的增加和時尚潮流的影響也促進了這種需求的成長，因為消費者希望透過鞋類選擇來表達自己的個性。
- 此外，名人也大大推動了年輕人對時尚鞋履的需求。他們透過社群媒體和評價產生的影響力使時尚鞋履成為年輕消費者的必備品。此外，該地區的體育和健身文化蓬勃發展，增加了對運動鞋的需求。隨著人們對運動、健身和戶外活動的熱情日益高漲，運動鞋、跑鞋和其他運動鞋市場正在顯著成長。這一趨勢也得益於體育基礎設施投資的增加以及健身賽事和馬拉鬆的日益普及。
- 耐吉是領先的運動服裝和鞋類品牌，贊助超級盃等重大賽事，並與巴塞隆納足球俱樂部等著名足球俱樂部合作。此外，透過與拉斐爾納達爾等頂級運動員的代言合作，我們正在進一步加強我們的全球體育粉絲基礎。
- 到 2023 年，該公司擁有由 1,032 家零售店組成的全球網路，主要位於美國。耐吉的收入從2020年的146.25億美元大幅躍升至2023年的220.7億美元。這一顯著成長凸顯了該公司不斷成長的市場影響力。隨著耐吉等知名品牌的足跡不斷擴大，鞋類包裝的需求預計在未來幾年將會上升。隨著公司努力滿足零售商和消費者不斷變化的需求，這一趨勢預計將推動鞋類包裝市場的創新和競爭。此外，對永續性和環保包裝解決方案的日益關注可能會塑造鞋類包裝行業的未來，鼓勵品牌採取更環保的做法。
鞋材包裝產業概況
鞋類包裝市場是半固體的，由 PackQueen 和 Packman Packaging Private Limited 等少數全球性和區域性公司組成。 Smurfit Kappa、MARBER SRL 和 DS Smith 等公司正在這個競爭激烈的領域爭奪關注。該市場的特點是產品差異化程度低、產品滲透率不斷提高、市場競爭激烈。
- 2023 年 10 月 - DS Smith 宣布成立「R8」中心，以加速創新包裝解決方案的研發。該中心旨在解決關鍵的行業挑戰並促進 DS Smith、客戶和合作夥伴之間的合作。
- 2023 年 7 月 - 著名鞋履品牌 Ares Gray 與材料創新者 Sway 合作推出環保解決方案。具有可堆肥和生物基成分。這種源自海藻的創新包裝完全重新設計了傳統的鞋盒。旨在最大限度地減少材料使用和重量。在運輸過程中，鞋子受到 100% 生物基薄膜的保護，該薄膜可快速分解，因此無需額外包裝。
其他好處：
- Excel 格式的市場預測 (ME) 表
- 3 個月的分析師支持
目錄
第1章簡介
- 研究假設和市場定義
- 調查範圍
第2章調查方法
第3章執行摘要
第4章市場洞察
- 市場概況
- 產業價值鏈分析
- 產業吸引力－波特五力分析
- 供應商的議價能力
- 買方議價能力
- 新進入者的威脅
- 替代品的威脅
- 競爭公司之間敵對關係的強度
- 市場動態
- 市場促進因素
- 包裝的快速發展
- 對輕便舒適運動鞋的需求不斷成長
- 對永續包裝解決方案的需求
- 市場挑戰
- 由於新型號、新款式的頻繁推出，包裝成本增加
- 市場促進因素
第5章市場區隔
- 依材料類型
- 塑膠
- 紙板
- 依產品類型
- 包包
- 裹
- 盒子/紙箱
- 按地區
- 北美洲
- 美國
- 加拿大
- 歐洲
- 英國
- 德國
- 法國
- 亞太地區
- 中國
- 印度
- 日本
- 澳洲/紐西蘭
- 拉丁美洲
- 巴西
- 墨西哥
- 阿根廷
- 中東/非洲
- 阿拉伯聯合大公國
- 沙烏地阿拉伯
- 南非
- 北美洲
第6章 競爭狀況
- 公司簡介
- Smurfit Kappa
- PackQueen
- Packman Packaging Private Limited
- Unipack AD
- PakFactory
- Packtek
- MARBER SRL
- DS Smith
第7章 投資分析
第8章市場的未來
簡介目錄
Product Code: 50002556
The Shoe Packaging Market size is estimated at USD 5.21 billion in 2024, and is expected to reach USD 7.53 billion by 2029, growing at a CAGR of 7.62% during the forecast period (2024-2029).
Key Highlights
- The shoe packaging market has experienced significant growth in recent years, propelled by shifting fashion trends, escalating disposable incomes, and heightened consumer awareness. Consequently, the need for shoe packaging solutions has seen a notable uptick. Shoe packaging safeguards shoes during transit and elevates their aesthetic appeal, offering manufacturers a distinctive branding avenue. Additionally, the market has expanded due to advancements in sustainable packaging materials and innovative design solutions, catering to the evolving preferences of eco-conscious consumers.
- Transparency in shoe packaging, favored by numerous luxury brands, allows consumers a glimpse of their shoes within the box. This trend resonates well with the target audience, consequently driving market demand. Moreover, governmental initiatives advocating for eco-friendly practices have further bolstered the adoption of transparent packaging among shoe providers and related industries. The increasing preference for visually appealing packaging solutions and the rising awareness of sustainable packaging options are expected to expand the market further.
- Shoeboxes are highly customizable, allowing brands to tailor them to their specific requirements. Printing and finishing techniques further enhance their visual appeal. Some are even finished in gold or silver for a touch of luxury. Typically crafted from cardboard or kraft paper, these materials are eco-friendly and cost-efficient
- Moreover, established players and entrants in the global shoe packaging market embrace innovative designs. These designs not only cater to a broader audience but also help cut costs for raw materials. As these designs become more prevalent and prove effective in storing and shipping various types of shoes, they are poised to bolster the global shoe packaging market's growth. Leveraging the ability of shoe packaging to attract new consumers through enhanced aesthetics presents a significant sales opportunity for the industry.
- Additionally, integrating sustainable materials and eco-friendly practices in shoe packaging is gaining traction, further driving market expansion. Companies are increasingly focusing on innovation, which aligns with the growing consumer demand for unique packaging products. This trend is expected to create new avenues for growth and innovation in the shoe packaging market.
- For instance, in December 2023, Adidas partnered with 3D printing company WASP to craft a bespoke shoe box for Lionel Messi, who was celebrating his eighth Ballon d'Or victory. This collaboration not only underscores the strides in 3D printing but also showcases its potential in tailoring products to individual preferences.
- Furthermore, the global shoe packaging market is witnessing growth, propelled by a rising demand for lightweight packaging and a growing consumer preference for innovative packaging solutions. Packaging is not just a functional aspect but a crucial part of a product's marketing strategy. The adoption of visually appealing designs by numerous shoe brands has not only boosted sales but also heightened the demand for both shoes and their packaging. These trends are poised to create significant growth opportunities for the shoe packaging market in the coming years.
- Further rising prices of raw materials, notably paper and paperboard, coupled with frequent introductions of new packaging models and styles, pose a significant challenge to the market's growth. This dynamic presents a major hurdle for companies aiming to profit from products whose costs are directly tied to market fluctuations. Additionally, the increased packaging costs can hinder the overall profitability and competitiveness of businesses in the market. Companies must navigate these challenges by optimizing their supply chains, seeking cost-effective alternatives, and innovating packaging design to maintain their market position and profitability.
Shoe Packaging Market Trends
The Boxes and Cartons Segment is Expected to Hold a Significant Share in the Market
- Shoeboxes and cartons are crucial in safeguarding shoes from various elements like light, temperature, humidity, scratches, and stains. Beyond mere storage, a shoebox is a powerful advertising tool for businesses. Logos, slogans, and designs adorning these boxes subtly reinforce the brand in customers' minds.
- Additionally, these boxes contribute to the overall unboxing experience, enhancing customer satisfaction and loyalty. Using eco-friendly materials in shoeboxes also aligns with the increasing consumer demand for sustainable packaging solutions, further strengthening the brand's image.
- The shoe packaging market is set for substantial growth, riding on the coattails of the expanding footwear industry. Factors driving this surge include the ascent of e-commerce, a heightened emphasis on sustainable packaging, a focus on branding and aesthetics, a burgeoning luxury segment, and technological strides. E-commerce has increased demand for durable and visually appealing packaging solutions like corrugated boxes and cartons to enhance customer experience.
- Additionally, the growing awareness of environmental issues has pushed companies to adopt eco-friendly materials and practices in their packaging. The luxury segment's growth has further fueled the need for premium packaging that reflects the brand's image and value. Technological advancements like automation and smart packaging are crucial in transforming the shoe packaging market.
- The athletic footwear segment is poised for significant growth in the coming years. This surge is fueled by a global uptick in sports activities, driven by heightened health awareness. Notably, both millennials and older demographics are embracing fitness, spurring demand for athletic shoes across all age brackets. Moreover, a rising number of sports events further bolsters the segment's growth trajectory. The increasing popularity of athleisure, which combines athletic and leisurewear, also contributes to the expanding market.
- Additionally, advancements in footwear technology, such as improved cushioning and support, are attracting more consumers. The rise of e-commerce platforms has made athletic footwear more accessible, further driving sales. Lastly, endorsements by athletes and celebrities continue to influence consumer preferences, enhancing brand visibility and market penetration. For instance, the market size of athletic footwear in China grew significantly from USD 37.60 billion in 2022 to USD 42.60 billion in 2023 and is forecasted to reach USD 58.60 billion by 2026, showing a potential market for shoe packaging manufacturers.
- Further, manufacturers and packaging suppliers in the shoe industry need to align with these trends and work together to craft innovative and sustainable packaging solutions. This collaboration not only meets the sector's changing demands but also positions them to leverage rising demand, opening doors to fresh opportunities in the shoe packaging segment. By staying proactive and responsive to market shifts, they can ensure long-term growth and competitiveness in the evolving landscape.
The North America Segment is Expected to Hold a Significant Share in the Market
- North America dominates the industry, driven by a growing population and escalating consumer demand for sports, fashion, and daily shoes. The region's swift industrialization and proactive governance initiatives to establish manufacturing units propel it as the fastest-growing market segment. Additionally, the presence of significant market players and advancements in technology further bolster the region's market share.
- Increasing disposable income and changing consumer lifestyle preferences also contribute significantly to the market's expansion in North America. Furthermore, the region benefits from a well-established supply chain and robust distribution networks, ensuring efficient product availability and market penetration. The industry's strong emphasis on innovation and sustainability also plays a crucial role in maintaining North America's leading position in the market.
- Further, the surge in e-commerce and digital platforms in the United States has heightened the demand for footwear. Online shopping, gaining immense popularity, offers consumers many footwear choices and seamless shopping experiences. This shift has enabled brands to reach a broader audience and tailor their offerings to meet diverse consumer preferences. Moreover, as urbanization and modernization sweep through numerous countries in the region, lifestyles and fashion tastes are evolving. Consequently, there is a growing appetite for footwear that seamlessly marries style, comfort, and versatility, aligning with these shifting consumer needs. The increasing disposable income and the influence of fashion trends also contribute to this rising demand, as consumers seek to express their individuality through footwear choices.
- Further, celebrities are significantly boosting the demand for trendy footwear among the youth. Their influence through social media and endorsements has made stylish footwear a must-have for young consumers. Additionally, the region's burgeoning sports and fitness culture drives the need for athletic footwear. With a rising enthusiasm for sports, fitness, and outdoor activities, the market for sports shoes, running shoes, and other athletic footwear is witnessing substantial growth. This trend is further supported by increasing investments in sports infrastructure and the growing popularity of fitness events and marathons.
- Nike, a leading brand in athletic apparel and footwear, sponsors major events like the Super Bowl and partners with renowned football clubs like FC Barcelona. Moreover, its endorsement collaborations with top-tier athletes, like Rafael Nadal, further solidify its global sports fan base.
- In 2023, the company boasted a global network of 1,032 retail stores, primarily concentrated in the United States. Nike's revenue surged significantly from USD 14,625 million in 2020 to USD 22,007 million by 2023. This substantial growth highlights the company's expanding market presence and influence. With renowned brands like Nike increasing their footprint, the demand for shoe packaging is set to rise in the coming years. This trend is expected to drive innovation and competition within the shoe packaging market as companies strive to meet the evolving needs of both retailers and consumers. Additionally, the growing emphasis on sustainability and eco-friendly packaging solutions is likely to shape the future of the shoe packaging industry, encouraging brands to adopt more environmentally responsible practices.
Shoe Packaging Industry Overview
The shoe packaging market is semi-consolidated and comprises a few global and regional players, such as PackQueen and Packman Packaging Private Limited. Players like Smurfit Kappa, MARBER SRL, and DS Smith are vying for attention in this contested space. This market is characterized by low product differentiation, growing levels of product penetration, and high levels of competition.
- October 2023 - DS Smith unveiled its 'R8' center, designed to expedite the research and development of innovative packaging solutions. The center aims to address the industry's significant challenges and foster collaboration among DS Smith, its customers, and partners.
- July 2023 - Ales Grey, a prominent shoe brand, collaborated with material innovators Sway to introduce an eco-friendly solution. Their creation features compostable and bio-based components. This innovative packaging, derived from seaweed, completely reimagines the traditional shoebox. It is designed to minimize material usage and weight. The shoes are shielded during shipping by a 100% biobased film that rapidly decomposes, eliminating the need for additional packaging.
Additional Benefits:
- The market estimate (ME) sheet in Excel format
- 3 months of analyst support
TABLE OF CONTENTS
1 INTRODUCTION
- 1.1 Study Assumptions and Market Definition
- 1.2 Scope of the Study
2 RESEARCH METHODOLOGY
3 EXECUTIVE SUMMARY
4 MARKET INSIGHTS
- 4.1 Market Overview
- 4.2 Industry Value Chain Analysis
- 4.3 Industry Attractiveness - Porter's Five Forces Analysis
- 4.3.1 Bargaining Power of Suppliers
- 4.3.2 Bargaining Power of Buyers
- 4.3.3 Threat of New Entrants
- 4.3.4 Threat of Substitute Products
- 4.3.5 Intensity of Competitive Rivalry
- 4.4 Market Dynamics
- 4.4.1 Market Drivers
- 4.4.1.1 Swift Advancement in Packaging
- 4.4.1.2 Demand for Lightweight and Comfortable Athletic Footwear is Increasing
- 4.4.1.3 Demand for Sustainable Packaging Solutions
- 4.4.2 Market Challenge
- 4.4.2.1 Frequently Introducing New Models and Styles Can Lead to an Increase in Packaging Costs
- 4.4.1 Market Drivers
5 MARKET SEGMENTATION
- 5.1 By Material Type
- 5.1.1 Plastic
- 5.1.2 Paper and Paperboard
- 5.2 By Product Type
- 5.2.1 Bags
- 5.2.2 Wraps
- 5.2.3 Boxes and Cartons
- 5.3 By Geography
- 5.3.1 North America
- 5.3.1.1 United States
- 5.3.1.2 Canada
- 5.3.2 Europe
- 5.3.2.1 United Kingdom
- 5.3.2.2 Germany
- 5.3.2.3 France
- 5.3.3 Asia-Pacific
- 5.3.3.1 China
- 5.3.3.2 India
- 5.3.3.3 Japan
- 5.3.3.4 Australia and New Zealand
- 5.3.4 Latin America
- 5.3.4.1 Brazil
- 5.3.4.2 Mexico
- 5.3.4.3 Argentina
- 5.3.5 Middle East and Africa
- 5.3.5.1 United Arab Emirates
- 5.3.5.2 Saudi Arabia
- 5.3.5.3 South Africa
- 5.3.1 North America
6 COMPETITIVE LANDSCAPE
- 6.1 Company Profiles
- 6.1.1 Smurfit Kappa
- 6.1.2 PackQueen
- 6.1.3 Packman Packaging Private Limited
- 6.1.4 Unipack AD
- 6.1.5 PakFactory
- 6.1.6 Packtek
- 6.1.7 MARBER SRL
- 6.1.8 DS Smith
