全球OEM混合動力產品系列市場（按推進類型、車身類型和地區）- 預測至 2030 年

Hybrid Product Portfolio of OEMs by Propulsion (ICE, HEV, PHEV, and BEV), Body Type (Hatchback, Sedan, SUV, MPV), and Region (Europe, NA, China, Asia (excl. China), and RoW) - Global Forecast to 2030

出版日期: 2025年04月22日 | 出版商:

MarketsandMarkets | 英文 71 Pages | 訂單完成後即時交付

價格

簡介目錄圖表

混合動力車市場規模預計將從 2024 年的 1,240 萬輛成長到 2030 年的 2,850 萬輛，複合年成長率為 15.0%。

推動整體市場成長的是混合動力汽車因其獨特屬性而持續成長的普及率。混合動力汽車效率卓越，無需擔心續航里程、充電或電池放電。此外，對永續動力傳動系統的追求也將推動混合動力汽車市場未來的成長。

研究範圍
調查年份	2019-2030
基準年	2024
預測期	2025-2030
對價單位	單位數量
按細分市場	依推進類型、車身類型和地區
目標區域	北美、歐洲、中國、亞洲（中國除外）、其他地區

事實證明，SUV 是新消費者青睞的車款。 SUV 市場預計將因多種因素而成長。汽車產業不斷承受著適應技術進步和終端客戶偏好變化的壓力。混合動力 SUV 的普及是推動汽車市場快速變化的關鍵因素。與混合動力產業一樣，對於原始設備OEM)和汽車供應商而言，開發和製造排放氣體最低的車輛並滿足政府法規至關重要，以滿足客戶的需求。

此外，混合動力技術SUV的推出，其操作性能增強，排放氣體量更低，正在改變汽車市場的格局。此外，OEM正致力於透過在混合動力汽車中引入最佳化的操作功能來提高車輛的行駛里程。

歐洲在採用先進技術方面一直處於領先地位。同樣，在混合動力汽車領域，歐洲也處於領先地位。尤其是在混合動力SUV領域，歐洲更是市場領先。混合動力汽車的普及受到歐洲各國政府制定的嚴格排放標準的推動。此外，OEM和各國政府都在努力在不久的將來實現零排放目標。嚴格的歐盟排放標準迫使汽車製造商優先在各自的市場推出混合動力汽車。混合動力汽車對於從內燃機汽車到純電動車的平穩過渡至關重要。

就混合動力汽車銷售而言，中國與歐洲更接近。然而，與歐洲的48V輕度混合動力汽車和全/強混合動力汽車不同，中國專注於插電式混合動力汽車（PHEV）。這是因為中國擁有從汽車製造到電池製造的更完善的電動車供應鏈。中國在插電式混合動力車領域佔據主導地位，比亞迪引領市場。

歐洲地區也是大多數主要混合動力汽車OEM的所在地，包括大眾（德國）、梅賽德斯-奔馳（德國）、Stellantis（荷蘭）、寶馬（德國）和雷諾集團（法國）。中國也是重要的汽車製造地，也是主要混合動力汽車OEM的所在地，包括比亞迪、吉利集團、通用汽車、長安汽車和上汽集團。

汽車行業的持續發展和主要OEM的存在預計將推動歐洲和中國地區混合動力市場的成長。

本報告研究了全球混合動力市場，提供了按推進類型、車身類型和地區分類的趨勢資訊，以及參與市場的公司概況。

研究範圍
研究目標、調查方法和主要資訊領域
全球乘用車銷量（依動力類型分類）
全球乘用車原始設備OEM銷售（按推進類型）
全球混合動力乘用車銷量（依混合動力推進類型）
全球混合動力乘用車銷量（依車身類型分類）
全球混合動力乘用車OEM佔有率（依車身類型）
全球混合動力乘用車銷售、市場佔有率、新車發布（按地區分類）
以推進類型分析平均價格
依推進類型進行的 TCO 分析
依推進類型分類的材料清單分析（2024 年與 2030 年）
混合動力傳動系統價值狀況
不同車身類型的驅動馬達特性分析
依體型和推進類型分析平均範圍
再生煞車和續航里程恢復分析
混合動力傳動系統系統分析
混合動力驅動馬達分析
TOYOTA GROUP
BYD
RENAULT-NISSAN-MITSUBISHI
HYUNDAI-KIA
HONDA
STELLANTIS
SUZUKI
VOLKSWAGEN GROUP
GEELY GROUP
MERCEDES-BENZ GROUP
GREAT WALL MOTORS
LI AUTO
BMW
FORD MOTORS

簡介目錄圖表

Product Code: AT 9378

The hybrid market is projected to grow from 12.4 million units in 2024 to 28.5 million units by 2030 at a CAGR of 15.0%. The overall market growth is propelled by the continuously increasing adoption of hybrid vehicles owing to their characteristics. Hybrids offer superior efficiency without range anxiety, charging, or battery discharge. Additionally, the inclination toward sustainable powertrains will help the hybrid market grow in the coming years.

Scope of the Report
Years Considered for the Study	2019-2030
Base Year	2024
Forecast Period	2025-2030
Units Considered	Volume (Units)
Segments	By Propulsion Type, Body Type, and Region.
Regions covered	North America, Europe, China, Asia, (excluding China), and the Rest of the World [RoW]

"SUVs will be the fastest-growing segment in the hybrid market."

SUVs have already proved to be the preferred body type amongst new customers. The SUV market is expected to experience growth driven by various factors. The automotive industry is constantly pressured to adapt to changes due to technological advancements and end-user preferences. Adopting hybrid SUVs is the key factor that has witnessed a rapid change in the automotive market. In line with the hybrid sector, developing and manufacturing cars with minimum emissions and meeting the government regulations for customers are crucial for OEMs and vehicle-providing companies.

Further, introducing hybrid technology SUVs with enhanced operating features and lower emission levels is shifting the trends in the automotive market. Moreover, OEMs are focused on increasing the vehicle's mileage by introducing functionality that can be operated through hybrid vehicle optimization.

"Europe and China are the largest hybrid markets."

Europe is the leader in the adoption of advanced technologies. Similarly, in the case of hybrids, Europe is leading the adoption race. The region is a market leader, especially in hybrid SUVs. The adoption of hybrids is attributed to stringent emission norms set by the governments of the countries in Europe. Moreover, OEMs and governments are keen to achieve zero-emission targets in the near future. Strict EU emissions regulations have forced automakers to prioritize launches of hybrids in the respective markets. This is where hybrids are vital in a smooth transition from ICEs to BEVs.

China is closer to Europe in terms of hybrid sales. However, unlike 48V mild or full/strong hybrids in Europe, China is focused on plug-in hybrids (PHEVs). This is owing to China's superior EV supply chain, from car manufacturing to battery manufacturing. China dominates the PHEV offerings, where BYD leads the market.

The European region is also home to the majority of key hybrid automotive OEMs, such as Volkswagen (Germany), Mercedes-Benz (Germany), Stellantis (Netherlands), BMW (Germany), and Renault Group (France). China is also a major automotive manufacturing hub and home to most key hybrid automotive OEMs, such as BYD, Geely Group, Great Wall Motors (GMW), Changan, and SAIC Motors.

The ongoing developments in the automotive sector, coupled with the presence of key OEMs, will drive the growth of the hybrid market in the European and Chinese regions.

In-depth interviews were conducted with CEOs, marketing directors, other innovation and strategy directors, and executives from various key organizations operating in this market.

By Company Type: Equipment Manufacturers - 90% and Others - 10%.
By Designation: C-level - 40%, Directors- 40%, and Others - 20%
By Region: Americas - 20%, Europe - 30%, Asia Pacific - 30%, and Middle East & RoW-20%

Established players such as Toyota (Japan), General Motors (US), Volkswagen (Germany), Hyundai Group (South Korea), and Ford Motors (US) lead the hybrid market.

Key Benefits of Buying the Report:

The report will help market leaders and new entrants with information on the closest approximations of the volume sales for the overall automotive market and the subsegments. It will also help stakeholders understand the competitive landscape and gain more insights to better position their businesses and plan suitable go-to-market strategies. The report also helps stakeholders understand the market's pulse and provides information on key market drivers, restraints, challenges, and opportunities.

The report provides insights on the following pointers:

Analysis of Key Drivers (Rapid electrification of vehicles is fueling the demand for hybrid vehicles, Government restrictions on emission and sustainable driving fuel options), Restraints (Higher cost of PHEVs), opportunities (Advancements in battery, Advancements in hybrid optimization technology and rapid adoption of alternate fuel options), and Challenges (Supply chain issues of battery raw material and battery related issues in hybrid cars) influencing the growth of hybrid market.

Product Development/Innovation: Detailed insights on upcoming technologies, R&D activities, and new products & services in the hybrid market.

Market Development: Comprehensive information about the lucrative market - the report analyzes the hybrid market across varied regions.

Market Diversification: Exhaustive information about new products & services, untapped geographies, recent developments, and investments in the hybrid market.

Competitive Assessment: In-depth assessment of market shares, growth strategies, and service offerings of leading players like Toyota (Japan), General Motors (US), Volkswagen (Germany), Hyundai Group (South Korea), and Ford Motors (US), among others, in the hybrid market.

1. EXECUTIVE SUMMARY

2. RESEARCH SCOPE, OBJECTIVES, AND METHODOLOGY