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市場調查報告書
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1865833

洗衣精市場報告：趨勢、預測和競爭分析（至2031年）

Laundry Cleaning Product Market Report: Trends, Forecast and Competitive Analysis to 2031
出版日期: | 出版商: Lucintel | 英文 150 Pages | 商品交期: 3個工作天內

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由於工業、家庭和機構市場蘊藏著巨大機遇，全球洗衣精市場前景看好。預計2025年至2031年，全球洗衣精市場將以5.3%的複合年成長率成長。推動該市場成長的關鍵因素包括：環保清潔方案的日益普及、液體清潔劑產品需求的成長以及人們衛生和清潔意識的提高。

  • Lucintel預測，在預測期內，液體清潔劑將成為所有產品類型中成長率最高的。
  • 在各類應用類別中，住宅用途預計將呈現最高的成長率。
  • 從區域來看，預計亞太地區在預測期內將達到最高的成長率。

洗衣精市場的新趨勢

隨著消費者對便利性、環保性和卓越清潔性能的需求不斷成長，洗衣精市場正經歷快速變革。這些新興趨勢正在影響全球製造商的產品創新、材料科學和整體市場策略。

  • 永續性和環保配方：一個關鍵趨勢是，消費者正加速轉向永續和環保產品。這包括使用可生物分解的成分、植物來源配方以及能夠減少包裝廢棄物的濃縮產品。消費者越來越重視對環境影響較小的產品，這迫使品牌重新調整產品配方並採用更環保的生產流程。
  • 便利性和洗衣凝珠/洗衣片形式：隨著人們對便利性的需求日益成長，預先測量好的洗衣產品，例如洗衣凝珠、洗​​衣膠囊和清潔劑片，越來越受歡迎。這些產品使用方便，無需猜測用量，減少髒亂，非常適合忙碌的生活方式和現代洗衣機的設計。這一趨勢正在幫助消費者簡化洗衣流程。
  • 性能與特殊功能：消費者越來越追求基本清潔功能以外的洗衣產品。這些產品具備諸如更強效的去污、除臭、色牢度、織物護理（例如，抗起毛球、柔軟化）以及低致敏性等特性。這一趨勢滿足了各種織物類型和消費者的特定需求，提供高階解決方案。
  • 數位融合與智慧洗衣：將數位科技與智慧功能融入洗衣護理正成為新興趨勢。這包括配備物聯網功能的洗衣機（可提案清潔劑用量建議）、人工智慧系統（可最佳化清潔劑程序）以及自動補貨服務，這些技術能夠提升洗衣的便利性和效率。
  • 天然植物來源成分：消費者越來越偏好選擇採用天然、有機和植物來源成分配製、不含刺激性化學物質的洗衣產品。這一趨勢源於人們對健康和環境問題的關注，並推動了市場上「潔淨標示」產品的擴張。品牌也積極響應，提高了成分透明度，並努力獲得天然認證。

這些新興趨勢正在改變洗衣精市場，推動創新，使其朝向更永續、更便利、更有效率的解決方案發展。製造商正在調整產品線，以滿足不斷變化的消費者價值觀，朝著環保、技術融合和個人化洗衣體驗的方向發展。

洗衣精市場近期趨勢

洗衣精市場近期出現了顯著的趨勢，反映了消費者優先事項的改變以及對技術進步的積極響應，從而提高了產品功效，解決了環境問題，並擴大了全球消費者的購買管道。

  • 濃縮型和洗衣凝珠的興起：高濃縮液體清潔劑和洗衣凝珠/膠囊的廣泛推出和日益普及是一項關鍵發展。這項創新減少了包裝廢棄物，最佳化了空間利用，並提供便捷的預先計量劑量，使其成為注重環保的消費者和追求便捷使用者的熱門選擇。
  • 專注於可生物分解和植物來源成分：製造商正在大力投資開發使用可生物分解和植物來源成分的配方，以應對日益成長的環境問題和消費者對「綠色」清潔解決方案的需求，從而擺脫刺激性化學物質，減少洗衣產品對環境的影響。
  • 除臭技術的演進：近年來，除臭技術取得了長足進步，推出了多種專用產品和配方，以實現更高級的除臭效果。例如，寶潔公司的Downy Rinse & Refresh等品牌，能夠更有效地去除引起異味的殘留物，解決了消費者通用關注的問題，同時也能讓衣物感覺更涼爽。
  • 提升效率的策略聯盟：清潔劑製造商與家電製造商的合作是一項值得關注的進展。例如，漢高和三星開發了專門的洗滌程序，以降低能耗。這些合作旨在最佳化洗滌性能，同時促進能源效率和永續發展。
  • 直接面對消費者和訂閱模式的興起：電子商務平台的興起推動了洗衣用品直接面對消費者和訂閱服務的成長，為消費者提供便利、個人化的產品提案和定期配送，顛覆了通路，並培養了客戶忠誠度。

這些關鍵發展正在對洗衣精市場產生重大影響，它們推動創新、促進永續性並改善整體消費者體驗，共同推動該行業向更有效率、更環保、技術更一體化的洗衣護理解決方案發展。

目錄

第1章執行摘要

第2章 市場概覽

  • 背景和分類
  • 供應鏈

第3章：市場趨勢與預測分析

  • 產業促進因素與挑戰
  • PESTLE分析
  • 專利分析
  • 法規環境

第4章 全球洗衣精市場（按類型分類）

  • 概述
  • 按類型：吸引力分析
  • 清潔劑：趨勢與預測（2019-2031）
  • 肥皂：趨勢與預測（2019-2031）
  • 液體清潔劑：趨勢與預測（2019-2031）
  • 織物柔軟精：趨勢與預測（2019-2031）
  • 其他：趨勢與預測（2019-2031 年）

第5章 全球洗衣精市場依應用領域分類

  • 概述
  • 用途：吸引力分析
  • 產業：趨勢與預測（2019-2031）
  • 家庭：趨勢與預測（2019-2031 年）
  • 機構投資人：趨勢與預測（2019-2031）

第6章 區域分析

  • 概述
  • 全球洗衣精市場（按地區分類）

第7章 北美洗衣精市場

  • 概述
  • 北美洗衣精市場（按類型分類）
  • 北美洗衣精）
  • 美國洗衣精市場
  • 墨西哥洗衣精市場
  • 加拿大洗衣精市場

第8章：歐洲洗衣精市場

  • 概述
  • 歐洲洗衣精市場按類型分類
  • 歐洲洗衣精市場（按應用領域分類）
  • 德國洗衣精市場
  • 法國洗衣精市場
  • 西班牙洗衣精市場
  • 義大利洗衣精市場
  • 英國洗衣精市場

9. 亞太地區洗衣精市場

  • 概述
  • 亞太地區洗衣精市場（按類型分類）
  • 亞太地區洗衣精市場依應用領域分類
  • 日本洗衣精市場
  • 印度洗衣精市場
  • 中國洗衣精市場
  • 韓國洗衣精市場
  • 印尼洗衣精市場

第10章：世界其他地區洗衣精市場

  • 概述
  • 其他地區洗衣精市場（按類型）
  • 其他地區洗衣精市場（依應用領域分類）
  • 中東洗衣精市場
  • 南美洲洗衣精市場
  • 非洲洗衣精市場

第11章 競爭分析

  • 產品系列分析
  • 營運整合
  • 波特五力分析
    • 競爭對手之間的競爭
    • 買方的議價能力
    • 供應商的議價能力
    • 替代品的威脅
    • 新進入者的威脅
  • 市佔率分析

第12章：機會與策略分析

  • 價值鏈分析
  • 成長機會分析
    • 按類型分類的成長機會
    • 透過申請獲得發展機會
  • 全球洗衣精市場的新趨勢
  • 戰略分析
    • 新產品開發
    • 認證和許可
    • 合併、收購、協議、合作關係和合資企業

第13章 價值鏈主要企業的公司概況

  • Competitive Analysis
  • P&G
  • Unilever
  • Kao
  • Church & Dwight
  • Henkel
  • Reckitt Benckiser
  • Clorox
  • Scjohnson
  • Lion
  • Amway

第14章附錄

  • 圖表清單
  • 表格列表
  • 調查方法
  • 免責聲明
  • 版權
  • 簡稱和技術單位
  • 關於 Lucintel
  • 詢問

The future of the global laundry cleaning product market looks promising with opportunities in the industrial, household, and institutional markets. The global laundry cleaning product market is expected to grow with a CAGR of 5.3% from 2025 to 2031. The major drivers for this market are the increasing adoption of eco-friendly cleaning solutions, the rising demand for liquid detergent products, and the growing awareness about hygiene & cleanliness.

  • Lucintel forecasts that, within the type category, laundry liquid is expected to witness the highest growth over the forecast period.
  • Within the application category, household is expected to witness the highest growth.
  • In terms of region, APAC is expected to witness the highest growth over the forecast period.

Emerging Trends in the Laundry Cleaning Product Market

The laundry cleaning product market is in a phase of rapid evolution, shaped by a confluence of consumer demand for convenience, environmental responsibility, and advanced cleaning performance. These emerging trends are dictating product innovation, material science, and overall market strategy for manufacturers worldwide.

  • Sustainability and Eco-Friendly Formulations: A major trend is the accelerating shift towards sustainable and eco-friendly products. This includes biodegradable ingredients, plant-based formulations, and concentrated formats that reduce packaging waste. Consumers are increasingly prioritizing products with lower environmental impact, driving brands to reformulate and adopt greener manufacturing processes.
  • Convenience and Pod/Sheet Formats: The demand for convenience is driving the popularity of pre-dosed formats like laundry pods, capsules, and detergent sheets. These formats offer ease of use, eliminate guesswork in dosing, and reduce mess, catering to busy lifestyles and modern washing machine designs. This trend streamlines the laundry routine for consumers.
  • Performance and Specialty Benefits: Consumers are increasingly seeking laundry products that offer specialized benefits beyond basic cleaning. This includes products with enhanced stain removal, odor elimination, color protection, fabric care (e.g., anti-pilling, softening), and hypoallergenic properties. This trend caters to diverse fabric types and specific consumer needs, offering premium solutions.
  • Digital Integration and Smart Laundry: The integration of digital technologies and smart features in laundry care is an emerging trend. This includes IoT-enabled washing machines that can recommend detergent dosages, AI-powered systems for optimized wash cycles, and subscription services for automatic product replenishment. This enhances convenience and efficiency through technology.
  • Natural and Plant-Based Ingredients: There is a growing consumer preference for laundry products formulated with natural, organic, and plant-derived ingredients, free from harsh chemicals. This trend is driven by health consciousness and environmental concerns, leading to an expansion of "clean label" offerings in the market. Brands are responding by transparently listing ingredients and seeking natural certifications.

These emerging trends are profoundly reshaping the laundry cleaning product market by driving innovation towards more sustainable, convenient, and high-performing solutions. Manufacturers are adapting their portfolios to meet evolving consumer values, leading to a more environmentally responsible, technologically integrated, and personalized laundry care experience.

Recent Developments in the Laundry Cleaning Product Market

The laundry cleaning product market has seen significant recent developments, reflecting a dynamic response to shifting consumer priorities and technological advancements. These developments are enhancing product efficacy, addressing environmental concerns, and expanding accessibility for consumers globally.

  • Launch of Concentrated and Pod Formats: A key development is the widespread introduction and increased popularity of highly concentrated liquid detergents and laundry pods/capsules. This innovation reduces packaging waste, optimizes space, and provides convenient, pre-measured doses, appealing to eco-conscious consumers and those seeking ease of use.
  • Emphasis on Biodegradable and Plant-Based Ingredients: Manufacturers are heavily investing in developing formulations with biodegradable components and plant-derived ingredients. This addresses growing environmental concerns and consumer demand for "green" cleaning solutions, moving away from harsh chemicals and reducing the ecological footprint of laundry products.
  • Odor Elimination Technologies: Recent advancements include the introduction of specialized products and formulations focused on advanced odor elimination. Brands like Procter & Gamble's Downy Rinse & Refresh are targeting malodor-causing residues more effectively, responding to a common consumer pain point and enhancing fabric freshness.
  • Strategic Partnerships for Efficiency: Collaborations between detergent manufacturers and appliance companies are a notable development. For example, Henkel and Samsung partnered to create custom wash cycles that reduce energy consumption. These collaborations aim to optimize cleaning performance while promoting energy efficiency and sustainable practices.
  • Rise of Direct-to-Consumer and Subscription Models: The proliferation of e-commerce platforms has facilitated the growth of direct-to-consumer sales and subscription services for laundry products. This development offers consumers convenience, personalized recommendations, and regular delivery, reshaping traditional distribution channels and enhancing customer loyalty.

These key developments are significantly impacting the laundry cleaning product market by fostering innovation, promoting sustainability, and improving overall consumer experience. They are collectively pushing the industry towards more efficient, environmentally responsible, and technologically integrated solutions for laundry care.

Strategic Growth Opportunities in the Laundry Cleaning Product Market

The laundry cleaning product market presents several strategic growth opportunities across diverse applications, driven by evolving consumer needs and technological advancements. Focusing on specific segments and innovative solutions can unlock substantial market potential and foster sustainable growth.

  • Eco-Friendly and Sustainable Solutions: The growing consumer demand for environmentally friendly products offers a major growth opportunity. Developing and marketing laundry detergents with biodegradable ingredients, concentrated formulas, refillable packaging, and low-temperature washing capabilities can capture the increasing eco-conscious consumer base, driving market share and brand loyalty.
  • Specialized Fabric Care: There's a significant opportunity in developing specialized laundry products for specific fabric types (e.g., delicates, sportswear, wool) and functional benefits (e.g., color protection, anti-fading, odor neutralization for synthetics). Catering to niche fabric care needs allows for premium pricing and differentiation in a competitive market.
  • Commercial and Industrial Applications: The commercial laundry sector (hotels, hospitals, laundromats) represents a robust growth opportunity. Developing high-performance, cost-effective, and large-volume laundry solutions that meet stringent hygiene standards and operational efficiencies can secure significant contracts and expand market presence beyond household consumers.
  • Water-Saving and Energy-Efficient Products: With increasing awareness of resource conservation, products designed for cold-water washing and those requiring less water or rinse cycles offer growth potential. Innovations that align with energy-efficient washing machines and reduce overall utility consumption appeal to cost-conscious and environmentally responsible consumers.
  • Smart Home Integration and IoT: Leveraging smart home technology and the Internet of Things (IoT) provides a nascent but promising growth area. Developing laundry products compatible with smart appliances, offering auto-dosing capabilities, or enabling remote monitoring and ordering through connected platforms can attract tech-savvy consumers and create a seamless laundry experience.

These strategic growth opportunities are profoundly impacting the laundry cleaning product market by encouraging product diversification, fostering sustainable practices, and expanding into new commercial and technological frontiers. By targeting these areas, companies can innovate, differentiate their offerings, and secure significant market share in a rapidly evolving industry.

Laundry Cleaning Product Market Driver and Challenges

The laundry cleaning product market is influenced by a dynamic interplay of factors, with key drivers fueling its expansion and significant challenges necessitating strategic adaptation. These encompass various technological advancements, economic shifts, and evolving regulatory and environmental considerations.

The factors responsible for driving the laundry cleaning product market include:

1. Increasing Hygiene and Health Awareness: A primary driver is the heightened consumer awareness regarding hygiene and cleanliness, significantly amplified by recent global health concerns. This has led to increased frequency of laundry and demand for products offering superior disinfection, sanitization, and deep cleaning properties, boosting overall market consumption.

2. Rise in Disposable Income and Urbanization: Growing disposable incomes, particularly in emerging economies, enable consumers to spend more on premium and specialized laundry products. Rapid urbanization also contributes, as urban lifestyles often necessitate convenient and efficient laundry solutions, including machine washing and diverse product formats.

3. Technological Advancements in Washing Machines: The increasing penetration of automatic washing machines, including high-efficiency (HE) models, drives demand for compatible and specialized detergents. Innovations in washing machine technology, such as smart features and cold-water cycles, compel manufacturers to develop complementary laundry products, fostering market growth.

4. Product Innovation and Diversification: Continuous innovation in laundry product formulations and formats is a strong driver. The introduction of laundry pods, liquid detergents with concentrated formulas, fabric conditioners, and specialized stain removers caters to diverse consumer needs, offering convenience, efficacy, and enhanced fabric care, thereby expanding the product portfolio.

5. Growing Emphasis on Sustainability: Consumer demand for eco-friendly and sustainable products is a significant driver. This pushes manufacturers to develop biodegradable, plant-based, and phosphate-free detergents, alongside solutions that reduce plastic packaging and promote energy-efficient washing, aligning with environmental consciousness and driving market differentiation.

Challenges in the laundry cleaning product market are:

1. Environmental Impact and Regulatory Scrutiny: A major challenge is the environmental impact of certain laundry product ingredients (e.g., phosphates, microplastics) and packaging waste. Increasing regulatory pressures and consumer demand for eco-friendly alternatives necessitate costly reformulations and sustainable packaging innovations, posing a financial and operational burden on manufacturers.

2. Raw Material Price Volatility: The market is susceptible to fluctuations in raw material prices, including petrochemicals for surfactants and other active ingredients. This volatility can impact production costs, squeeze profit margins, and lead to price increases for consumers, potentially affecting demand and competitiveness in the market.

3. Intense Competition and Price Sensitivity: The laundry cleaning product market is highly competitive, dominated by a few large multinational players alongside numerous local brands. This fierce competition, coupled with consumer price sensitivity, particularly in mass-market segments, creates pressure on pricing strategies and limits profit margins, necessitating continuous innovation and effective marketing.

The laundry cleaning product market is characterized by a push-pull dynamic. While rising hygiene awareness, product innovation, and technological advancements in appliances propel its growth, significant challenges related to environmental sustainability, raw material costs, and intense competition require constant adaptation and strategic investment from market players to maintain relevance and achieve long-term success.

List of Laundry Cleaning Product Companies

Companies in the market compete on the basis of product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. With these strategies laundry cleaning product companies cater increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the laundry cleaning product companies profiled in this report include-

  • P&G
  • Unilever
  • Kao
  • Church & Dwight
  • Henkel
  • Reckitt Benckiser
  • Clorox
  • Scjohnson
  • Lion
  • Amway

Laundry Cleaning Product Market by Segment

The study includes a forecast for the global laundry cleaning product market by type, application, and region.

Laundry Cleaning Product Market by Type [Value from 2019 to 2031]:

  • Detergent
  • Soap
  • Laundry Liquid
  • Fabric Softener
  • Others

Laundry Cleaning Product Market by Application [Value from 2019 to 2031]:

  • Industrial
  • Household
  • Institutional

Country Wise Outlook for the Laundry Cleaning Product Market

The laundry cleaning product market is undergoing significant transformations, driven by evolving consumer preferences for sustainability, convenience, and specialized care. Innovations in product formats, ingredient sourcing, and smart technologies are reshaping offerings. This dynamic landscape reflects a global shift towards more efficient, environmentally conscious, and personalized laundry solutions for diverse household and commercial needs.

  • United States: The U.S. market is seeing a strong push towards sustainable and high-efficiency (HE) detergents. Recent developments include Procter & Gamble's Downy Rinse & Refresh, focusing on odor elimination, and Tide Pods with plant-based ingredients and plastic-free packaging. Consumers prioritize quality, specialized products for sensitive skin, and eco-friendly options.
  • China: China's laundry cleaning product market is rapidly expanding, fueled by increasing urbanization, rising disposable incomes, and heightened hygiene awareness. There's a growing demand for concentrated gel balls and two-chamber pods, catering to compact washers. Local manufacturers are focusing on antibacterial, anti-odor, and color-retaining formulations to meet evolving consumer needs.
  • Germany: Germany's market is characterized by a strong emphasis on eco-friendliness and sustainability. Developments include widespread adoption of refill stations and eco-labeled products. Consumers prefer highly concentrated detergents and plant-based ingredients, reflecting a mature market with a high environmental consciousness. Henkel's partnerships for energy-efficient wash cycles are also notable.
  • India: India's laundry cleaning product market is experiencing robust growth driven by rapid urbanization, rising disposable incomes, and increased awareness of hygiene. There's a growing demand for both powder and liquid detergents, with a rising preference for natural and organic options. The market is witnessing increasing penetration of automatic washing machines, influencing product demand.
  • Japan: Japan's laundry cleaning product market focuses on innovation, efficiency, and advanced fabric care. Recent developments include concentrated formulas, detergent sheets, and products designed for short wash cycles, reflecting a demand for time-saving solutions. Japanese consumers also value products with superior cleaning performance and specialized benefits like anti-odor and color retention.

Features of the Global Laundry Cleaning Product Market

  • Market Size Estimates: Laundry cleaning product market size estimation in terms of value ($B).
  • Trend and Forecast Analysis: Market trends (2019 to 2024) and forecast (2025 to 2031) by various segments and regions.
  • Segmentation Analysis: Laundry cleaning product market size by type, application, and region in terms of value ($B).
  • Regional Analysis: Laundry cleaning product market breakdown by North America, Europe, Asia Pacific, and Rest of the World.
  • Growth Opportunities: Analysis of growth opportunities in different types, applications, and regions for the laundry cleaning product market.
  • Strategic Analysis: This includes M&A, new product development, and competitive landscape of the laundry cleaning product market.

Analysis of competitive intensity of the industry based on Porter's Five Forces model.

This report answers following 11 key questions:

  • Q.1. What are some of the most promising, high-growth opportunities for the laundry cleaning product market by type (detergent, soap, laundry liquid, fabric softener, and others), application (industrial, household, and institutional), and region (North America, Europe, Asia Pacific, and the Rest of the World)?
  • Q.2. Which segments will grow at a faster pace and why?
  • Q.3. Which region will grow at a faster pace and why?
  • Q.4. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
  • Q.5. What are the business risks and competitive threats in this market?
  • Q.6. What are the emerging trends in this market and the reasons behind them?
  • Q.7. What are some of the changing demands of customers in the market?
  • Q.8. What are the new developments in the market? Which companies are leading these developments?
  • Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
  • Q.10. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?
  • Q.11. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?

Table of Contents

1. Executive Summary

2. Market Overview

  • 2.1 Background and Classifications
  • 2.2 Supply Chain

3. Market Trends & Forecast Analysis

  • 3.2 Industry Drivers and Challenges
  • 3.3 PESTLE Analysis
  • 3.4 Patent Analysis
  • 3.5 Regulatory Environment

4. Global Laundry Cleaning Product Market by Type

  • 4.1 Overview
  • 4.2 Attractiveness Analysis by Type
  • 4.3 Detergent: Trends and Forecast (2019-2031)
  • 4.4 Soap: Trends and Forecast (2019-2031)
  • 4.5 Laundry Liquid: Trends and Forecast (2019-2031)
  • 4.6 Fabric Softener: Trends and Forecast (2019-2031)
  • 4.7 Others: Trends and Forecast (2019-2031)

5. Global Laundry Cleaning Product Market by Application

  • 5.1 Overview
  • 5.2 Attractiveness Analysis by Application
  • 5.3 Industrial: Trends and Forecast (2019-2031)
  • 5.4 Household: Trends and Forecast (2019-2031)
  • 5.5 Institutional: Trends and Forecast (2019-2031)

6. Regional Analysis

  • 6.1 Overview
  • 6.2 Global Laundry Cleaning Product Market by Region

7. North American Laundry Cleaning Product Market

  • 7.1 Overview
  • 7.2 North American Laundry Cleaning Product Market by Type
  • 7.3 North American Laundry Cleaning Product Market by Application
  • 7.4 United States Laundry Cleaning Product Market
  • 7.5 Mexican Laundry Cleaning Product Market
  • 7.6 Canadian Laundry Cleaning Product Market

8. European Laundry Cleaning Product Market

  • 8.1 Overview
  • 8.2 European Laundry Cleaning Product Market by Type
  • 8.3 European Laundry Cleaning Product Market by Application
  • 8.4 German Laundry Cleaning Product Market
  • 8.5 French Laundry Cleaning Product Market
  • 8.6 Spanish Laundry Cleaning Product Market
  • 8.7 Italian Laundry Cleaning Product Market
  • 8.8 United Kingdom Laundry Cleaning Product Market

9. APAC Laundry Cleaning Product Market

  • 9.1 Overview
  • 9.2 APAC Laundry Cleaning Product Market by Type
  • 9.3 APAC Laundry Cleaning Product Market by Application
  • 9.4 Japanese Laundry Cleaning Product Market
  • 9.5 Indian Laundry Cleaning Product Market
  • 9.6 Chinese Laundry Cleaning Product Market
  • 9.7 South Korean Laundry Cleaning Product Market
  • 9.8 Indonesian Laundry Cleaning Product Market

10. ROW Laundry Cleaning Product Market

  • 10.1 Overview
  • 10.2 ROW Laundry Cleaning Product Market by Type
  • 10.3 ROW Laundry Cleaning Product Market by Application
  • 10.4 Middle Eastern Laundry Cleaning Product Market
  • 10.5 South American Laundry Cleaning Product Market
  • 10.6 African Laundry Cleaning Product Market

11. Competitor Analysis

  • 11.1 Product Portfolio Analysis
  • 11.2 Operational Integration
  • 11.3 Porter's Five Forces Analysis
    • Competitive Rivalry
    • Bargaining Power of Buyers
    • Bargaining Power of Suppliers
    • Threat of Substitutes
    • Threat of New Entrants
  • 11.4 Market Share Analysis

12. Opportunities & Strategic Analysis

  • 12.1 Value Chain Analysis
  • 12.2 Growth Opportunity Analysis
    • 12.2.1 Growth Opportunities by Type
    • 12.2.2 Growth Opportunities by Application
  • 12.3 Emerging Trends in the Global Laundry Cleaning Product Market
  • 12.4 Strategic Analysis
    • 12.4.1 New Product Development
    • 12.4.2 Certification and Licensing
    • 12.4.3 Mergers, Acquisitions, Agreements, Collaborations, and Joint Ventures

13. Company Profiles of the Leading Players Across the Value Chain

  • 13.1 Competitive Analysis
  • 13.2 P&G
    • Company Overview
    • Laundry Cleaning Product Business Overview
    • New Product Development
    • Merger, Acquisition, and Collaboration
    • Certification and Licensing
  • 13.3 Unilever
    • Company Overview
    • Laundry Cleaning Product Business Overview
    • New Product Development
    • Merger, Acquisition, and Collaboration
    • Certification and Licensing
  • 13.4 Kao
    • Company Overview
    • Laundry Cleaning Product Business Overview
    • New Product Development
    • Merger, Acquisition, and Collaboration
    • Certification and Licensing
  • 13.5 Church & Dwight
    • Company Overview
    • Laundry Cleaning Product Business Overview
    • New Product Development
    • Merger, Acquisition, and Collaboration
    • Certification and Licensing
  • 13.6 Henkel
    • Company Overview
    • Laundry Cleaning Product Business Overview
    • New Product Development
    • Merger, Acquisition, and Collaboration
    • Certification and Licensing
  • 13.7 Reckitt Benckiser
    • Company Overview
    • Laundry Cleaning Product Business Overview
    • New Product Development
    • Merger, Acquisition, and Collaboration
    • Certification and Licensing
  • 13.8 Clorox
    • Company Overview
    • Laundry Cleaning Product Business Overview
    • New Product Development
    • Merger, Acquisition, and Collaboration
    • Certification and Licensing
  • 13.9 Scjohnson
    • Company Overview
    • Laundry Cleaning Product Business Overview
    • New Product Development
    • Merger, Acquisition, and Collaboration
    • Certification and Licensing
  • 13.10 Lion
    • Company Overview
    • Laundry Cleaning Product Business Overview
    • New Product Development
    • Merger, Acquisition, and Collaboration
    • Certification and Licensing
  • 13.11 Amway
    • Company Overview
    • Laundry Cleaning Product Business Overview
    • New Product Development
    • Merger, Acquisition, and Collaboration
    • Certification and Licensing

14. Appendix

  • 14.1 List of Figures
  • 14.2 List of Tables
  • 14.3 Research Methodology
  • 14.4 Disclaimer
  • 14.5 Copyright
  • 14.6 Abbreviations and Technical Units
  • 14.7 About Us
  • 14.8 Contact Us

List of Figures

  • Figure 1.1: Trends and Forecast for the Global Laundry Cleaning Product Market
  • Figure 2.1: Usage of Laundry Cleaning Product Market
  • Figure 2.2: Classification of the Global Laundry Cleaning Product Market
  • Figure 2.3: Supply Chain of the Global Laundry Cleaning Product Market
  • Figure 3.1: Driver and Challenges of the Laundry Cleaning Product Market
  • Figure 3.2: PESTLE Analysis
  • Figure 3.3: Patent Analysis
  • Figure 3.4: Regulatory Environment
  • Figure 4.1: Global Laundry Cleaning Product Market by Type in 2019, 2024, and 2031
  • Figure 4.2: Trends of the Global Laundry Cleaning Product Market ($B) by Type
  • Figure 4.3: Forecast for the Global Laundry Cleaning Product Market ($B) by Type
  • Figure 4.4: Trends and Forecast for Detergent in the Global Laundry Cleaning Product Market (2019-2031)
  • Figure 4.5: Trends and Forecast for Soap in the Global Laundry Cleaning Product Market (2019-2031)
  • Figure 4.6: Trends and Forecast for Laundry Liquid in the Global Laundry Cleaning Product Market (2019-2031)
  • Figure 4.7: Trends and Forecast for Fabric Softener in the Global Laundry Cleaning Product Market (2019-2031)
  • Figure 4.8: Trends and Forecast for Others in the Global Laundry Cleaning Product Market (2019-2031)
  • Figure 5.1: Global Laundry Cleaning Product Market by Application in 2019, 2024, and 2031
  • Figure 5.2: Trends of the Global Laundry Cleaning Product Market ($B) by Application
  • Figure 5.3: Forecast for the Global Laundry Cleaning Product Market ($B) by Application
  • Figure 5.4: Trends and Forecast for Industrial in the Global Laundry Cleaning Product Market (2019-2031)
  • Figure 5.5: Trends and Forecast for Household in the Global Laundry Cleaning Product Market (2019-2031)
  • Figure 5.6: Trends and Forecast for Institutional in the Global Laundry Cleaning Product Market (2019-2031)
  • Figure 6.1: Trends of the Global Laundry Cleaning Product Market ($B) by Region (2019-2024)
  • Figure 6.2: Forecast for the Global Laundry Cleaning Product Market ($B) by Region (2025-2031)
  • Figure 7.1: North American Laundry Cleaning Product Market by Type in 2019, 2024, and 2031
  • Figure 7.2: Trends of the North American Laundry Cleaning Product Market ($B) by Type (2019-2024)
  • Figure 7.3: Forecast for the North American Laundry Cleaning Product Market ($B) by Type (2025-2031)
  • Figure 7.4: North American Laundry Cleaning Product Market by Application in 2019, 2024, and 2031
  • Figure 7.5: Trends of the North American Laundry Cleaning Product Market ($B) by Application (2019-2024)
  • Figure 7.6: Forecast for the North American Laundry Cleaning Product Market ($B) by Application (2025-2031)
  • Figure 7.7: Trends and Forecast for the United States Laundry Cleaning Product Market ($B) (2019-2031)
  • Figure 7.8: Trends and Forecast for the Mexican Laundry Cleaning Product Market ($B) (2019-2031)
  • Figure 7.9: Trends and Forecast for the Canadian Laundry Cleaning Product Market ($B) (2019-2031)
  • Figure 8.1: European Laundry Cleaning Product Market by Type in 2019, 2024, and 2031
  • Figure 8.2: Trends of the European Laundry Cleaning Product Market ($B) by Type (2019-2024)
  • Figure 8.3: Forecast for the European Laundry Cleaning Product Market ($B) by Type (2025-2031)
  • Figure 8.4: European Laundry Cleaning Product Market by Application in 2019, 2024, and 2031
  • Figure 8.5: Trends of the European Laundry Cleaning Product Market ($B) by Application (2019-2024)
  • Figure 8.6: Forecast for the European Laundry Cleaning Product Market ($B) by Application (2025-2031)
  • Figure 8.7: Trends and Forecast for the German Laundry Cleaning Product Market ($B) (2019-2031)
  • Figure 8.8: Trends and Forecast for the French Laundry Cleaning Product Market ($B) (2019-2031)
  • Figure 8.9: Trends and Forecast for the Spanish Laundry Cleaning Product Market ($B) (2019-2031)
  • Figure 8.10: Trends and Forecast for the Italian Laundry Cleaning Product Market ($B) (2019-2031)
  • Figure 8.11: Trends and Forecast for the United Kingdom Laundry Cleaning Product Market ($B) (2019-2031)
  • Figure 9.1: APAC Laundry Cleaning Product Market by Type in 2019, 2024, and 2031
  • Figure 9.2: Trends of the APAC Laundry Cleaning Product Market ($B) by Type (2019-2024)
  • Figure 9.3: Forecast for the APAC Laundry Cleaning Product Market ($B) by Type (2025-2031)
  • Figure 9.4: APAC Laundry Cleaning Product Market by Application in 2019, 2024, and 2031
  • Figure 9.5: Trends of the APAC Laundry Cleaning Product Market ($B) by Application (2019-2024)
  • Figure 9.6: Forecast for the APAC Laundry Cleaning Product Market ($B) by Application (2025-2031)
  • Figure 9.7: Trends and Forecast for the Japanese Laundry Cleaning Product Market ($B) (2019-2031)
  • Figure 9.8: Trends and Forecast for the Indian Laundry Cleaning Product Market ($B) (2019-2031)
  • Figure 9.9: Trends and Forecast for the Chinese Laundry Cleaning Product Market ($B) (2019-2031)
  • Figure 9.10: Trends and Forecast for the South Korean Laundry Cleaning Product Market ($B) (2019-2031)
  • Figure 9.11: Trends and Forecast for the Indonesian Laundry Cleaning Product Market ($B) (2019-2031)
  • Figure 10.1: ROW Laundry Cleaning Product Market by Type in 2019, 2024, and 2031
  • Figure 10.2: Trends of the ROW Laundry Cleaning Product Market ($B) by Type (2019-2024)
  • Figure 10.3: Forecast for the ROW Laundry Cleaning Product Market ($B) by Type (2025-2031)
  • Figure 10.4: ROW Laundry Cleaning Product Market by Application in 2019, 2024, and 2031
  • Figure 10.5: Trends of the ROW Laundry Cleaning Product Market ($B) by Application (2019-2024)
  • Figure 10.6: Forecast for the ROW Laundry Cleaning Product Market ($B) by Application (2025-2031)
  • Figure 10.7: Trends and Forecast for the Middle Eastern Laundry Cleaning Product Market ($B) (2019-2031)
  • Figure 10.8: Trends and Forecast for the South American Laundry Cleaning Product Market ($B) (2019-2031)
  • Figure 10.9: Trends and Forecast for the African Laundry Cleaning Product Market ($B) (2019-2031)
  • Figure 11.1: Porter's Five Forces Analysis of the Global Laundry Cleaning Product Market
  • Figure 11.2: Market Share (%) of Top Players in the Global Laundry Cleaning Product Market (2024)
  • Figure 12.1: Growth Opportunities for the Global Laundry Cleaning Product Market by Type
  • Figure 12.2: Growth Opportunities for the Global Laundry Cleaning Product Market by Application
  • Figure 12.3: Growth Opportunities for the Global Laundry Cleaning Product Market by Region
  • Figure 12.4: Emerging Trends in the Global Laundry Cleaning Product Market

List of Tables

  • Table 1.1: Growth Rate (%, 2023-2024) and CAGR (%, 2025-2031) of the Laundry Cleaning Product Market by Type and Application
  • Table 1.2: Attractiveness Analysis for the Laundry Cleaning Product Market by Region
  • Table 1.3: Global Laundry Cleaning Product Market Parameters and Attributes
  • Table 3.1: Trends of the Global Laundry Cleaning Product Market (2019-2024)
  • Table 3.2: Forecast for the Global Laundry Cleaning Product Market (2025-2031)
  • Table 4.1: Attractiveness Analysis for the Global Laundry Cleaning Product Market by Type
  • Table 4.2: Market Size and CAGR of Various Type in the Global Laundry Cleaning Product Market (2019-2024)
  • Table 4.3: Market Size and CAGR of Various Type in the Global Laundry Cleaning Product Market (2025-2031)
  • Table 4.4: Trends of Detergent in the Global Laundry Cleaning Product Market (2019-2024)
  • Table 4.5: Forecast for Detergent in the Global Laundry Cleaning Product Market (2025-2031)
  • Table 4.6: Trends of Soap in the Global Laundry Cleaning Product Market (2019-2024)
  • Table 4.7: Forecast for Soap in the Global Laundry Cleaning Product Market (2025-2031)
  • Table 4.8: Trends of Laundry Liquid in the Global Laundry Cleaning Product Market (2019-2024)
  • Table 4.9: Forecast for Laundry Liquid in the Global Laundry Cleaning Product Market (2025-2031)
  • Table 4.10: Trends of Fabric Softener in the Global Laundry Cleaning Product Market (2019-2024)
  • Table 4.11: Forecast for Fabric Softener in the Global Laundry Cleaning Product Market (2025-2031)
  • Table 4.12: Trends of Others in the Global Laundry Cleaning Product Market (2019-2024)
  • Table 4.13: Forecast for Others in the Global Laundry Cleaning Product Market (2025-2031)
  • Table 5.1: Attractiveness Analysis for the Global Laundry Cleaning Product Market by Application
  • Table 5.2: Market Size and CAGR of Various Application in the Global Laundry Cleaning Product Market (2019-2024)
  • Table 5.3: Market Size and CAGR of Various Application in the Global Laundry Cleaning Product Market (2025-2031)
  • Table 5.4: Trends of Industrial in the Global Laundry Cleaning Product Market (2019-2024)
  • Table 5.5: Forecast for Industrial in the Global Laundry Cleaning Product Market (2025-2031)
  • Table 5.6: Trends of Household in the Global Laundry Cleaning Product Market (2019-2024)
  • Table 5.7: Forecast for Household in the Global Laundry Cleaning Product Market (2025-2031)
  • Table 5.8: Trends of Institutional in the Global Laundry Cleaning Product Market (2019-2024)
  • Table 5.9: Forecast for Institutional in the Global Laundry Cleaning Product Market (2025-2031)
  • Table 6.1: Market Size and CAGR of Various Regions in the Global Laundry Cleaning Product Market (2019-2024)
  • Table 6.2: Market Size and CAGR of Various Regions in the Global Laundry Cleaning Product Market (2025-2031)
  • Table 7.1: Trends of the North American Laundry Cleaning Product Market (2019-2024)
  • Table 7.2: Forecast for the North American Laundry Cleaning Product Market (2025-2031)
  • Table 7.3: Market Size and CAGR of Various Type in the North American Laundry Cleaning Product Market (2019-2024)
  • Table 7.4: Market Size and CAGR of Various Type in the North American Laundry Cleaning Product Market (2025-2031)
  • Table 7.5: Market Size and CAGR of Various Application in the North American Laundry Cleaning Product Market (2019-2024)
  • Table 7.6: Market Size and CAGR of Various Application in the North American Laundry Cleaning Product Market (2025-2031)
  • Table 7.7: Trends and Forecast for the United States Laundry Cleaning Product Market (2019-2031)
  • Table 7.8: Trends and Forecast for the Mexican Laundry Cleaning Product Market (2019-2031)
  • Table 7.9: Trends and Forecast for the Canadian Laundry Cleaning Product Market (2019-2031)
  • Table 8.1: Trends of the European Laundry Cleaning Product Market (2019-2024)
  • Table 8.2: Forecast for the European Laundry Cleaning Product Market (2025-2031)
  • Table 8.3: Market Size and CAGR of Various Type in the European Laundry Cleaning Product Market (2019-2024)
  • Table 8.4: Market Size and CAGR of Various Type in the European Laundry Cleaning Product Market (2025-2031)
  • Table 8.5: Market Size and CAGR of Various Application in the European Laundry Cleaning Product Market (2019-2024)
  • Table 8.6: Market Size and CAGR of Various Application in the European Laundry Cleaning Product Market (2025-2031)
  • Table 8.7: Trends and Forecast for the German Laundry Cleaning Product Market (2019-2031)
  • Table 8.8: Trends and Forecast for the French Laundry Cleaning Product Market (2019-2031)
  • Table 8.9: Trends and Forecast for the Spanish Laundry Cleaning Product Market (2019-2031)
  • Table 8.10: Trends and Forecast for the Italian Laundry Cleaning Product Market (2019-2031)
  • Table 8.11: Trends and Forecast for the United Kingdom Laundry Cleaning Product Market (2019-2031)
  • Table 9.1: Trends of the APAC Laundry Cleaning Product Market (2019-2024)
  • Table 9.2: Forecast for the APAC Laundry Cleaning Product Market (2025-2031)
  • Table 9.3: Market Size and CAGR of Various Type in the APAC Laundry Cleaning Product Market (2019-2024)
  • Table 9.4: Market Size and CAGR of Various Type in the APAC Laundry Cleaning Product Market (2025-2031)
  • Table 9.5: Market Size and CAGR of Various Application in the APAC Laundry Cleaning Product Market (2019-2024)
  • Table 9.6: Market Size and CAGR of Various Application in the APAC Laundry Cleaning Product Market (2025-2031)
  • Table 9.7: Trends and Forecast for the Japanese Laundry Cleaning Product Market (2019-2031)
  • Table 9.8: Trends and Forecast for the Indian Laundry Cleaning Product Market (2019-2031)
  • Table 9.9: Trends and Forecast for the Chinese Laundry Cleaning Product Market (2019-2031)
  • Table 9.10: Trends and Forecast for the South Korean Laundry Cleaning Product Market (2019-2031)
  • Table 9.11: Trends and Forecast for the Indonesian Laundry Cleaning Product Market (2019-2031)
  • Table 10.1: Trends of the ROW Laundry Cleaning Product Market (2019-2024)
  • Table 10.2: Forecast for the ROW Laundry Cleaning Product Market (2025-2031)
  • Table 10.3: Market Size and CAGR of Various Type in the ROW Laundry Cleaning Product Market (2019-2024)
  • Table 10.4: Market Size and CAGR of Various Type in the ROW Laundry Cleaning Product Market (2025-2031)
  • Table 10.5: Market Size and CAGR of Various Application in the ROW Laundry Cleaning Product Market (2019-2024)
  • Table 10.6: Market Size and CAGR of Various Application in the ROW Laundry Cleaning Product Market (2025-2031)
  • Table 10.7: Trends and Forecast for the Middle Eastern Laundry Cleaning Product Market (2019-2031)
  • Table 10.8: Trends and Forecast for the South American Laundry Cleaning Product Market (2019-2031)
  • Table 10.9: Trends and Forecast for the African Laundry Cleaning Product Market (2019-2031)
  • Table 11.1: Product Mapping of Laundry Cleaning Product Suppliers Based on Segments
  • Table 11.2: Operational Integration of Laundry Cleaning Product Manufacturers
  • Table 11.3: Rankings of Suppliers Based on Laundry Cleaning Product Revenue
  • Table 12.1: New Product Launches by Major Laundry Cleaning Product Producers (2019-2024)
  • Table 12.2: Certification Acquired by Major Competitor in the Global Laundry Cleaning Product Market