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1832599

化妝溼紙巾市場報告：2031 年趨勢、預測與競爭分析

Cosmetic Wipe Market Report: Trends, Forecast and Competitive Analysis to 2031
出版日期: | 出版商: Lucintel | 英文 150 Pages | 商品交期: 3個工作天內

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全球化妝溼紙巾市場前景光明，清潔卸妝、保濕和去角質市場蘊藏著巨大機會。預計2025年至2031年，全球化妝溼紙巾市場的複合年成長率將達到4.0%。這個市場的主要推動力包括：對便捷個人保健產品的需求日益成長、人們對皮膚衛生習慣的認知不斷提高，以及旅行裝化妝溼紙巾的日益普及。

  • Lucintel預測，化妝品溼紙巾將成為預測期內成長潛力最高的產品類型。
  • 從應用角度來看，清潔和卸妝預計將實現最高成長。
  • 依地區分類，預計亞太地區將在預測期內實現最高成長。

化妝溼紙巾市場的新趨勢

化妝溼紙巾市場正在經歷重大變革時期期，反映了不斷變化的消費者偏好和行業創新，這些創新受到多種因素的推動，包括增強的環保意識、對專業配方的需求以及對美容程序便利性的持續追求。

  • 永續性和生物分解性：一個顯著的趨勢是，人們正大力轉向環保和可生物分解的溼紙巾。隨著消費者對一次性塑膠對環境影響的認知不斷提高，製造商開始開發由竹子和有機棉等植物來源纖維以及可堆肥和可清洗材料製成的溼紙巾。此舉是為了因應日益成長的環境問題和監管壓力。
  • 多功能溼紙巾：人們對化妝品濕溼紙巾的需求日益成長，其功能已超越了基本的清潔。這些濕紙巾富含玻尿酸、維生素和天然萃取物等護膚成分，可提供保濕、抗衰老、抗痘、亮膚等多種功效。這些多功能產品為追求精簡美容流程的消費者提供了附加價值和便利性。
  • 天然潔淨配方：消費者越來越青睞採用天然、有機和「潔淨標示」成分製成的化妝濕紙巾，這些成分不含刺激性化學物質、合成香料和人工色素。各大品牌正在添加蘆薈和精油等親膚成分，吸引注重健康的消費者。
  • 電商優勢：線上零售通路在化妝溼紙巾的分銷和銷售中發揮越來越重要的作用。網路購物的便利性，加上網路存取和行動購物應用程式的日益普及，使消費者能夠輕鬆存取更廣泛的產品、比較價格並訂閱定期送貨服務。
  • 精準訂製溼紙巾：市場正朝著針對特定膚質（例如敏感肌、油性膚質、易長痘痘）甚至特定性別需求的精準訂製溼紙巾方向發展。這種個人化客製化讓消費者能夠找到完美契合自身膚質的產品，進而提升產品功效和使用者滿意度。

這些新興趨勢正在顯著重塑化妝濕紙巾市場，推動創新，打造更永續、更有效率、更便利的產品。這些趨勢促使製造商調整策略，以滿足全球消費者日益成長的需求，並專注於環保配方、多效產品和多元化分銷管道。

化妝溼紙巾市場的最新趨勢

化妝溼紙巾市場正在經歷一系列重大發展，這些發展反映了消費者對便利性、有效性和永續性需求的積極回應。這些進步正在推動產品創新、材料科學和市場擴張，預示著行業格局的強勁發展。

  • 專注於可生物分解材料：溼紙巾製造領域正在加速向可生物分解和可堆肥材料的轉變，這是一項重大進展。各公司正大力投資研發，以竹子、纖維素和有機棉等植物來源替代品取代傳統的不可生物分解材料，以應對環境問題並滿足消費者對永續產品日益成長的需求。
  • 整合護膚成分：除了基本的清潔劑外，化妝濕巾的配方中擴大添加了各種護膚成分。用於保濕的透明質酸、用於治療痤瘡的水楊酸，以及具有抗衰老和亮膚功效的各種植物萃取物正在開發中。這使得溼紙巾成為了多功能的護膚工具。
  • 推出水溶性溼紙巾：創新產品包括使用後可溶於水的溼紙巾，旨在促進零廢棄物並減少環境影響。例如，Conserving Beauty 與 Figure 1 Beauty 合作推出了採用取得專利的「Instamelt 布料技術」的膠束油清潔溼紙巾，標誌著環保設計的一次飛躍。
  • 策略聯盟與收購：市場上策略聯盟與收購活動日益增多，旨在拓寬產品系列、提陞技術力並擴大市場覆蓋範圍。這些聯盟通常專注於永續成分開發和先進配方技術的整合，從而推動創新並提升競爭力。
  • 特殊溼紙巾的擴展：特種濕溼紙巾的多樣化令人矚目，從臉部清潔到私密衛生、寵物護理，甚至特定的身體部位。這些特種產品滿足了部門市場的需求，提供客製化的解決方案，拓寬了化妝品溼紙巾的整體應用範圍。

這些重大發展正從根本上影響化妝溼紙巾市場，推動其永續性、功能性和應用範圍的提升。這些發展正在塑造一個將便利性與環保責任和個人化照護結合的未來，最終提升產品類型在消費者心目中的形象。

目錄

第1章摘要整理

第2章 市場概況

  • 背景和分類
  • 供應鏈

第3章：市場趨勢及預測分析

  • 產業推動力與課題
  • PESTLE分析
  • 專利分析
  • 法規環境

第4章 全球化妝品溼紙巾市場（依產品）

  • 概述
  • 依產品：吸引力分析
  • 化妝品溼紙巾：趨勢與預測（2019-2031）
  • 化妝品乾濕溼紙巾：趨勢與預測（2019-2031）

第5章 全球化妝品溼紙巾市場（依材質）

  • 概述
  • 依材料：吸引力分析
  • 脫脂棉：趨勢與預測（2019-2031）
  • 不織布：趨勢與預測（2019-2031）

第6章全球化妝品溼紙巾市場（依應用）

  • 概述
  • 依用途：吸引力分析
  • 清潔與卸妝：趨勢與預測（2019-2031）
  • 保濕：趨勢與預測（2019-2031）
  • 去角質：趨勢與預測（2019-2031）
  • 其他：趨勢與預測（2019-2031）

第7章區域分析

  • 概述
  • 依地區分類：全球化妝品溼紙巾市場

第8章北美溼紙巾市場

  • 概述
  • 北美化妝溼紙巾市場（依產品）
  • 北美化妝溼紙巾市場應用狀況
  • 美國化妝品溼紙巾市場
  • 墨西哥的化妝溼紙巾市場
  • 加拿大化妝品溼紙巾市場

9.歐洲溼紙巾市場

  • 概述
  • 歐洲化妝品溼紙巾市場（依產品）
  • 歐洲化妝溼紙巾市場應用狀況
  • 德國化妝品溼紙巾市場
  • 法國化妝溼紙巾市場
  • 西班牙化妝溼紙巾市場
  • 義大利化妝品溼紙巾市場
  • 英國溼紙巾市場

第 10 章：亞太地區溼紙巾市場

  • 概述
  • 亞太地區廁紙市場（依產品溼紙巾）
  • 亞太地區溼紙巾市場應用狀況
  • 日本的化妝溼紙巾市場
  • 印度化妝溼紙巾市場
  • 中國化妝濕溼紙巾市場
  • 韓國化妝溼紙巾市場
  • 印尼的化妝溼紙巾市場

第 11 章世界其他地區溼紙巾市場

  • 概述
  • 世界其他地區化妝品溼紙巾市場（依產品）
  • 其他地區的化妝溼紙巾市場（依應用）
  • 中東化妝溼紙巾市場
  • 南美洲化妝溼紙巾市場
  • 非洲化妝品溼紙巾市場

第12章 競爭分析

  • 產品系列分析
  • 營運整合
  • 波特五力分析
    • 競爭對手之間的競爭
    • 買方的議價能力
    • 供應商的議價能力
    • 替代品的威脅
    • 新進入者的威脅
  • 市佔率分析

第13章：機會與策略分析

  • 價值鏈分析
  • 成長機會分析
    • 依產品分類的成長機會
    • 依材料分類的成長機會
    • 依應用分類的成長機會
  • 全球化妝品溼紙巾市場的新趨勢
  • 戰略分析
    • 新產品開發
    • 認證和許可
    • 合併、收購、協議、合作和合資企業

第14章 價值鏈主要企業的公司簡介

  • Competitive Analysis
  • Procter & Gamble
  • Johnson & Johnson
  • Kimberly Clark
  • Nice-Pak Products
  • Rockline Industries
  • Albaad Massuot
  • Beiersdorf
  • Lenzing
  • Diamond Wipes International
  • Essity

第15章 附錄

  • 圖表目錄
  • 表格列表
  • 調查方法
  • 免責聲明
  • 版權
  • 簡稱和技術單位
  • 關於 Lucintel
  • 詢問

The future of the global cosmetic wipe market looks promising with opportunities in the cleansing & makeup removal, moisturizing, and exfoliating markets. The global cosmetic wipe market is expected to grow with a CAGR of 4.0% from 2025 to 2031. The major drivers for this market are the increasing demand for convenient personal care products, the rising awareness about skin hygiene practices, and the growing popularity of travel-friendly cosmetic wipes.

  • Lucintel forecasts that, within the product category, cosmetic wet wipe is expected to witness higher growth over the forecast period.
  • Within the application category, cleansing & makeup removal is expected to witness the highest growth.
  • In terms of region, APAC is expected to witness the highest growth over the forecast period.

Emerging Trends in the Cosmetic Wipe Market

The cosmetic wipe market is undergoing significant transformations, reflecting evolving consumer preferences and industry innovations. These trends are driven by a confluence of factors, including increased environmental awareness, demand for specialized formulations, and a continuous pursuit of convenience in beauty routines.

  • Sustainability and Biodegradability: A prominent trend is the strong shift towards eco-friendly and biodegradable wipes. Consumers are increasingly aware of the environmental impact of single-use plastics, driving manufacturers to develop wipes made from plant-based fibers like bamboo and organic cotton, or materials that are compostable and flushable. This addresses growing environmental concerns and regulatory pressures.
  • Multifunctional Wipes: There's a rising demand for cosmetic wipes offering more than basic cleansing. Manufacturers are incorporating skincare actives like hyaluronic acid, vitamins, and natural extracts to provide hydration, anti-aging, acne treatment, or brightening benefits. These multi-functional products offer added value and convenience for consumers seeking streamlined beauty routines.
  • Natural and Clean Formulations: Consumers are increasingly seeking cosmetic wipes with natural, organic, and "clean label" ingredients, free from harsh chemicals, synthetic fragrances, and artificial colors. Brands are responding by formulating wipes with gentle, skin-friendly ingredients like aloe vera and essential oils, appealing to a health-conscious consumer base.
  • E-commerce Dominance: Online retail channels are playing an increasingly significant role in the distribution and sales of cosmetic wipes. The convenience of online shopping, coupled with improved internet access and mobile shopping apps, allows consumers to easily access a wider range of products, compare prices, and subscribe to recurring deliveries.
  • Targeted and Personalized Wipes: The market is seeing a trend towards highly targeted wipes for specific skin types (e.g., sensitive, oily, acne-prone) and even gender-specific needs. This personalization allows consumers to find products precisely suited to their skin concerns, enhancing product effectiveness and user satisfaction.

These emerging trends are significantly reshaping the cosmetic wipe market by pushing innovation towards more sustainable, efficacious, and convenient products. They are driving manufacturers to adapt their strategies, focusing on eco-conscious formulations, multi-benefit offerings, and diversified distribution channels to meet the evolving demands of a discerning global consumer base.

Recent Developments in the Cosmetic Wipe Market

The cosmetic wipe market has witnessed a series of significant developments, reflecting a dynamic response to consumer demands for convenience, efficacy, and sustainability. These advancements are driving product innovation, material science, and market expansion, signaling a robust and evolving industry landscape.

  • Focus on Biodegradable Materials: A major development is the accelerated shift towards biodegradable and compostable materials in wipe production. Companies are investing heavily in R&D to replace traditional non-biodegradable fabrics with plant-based alternatives like bamboo, cellulose, and organic cotton, addressing environmental concerns and growing consumer demand for sustainable options.
  • Integration of Skincare Actives: Cosmetic wipes are increasingly being infused with a variety of skincare ingredients beyond basic cleansing agents. Developments include wipes containing hyaluronic acid for hydration, salicylic acid for acne, and various botanical extracts for anti-aging or brightening effects. This transforms wipes into multi-functional skincare tools.
  • Introduction of Water-Dissolvable Wipes: Innovative product launches feature wipes designed to dissolve in water after use, promoting zero-waste and reducing environmental impact. For instance, Conserving Beauty, in collaboration with Figure 1 Beauty, launched micellar oil cleansing wipes with patented "Instamelt fabric technology," signifying a leap in eco-friendly design.
  • Strategic Partnerships and Acquisitions: The market is seeing increased strategic collaborations and acquisitions aimed at expanding product portfolios, enhancing technological capabilities, and increasing market reach. These partnerships often focus on sustainable material development or integrating advanced formulation expertise, fostering innovation and competitive growth.
  • Expansion of Specialty Wipes: There's a notable development in the diversification of specialty wipes beyond facial cleansing, including those for intimate hygiene, pet care, and even specific body areas. These specialized products cater to niche demands, offering tailored solutions and expanding the overall application spectrum of cosmetic wipes.

These key developments are fundamentally impacting the cosmetic wipe market by driving it towards greater sustainability, enhanced functionality, and broader application. They are shaping a future where convenience is coupled with environmental responsibility and personalized care, ultimately elevating the product category in the consumer's mind.

Strategic Growth Opportunities in the Cosmetic Wipe Market

The cosmetic wipe market offers numerous strategic growth opportunities across various applications, fueled by evolving consumer lifestyles and a demand for convenient and specialized personal care solutions. Identifying and capitalizing on these segments can drive significant market expansion and innovation for companies.

  • Premium Skincare Wipes: Developing and marketing premium cosmetic wipes infused with high-end skincare ingredients like serums, active botanicals, and anti-aging compounds presents a significant opportunity. Consumers are increasingly willing to pay more for convenience coupled with advanced skincare benefits, appealing to a segment seeking efficacy and luxury.
  • Sustainable and Eco-Friendly Wipes: The growing consumer and regulatory push for sustainable products creates a vast opportunity for biodegradable, compostable, and plastic-free cosmetic wipes. Investment in R&D for innovative natural materials and environmentally responsible manufacturing processes can capture a significant share of the eco-conscious market.
  • Men's Grooming Wipes: The expanding men's grooming market offers an untapped opportunity for specialized cosmetic wipes tailored to male skin concerns, such as oil control, post-shave soothing, or refreshing wipes for active lifestyles. Developing targeted products and marketing strategies can unlock this niche, driven by increasing male aesthetic consciousness.
  • On-the-Go Hygiene and Travel Wipes: As travel resumes and busy lifestyles prevail, convenient, travel-sized cosmetic wipes for hand cleansing, face refreshing, and makeup removal remain a high-growth area. Focusing on compact, spill-proof packaging and multi-use formulations enhances their appeal for consumers seeking practical solutions while commuting or traveling.
  • Multipurpose Home & Beauty Wipes: There is a growing demand for wipes that can serve multiple purposes, bridging the gap between cosmetic and general household cleaning or even pet care. Developing safe, effective, and versatile wipes that can be used on skin and surfaces offers a unique selling proposition and expands market reach beyond traditional cosmetic applications.

These strategic growth opportunities are profoundly impacting the cosmetic wipe market by encouraging product diversification, fostering sustainable practices, and expanding into new consumer demographics and application areas. By focusing on these opportunities, companies can innovate, differentiate their offerings, and capture increasing market share in a rapidly evolving landscape.

Cosmetic Wipe Market Driver and Challenges

The cosmetic wipe market is shaped by a confluence of factors, with major drivers propelling its growth and key challenges necessitating strategic adaptation. These include various technological advancements, economic shifts, and evolving regulatory landscapes, all contributing to a dynamic market environment.

The factors responsible for driving the cosmetic wipe market include:

1. Convenience and On-the-Go Lifestyle: The fast-paced modern lifestyle significantly drives demand for cosmetic wipes. Their ease of use, portability, and ability to provide quick cleansing or refreshing without water make them ideal for busy consumers, enhancing their appeal for daily routines, travel, and post-workout use.

2. Increasing Hygiene Awareness: Growing consumer awareness about personal hygiene, particularly in the wake of global health events, has boosted the demand for various personal care wipes. Consumers are prioritizing cleanliness and seek convenient solutions to maintain hygiene, which directly translates to higher consumption of cosmetic and cleansing wipes.

3. Product Innovation and Diversification: Continuous innovation in formulations, materials, and functionalities is a key driver. Manufacturers are introducing wipes with added skincare benefits (e.g., moisturizing, anti-aging), natural ingredients, and specific applications (e.g., makeup removal, sensitive skin), broadening product appeal and meeting diverse consumer needs.

4. Rising Disposable Income and Urbanization: Increasing disposable incomes, especially in emerging economies, allow consumers to spend more on personal care and beauty products, including cosmetic wipes. Rapid urbanization also contributes, as urban dwellers often seek convenient solutions due to busy schedules and smaller living spaces.

5. Growth of E-commerce and Online Retail: The expanding reach and accessibility of e-commerce platforms have significantly boosted cosmetic wipe sales. Online channels offer convenience, a wider product selection, competitive pricing, and direct-to-consumer models, making it easier for consumers to discover and purchase products.

Challenges in the cosmetic wipe market are:

1. Environmental Concerns and Waste Management: A significant challenge is the environmental impact of non-biodegradable wipes. Concerns about plastic pollution and waste management issues are leading to increased scrutiny from consumers and regulators, pushing manufacturers to invest in sustainable alternatives and facing potential bans on traditional wipe materials.

2. Skin Irritation and Ingredient Sensitivities: Some cosmetic wipes contain ingredients that can cause skin irritation, dryness, or allergic reactions, particularly for individuals with sensitive skin. Negative consumer experiences or perceptions regarding harsh chemicals can hinder market growth and necessitate a strong focus on gentle, hypoallergenic formulations.

3. Competition from Alternative Products: The cosmetic wipe market faces stiff competition from traditional cleansing methods (e.g., face washes, micellar water with cotton pads) and new formats like cleansing balms or solid cleansers. Manufacturers must continually innovate and highlight the unique convenience and benefits of wipes to maintain market share.

The cosmetic wipe market is at a pivotal juncture where strong consumer demand for convenience and hygiene intersects with mounting environmental pressures and regulatory scrutiny. While innovation and expanding distribution channels fuel growth, addressing sustainability and ingredient safety concerns will be paramount for long-term success and market acceptance.

List of Cosmetic Wipe Companies

Companies in the market compete on the basis of product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. With these strategies cosmetic wipe companies cater increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the cosmetic wipe companies profiled in this report include-

  • Procter & Gamble
  • Johnson & Johnson
  • Kimberly Clark
  • Nice-Pak Products
  • Rockline Industries
  • Albaad Massuot
  • Beiersdorf
  • Lenzing
  • Diamond Wipes International
  • Essity

Cosmetic Wipe Market by Segment

The study includes a forecast for the global cosmetic wipe market by product, material use, application, and region.

Cosmetic Wipe Market by Product [Value from 2019 to 2031]:

  • Cosmetic Wet Wipes
  • Cosmetic Dry Wipes

Cosmetic Wipe Market by Material Use [Value from 2019 to 2031]:

  • Absorbent Cotton
  • Non-woven Fabric

Cosmetic Wipe Market by Application [Value from 2019 to 2031]:

  • Cleansing & Makeup Removal
  • Moisturizing
  • Exfoliating
  • Others

Country Wise Outlook for the Cosmetic Wipe Market

The cosmetic wipe market is experiencing significant evolution, driven by increasing consumer demand for convenient, on-the-go beauty solutions and a growing emphasis on hygiene. Innovations in formulations, materials, and sustainable practices are reshaping product offerings. This dynamic landscape reflects a global shift towards personal care products that align with modern lifestyles and environmental consciousness.

  • United States: The U.S. cosmetic wipe market continues to see strong growth, propelled by high disposable incomes and a strong consumer preference for convenient beauty solutions. Recent developments include the launch of plant-based, biodegradable wipes by Coterie Baby Inc. and a focus on multifunctional wipes with added skincare benefits like hydration and anti-aging properties.
  • China: China's cosmetic wipe market is rapidly expanding, fueled by rising disposable incomes and increasing awareness of personal hygiene, especially post-pandemic. Local manufacturers are innovating with natural and organic ingredients, and e-commerce platforms like Alibaba are making products more accessible. The large urban population and busy lifestyles are driving demand for quick cleansing solutions.
  • Germany: Germany's cosmetic wipe market is mature, with a strong focus on premium and specialized products. Recent trends include a heightened demand for eco-friendly and biodegradable options, aligning with strict environmental regulations in the EU. Manufacturers are investing in sustainable materials and formulations, catering to a highly conscious consumer base.
  • India: India's cosmetic wipe market is characterized by robust growth, driven by increasing urbanization and a growing middle class. There's a rising demand for natural and organic wipes, with brands launching toxin-free options. Public awareness campaigns promoting hygiene also contribute to the expanding consumption of various personal care wipes.
  • Japan: Japan is a key player in the Asia-Pacific cosmetic wipe market, emphasizing technological advancements and product innovation. The Japan Hygiene Products Industry Association reported record production of cosmetic wet wipes recently. There is a strong focus on high-quality formulations and diverse applications, including specialized wipes for specific skin concerns.

Features of the Global Cosmetic Wipe Market

  • Market Size Estimates: Cosmetic wipe market size estimation in terms of value ($B).
  • Trend and Forecast Analysis: Market trends (2019 to 2024) and forecast (2025 to 2031) by various segments and regions.
  • Segmentation Analysis: Cosmetic wipe market size by product, material use, application, and region in terms of value ($B).
  • Regional Analysis: Cosmetic wipe market breakdown by North America, Europe, Asia Pacific, and Rest of the World.
  • Growth Opportunities: Analysis of growth opportunities in different products, material uses, applications, and regions for the cosmetic wipe market.
  • Strategic Analysis: This includes M&A, new product development, and competitive landscape of the cosmetic wipe market.

Analysis of competitive intensity of the industry based on Porter's Five Forces model.

This report answers following 11 key questions:

  • Q.1. What are some of the most promising, high-growth opportunities for the cosmetic wipe market by product (cosmetic wet wipes and cosmetic dry wipes), material use (absorbent cotton and non-woven fabric), application (cleansing & makeup removal, moisturizing, exfoliating, and others), and region (North America, Europe, Asia Pacific, and the Rest of the World)?
  • Q.2. Which segments will grow at a faster pace and why?
  • Q.3. Which region will grow at a faster pace and why?
  • Q.4. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
  • Q.5. What are the business risks and competitive threats in this market?
  • Q.6. What are the emerging trends in this market and the reasons behind them?
  • Q.7. What are some of the changing demands of customers in the market?
  • Q.8. What are the new developments in the market? Which companies are leading these developments?
  • Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
  • Q.10. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?
  • Q.11. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?

Table of Contents

1. Executive Summary

2. Market Overview

  • 2.1 Background and Classifications
  • 2.2 Supply Chain

3. Market Trends & Forecast Analysis

  • 3.2 Industry Drivers and Challenges
  • 3.3 PESTLE Analysis
  • 3.4 Patent Analysis
  • 3.5 Regulatory Environment

4. Global Cosmetic Wipe Market by Product

  • 4.1 Overview
  • 4.2 Attractiveness Analysis by Product
  • 4.3 Cosmetic Wet Wipes: Trends and Forecast (2019-2031)
  • 4.4 Cosmetic Dry Wipes: Trends and Forecast (2019-2031)

5. Global Cosmetic Wipe Market by Material Use

  • 5.1 Overview
  • 5.2 Attractiveness Analysis by Material Use
  • 5.3 Absorbent Cotton: Trends and Forecast (2019-2031)
  • 5.4 Non-woven Fabric: Trends and Forecast (2019-2031)

6. Global Cosmetic Wipe Market by Application

  • 6.1 Overview
  • 6.2 Attractiveness Analysis by Application
  • 6.3 Cleansing & Makeup Removal: Trends and Forecast (2019-2031)
  • 6.4 Moisturizing: Trends and Forecast (2019-2031)
  • 6.5 Exfoliating: Trends and Forecast (2019-2031)
  • 6.6 Others: Trends and Forecast (2019-2031)

7. Regional Analysis

  • 7.1 Overview
  • 7.2 Global Cosmetic Wipe Market by Region

8. North American Cosmetic Wipe Market

  • 8.1 Overview
  • 8.2 North American Cosmetic Wipe Market by Product
  • 8.3 North American Cosmetic Wipe Market by Application
  • 8.4 United States Cosmetic Wipe Market
  • 8.5 Mexican Cosmetic Wipe Market
  • 8.6 Canadian Cosmetic Wipe Market

9. European Cosmetic Wipe Market

  • 9.1 Overview
  • 9.2 European Cosmetic Wipe Market by Product
  • 9.3 European Cosmetic Wipe Market by Application
  • 9.4 German Cosmetic Wipe Market
  • 9.5 French Cosmetic Wipe Market
  • 9.6 Spanish Cosmetic Wipe Market
  • 9.7 Italian Cosmetic Wipe Market
  • 9.8 United Kingdom Cosmetic Wipe Market

10. APAC Cosmetic Wipe Market

  • 10.1 Overview
  • 10.2 APAC Cosmetic Wipe Market by Product
  • 10.3 APAC Cosmetic Wipe Market by Application
  • 10.4 Japanese Cosmetic Wipe Market
  • 10.5 Indian Cosmetic Wipe Market
  • 10.6 Chinese Cosmetic Wipe Market
  • 10.7 South Korean Cosmetic Wipe Market
  • 10.8 Indonesian Cosmetic Wipe Market

11. ROW Cosmetic Wipe Market

  • 11.1 Overview
  • 11.2 ROW Cosmetic Wipe Market by Product
  • 11.3 ROW Cosmetic Wipe Market by Application
  • 11.4 Middle Eastern Cosmetic Wipe Market
  • 11.5 South American Cosmetic Wipe Market
  • 11.6 African Cosmetic Wipe Market

12. Competitor Analysis

  • 12.1 Product Portfolio Analysis
  • 12.2 Operational Integration
  • 12.3 Porter's Five Forces Analysis
    • Competitive Rivalry
    • Bargaining Power of Buyers
    • Bargaining Power of Suppliers
    • Threat of Substitutes
    • Threat of New Entrants
  • 12.4 Market Share Analysis

13. Opportunities & Strategic Analysis

  • 13.1 Value Chain Analysis
  • 13.2 Growth Opportunity Analysis
    • 13.2.1 Growth Opportunities by Product
    • 13.2.2 Growth Opportunities by Material Use
    • 13.2.3 Growth Opportunities by Application
  • 13.3 Emerging Trends in the Global Cosmetic Wipe Market
  • 13.4 Strategic Analysis
    • 13.4.1 New Product Development
    • 13.4.2 Certification and Licensing
    • 13.4.3 Mergers, Acquisitions, Agreements, Collaborations, and Joint Ventures

14. Company Profiles of the Leading Players Across the Value Chain

  • 14.1 Competitive Analysis
  • 14.2 Procter & Gamble
    • Company Overview
    • Cosmetic Wipe Business Overview
    • New Product Development
    • Merger, Acquisition, and Collaboration
    • Certification and Licensing
  • 14.3 Johnson & Johnson
    • Company Overview
    • Cosmetic Wipe Business Overview
    • New Product Development
    • Merger, Acquisition, and Collaboration
    • Certification and Licensing
  • 14.4 Kimberly Clark
    • Company Overview
    • Cosmetic Wipe Business Overview
    • New Product Development
    • Merger, Acquisition, and Collaboration
    • Certification and Licensing
  • 14.5 Nice-Pak Products
    • Company Overview
    • Cosmetic Wipe Business Overview
    • New Product Development
    • Merger, Acquisition, and Collaboration
    • Certification and Licensing
  • 14.6 Rockline Industries
    • Company Overview
    • Cosmetic Wipe Business Overview
    • New Product Development
    • Merger, Acquisition, and Collaboration
    • Certification and Licensing
  • 14.7 Albaad Massuot
    • Company Overview
    • Cosmetic Wipe Business Overview
    • New Product Development
    • Merger, Acquisition, and Collaboration
    • Certification and Licensing
  • 14.8 Beiersdorf
    • Company Overview
    • Cosmetic Wipe Business Overview
    • New Product Development
    • Merger, Acquisition, and Collaboration
    • Certification and Licensing
  • 14.9 Lenzing
    • Company Overview
    • Cosmetic Wipe Business Overview
    • New Product Development
    • Merger, Acquisition, and Collaboration
    • Certification and Licensing
  • 14.10 Diamond Wipes International
    • Company Overview
    • Cosmetic Wipe Business Overview
    • New Product Development
    • Merger, Acquisition, and Collaboration
    • Certification and Licensing
  • 14.11 Essity
    • Company Overview
    • Cosmetic Wipe Business Overview
    • New Product Development
    • Merger, Acquisition, and Collaboration
    • Certification and Licensing

15. Appendix

  • 15.1 List of Figures
  • 15.2 List of Tables
  • 15.3 Research Methodology
  • 15.4 Disclaimer
  • 15.5 Copyright
  • 15.6 Abbreviations and Technical Units
  • 15.7 About Us
  • 15.8 Contact Us

List of Figures

  • Figure 1.1: Trends and Forecast for the Global Cosmetic Wipe Market
  • Figure 2.1: Usage of Cosmetic Wipe Market
  • Figure 2.2: Classification of the Global Cosmetic Wipe Market
  • Figure 2.3: Supply Chain of the Global Cosmetic Wipe Market
  • Figure 3.1: Driver and Challenges of the Cosmetic Wipe Market
  • Figure 3.2: PESTLE Analysis
  • Figure 3.3: Patent Analysis
  • Figure 3.4: Regulatory Environment
  • Figure 4.1: Global Cosmetic Wipe Market by Product in 2019, 2024, and 2031
  • Figure 4.2: Trends of the Global Cosmetic Wipe Market ($B) by Product
  • Figure 4.3: Forecast for the Global Cosmetic Wipe Market ($B) by Product
  • Figure 4.4: Trends and Forecast for Cosmetic Wet Wipes in the Global Cosmetic Wipe Market (2019-2031)
  • Figure 4.5: Trends and Forecast for Cosmetic Dry Wipes in the Global Cosmetic Wipe Market (2019-2031)
  • Figure 5.1: Global Cosmetic Wipe Market by Material Use in 2019, 2024, and 2031
  • Figure 5.2: Trends of the Global Cosmetic Wipe Market ($B) by Material Use
  • Figure 5.3: Forecast for the Global Cosmetic Wipe Market ($B) by Material Use
  • Figure 5.4: Trends and Forecast for Absorbent Cotton in the Global Cosmetic Wipe Market (2019-2031)
  • Figure 5.5: Trends and Forecast for Non-woven Fabric in the Global Cosmetic Wipe Market (2019-2031)
  • Figure 6.1: Global Cosmetic Wipe Market by Application in 2019, 2024, and 2031
  • Figure 6.2: Trends of the Global Cosmetic Wipe Market ($B) by Application
  • Figure 6.3: Forecast for the Global Cosmetic Wipe Market ($B) by Application
  • Figure 6.4: Trends and Forecast for Cleansing & Makeup Removal in the Global Cosmetic Wipe Market (2019-2031)
  • Figure 6.5: Trends and Forecast for Moisturizing in the Global Cosmetic Wipe Market (2019-2031)
  • Figure 6.6: Trends and Forecast for Exfoliating in the Global Cosmetic Wipe Market (2019-2031)
  • Figure 6.7: Trends and Forecast for Others in the Global Cosmetic Wipe Market (2019-2031)
  • Figure 7.1: Trends of the Global Cosmetic Wipe Market ($B) by Region (2019-2024)
  • Figure 7.2: Forecast for the Global Cosmetic Wipe Market ($B) by Region (2025-2031)
  • Figure 8.1: North American Cosmetic Wipe Market by Product in 2019, 2024, and 2031
  • Figure 8.2: Trends of the North American Cosmetic Wipe Market ($B) by Product (2019-2024)
  • Figure 8.3: Forecast for the North American Cosmetic Wipe Market ($B) by Product (2025-2031)
  • Figure 8.4: North American Cosmetic Wipe Market by Application in 2019, 2024, and 2031
  • Figure 8.5: Trends of the North American Cosmetic Wipe Market ($B) by Application (2019-2024)
  • Figure 8.6: Forecast for the North American Cosmetic Wipe Market ($B) by Application (2025-2031)
  • Figure 8.7: Trends and Forecast for the United States Cosmetic Wipe Market ($B) (2019-2031)
  • Figure 8.8: Trends and Forecast for the Mexican Cosmetic Wipe Market ($B) (2019-2031)
  • Figure 8.9: Trends and Forecast for the Canadian Cosmetic Wipe Market ($B) (2019-2031)
  • Figure 9.1: European Cosmetic Wipe Market by Product in 2019, 2024, and 2031
  • Figure 9.2: Trends of the European Cosmetic Wipe Market ($B) by Product (2019-2024)
  • Figure 9.3: Forecast for the European Cosmetic Wipe Market ($B) by Product (2025-2031)
  • Figure 9.4: European Cosmetic Wipe Market by Application in 2019, 2024, and 2031
  • Figure 9.5: Trends of the European Cosmetic Wipe Market ($B) by Application (2019-2024)
  • Figure 9.6: Forecast for the European Cosmetic Wipe Market ($B) by Application (2025-2031)
  • Figure 9.7: Trends and Forecast for the German Cosmetic Wipe Market ($B) (2019-2031)
  • Figure 9.8: Trends and Forecast for the French Cosmetic Wipe Market ($B) (2019-2031)
  • Figure 9.9: Trends and Forecast for the Spanish Cosmetic Wipe Market ($B) (2019-2031)
  • Figure 9.10: Trends and Forecast for the Italian Cosmetic Wipe Market ($B) (2019-2031)
  • Figure 9.11: Trends and Forecast for the United Kingdom Cosmetic Wipe Market ($B) (2019-2031)
  • Figure 10.1: APAC Cosmetic Wipe Market by Product in 2019, 2024, and 2031
  • Figure 10.2: Trends of the APAC Cosmetic Wipe Market ($B) by Product (2019-2024)
  • Figure 10.3: Forecast for the APAC Cosmetic Wipe Market ($B) by Product (2025-2031)
  • Figure 10.4: APAC Cosmetic Wipe Market by Application in 2019, 2024, and 2031
  • Figure 10.5: Trends of the APAC Cosmetic Wipe Market ($B) by Application (2019-2024)
  • Figure 10.6: Forecast for the APAC Cosmetic Wipe Market ($B) by Application (2025-2031)
  • Figure 10.7: Trends and Forecast for the Japanese Cosmetic Wipe Market ($B) (2019-2031)
  • Figure 10.8: Trends and Forecast for the Indian Cosmetic Wipe Market ($B) (2019-2031)
  • Figure 10.9: Trends and Forecast for the Chinese Cosmetic Wipe Market ($B) (2019-2031)
  • Figure 10.10: Trends and Forecast for the South Korean Cosmetic Wipe Market ($B) (2019-2031)
  • Figure 10.11: Trends and Forecast for the Indonesian Cosmetic Wipe Market ($B) (2019-2031)
  • Figure 11.1: ROW Cosmetic Wipe Market by Product in 2019, 2024, and 2031
  • Figure 11.2: Trends of the ROW Cosmetic Wipe Market ($B) by Product (2019-2024)
  • Figure 11.3: Forecast for the ROW Cosmetic Wipe Market ($B) by Product (2025-2031)
  • Figure 11.4: ROW Cosmetic Wipe Market by Application in 2019, 2024, and 2031
  • Figure 11.5: Trends of the ROW Cosmetic Wipe Market ($B) by Application (2019-2024)
  • Figure 11.6: Forecast for the ROW Cosmetic Wipe Market ($B) by Application (2025-2031)
  • Figure 11.7: Trends and Forecast for the Middle Eastern Cosmetic Wipe Market ($B) (2019-2031)
  • Figure 11.8: Trends and Forecast for the South American Cosmetic Wipe Market ($B) (2019-2031)
  • Figure 11.9: Trends and Forecast for the African Cosmetic Wipe Market ($B) (2019-2031)
  • Figure 12.1: Porter's Five Forces Analysis of the Global Cosmetic Wipe Market
  • Figure 12.2: Market Share (%) of Top Players in the Global Cosmetic Wipe Market (2024)
  • Figure 13.1: Growth Opportunities for the Global Cosmetic Wipe Market by Product
  • Figure 13.2: Growth Opportunities for the Global Cosmetic Wipe Market by Material Use
  • Figure 13.3: Growth Opportunities for the Global Cosmetic Wipe Market by Application
  • Figure 13.4: Growth Opportunities for the Global Cosmetic Wipe Market by Region
  • Figure 13.5: Emerging Trends in the Global Cosmetic Wipe Market

List of Tables

  • Table 1.1: Growth Rate (%, 2023-2024) and CAGR (%, 2025-2031) of the Cosmetic Wipe Market by Product, Material Use, and Application
  • Table 1.2: Attractiveness Analysis for the Cosmetic Wipe Market by Region
  • Table 1.3: Global Cosmetic Wipe Market Parameters and Attributes
  • Table 3.1: Trends of the Global Cosmetic Wipe Market (2019-2024)
  • Table 3.2: Forecast for the Global Cosmetic Wipe Market (2025-2031)
  • Table 4.1: Attractiveness Analysis for the Global Cosmetic Wipe Market by Product
  • Table 4.2: Market Size and CAGR of Various Product in the Global Cosmetic Wipe Market (2019-2024)
  • Table 4.3: Market Size and CAGR of Various Product in the Global Cosmetic Wipe Market (2025-2031)
  • Table 4.4: Trends of Cosmetic Wet Wipes in the Global Cosmetic Wipe Market (2019-2024)
  • Table 4.5: Forecast for Cosmetic Wet Wipes in the Global Cosmetic Wipe Market (2025-2031)
  • Table 4.6: Trends of Cosmetic Dry Wipes in the Global Cosmetic Wipe Market (2019-2024)
  • Table 4.7: Forecast for Cosmetic Dry Wipes in the Global Cosmetic Wipe Market (2025-2031)
  • Table 5.1: Attractiveness Analysis for the Global Cosmetic Wipe Market by Material Use
  • Table 5.2: Market Size and CAGR of Various Material Use in the Global Cosmetic Wipe Market (2019-2024)
  • Table 5.3: Market Size and CAGR of Various Material Use in the Global Cosmetic Wipe Market (2025-2031)
  • Table 5.4: Trends of Absorbent Cotton in the Global Cosmetic Wipe Market (2019-2024)
  • Table 5.5: Forecast for Absorbent Cotton in the Global Cosmetic Wipe Market (2025-2031)
  • Table 5.6: Trends of Non-woven Fabric in the Global Cosmetic Wipe Market (2019-2024)
  • Table 5.7: Forecast for Non-woven Fabric in the Global Cosmetic Wipe Market (2025-2031)
  • Table 6.1: Attractiveness Analysis for the Global Cosmetic Wipe Market by Application
  • Table 6.2: Market Size and CAGR of Various Application in the Global Cosmetic Wipe Market (2019-2024)
  • Table 6.3: Market Size and CAGR of Various Application in the Global Cosmetic Wipe Market (2025-2031)
  • Table 6.4: Trends of Cleansing & Makeup Removal in the Global Cosmetic Wipe Market (2019-2024)
  • Table 6.5: Forecast for Cleansing & Makeup Removal in the Global Cosmetic Wipe Market (2025-2031)
  • Table 6.6: Trends of Moisturizing in the Global Cosmetic Wipe Market (2019-2024)
  • Table 6.7: Forecast for Moisturizing in the Global Cosmetic Wipe Market (2025-2031)
  • Table 6.8: Trends of Exfoliating in the Global Cosmetic Wipe Market (2019-2024)
  • Table 6.9: Forecast for Exfoliating in the Global Cosmetic Wipe Market (2025-2031)
  • Table 6.10: Trends of Others in the Global Cosmetic Wipe Market (2019-2024)
  • Table 6.11: Forecast for Others in the Global Cosmetic Wipe Market (2025-2031)
  • Table 7.1: Market Size and CAGR of Various Regions in the Global Cosmetic Wipe Market (2019-2024)
  • Table 7.2: Market Size and CAGR of Various Regions in the Global Cosmetic Wipe Market (2025-2031)
  • Table 8.1: Trends of the North American Cosmetic Wipe Market (2019-2024)
  • Table 8.2: Forecast for the North American Cosmetic Wipe Market (2025-2031)
  • Table 8.3: Market Size and CAGR of Various Product in the North American Cosmetic Wipe Market (2019-2024)
  • Table 8.4: Market Size and CAGR of Various Product in the North American Cosmetic Wipe Market (2025-2031)
  • Table 8.5: Market Size and CAGR of Various Application in the North American Cosmetic Wipe Market (2019-2024)
  • Table 8.6: Market Size and CAGR of Various Application in the North American Cosmetic Wipe Market (2025-2031)
  • Table 8.7: Trends and Forecast for the United States Cosmetic Wipe Market (2019-2031)
  • Table 8.8: Trends and Forecast for the Mexican Cosmetic Wipe Market (2019-2031)
  • Table 8.9: Trends and Forecast for the Canadian Cosmetic Wipe Market (2019-2031)
  • Table 9.1: Trends of the European Cosmetic Wipe Market (2019-2024)
  • Table 9.2: Forecast for the European Cosmetic Wipe Market (2025-2031)
  • Table 9.3: Market Size and CAGR of Various Product in the European Cosmetic Wipe Market (2019-2024)
  • Table 9.4: Market Size and CAGR of Various Product in the European Cosmetic Wipe Market (2025-2031)
  • Table 9.5: Market Size and CAGR of Various Application in the European Cosmetic Wipe Market (2019-2024)
  • Table 9.6: Market Size and CAGR of Various Application in the European Cosmetic Wipe Market (2025-2031)
  • Table 9.7: Trends and Forecast for the German Cosmetic Wipe Market (2019-2031)
  • Table 9.8: Trends and Forecast for the French Cosmetic Wipe Market (2019-2031)
  • Table 9.9: Trends and Forecast for the Spanish Cosmetic Wipe Market (2019-2031)
  • Table 9.10: Trends and Forecast for the Italian Cosmetic Wipe Market (2019-2031)
  • Table 9.11: Trends and Forecast for the United Kingdom Cosmetic Wipe Market (2019-2031)
  • Table 10.1: Trends of the APAC Cosmetic Wipe Market (2019-2024)
  • Table 10.2: Forecast for the APAC Cosmetic Wipe Market (2025-2031)
  • Table 10.3: Market Size and CAGR of Various Product in the APAC Cosmetic Wipe Market (2019-2024)
  • Table 10.4: Market Size and CAGR of Various Product in the APAC Cosmetic Wipe Market (2025-2031)
  • Table 10.5: Market Size and CAGR of Various Application in the APAC Cosmetic Wipe Market (2019-2024)
  • Table 10.6: Market Size and CAGR of Various Application in the APAC Cosmetic Wipe Market (2025-2031)
  • Table 10.7: Trends and Forecast for the Japanese Cosmetic Wipe Market (2019-2031)
  • Table 10.8: Trends and Forecast for the Indian Cosmetic Wipe Market (2019-2031)
  • Table 10.9: Trends and Forecast for the Chinese Cosmetic Wipe Market (2019-2031)
  • Table 10.10: Trends and Forecast for the South Korean Cosmetic Wipe Market (2019-2031)
  • Table 10.11: Trends and Forecast for the Indonesian Cosmetic Wipe Market (2019-2031)
  • Table 11.1: Trends of the ROW Cosmetic Wipe Market (2019-2024)
  • Table 11.2: Forecast for the ROW Cosmetic Wipe Market (2025-2031)
  • Table 11.3: Market Size and CAGR of Various Product in the ROW Cosmetic Wipe Market (2019-2024)
  • Table 11.4: Market Size and CAGR of Various Product in the ROW Cosmetic Wipe Market (2025-2031)
  • Table 11.5: Market Size and CAGR of Various Application in the ROW Cosmetic Wipe Market (2019-2024)
  • Table 11.6: Market Size and CAGR of Various Application in the ROW Cosmetic Wipe Market (2025-2031)
  • Table 11.7: Trends and Forecast for the Middle Eastern Cosmetic Wipe Market (2019-2031)
  • Table 11.8: Trends and Forecast for the South American Cosmetic Wipe Market (2019-2031)
  • Table 11.9: Trends and Forecast for the African Cosmetic Wipe Market (2019-2031)
  • Table 12.1: Product Mapping of Cosmetic Wipe Suppliers Based on Segments
  • Table 12.2: Operational Integration of Cosmetic Wipe Manufacturers
  • Table 12.3: Rankings of Suppliers Based on Cosmetic Wipe Revenue
  • Table 13.1: New Product Launches by Major Cosmetic Wipe Producers (2019-2024)
  • Table 13.2: Certification Acquired by Major Competitor in the Global Cosmetic Wipe Market