首頁 > 市場調查報告書 > 通訊

IT安全性雲端服務

市場調查報告書

商品編碼

1917829

電子郵件安全市場 - 2026-2031 年預測

Email Security Market - Forecast from 2026 to 2031

出版日期: 2026年01月07日 | 出版商:

Knowledge Sourcing Intelligence | 英文 149 Pages | 商品交期: 最快1-2個工作天內

價格

簡介目錄

電子郵件安全市場預計將從 2025 年的 60.86 億美元成長到 2031 年的 119.87 億美元，複合年成長率為 11.96%。

電子郵件安全市場涵蓋一系列技術、服務和實踐，旨在保護電子郵件帳戶、內容和通訊管道免受各種威脅。這包括防禦外部攻擊，例如網路釣魚、惡意軟體和垃圾郵件，以及應對內部風險，例如意外資料外洩和惡意相關人員活動。現代解決方案超越了基本的閘道器過濾，提供整合了高級威脅防護、資料遺失防護 (DLP)、加密、電子郵件歸檔和安全意識提升培訓的綜合平台。作為網路安全基礎設施的關鍵組成部分，電子郵件安全市場能夠應對許多組織面臨的主要威脅，保護敏感資訊的流動並維護業務永續營運。

市場成長的根本驅動力在於電子郵件攻擊的不斷演變和日益複雜化。關鍵催化劑包括定向網路釣魚、商業電子郵件詐騙(BEC) 和複雜的社交工程宣傳活動的指數級成長。攻擊者利用自動化、人工智慧和對組織結構的深入了解，創建極具說服力的個人化訊息，從而繞過傳統的基於簽名的防禦措施。這種「軍備競賽」促使企業持續投資於更智慧、更具適應性的安全層。同時，全球監管環境也日益關注資料隱私和保護。要求對敏感資料（例如個人識別資訊、財務資訊和醫療記錄）進行嚴格控制的法規，直接推動了整合式電子郵件資料防洩漏 (DLP) 和加密解決方案的普及，以防止未經授權的資料外洩並確保合規性。

一項關鍵的技術趨勢是將人工智慧 (AI) 和機器學習 (ML) 策略性地整合到核心電子郵件安全功能中。現代平台利用這些技術進行行為分析，偵測通訊模式、寄件者可信度和語言使用方面的異常情況，從而識別零日網路釣魚攻擊和缺乏惡意負荷的商業電子郵件詐騙(BEC) 嘗試。人工智慧提高了威脅偵測的準確性，減少了誤報，並實現了回應工作流程的自動化，使安全策略從被動回應轉變為主動預測和預防。這種轉變對於應對現代電子郵件威脅的動態特性至關重要。

按地區分類，北美仍是規模最大、發展最成熟的市場，其特點是網路安全支出高、法規環境複雜，以及大量企業高度集中，而這些企業正是高階攻擊的主要目標。該地區的主要技術供應商的存在以及早期採用先進安全控制措施的文化進一步鞏固了其市場地位，從而推動了持續創新和具有競爭力的解決方案。

儘管電子郵件安全平台至關重要，但其市場推廣仍面臨許多挑戰，主要原因在於成本和複雜性。利用人工智慧、進階資料防洩漏 (DLP) 和整合雲端 API 的高級電子郵件安全平台需要大量投資。對於中小企業 (SMB) 而言，包括授權費、整合費和持續管理費在內的總擁有成本 (TCO) 可能成為一大障礙。因此，它們更容易受到針對小規模組織的威脅。此外，管理和客製化這些高階系統以適應組織獨特的風險狀況和工作流程的複雜性，可能會耗費大量 IT 資源，導致配置錯誤和警報疲勞，從而降低系統的有效性。

競爭格局瞬息萬變，涵蓋了許多大型多元化網路安全廠商、專業電子郵件安全廠商以及主流雲端辦公室套件供應商（例如微軟的 Office 365 版 Defender）的產品。競爭成功取決於威脅偵測的有效性（尤其針對商業電子郵件詐騙和魚叉式網路釣魚）、與 Microsoft 365 和 Google Workspace 等雲端電子郵件環境的無縫整合、自動化調查和回應 (AIR) 功能的完善程度以及管理主機的易用性。如今，解決方案的成功越來越體現在其能否提供全面的保護，包括強大的入站威脅攔截和出站資料保護，以及透過統一平台管理的使用者安全培訓。

總之，電子郵件安全市場是企業網路安全的基礎領域，同時也是一個不斷發展的領域。其成長與電子郵件作為主要商業溝通管道的持續作用以及由此帶來的惡意標靶化密切相關。對於產業專家而言，策略重點應體現在三個方面：普及各種規模組織使用先進的AI驅動型安全防護；透過進階自動化和整合簡化管理；以及將防護範圍擴展到收件匣之外，以保護整個協作生態系統。市場的未來在於能夠理解正常商業通訊、自動執行資料管治策略並主動引導使用者建立強大最後一道防線的上下文情境感知安全平台。衡量成功的標準在於解決方案能否在不影響生產力或造成不永續的營運負擔的前提下，降低電子郵件帶來的業務風險。

本報告的主要優勢：

深入分析：取得以客戶群、政府政策和社會經濟因素、消費者偏好、垂直產業和其他細分市場為重點的深入市場洞察，涵蓋主要地區和新興地區。
競爭格局：了解主要企業採取的策略舉措，並了解透過正確的策略打入市場的潛力。
市場促進因素與未來趨勢：探索動態因素和關鍵市場趨勢，以及它們將如何塑造未來的市場發展。
可執行的建議：利用洞察力為策略決策提供訊息，從而在動態環境中開拓新的業務管道和收入來源。
受眾範圍廣：對新興企業、研究機構、顧問公司、中小企業和大型企業都有益處且經濟高效。

它是用來做什麼的？

產業與市場洞察、商業機會評估、產品需求預測、打入市場策略、地理擴張、資本投資決策、法律規範及其影響、新產品開發、競爭影響

分析範圍

歷史資料（2021-2025 年）和預測資料（2026-2031 年）
成長機會、挑戰、供應鏈前景、法規結構、客戶行為和趨勢分析
競爭對手定位、策略和市場佔有率分析
按業務板塊和地區（國家）分類的收入成長和預測分析
公司概況（策略、產品、財務資訊、關鍵趨勢等）

The email security market encompasses a suite of technologies, services, and practices designed to protect email accounts, content, and communication channels from a wide array of threats. This includes defense against external attacks such as phishing, malware, and spam, as well as internal risks like inadvertent data leakage and malicious insider activity. Modern solutions extend beyond basic gateway filtering to include advanced threat protection, data loss prevention (DLP), encryption, email archiving, and security awareness training integrated into a cohesive platform. As a critical component of the cybersecurity stack, the email security market addresses the primary threat vector for most organizations, securing the flow of sensitive information and maintaining business continuity.

Market expansion is fundamentally driven by the relentless evolution and increasing sophistication of email-based attacks. The primary catalyst is the exponential growth in targeted phishing, business email compromise (BEC), and sophisticated social engineering campaigns. Attackers leverage automation, AI, and deep knowledge of organizational structures to craft highly convincing, personalized messages that bypass traditional signature-based defenses. This arms race forces continuous investment in more intelligent, adaptive security layers. Concurrently, the global regulatory landscape is intensifying focus on data privacy and protection. Regulations mandating strict controls over sensitive data (e.g., PII, financial information, healthcare records) directly drive the adoption of integrated email DLP and encryption solutions to prevent unauthorized exfiltration and ensure compliance.

A dominant technological trend is the strategic integration of artificial intelligence (AI) and machine learning (ML) into core email security functions. Modern platforms utilize these technologies for behavioral analysis, detecting anomalies in communication patterns, sender reputation, and language use to identify zero-day phishing attacks and BEC attempts that lack malicious payloads. AI enhances threat detection accuracy, reduces false positives, and automates response workflows, moving security from a reactive to a predictive and proactive posture. This shift is essential for countering the dynamic nature of modern email threats.

Geographically, North America remains the largest and most mature market, characterized by high cybersecurity spending, a complex regulatory environment, and a high concentration of enterprises that are prime targets for advanced attacks. The region's market is further solidified by the presence of leading technology vendors and a culture of early adoption for advanced security controls, driving continuous innovation and competitive solutions.

Despite its critical importance, the market faces significant adoption challenges, primarily centered on cost and complexity. Advanced email security platforms leveraging AI, advanced DLP, and integrated cloud APIs represent a substantial investment. For small and medium-sized businesses (SMBs), the total cost of ownership-including licensing, integration, and ongoing management-can be prohibitive, potentially leaving them exposed to threats that disproportionately target smaller organizations. Additionally, the complexity of managing and tuning these advanced systems to an organization's specific risk profile and workflow can strain IT resources, leading to misconfigurations or alert fatigue that undermines their effectiveness.

The competitive landscape is highly dynamic, featuring large, diversified cybersecurity vendors, specialized email security pure-plays, and offerings from major cloud productivity suite providers (e.g., Microsoft with Defender for Office 365). Competition hinges on the efficacy of threat detection (particularly for BEC and spear-phishing), the seamlessness of integration with cloud email ecosystems like Microsoft 365 and Google Workspace, the sophistication of automated investigation and response (AIR) capabilities, and the user-friendliness of the administrative console. Success is increasingly defined by a solution's ability to provide holistic protection that combines robust inbound threat blocking with outbound data protection and user security training, all managed through a unified platform.

In conclusion, the email security market is a foundational and perpetually evolving segment of enterprise cybersecurity. Its growth is structurally tied to email's enduring role as the primary business communication channel and the corresponding focus of malicious actors. For industry experts, strategic focus must center on democratizing access to advanced AI-driven protection for organizations of all sizes, simplifying management through greater automation and integration, and extending protection beyond the inbox to secure the entire collaboration ecosystem. The future of the market lies in context-aware security platforms that understand normal business communication, automatically enforce data governance policies, and actively coach users to become a resilient last line of defense. Success will be measured by a solution's ability to reduce the business risk posed by email without impeding productivity or imposing unsustainable operational burdens.

Key Benefits of this Report:

Insightful Analysis: Gain detailed market insights covering major as well as emerging geographical regions, focusing on customer segments, government policies and socio-economic factors, consumer preferences, industry verticals, and other sub-segments.
Competitive Landscape: Understand the strategic maneuvers employed by key players globally to understand possible market penetration with the correct strategy.
Market Drivers & Future Trends: Explore the dynamic factors and pivotal market trends and how they will shape future market developments.
Actionable Recommendations: Utilize the insights to exercise strategic decisions to uncover new business streams and revenues in a dynamic environment.
Caters to a Wide Audience: Beneficial and cost-effective for startups, research institutions, consultants, SMEs, and large enterprises.

What do businesses use our reports for?

Industry and Market Insights, Opportunity Assessment, Product Demand Forecasting, Market Entry Strategy, Geographical Expansion, Capital Investment Decisions, Regulatory Framework & Implications, New Product Development, Competitive Intelligence

Report Coverage:

Historical data from 2021 to 2025 & forecast data from 2026 to 2031
Growth Opportunities, Challenges, Supply Chain Outlook, Regulatory Framework, and Trend Analysis
Competitive Positioning, Strategies, and Market Share Analysis
Revenue Growth and Forecast Assessment of segments and regions including countries
Company Profiling (Strategies, Products, Financial Information, and Key Developments among others.)

Email Security Market Segmentation

By Component
Solutions
Services
By Type
Spam Filter
Anti-Virus Protection Solution
DLP (Data Loss Prevention) Solutions
Email Encryption
Others
By Security Type
Secured Email Gateways (SEG)
API-Based Protection
Others
By Enterprise Size
Small
Medium
Large
By End-User
BFSI
Retail
IT & Telecommunication
Medical & Healthcare
Government & Defense
Energy & Utilities
Others
By Geography
North America
USA
Canada
Mexico
South America
Brazil
Argentina
Others
Europe
Germany
France
United Kingdom
Spain
Others
Middle East and Africa
Saudi Arabia
UAE
Others
Asia Pacific
China
India
Japan
South Korea
Indonesia
Thailand
Others

1. EXECUTIVE SUMMARY

2. MARKET SNAPSHOT

2.1. Market Overview
2.2. Market Definition
2.3. Scope of the Study
2.4. Market Segmentation

3. BUSINESS LANDSCAPE

3.1. Market Drivers
3.2. Market Restraints
3.3. Market Opportunities
3.4. Porter's Five Forces Analysis
3.5. Industry Value Chain Analysis
3.6. Policies and Regulations
3.7. Strategic Recommendations

4. TECHNOLOGICAL OUTLOOK

5. EMAIL SECURITY MARKET BY COMPONENT

5.1. Introduction
5.2. Solutions
5.3. Services

6. EMAIL SECURITY MARKET BY TYPE

6.1. Introduction
6.2. Spam Filter
6.3. Anti-Virus Protection Solution
6.4. DLP (Data Loss Prevention) Solutions
6.5. Email Encryption
6.6. Others

7. EMAIL SECURITY MARKET BY SECURITY TYPE

7.1. Introduction
7.2. Secured Email Gateways (SEG)
7.3. API-Based Protection
7.4. Others

8. EMAIL SECURITY MARKET BY ENTERPRISE SIZE

8.1. Introduction
8.2. Small
8.3. Medium
8.4. Large

9. EMAIL SECURITY MARKET BY END-USER

9.1. Introduction
9.2. BFSI
9.3. Retail
9.4. IT & Telecommunication
9.5. Medical & Healthcare
9.6. Government & Defense
9.7. Energy & Utilities
9.8. Others

10. EMAIL SECURITY MARKET BY GEOGRAPHY

10.1. Introduction
10.2. North America
- 10.2.1. USA
- 10.2.2. Canada
- 10.2.3. Mexico
10.3. South America
- 10.3.1. Brazil
- 10.3.2. Argentina
- 10.3.3. Others
10.4. Europe
- 10.4.1. Germany
- 10.4.2. France
- 10.4.3. United Kingdom
- 10.4.4. Spain
- 10.4.5. Others
10.5. Middle East and Africa
- 10.5.1. Saudi Arabia
- 10.5.2. UAE
- 10.5.3. Others
10.6. Asia Pacific
- 10.6.1. China
- 10.6.2. India
- 10.6.3. Japan
- 10.6.4. South Korea
- 10.6.5. Indonesia
- 10.6.6. Thailand
- 10.6.7. Others