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市場調查報告書
商品編碼
1825371
帕拉坦特市場:2025-2030 年預測Palatant Market - Forecasts from 2025 to 2030 |
預計輔助器具市場規模將從 2025 年的 16.67 億美元成長至 2030 年的 23.1 億美元,複合年成長率為 6.74%。
由於寵物飼主數量的增加、對優質營養寵物食品的需求不斷成長以及人們對動物健康和營養意識的增強,Paratant 市場正在經歷顯著成長。 Paratant 可以改善寵物食品和動物飼料的口感、香氣和質地,對於滿足消費者對高品質、高偏好產品的期望至關重要。
市場促進因素
人性化的寵物
人性化趨勢,即寵物被視為家庭成員,是 Paratant 市場的主要驅動力。寵物飼主越來越注重為寵物提供營養豐富、高品質且符合感官的食物。 Paratant 透過改善口感、香氣和質地來提升寵物食品的偏好,鼓勵食用並確保營養攝取。這種消費行為的轉變推動了對高階和客製化寵物食品的需求,尤其是在都市區,這使得 Paratant 成為寵物食品行業的重要組成部分。
寵物數量不斷增加
全球寵物數量不斷成長,尤其是在都市區,這刺激了對Paratant的需求。隨著寵物數量的增加,對偏好、高品質且有益於動物健康的食品的需求也隨之成長。人們對寵物營養的關注以及高階寵物食品品牌的日益普及正在推動市場成長。 Paratant能夠提高寵物對食品的吸引力,從而提高飼料效率並改善寵物的整體健康狀況。
The palatant market is expected to grow from USD 1.667 billion in 2025 to USD 2.310 billion in 2030, at a CAGR of 6.74%.
The palatant market is experiencing significant growth, driven by the rising number of pet owners, increasing demand for premium and nutritious pet food, and heightened awareness of animal health and nutrition. Palatants, which enhance the taste, smell, and texture of pet and animal feed, are becoming essential in meeting consumer expectations for high-quality, palatable products.
Market Drivers
Pet Humanization
The trend of pet humanization, where pets are treated as family members, is a primary driver of the palatant market. Pet owners are increasingly focused on providing nutritious, high-quality food that appeals to their pets' senses. Palatants enhance the palatability of pet food by improving taste, aroma, and texture, encouraging consumption and ensuring nutritional intake. This shift in consumer behavior, particularly in urban areas, is driving demand for premium and custom-made pet food products, positioning palatants as critical components in the pet food industry.
Growing Pet Population
The global pet population is expanding, particularly in urban centers, fueling demand for palatants. As pet ownership rises, so does the need for palatable, high-quality feed that supports animal health. The focus on pet nutrition and the increasing popularity of premium pet food brands are driving market growth, as palatants ensure that pets find their food appealing, thereby improving feed efficiency and overall health outcomes.
Expansion of the Cattle Segment
The cattle segment is anticipated to hold a significant market share by 2028, driven by growing demand for high-quality, nutritious animal feed. Increasing awareness among livestock owners about animal health and nutrition has led to the adoption of palatants to enhance feed palatability and efficiency. The focus on animal welfare and safety, coupled with rising incomes and population growth, further supports the demand for natural and additive-free palatants in this segment, contributing to market expansion.
Growth in the Poultry Sector
The global poultry sector is expanding, driven by increasing demand for protein-rich foods and growing awareness of poultry's nutritional benefits. According to the USDA's World Agricultural Supply and Demand Estimates, global poultry exports are projected to increase by approximately 25% from 2021 to 2031, reaching about 16 million metric tons by 2031. This growth in poultry production and international trade is boosting the need for palatants to improve feed palatability, ensuring optimal feed intake and supporting the sector's expansion.
Geographical Outlook
North America's Market Leadership
North America, particularly the United States, is expected to experience significant growth in the palatant market. The rise in pet ownership, coupled with increasing demand for high-quality pet food and heightened awareness of palatability's role in pet nutrition, drives market expansion. The poultry sector's growth, supported by initiatives like the joint venture between the U.S. Poultry & Egg Association (USPOULTRY) and the USA Poultry & Egg Export Council (USAPEEC) through "The Coop Group, LLC," further fuels demand for palatability-enhancing ingredients. This expansion underscores North America's position as a key market for palatants, driven by consumer demand for premium and nutritious animal feed.
Market Segmentation Analysis
Cattle and Poultry Segments
The cattle and poultry segments are poised for significant growth, driven by the need for nutritious and palatable feed. In the cattle sector, palatants address the demand for high-quality feed that supports animal health and productivity. In poultry, the global increase in exports and domestic consumption necessitates palatants to enhance feed appeal, ensuring efficient feed intake. The focus on natural and additive-free palatants aligns with consumer preferences for sustainable and safe animal feed solutions.
Key Developments
In April 2023, Zoetis launched Zoetis Palatant, a natural palatant made from amino acids and nucleotides, designed to improve the palatability of animal feed and increase intake. This product reflects the industry's shift toward natural ingredients to meet consumer demands for high-quality, health-focused feed solutions.
The palatant market is on a strong growth trajectory, driven by pet humanization, the rising pet population, and the expanding cattle and poultry sectors. North America leads the market, supported by increased pet ownership and poultry industry growth, while the demand for natural and premium feed solutions fuels innovation. Developments like Zoetis's natural palatant launch in 2023 highlight the industry's focus on health and sustainability. As consumer awareness of animal nutrition grows, the palatant market is well-positioned for sustained expansion, catering to the needs of both pet owners and livestock producers during the forecast period.
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