首頁 > 市場調查報告書 > 材料/化學品

健康美容包裝/容器化妝品

市場調查報告書

商品編碼

1825325

全球香水包裝市場：2025-2030 年預測

Global Fragrance Packaging Market - Forecasts from 2025 to 2030

出版日期: 2025年08月14日 | 出版商:

Knowledge Sourcing Intelligence | 英文 151 Pages | 商品交期: 最快1-2個工作天內

價格

簡介目錄

香水包裝市場預計將從 2025 年的 43.37 億美元成長到 2030 年的 59.36 億美元，複合年成長率為 6.48%。

香水包裝市場正在經歷顯著成長，這得益於消費者對創新和視覺吸引力包裝解決方案日益成長的需求。消費者生活方式的改變，個人風格和整裝儀容成為重中之重，這推動了對能夠提升品牌知名度的獨特包裝的需求。此外，日益成長的環保趨勢推動了香水包裝中永續材料的採用，例如生物基和再生成分。此外，新興市場電子商務領域的擴張、都市化的加快以及個人可支配收入的增加也為市場提供了支撐。總而言之，這些因素推動了對高階和定製香水包裝的需求，尤其是對於由玻璃、金屬、紙板和塑膠等材料製成的香水、除臭劑和其他芳香產品。

然而，高昂的生產成本和部分地區基礎設施有限等挑戰可能會阻礙市場成長。儘管存在這些限制因素，但產品開發的持續進步和對永續性的關注正在為行業主要企業創造巨大的機會。

市場促進因素

香水包裝市場的關鍵驅動力在於各大製造商對產品開發的日益重視。各公司正在透過引人注目的設計和高品質材料進行創新，使其產品脫穎而出，吸引消費者的注意。奢華的包裝提升了奢華香水的美感，並強化了品牌形象。例如，互動式客製化工具等措施可讓消費者個人化客製化瓶身設計、形狀和顏色，從而進一步提升市場吸引力。隨著品牌尋求與其獨特香氣特徵和消費者偏好相匹配的包裝，新型香水和香氛的快速發展也促進了市場發展。

隨著可支配收入的成長推動了對奢侈品的需求，香水公司將時尚的包裝作為重要的行銷工具。因此，專注於高階且視覺衝擊力強的包裝解決方案對於維持市場競爭力至關重要。

地理視角

在快速都市化和不斷發展的將香水產品融入日常生活的時尚潮流的推動下，美國在北美香水包裝市場佔據主導地位。女性和千禧世代消費者對管瓶香水（尤其是 5 毫升和 10 毫升大小的香水）的需求日益成長，他們更喜歡多樣化而不是傳統的標誌性香味。嚴格的法規，例如美國食品藥物管理局根據公平包裝和標籤法（FPLA）和聯邦食品、藥品和化妝品法（FD&C）執行的法規，透過確保合規性和品質標準，進一步推動了市場成長。 Big Sky Packaging 等知名包裝解決方案供應商的存在，以及推出創新特定應用包裝的策略合作夥伴關係，正在推動美國市場的成長。

主要進展

2023年，幾項顯著的進步塑造了香水包裝市場。 3月，阿普塔公司推出了ID SCENT，這是一款完全可客製化、可電商銷售的紙質香水樣品解決方案，採用了專門的紙質封裝技術。 7月，歐萊雅集團旗下的拉爾夫·勞倫香水公司推出了Polo Earth，這是一款純素香水，採用永續性的可再填充瓶包裝，瓶蓋為木質，20%的玻璃為再生玻璃。 1月，路威酩軒集團和路威酩軒美妝部門合作，將再生塑膠和生物基塑膠融入香水和化妝品包裝中，且不影響產品品質。此外，5月，Kraiberg TPE推出了用於化妝品和香水包裝的THERMOLAST® K FC/AD/PP複合材料，進一步強化了永續高性能材料的趨勢。

結論

與香水相關的趨勢、監管支持以及對永續性和客製化的關注。儘管高成本等挑戰依然存在，但環保材料和創新設計等機會使主要企業能夠持續成功，尤其是在美國市場。

本報告的主要優點

深刻分析：獲得涵蓋主要地區和新興地區的深入市場洞察，重點關注客戶群、政府政策和社會經濟因素、消費者偏好、垂直行業和其他細分市場。
競爭格局：了解主要企業所採用的策略策略，並了解正確策略的市場滲透潛力。
市場趨勢和促進因素：探索動態因素和關鍵市場趨勢以及它們將如何影響未來的市場發展。
可行的建議：利用洞察力來制定策略決策，在動態環境中開闢新的業務流和收益。
受眾廣泛：對於新興企業、研究機構、顧問、中小企業和大型企業來說，既有利又划算。

它有什麼用途？

產業和市場考量、商業機會評估、產品需求預測、打入市場策略、地理擴張、資本投資決策、法律規範與影響、新產品開發、競爭影響

調查範圍

2022 年至 2024 年的歷史數據和 2025 年至 2030 年的預測數據
成長機會、挑戰、供應鏈前景、法律規範與趨勢分析
競爭定位、策略和市場佔有率分析
收益成長和預測細分市場和區域分析（包括國家）
公司概況（尤其是財務狀況和關鍵發展）

The fragrance packaging market is experiencing significant growth, propelled by rising consumer demand for innovative and visually appealing packaging solutions. The shift in consumer lifestyles toward prioritizing personal style and grooming has heightened the need for distinctive packaging that enhances brand recognition. Additionally, growing eco-friendly trends are driving the adoption of sustainable materials, such as bio-based and recycled components, in fragrance packaging. The market is further supported by the expansion of the e-commerce sector in developing nations, increasing urbanization, and rising personal disposable incomes. These factors collectively fuel demand for premium and customized fragrance packaging, particularly for perfumes, deodorants, and other fragrance products made from materials like glass, metal, paperboard, and plastic.

However, challenges such as high production costs and limited infrastructure in some regions may hinder market growth. Despite these constraints, continuous advancements in product development and a focus on sustainability are creating substantial opportunities for key players in the industry.

Market Drivers

The primary driver of the fragrance packaging market is the increasing emphasis on product development by major manufacturers. Companies are innovating with eye-catching designs and high-quality materials to differentiate their products and capture consumer attention. Premium packaging enhances the aesthetic appeal of luxury fragrances, reinforcing brand identity. For example, initiatives like interactive customization tools allow consumers to personalize bottle designs, shapes, and colors, further boosting market appeal. The rapid development of new fragrances and aromas also contributes to market expansion, as brands seek packaging that aligns with unique scent profiles and consumer preferences.

The growing demand for luxury goods, driven by higher disposable incomes, has pushed fragrance companies to prioritize sophisticated packaging as a key marketing tool. This focus on premium, visually striking packaging solutions is critical for maintaining a competitive edge in the market.

Geographical Outlook

The United States dominates the fragrance packaging market in North America, driven by rapid urbanization and evolving fashion trends that have integrated fragrance products into daily life. The demand for smaller fragrance vials, particularly in 5ml and 10ml sizes, is growing among female and millennial consumers who prefer variety over traditional signature scents. Stringent regulations, such as those enforced by the FDA under the Fair Packaging and Labeling Act (FPLA) and the Federal Food, Drug, and Cosmetic Act (FD&C), further drive market growth by ensuring compliance and quality standards. The presence of established packaging solution providers, such as Big Sky Packaging, and strategic collaborations, like those introducing innovative application-focused packaging, are accelerating market growth in the U.S.

Key Developments

In 2023, several notable advancements shaped the fragrance packaging market. Aptar introduced ID SCENT in March, a fully customizable, e-commerce-enabled paper-based scent sample solution, leveraging specialized paper encapsulation techniques. In July, L'Oreal Group's Ralph Lauren Fragrances launched the Polo Earth vegan fragrance in a refillable bottle with a wood top and 20% post-consumer recycled glass, emphasizing sustainability. In January, LVMH and LVMH Beauty collaborated to integrate circular and bio-based plastics into their perfume and cosmetic packaging without compromising quality. Additionally, in May, KRAIBURG TPE introduced its THERMOLAST(R) K FC/AD/PP compounds, tailored for cosmetic and perfume packaging applications, reinforcing the trend toward sustainable, high-performance materials.

Conclusion

The fragrance rink trends, regulatory support, and a focus on sustainability and customization. While challenges like high costs persist, opportunities in eco-friendly materials and innovative designs position key players for continued success, particularly in the dominant U.S. market.

Key Benefits of this Report:

Insightful Analysis: Gain detailed market insights covering major as well as emerging geographical regions, focusing on customer segments, government policies and socio-economic factors, consumer preferences, industry verticals, and other sub-segments.
Competitive Landscape: Understand the strategic maneuvers employed by key players globally to understand possible market penetration with the correct strategy.
Market Drivers & Future Trends: Explore the dynamic factors and pivotal market trends and how they will shape future market developments.
Actionable Recommendations: Utilize the insights to exercise strategic decisions to uncover new business streams and revenues in a dynamic environment.
Caters to a Wide Audience: Beneficial and cost-effective for startups, research institutions, consultants, SMEs, and large enterprises.

What do businesses use our reports for?

Industry and Market Insights, Opportunity Assessment, Product Demand Forecasting, Market Entry Strategy, Geographical Expansion, Capital Investment Decisions, Regulatory Framework & Implications, New Product Development, Competitive Intelligence

Report Coverage:

Historical data from 2022 to 2024 & forecast data from 2025 to 2030
Growth Opportunities, Challenges, Supply Chain Outlook, Regulatory Framework, and Trend Analysis
Competitive Positioning, Strategies, and Market Share Analysis
Revenue Growth and Forecast Assessment of segments and regions including countries
Company Profiling (Strategies, Products, Financial Information, and Key Developments among others.

Fragrance Packaging Market Segmentation:

By material type
Metal
Glass
Paperboard
Plastic

By Capacity

Below 100 ml
100 to 500 ml
Above 500 ml

By Packaging Type

Primary
Roll-Ons
Bottles
Others
Secondary
Hinges Boxes
Two Piece Boxes
Others

By Geography

North America
United States
Canada
Mexico
South America
Brazil
Argentina
Others
Europe
USA
Germany
France
Spain
Others
Middle East and Africa
Saudi Arabia
UAE
Others
Asia Pacific
Japan
China
India
South Korea
Indonesia
Thailand
Others

1. EXECUTIVE SUMMARY

2. MARKET SNAPSHOT

2.1. Market Overview
2.2. Market Definition
2.3. Scope of the Study
2.4. Market Segmentation

3. BUSINESS LANDSCAPE

3.1. Market Drivers
3.2. Market Restraints
3.3. Market Opportunities
3.4. Porter's Five Forces Analysis
3.5. Industry Value Chain Analysis
3.6. Policies and Regulations
3.7. Strategic Recommendations

4. TECHNOLOGICAL OUTLOOK

5. GLOBAL FRAGRANCE PACKAGING MARKET BY MATERIAL TYPE

5.1. Introduction
5.2. Metal
5.3. Glass
5.4. Paperboard
5.5. Plastic

6. GLOBAL FRAGRANCE PACKAGING MARKET BY CAPACITY

6.1. Introduction
6.2. Below 100 ml
6.3. 100 to 500 ml
6.4. Above 500 ml

7. GLOBAL FRAGRANCE PACKAGING MARKET BY PACKAGING TYPE

7.1. Introduction
7.2. Primary
- 7.2.1. Roll-Ons
- 7.2.2. Bottles
- 7.2.3. Others
7.3. Secondary
- 7.3.1. Hinges Boxes
- 7.3.2. Two Piece Boxes
- 7.3.3. Others

8. GLOBAL FRAGRANCE PACKAGING MARKET BY GEOGRAPHY

8.1. Introduction
8.2. North America
- 8.2.1. USA
- 8.2.2. Canada
- 8.2.3. Mexico
8.3. South America
- 8.3.1. Brazil
- 8.3.2. Argentina
- 8.3.3. Others
8.4. Europe
- 8.4.1. Germany
- 8.4.2. France
- 8.4.3. United Kingdom
- 8.4.4. Spain
- 8.4.5. Others
8.5. Middle East and Africa
- 8.5.1. Saudi Arabia
- 8.5.2. UAE
- 8.5.3. Others
8.6. Asia Pacific
- 8.6.1. China
- 8.6.2. India
- 8.6.3. Japan
- 8.6.4. South Korea
- 8.6.5. Indonesia
- 8.6.6. Thailand
- 8.6.7. Others