查看購物車
  • Simplified Chinese
  • English
  • Japanese
  • Korean
封面
市場調查報告書
商品編碼
1800309

早餐用麥片穀類市場：未來預測（2025-2030）

Breakfast Cereals Market - Forecasts fom 2025 to 2030
出版日期: | 出版商: Knowledge Sourcing Intelligence | 英文 144 Pages | 商品交期: 最快1-2個工作天內

價格
簡介目錄

早餐用麥片穀類市場預計將從 2025 年的 606.72 億美元成長到 2030 年的 802.79 億美元，複合年成長率為 5.76%。

早餐用麥片穀類市場充滿活力且競爭激烈，其特點是產品種類豐富，能滿足全球消費者的不同偏好。穀物通常由小麥、燕麥和玉米等穀物製成，搭配牛奶、優格和水果食用，方便多樣。消費者生活方式的轉變、健康意識的增強，以及口味、形狀和大小各異的穀物食品的出現，共同推動著早餐穀物市場的發展。製造商不斷創新，推出具有獨特風味和口感的新產品，以滿足消費者的需求。大型和小型公司都透過提供主流和小眾產品，為市場注入活力。

市場成長動力

早餐用麥片穀類市場的一個關鍵驅動力是主要企業的研發投入。這些投入促進了創新，使得能夠推出符合消費者偏好的全新改良穀物產品，從而提供更健康、更便利的早餐選擇。新產品的推出能夠激發消費者的興趣，吸引新客戶並留住現有客戶，從而促進銷售並推動收益成長。這種競爭動態促使企業不斷創新，力求在競爭激烈的市場中脫穎而出。新產品的推出不僅能提升品牌吸引力，還能擴大分銷網路和基本客群，進一步推動市場成長。

地理視角

北美在全球早餐用麥片穀類市場佔有重要佔有率，這得益於市場對便利營養早餐的強勁需求。在美國，穀物尤其受到那些生活忙碌、注重快速方便飲食的消費者的歡迎。消費者的健康意識日益增強，進一步推動了穀物的需求，因為穀物被宣傳為一種營養豐富的選擇，能夠在最短的準備時間內提供必需的營養和能量。種類繁多、口味多樣、營養價值各異的穀物產品，正日益吸引人們，尤其是對於那些注重健康、尋求便捷早餐的消費者而言。

競爭格局

早餐用麥片穀類市場競爭激烈，大型企業佔據主導地位，而小型企業則憑藉獨特的產品開拓利基市場。各企業不斷尋求透過產品創新、包裝和強調健康益處和便利性的行銷策略脫穎而出。市場的成長軌跡受到全球對健康便捷早餐選擇日益成長的需求以及穀物產品向新地區的擴張的驅動。隨著消費者偏好的不斷演變，推出創新產品對於企業保持競爭力並推動永續收益成長仍然至關重要。

未來展望

由於對便利健康早餐解決方案的需求不斷成長、產品持續創新以及市場地域擴張，預計未來幾年早餐用麥片穀類市場將持續成長。那些投資研發、開發符合健康意識消費者需求的產品並利用有效分銷策略的公司將擁有巨大的成長機會。市場競爭凸顯了創新和適應能力對於滿足消費者需求並維持市場領先地位的重要性。

本報告的主要優點

  • 深刻分析：獲得深入的市場洞察，重點關注客戶細分、政府政策和社會經濟因素、消費者偏好、垂直行業和其他細分市場，涵蓋主要地區和新興地區。
  • 競爭格局：了解主要企業採用的策略策略，並了解正確策略的市場滲透潛力。
  • 市場促進因素和未來趨勢：探索動態因素和關鍵市場趨勢以及它們將如何影響未來的市場發展。
  • 可行的建議：利用洞察力來提供策略決策，在動態環境中開闢新的業務流和收益。
  • 受眾廣泛：對於新興企業、研究機構、顧問、中小企業和大型企業來說，都是有益且具有成本效益的。

它有什麼用途？

產業與市場洞察、商業機會評估、產品需求預測、打入市場策略、地理擴張、資本投資決策、法律規範與影響、新產品開發、競爭影響

分析範圍

  • 歷史資料（2022-2024）和預測資料（2025-2030）
  • 成長機會、挑戰、供應鏈前景、法規結構、客戶行為和趨勢分析
  • 競爭對手定位、策略和市場佔有率分析
  • 按部門和地區（國家）分類的收益成長和預測分析
  • 公司概況（策略、產品、財務資訊、主要趨勢等）

早餐用麥片穀類市場細分與分析如下：

按類型

  • 熱穀類
  • 即食穀物

按產品

  • 玉米基
  • 小麥基
  • 以米為基礎
  • 燕麥基
  • 雜糧
  • 蘇福馬基地
  • 其他

按分銷管道

  • 線上
  • 離線

按地區

  • 北美洲
  • 南美洲
  • 歐洲
  • 中東和非洲
  • 亞太地區

目錄

第1章執行摘要

第2章市場概述

  • 市場概覽
  • 市場定義
  • 分析範圍
  • 細分市場

第3章 經營狀況

  • 市場促進因素
  • 市場限制
  • 市場機會
  • 波特五力分析
  • 產業價值鏈分析
  • 政策法規
  • 策略建議

第4章 技術展望

第5章早餐用麥片穀類市場（按類型）

  • 介紹
  • 熱穀類
  • 即食穀物

第6章早餐用麥片穀類市場（依產品）

  • 介紹
  • 玉米基
  • 小麥基
  • 以米為基礎
  • 燕麥基
  • 雜糧
  • 麩皮基質
  • 其他

第7章早餐用麥片穀類通路）

  • 介紹
  • 線上
  • 離線

第8章早餐用麥片穀類市場（按地區）

  • 介紹
  • 北美洲
    • 按類型
    • 按產品
    • 按分銷管道
    • 按國家
      • 美國
      • 加拿大
      • 墨西哥
  • 南美洲
    • 按類型
    • 按產品
    • 按分銷管道
    • 按國家
      • 巴西
      • 阿根廷
      • 其他
  • 歐洲
    • 按類型
    • 按產品
    • 按分銷管道
    • 按國家
      • 英國
      • 德國
      • 法國
      • 西班牙
      • 其他
  • 中東和非洲
    • 按類型
    • 按產品
    • 按分銷管道
    • 按國家
      • 沙烏地阿拉伯
      • 阿拉伯聯合大公國
      • 其他
  • 亞太地區
    • 按類型
    • 按產品
    • 按分銷管道
    • 按國家
      • 中國
      • 日本
      • 印度
      • 韓國
      • 台灣
      • 其他

第9章競爭格局及分析

  • 主要企業和策略分析
  • 市場佔有率分析
  • 企業合併、協議、商業合作
  • 競爭對手儀表板

第10章：公司簡介

  • General Mills
  • Nestle SA
  • Kellogg Company
  • Dr. Oetker
  • Freedom Foods Group
  • Carman's Fine Foods
  • Food for Life Baking Co. Inc.
  • POST HOLDINGS, INC
  • B&G Foods Inc.

第11章 附錄

  • 貨幣
  • 先決條件
  • 基準年和預測年時間表
  • 相關人員的主要利益
  • 分析方法
  • 簡稱
簡介目錄
Product Code: KSI061613502

The Breakfast Cereals Market is expected to grow from USD 60.672 billion in 2025 to USD 80.279 billion in 2030, at a CAGR of 5.76%.

The breakfast cereals market is a dynamic and competitive industry, characterized by a diverse range of products catering to varied consumer preferences globally. Cereals, typically made from grains like wheat, oats, and corn, are consumed with milk, yogurt, or fruit, offering convenience and versatility. The market is driven by evolving consumer lifestyles, growing health awareness, and the availability of numerous cereal options in various flavors, shapes, and sizes. Manufacturers continuously innovate to introduce new products with unique flavors and textures to meet consumer demands, while both major players and smaller companies contribute to the market's vibrancy by offering mainstream and niche products.

Market Growth Drivers

A key driver of the breakfast cereals market is the investment in research and development (R&D) by leading companies. These investments fuel innovation, enabling the launch of new and improved cereal products that align with consumer preferences for healthier and more convenient breakfast options. New product introductions create excitement, attract new customers, and retain existing ones, thereby boosting sales and driving revenue growth. This competitive dynamic fosters continuous innovation, as companies strive to differentiate themselves in a crowded market. The introduction of novel products not only enhances brand appeal but also expands distribution networks and customer bases, further propelling market growth.

Geographical Outlook

North America holds a significant share of the global breakfast cereals market, driven by strong demand for convenient and nutrient-rich breakfast options. In the United States, cereals are particularly popular among consumers with busy lifestyles who value quick and easy meal solutions. The growing health consciousness among consumers has further bolstered demand, as cereals are marketed as a nutritious option providing essential nutrients and energy with minimal preparation time. The availability of a wide range of cereal products with diverse flavors and nutritional benefits enhances their appeal, particularly for health-focused consumers seeking convenient breakfast choices.

Competitive Landscape

The breakfast cereals market is highly competitive, with major players dominating the industry while smaller companies carve out niches with unique offerings. Companies are constantly seeking ways to stand out through product innovation, packaging, and marketing strategies that emphasize health benefits and convenience. The market's growth trajectory is supported by the increasing global demand for healthy, quick breakfast options and the expansion of cereal products into new regions. As consumer preferences continue to evolve, the introduction of innovative products remains critical for companies to maintain a competitive edge and drive sustained revenue growth.

Future Outlook

The breakfast cereals market is poised for continued growth in the coming years, fueled by rising demand for convenient and healthy breakfast solutions, ongoing product innovation, and geographic market expansion. Companies that invest in R&D to develop products tailored to health-conscious consumers and leverage effective distribution strategies will likely see significant growth opportunities. The competitive nature of the market underscores the importance of innovation and adaptability in meeting consumer needs and sustaining market leadership.

Key Benefits of this Report:

  • Insightful Analysis: Gain detailed market insights covering major as well as emerging geographical regions, focusing on customer segments, government policies and socio-economic factors, consumer preferences, industry verticals, and other sub-segments.
  • Competitive Landscape: Understand the strategic maneuvers employed by key players globally to understand possible market penetration with the correct strategy.
  • Market Drivers & Future Trends: Explore the dynamic factors and pivotal market trends and how they will shape future market developments.
  • Actionable Recommendations: Utilize the insights to exercise strategic decisions to uncover new business streams and revenues in a dynamic environment.
  • Caters to a Wide Audience: Beneficial and cost-effective for startups, research institutions, consultants, SMEs, and large enterprises.

What do businesses use our reports for?

Industry and Market Insights, Opportunity Assessment, Product Demand Forecasting, Market Entry Strategy, Geographical Expansion, Capital Investment Decisions, Regulatory Framework & Implications, New Product Development, Competitive Intelligence

Report Coverage:

  • Historical data from 2020 to 2024 & forecast data from 2025 to 2030
  • Growth Opportunities, Challenges, Supply Chain Outlook, Regulatory Framework, and Trend Analysis
  • Competitive Positioning, Strategies, and Market Share Analysis
  • Revenue Growth and Forecast Assessment of segments and regions including countries
  • Company Profiling (Strategies, Products, Financial Information, and Key Developments among others.

Breakfast Cereals Market is segmented and analyzed as below:

By Type

  • Hot cereals
  • Ready-to-eat cereals

By Product

  • Corn-based
  • Wheat-based
  • Rice-based
  • Oat-based
  • Multigrain
  • Bran-based
  • Others

By Distribution Channel

  • Online
  • Offline

By Geography

  • North America
  • South America
  • Europe
  • Middle East and Africa
  • Asia Pacific

TABLE OF CONTENTS

1. EXECUTIVE SUMMARY

2. MARKET SNAPSHOT

  • 2.1. Market Overview
  • 2.2. Market Definition
  • 2.3. Scope of the Study
  • 2.4. Market Segmentation

3. BUSINESS LANDSCAPE

  • 3.1. Market Drivers
  • 3.2. Market Restraints
  • 3.3. Market Opportunities
  • 3.4. Porter's Five Forces Analysis
  • 3.5. Industry Value Chain Analysis
  • 3.6. Policies and Regulations
  • 3.7. Strategic Recommendations

4. TECHNOLOGICAL OUTLOOK

5. BREAKFAST CEREALS MARKET BY TYPE

  • 5.1. Introduction
  • 5.2. Hot cereals
  • 5.3. Ready-to-eat cereals

6. BREAKFAST CEREALS MARKET BY PRODUCT

  • 6.1. Introduction
  • 6.2. Corn-based
  • 6.3. Wheat-based
  • 6.4. Rice-based
  • 6.5. Oat-based
  • 6.6. Multigrain
  • 6.7. Bran-based
  • 6.8. Others

7. BREAKFAST CEREALS MARKET BY DISTRIBUTION CHANNEL

  • 7.1. Introduction
  • 7.2. Online
  • 7.3. Offline

8. BREAKFAST CEREALS MARKET BY GEOGRAPHY

  • 8.1. Introduction
  • 8.2. North America
    • 8.2.1. By Type
    • 8.2.2. By Product
    • 8.2.3. By Distribution Channel
    • 8.2.4. By Country
      • 8.2.4.1. USA
      • 8.2.4.2. Canada
      • 8.2.4.3. Mexico
  • 8.3. South America
    • 8.3.1. By Type
    • 8.3.2. By Product
    • 8.3.3. By Distribution Channel
    • 8.3.4. By Country
      • 8.3.4.1. Brazil
      • 8.3.4.2. Argentina
      • 8.3.4.3. Others
  • 8.4. Europe
    • 8.4.1. By Type
    • 8.4.2. By Product
    • 8.4.3. By Distribution Channel
    • 8.4.4. By Country
      • 8.4.4.1. United Kingdom
      • 8.4.4.2. Germany
      • 8.4.4.3. France
      • 8.4.4.4. Spain
      • 8.4.4.5. Others
  • 8.5. Middle East and Africa
    • 8.5.1. By Type
    • 8.5.2. By Product
    • 8.5.3. By Distribution Channel
    • 8.5.4. By Country
      • 8.5.4.1. Saudi Arabia
      • 8.5.4.2. UAE
      • 8.5.4.3. Others
  • 8.6. Asia Pacific
    • 8.6.1. By Type
    • 8.6.2. By Product
    • 8.6.3. By Distribution Channel
    • 8.6.4. By Country
      • 8.6.4.1. China
      • 8.6.4.2. Japan
      • 8.6.4.3. India
      • 8.6.4.4. South Korea
      • 8.6.4.5. Taiwan
      • 8.6.4.6. Others

9. COMPETITIVE ENVIRONMENT AND ANALYSIS

  • 9.1. Major Players and Strategy Analysis
  • 9.2. Market Share Analysis
  • 9.3. Mergers, Acquisitions, Agreements, and Collaborations
  • 9.4. Competitive Dashboard

10. COMPANY PROFILES

  • 10.1. General Mills
  • 10.2. Nestle S.A.
  • 10.3. Kellogg Company
  • 10.4. Dr. Oetker
  • 10.5. Freedom Foods Group
  • 10.6. Carman's Fine Foods
  • 10.7. Food for Life Baking Co. Inc.
  • 10.8. POST HOLDINGS, INC
  • 10.9. B&G Foods Inc.

11. APPENDIX

  • 11.1. Currency
  • 11.2. Assumptions
  • 11.3. Base and Forecast Years Timeline
  • 11.4. Key Benefits for the Stakeholders
  • 11.5. Research Methodology
  • 11.6. Abbreviations