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全球嬰兒身體護理市場 - 預測 2023-2028
市場調查報告書
商品編碼
1295338

全球嬰兒身體護理市場 - 預測 2023-2028

Global Baby Body Care Market - Forecasts from 2023 to 2028
出版日期: | 出版商: Knowledge Sourcing Intelligence | 英文 142 Pages | 商品交期: 最快1-2個工作天內

價格
簡介目錄

嬰兒身體護理市場預計將從2021年的467.75億美元增長到2028年的643.98億美元，複合年增長率為4.68%。

嬰兒身體護理市場的推動因素包括：父母對使用安全和親膚產品重要性的認識不斷提高、可支配收入的增加和生活方式的改變、人口的增加和出生率的提高。電子商務和網上購物。 這些行業的增長，尤其是新興市場的增長，預計將推動嬰兒身體護理產品的需求。

此外，Amazon和 Walmart等電子商務平台蓬勃發展，因其便利、選擇廣泛和具有競爭力的價格而成為消費者的重要渠道。 該在線平台還具有 24/7 訪問的優勢，並且能夠比較多個品牌和零售商的價格和產品功能。 線下渠道仍然是嬰兒身體護理產品的主要分銷渠道，提供個性化的購物體驗，特別是對於想要在購買前觸摸和感受產品的父母。 然而，在線渠道正變得越來越受歡迎，尤其是對於那些沒有時間去實體店的忙碌父母來說。 在線平台提供了便利、訪問廣泛的產品以及比較價格和功能的能力，促進了在線分銷渠道的增長。

嬰兒身體護理市場是由城市化和可支配收入相應增加推動的。

快速的城市化正在推動嬰兒身體護理市場的需求。 隨著越來越多的人搬到城市地區，生活方式的改變和市場上更多的選擇，對嬰兒身體護理產品的需求越來越大。 城市父母越來越關心嬰兒的健康和福祉，並願意花更多錢購買不含有害化學物質的天然有機產品。 這導致對被認為對嬰兒更安全的天然有機嬰兒身體護理產品的需求增加。

市場趨勢：

  • 2022 年 10 月，R for Rabbit 推出了全新嬰兒護理產品系列 Pure & Beyond，該產品天然、有機、植物性且不含化學品。 該系列包括洗髮水、沐浴露、乳液等。
  • 2022年7月， Johnson & Johnson推出經EWG認證的嬰幼兒護膚護髮品牌“Vivvi & Bloom”。 該品牌是與一個名為“Village”的社區共同開發的。
  • 2022 年 2 月，Pigeon Co., Ltd. 將在新加坡推出源自天然成分 Natural Botanicals 的新系列嬰兒身體護理產品，以吸引喜歡可持續產品的千禧一代和 Z 世代。□Baby”釋放。

護膚品和護髮品預計將強勁增長。

客戶的偏好正在轉向強調實用性的優質嬰兒產品，這影響了嬰兒皮膚和護髮產品的生長。 全球消費能力的增強、育兒方式的變化、獨立性的增強以及女性的社會進步預計將推動整體市場的擴張。 隨著消費者意識到含有危險化學物質（例如過敏和皮疹）的合成嬰兒護膚品的缺點，由有機和天然成分製成的護膚品變得越來越受歡迎。 因此，他們選擇由植物和有機成分製成的嬰兒護理產品，例如沐浴皂、尿布霜和護髮產品。

此外，這些產品還具有幫助治療皮膚過敏、不適、皮疹和其他類似皮膚相關病症的額外好處。 因此，鑑於這一趨勢，全球嬰兒護膚市場的主要參與者正在加強其有機和天然產品的生產能力。 研發投資的增加以及使用有機成分的天然嬰兒護理產品的趨勢正在推動各種製造商推出新產品。 例如，2021年8月，嬰兒護理巨頭Baby Dove與 Walmart聯合推出針對新生兒敏感肌膚和多種族嬰兒的洗髮水、護髮素、嬰兒洗液和護膚霜新系列。 此類產品創新和創造預計將刺激市場擴張。 2021 年 9 月，科蒂與知名嬰兒品牌 Kylie Baby 合作，提供一系列純素、無農藥、無麩質嬰兒洗髮水、護髮素和乳液。

北美在嬰兒身體護理市場佔有很大份額。

按地區劃分，嬰兒身體護理市場分為北美、南美、歐洲、中東和非洲以及亞太地區。

推動增長的主要因素之一是對天然和有機嬰兒護理產品的需求不斷增長。 消費者越來越意識到傳統嬰兒護理產品的成分和潛在的健康風險，並越來越多地尋求天然和有機的替代品。 因此，各公司紛紛推出含有植物提取物和可生物降解材料等成分的更環保、更可持續的產品來應對。 隨著消費者變得更加健康和環保，這種趨勢可能會持續下去。 例如，嬰兒濕巾專家 Water Wipes 提供由 99.9% 水和 1 滴水果提取物製成的嬰兒濕巾，使其成為父母更安全、更環保的選擇。

市場增長的另一個驅動力是人們越來越意識到嬰兒衛生和健康的重要性。 父母已經意識到適當衛生和護理嬰兒的重要性，導致對嬰兒濕巾、洗髮水和乳液等產品的需求增加。 隨著越來越多的父母為寶寶嬌嫩的皮膚尋求安全、有效和溫和的產品，這一趨勢預計將持續下去。

內容

第一章簡介

  • 市場概況
  • 市場定義
  • 調查範圍
  • 市場細分
  • 貨幣
  • 先決條件
  • 基準年和預測年時間表

第 2 章研究方法

  • 調查數據
  • 研究過程

第 3 章執行摘要

  • 調查要點

第 4 章市場動態

  • 市場驅動因素
  • 市場製約因素
  • 波特五力分析

第五章全球嬰兒身體護理市場：按類型

  • 簡介
  • 尿布和臀部濕巾
  • 護膚護髮產品

第六章全球嬰兒身體護理市場：按分銷渠道劃分

  • 簡介
  • 在線
  • 離線

第七章全球嬰兒身體護理市場：按地區

  • 簡介
  • 北美
    • 按類型
    • 按分銷渠道
    • 按國家/地區
  • 南美洲
    • 按類型
    • 按分銷渠道
    • 按國家/地區
  • 歐洲
    • 按類型
    • 按分銷渠道
    • 按國家/地區
  • 中東和非洲
    • 按類型
    • 按分銷渠道
    • 按國家/地區
  • 亞太地區
    • 按類型
    • 按分銷渠道
    • 按國家/地區

第 8 章競爭格局與分析

  • 主要公司及戰略分析
  • 新興公司和市場盈利能力
  • 合併、收購、協議與合作
  • 供應商競爭力矩陣

第 9 章公司簡介

  • Procter & Gamble
  • Pigeon Corporation
  • Johnson & Johnson
  • Unilever
  • Kimberly Clark Corporation
  • Cotton Babies Inc.
  • The Himalaya Drug Company
  • Dabur International Limited
  • Beiersdorf AG
  • Unicharm Corporation
簡介目錄
Product Code: KSI061612870

The global baby body care market is expected to grow at a CAGR of 4.68% from US$46.775 billion in 2021 to US$64.398 billion in 2028.

The baby body care market is driven by several factors, including the growing awareness among parents about the importance of using safe and gentle products, the rise in disposable income and changing lifestyles, the growing population and increasing birth rates, and the advent of e-commerce and online shopping. The growth of these industries, particularly in emerging markets, is expected to drive the demand for baby body care products.

Moreover, e-commerce platforms, such as Amazon and Walmart, among others, are growing rapidly and have become an important channel for consumers due to their convenience, wider selection, and competitive pricing. Online platforms provide the added advantage of 24/7 accessibility and the ability to compare prices and product features across multiple brands and retailers. The offline channel remains the primary distribution channel for baby body care products, providing a personalized shopping experience, especially for parents who want to touch and feel products before purchasing. However, the online channel has become increasingly popular, particularly for busy parents with limited time to visit physical stores. Online platforms provide convenience, access to a wider range of products, and the ability to compare prices and features, which are driving the growth of the online distribution channel.

The global baby body care market is driven by urbanization and the proportional increase in disposable income.

Rapid urbanization is driving the demand for the global baby body care market. As more people move to cities, there is an increase in the need for baby body care products due to changes in lifestyle and the availability of more options in the market. Urban parents are more concerned about the health and well-being of their babies and are willing to spend more on natural and organic products that are free of harmful chemicals. This has led to increased demand for natural and organic baby body care products, which are considered safer for babies.

Market Developments:

  • In October 2022, R for Rabbit launched its new babycare product range,' Pure & Beyond,' which is natural, organic, plant-based, and chemical-free. This range includes shampoos, body washes, lotions, and other products.
  • In July 2022, Johnson & Johnson launched a new EWG-certified skin & hair care brand for toddlers and babies, "Vivvi & Bloom." It was co-created with a community called "The Village."
  • In February 2022, Pigeon Corporation launched a new line of baby body care products in Singapore, derived from natural ingredients called "Natural Botanical Baby," modified to fascinate millennials and Gen Z, who prefer sustainable products.

The skin and hair care segment is expected to witness robust growth.

Customers' preferences have changed towards premium, high-quality baby items focusing on usefulness, influencing the growth of baby skin and hair care products. The global increase in spending power, changing parenting styles, rising independence, and growing engagement of women in the workforce is anticipated to drive the market's overall expansion. Skincare products made with organic and natural components are becoming more popular as consumers become more aware of the drawbacks of synthetic baby skincare products containing dangerous chemicals, such as allergies or rashes. Parents are choosing baby care products like body washes, diaper creams, and hair care products created from plant-based and organic components as a result.

Additionally, these items provide advantages that aid in treating skin allergies, discomfort, rashes, and other comparable skin-related conditions. Hence, major firms active in the global infant skincare market are enhancing their capacity to produce organic and natural products in light of this trend. Rising investment in R&D and the trend toward baby care products that are natural and made from organic ingredients have pushed various manufacturers to launch new products. For instance, in August 2021, a well-known baby care company, Baby Dove and Walmart worked together to introduce their new line of shampoo, conditioner, baby wash, and skin cream for newborns' fragile skin and multiracial babies. Such product innovations and creations are anticipated to stimulate market expansion. In September 2021, Coty Inc. teamed up with the well-known baby brand Kylie Baby to provide a line of vegan, cruelty-free, and gluten-free shampoos, conditioners, and lotions for babies.

North America accounted for a major share of the global baby body care market.

The global baby body care market has been segmented by geography into North America, South America, Europe, Middle East and Africa, and Asia Pacific.

One of the key factors driving growth is the increasing demand for natural and organic baby care products. Consumers are becoming more conscious of the ingredients and potential health risks associated with traditional baby care products and are, therefore, increasingly seeking out natural and organic alternatives. As a result, companies are responding by launching more eco-friendly and sustainable products, using ingredients like plant-based extracts and biodegradable materials. This trend will continue as consumers become even more health and environmentally conscious. For instance, WaterWipes, a company specializing in baby wipes, offers wipes made with 99.9% water and a drop of fruit extract, making them a safer and more environmentally friendly option for parents.

Another factor contributing to market growth is the rising awareness of the importance of baby hygiene and wellness. Parents are becoming more aware of the importance of proper hygiene and care for their babies, leading to increased demand for products such as baby wipes, shampoos, and lotions. This trend is expected to continue as parents increasingly seek safe, effective, and gentle products for their baby's delicate skin.

Market Segmentation:

BY TYPE

  • Diapers and Wipes
  • Skin and Hair Care

BY DISTRIBUTION CHANNEL

  • Online
  • Offline

BY GEOGRAPHY

  • North America
  • United States
  • Canada
  • Mexico
  • South America
  • Brazil
  • Argentina
  • Others
  • Europe
  • Germany
  • Spain
  • United Kingdom
  • France
  • Others
  • Middle East and Africa
  • Saudi Arabia
  • UAE
  • Others
  • Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Indonesia
  • Thailand
  • Others

TABLE OF CONTENTS

1. INTRODUCTION

  • 1.1. Market Overview
  • 1.2. Market Definition
  • 1.3. Scope of the Study
  • 1.4. Market Segmentation
  • 1.5. Currency
  • 1.6. Assumptions
  • 1.7. Base, and Forecast Years Timeline

2. RESEARCH METHODOLOGY

  • 2.1. Research Data
  • 2.2. Research Process

3. EXECUTIVE SUMMARY

  • 3.1. Research Highlights

4. MARKET DYNAMICS

  • 4.1. Market Drivers
  • 4.2. Market Restraints
  • 4.3. Porter's Five Force Analysis
    • 4.3.1. Bargaining Power of Suppliers
    • 4.3.2. Bargaining Power of Buyers
    • 4.3.3. Threat of New Entrants
    • 4.3.4. Threat of Substitutes
    • 4.3.5. Competitive Rivalry in the Industry
    • 4.3.6. Industry Value Chain Analysis

5. GLOBAL BABY BODY CARE MARKET BY TYPE

  • 5.1. Introduction
  • 5.2. Diapers and Wipes
  • 5.3. Skin and Hair Care

6. GLOBAL BABY BODY CARE MARKET BY DISTRIBUTION CHANNEL

  • 6.1. Introduction
  • 6.2. Online
  • 6.3. Offline

7. GLOBAL BABY BODYCARE MARKET BY GEOGRAPHY

  • 7.1. Introduction
  • 7.2. North America
    • 7.2.1. By Type
    • 7.2.2. By Distribution Channel
    • 7.2.3. By Country
    • 7.2.3.1. United States
    • 7.2.3.2. Canada
    • 7.2.3.3. Mexico
  • 7.3. South America
    • 7.3.1. By Type
    • 7.3.2. By Distribution Channel
    • 7.3.3. By Country
    • 7.3.3.1. Brazil
    • 7.3.3.2. Argentina
    • 7.3.3.3. Others
  • 7.4. Europe
    • 7.4.1. By Type
    • 7.4.2. By Distribution Channel
    • 7.4.3. By Country
    • 7.4.3.1. Germany
    • 7.4.3.2. Spain
    • 7.4.3.3. United Kingdom
    • 7.4.3.4. France
    • 7.4.3.5. Others
  • 7.5. Middle East and Africa
    • 7.5.1. By Type
    • 7.5.2. By Distribution Channel
    • 7.2.3. By Country
    • 7.5.3.1. Saudi Arabia
    • 7.5.3.2. UAE
    • 7.5.3.3. Others
  • 7.6. Asia Pacific
    • 7.6.1. By Type
    • 7.6.2. By Distribution Channel
    • 7.6.3. By Country
    • 7.6.3.1. China
    • 7.6.3.2. Japan
    • 7.6.3.3. India
    • 7.6.3.4. South Korea
    • 7.6.3.5. Indonesia
    • 7.6.3.6. Thailand
    • 7.6.3.7. Others

8. COMPETITIVE ENVIRONMENT AND ANALYSIS

  • 8.1. Major Players and Strategy Analysis
  • 8.2. Emerging Players and Market Lucrativeness
  • 8.3. Mergers, Acquisitions, Agreements, and Collaborations
  • 8.4. Vendor Competitiveness Matrix

9. COMPANY PROFILES

  • 9.1. Procter & Gamble
  • 9.2. Pigeon Corporation
  • 9.3. Johnson & Johnson
  • 9.4. Unilever
  • 9.5. Kimberly Clark Corporation
  • 9.6. Cotton Babies Inc.
  • 9.7. The Himalaya Drug Company
  • 9.8. Dabur International Limited
  • 9.9. Beiersdorf AG
  • 9.10. Unicharm Corporation