市場調查報告書
商品編碼
1276652
AI 視頻生成器全球市場規模、份額、行業趨勢分析報告:按應用、來源、組件、組織規模、區域展望和預測,2023-2029 年Global AI Video Generator Market Size, Share & Industry Trends Analysis Report By Application, By Source, By Component (Solution and Services), By Organization Size (Large Enterprises and SMEs), By Regional Outlook and Forecast, 2023 - 2029 |
AI 視頻生成器市場規模預計到 2029 年將達到 15 億美元,預測期內復合年增長率為 20.0%。
在當今的商業場景中,公司正在利用 AI 驅動的解決方案來促進使用文本、PowerPoint 和電子表格等各種來源的專用軟件創建視頻。 這些用戶友好的工具因其省時的特點和減少對手工勞動的需求而獲得廣泛認可。
有很多公司提供人工智能視頻生成平台,可以在短時間內高效地使用頭像製作視頻。 它擁有廣泛的功能來增強用戶體驗和增加參與度,包括多語言支持、屏幕錄製工具、媒體庫和模板。 人工智能的集成正在改變各個行業的業務流程。
COVID-19 影響分析
COVID-19 大流行對市場產生了積極影響,包括人工智能技術在多個領域的採用增加。 COVID-19 危機給企業領導者上了關於數字化轉型重要性的寶貴經驗。 人工智能和數據分析的使用有可能為您的業務帶來巨大利益。 世界各國政府和企業已成功利用人工智能技術對抗病毒。 這包括將 AI 用於公共教育、患者篩查、接觸者追蹤以及使用 AI 視頻生成應用程序生成在線內容。 因此,AI 視頻生成器市場在大流行期間出現了巨大增長。
市場增長因素
社交媒體和電子商務應用程序的使用正在增加
AI 驅動的視頻生成工具可以為跨多個學科的不同團隊帶來顯著優勢。 例如,AI 視頻生成工具可以幫助營銷和教育團隊等不同團隊高效輕鬆地創建引人入勝的視頻內容,即使他們沒有視頻製作經驗。 AI 視頻生成工具可以為社交媒體團隊提供多種好處。 首先,視頻可以提高用戶參與度並增加社交媒體資料的流量。 隨著社交媒體和電子商務平台出於各種原因利用 AI 視頻生成器,市場有望增長。
對視頻內容的需求不斷增長
隨著對視頻內容的需求不斷增加,眾多行業影響者正在製作各種視頻來滿足這一日益增長的需求。 品牌對視頻內容越來越感興趣是因為視頻吸引了更多人的關注。 與其他形式的內容相比,消費者更容易忽視音頻和文本。 由於視頻內容的日益普及,對視頻創作工具的需求不斷增長。 利用 AI 視頻生成器將使企業能夠及時且經濟高效地創建一流的視頻,這可能會推動市場增長。
市場約束
AI視頻生成器缺乏創意,訂閱成本高
訂閱成本仍然是商業中新興影響者和用戶的障礙。 許多獨立的內容提供商在沒有經濟支持的情況下獨自創作內容。 AI Video Generator 提供按月或按季度提供的高級訂閱計劃,以利用您需要的所有功能。 此外,部署 AI 技術的高成本是尋求進入 AI 視頻生成器市場的中小企業的主要障礙。 缺乏創造力、道德問題和高訂閱費預計會阻礙市場增長。
組件視角
基於組件,AI視頻生成器市場細分為解決方案和服務。 解決方案部門在 2022 年以最大的收入份額主導了 AI 視頻生成器市場。 這是因為解決方案部分包括主要供應商為商業行業的 AI 視頻生成提供的軟件或平台。 這些解決方案全天候 24 小時可用,其用戶友好界面具有高度交互性。 此外,企業提供多種語言、頭像和模板,以增強用戶體驗並滿足多樣化需求。
組織規模展望
AI視頻生成器市場按機構規模分為大型企業和中小型企業。 在 2022 年的 AI 視頻生成器市場中,中小企業細分市場佔據了相當大的收入份額。 這是因為視頻演示是企業的重要工具,因為它們可以有效地傳達信息,尤其是用於教育和培訓目的。 與會者可以在方便時靈活地訪問視頻並查看演示文稿以供審查。 因此,近年來,市場對有效的視頻創作工具的需求增加。
來源展望
按來源劃分,AI 視頻生成器市場細分為文本轉視頻、PowerPoint 轉視頻和電子表格轉視頻。 在 2022 年的 AI 視頻生成器市場中,PowerPoint 到視頻的細分市場佔據了突出的收入份額。 該工具使企業和個人能夠將傳統的 PowerPoint 培訓資源轉變為引人入勝的創新解說視頻。 這些來源提供多種語言的培訓視頻。 該軟件會自動將您的 PowerPoint 筆記轉換為 AI 旁白。
使用展望
基於應用,AI視頻生成器市場分為營銷、教育、電子商務、社交媒體等。 營銷板塊在 2022 年錄得 AI 視頻生成器市場的最高收入份額。 這是因為 AI 視頻生成器對於希望經濟高效地優化營銷內容質量的公司來說是很有價值的工具。 傳統的視頻製作給公司帶來了諸多挑戰,包括演員、設備和工作室的高昂租賃成本,以及在整個製作過程中需要大量預算、靈活性、時間管理和監督。
區域展望
按地區分析,AI 視頻生成器市場橫跨北美、歐洲、亞太和 LAMEA。 亞太地區將在 2022 年以最大的收入份額引領 AI 視頻生成器市場。 這是由於可信人工智能工具在亞太地區的增長得到了高度利用。 新興國家 5G 服務的出現將推動市場的積極增長。 亞太地區主要參與者的存在推動了市場增長。 此外,學術機構和科技公司越來越多地採用人工智能也有助於亞太地區的市場增長。
The Global AI Video Generator Market size is expected to reach $1.5 billion by 2029, rising at a market growth of 20.0% CAGR during the forecast period.
AI video generators leverage Artificial Intelligence (AI) to produce videos using information from diverse sources such as text, images, and audio files. No specialized equipment, editing studio, or expensive video editing software is necessary for video creation. To produce AI videos, the customer may select an AI video generator. Input desired text, select an avatar, and make the AI video. The AI video generator offers the advantage of eliminating the need for video editing and the user's physical presence in the video.
The AI Video Generator market is experiencing growth due to factors such as the increasing consumption of online video content on video platforms, the rise of short videos, and the need for audio-video content in various industries. The increasing acceptance of visual environments in the business world has led to a rise in demand for video content. Video content is a major driver of online traffic, as people tend to favor visual media over text and images. The increasing demand for video generators can be attributed to factors such as the widespread availability of high-speed internet, the growing number of social media users, and the rising consumer preference for video content.
In today's business landscape, corporations have leveraged AI-powered solutions to facilitate the creation of videos using diverse sources such as text, PowerPoint, or spreadsheets through specialized software. These user-friendly tools have gained widespread acceptance due to their time-efficient features and reduced need for human labor.
Many companies offer an AI video generation platform that enables users to efficiently produce videos featuring Avatars in less time. The product boasts a diverse range of features, such as multiple language support, a screen recording tool, a media library, templates, and more, all designed to enhance the user's experience and increase engagement. The integration of artificial intelligence is causing significant changes in the operational processes of various industries.
COVID-19 Impact Analysis
The COVID-19 pandemic positively impacted the market, as it led to an increase in the adoption of AI technology in several sectors. The COVID-19 situation has provided valuable lessons to business leaders regarding the importance of digital transformation. The utilization of artificial intelligence and data analytics has the potential to benefit a business greatly. Governments and firms globally have successfully utilized AI technology to combat the virus. This includes using AI for public education, patient screening, contact tracing, and generating online content through AI video generation applications. As a result, the AI video generator market has experienced significant growth during the pandemic.
Market Growth Factors
The growing utilization of social media and e-commerce applications
AI-powered video generation tools have the potential to provide significant advantages to diverse teams across multiple sectors. For example, AI video generators can assist various teams, including marketing and education teams, produce compelling video content efficiently and effortlessly, regardless of their lack of experience in video production. AI video generator tools can provide several benefits to social media teams. First, videos can enhance user engagement and boost traffic toward social media profiles. The utilization of AI video generators by social media and e-commerce platforms for various reasons is expected to increase market growth.
Increasing need for video content
Due to the growing demand for video content, numerous industry influencers are creating various videos to fulfill this increasing requirement. The rising interest in video content among brands is attributed to the greater attention it receives from people. Compared to other forms of content, there is a greater likelihood for consumers to overlook certain segments of audio and written material. The increasing demand for video creation tools is attributed to the growing popularity of video content. The utilization of AI video generators enables businesses to create top-notch videos in a timely and cost-effective manner, which is likely to drive market growth.
Market Restraining Factors
Lack of creativity and high subscription cost of AI video generator
Subscription fees remain a hurdle for emerging influencers and users in the business. Many independent content providers operate without financial backing, working solo to produce their content. The AI video generators offer a premium subscription plan, available monthly or quarterly, to access all necessary features. Also, the high cost of implementing AI technologies is a significant obstacle for smaller companies looking to enter the AI video generator market. The lack of creativity, ethical issues, and the high subscription rate is expected to hinder the market growth.
Component Outlook
Based on component, the AI video generator market is segmented into solution and services. The solution segment dominated the AI video generator market with maximum revenue share in 2022. This is because the solution segment encompasses the software or platforms leading vendors offer for AI video generation in the business industry. These solutions can be used 24/7, and the user-friendly interface is highly interactive. In addition, the business offers available in multiple languages, avatars, and templates to enhance user experience and cater to diverse needs.
Organization Size Outlook
On the basis of organization size, the AI video generator market is divided into large enterprises and SMEs. The SMEs segment procured a substantial revenue share in the AI video generator market in 2022. This is because video presentations are a crucial tool for businesses as they effectively convey information, particularly for educational and training purposes. Attendees will have the flexibility to access the video at their convenience and revisit the presentation for review purposes. Hence, there has been an increasing demand for effective video-creation tools in the market in recent years.
Source Outlook
By source, the AI video generator market is classified into text to video, PowerPoint to video and spreadsheet to video. The PowerPoint to video segment garnered a prominent revenue share in the AI video generator market in 2022. This tool enables businesses and individuals to transform conventional PowerPoint training resources into captivating and innovative videos with voiceover. These sources offer training videos in multiple languages. This software automatically converts PowerPoint notes into AI voiceovers.
Application Outlook
Based on the application, the AI video generator market is bifurcated into marketing, education, e-commerce, social media and others. The marketing segment registered the highest revenue share in the AI video generator market in 2022. This is because the AI video generator is a valuable tool for businesses looking to optimize their marketing content quality cost-effectively and efficiently. Traditional video production poses various challenges for businesses, such as high expenses for actors, film equipment, and studio rentals, as well as the need for a substantial budget, adaptability, time management, and oversight throughout the production process.
Regional Outlook
Region-wise, the AI video generator market is analyzed across North America, Europe, Asia Pacific, and LAMEA. The Asia Pacific region led the AI video generator market by generating the maximum revenue share in 2022. This is due to the high utilization of AI tools credited for the growth of the Asia Pacific region. The emergence of 5G services in emerging economies drives the positive market growth. The market growth is being fueled by the presence of key players in the Asia Pacific region. Furthermore, the growing adoption of artificial intelligence in academic institutions and technology firms is contributing to the market growth in the Asia Pacific region.
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Meta Platforms, Inc. (Facebook), Lumen5 Technologies Ltd, Musai Inc., synths.video Limited, Raw Shorts, Inc., Pictory Corp., PearlMountain Limited (FlexClip), Inmagine Lab Pte. Ltd. (Designs.Ai), Synthesia Limited and Rephrase.ai
Market Segments covered in the Report:
By Application
By Source
By Component
By Organization Size
By Geography
Companies Profiled
Unique Offerings from KBV Research
List of Figures