市場調查報告書
商品編碼
1261532
2022-2028 年全球益生菌甜點市場規模、份額、行業趨勢分析報告展望和按類型、應用、分銷渠道、地區預測Global Probiotic Desserts Market Size, Share & Industry Trends Analysis Report By Type, By Application, By Distribution Channel, By Regional Outlook and Forecast, 2022 - 2028 |
到 2028 年,益生菌甜點市場規模預計將達到 10 億美元,預測期內復合年增長率為 6.6%。
消費者對促進消化健康的產品越來越感興趣,這是益生菌甜點市場的趨勢之一。 對於那些已經意識到腸道健康的重要性並正在尋找一種簡單有趣的方式將益生菌添加到他們的飲食中的人來說,益生菌甜點是一個簡單的答案。 隨著越來越多的人關注自己的健康,烘焙行業正在不斷發展和變化以滿足消費者的需求。
人們想要更健康、更實用、不斷增長的市場份額、美味和微妙口味的產品。 隨著冷乳甜點越來越受歡迎,麵包店正在他們的食譜中添加益生菌和益生元。 消費者對“奢侈”甜點的興趣降低,因為他們不健康。 食品製造商提供此類混合食品,因為消費者正在尋找高營養價值和良好口味。
COVID-19 影響分析
由於人們對增強免疫力的補充劑的認識和了解有所提高,因此在大流行期間,對功能性食品、營養保健品、營養保健品和益生菌甜點等增強免疫力食品的需求有所增加。底部。 COVID-19 大流行還促使消費者囤積酸奶和開菲爾等必需的營養食品,增加了益生菌產品在食品和飲料行業的使用。 因此,可以說大流行對益生菌甜點的影響不大,因為對這些產品的需求增加,而供應鏈中斷影響了分銷鏈。
市場增長因素
對功能性食品的需求不斷增長
政府機構部分根據調查批准相關的健康聲明。 因此,益生菌繼續將消化系統健康放在首位。 益生菌是目前適應性最強的成分之一。 這是因為消費者越來越多地出於消化健康以外的原因尋求益生菌,例如免疫力、口腔健康和體重管理。 通過將產品引入新的健康類別,市場和市場進入者的前景會增加。
創造創新口味和自助服務商業模式
在自助店,顧客可以自由控製配料、調味料和份量,顧客可以根據自己的飲食習慣選擇和管理自己的攝入量。 在過去幾年中,與提供全方位服務的公司相比,自助服務公司的比例顯著增加。 該型號按重量而非配料或口味定價的事實進一步影響了消費者對該型號的偏好。 這些進步將推動消費者對益生菌甜點的偏好超過普通冰淇淋等替代品,從而推動未來幾年的市場增長。
市場製約因素
產品的不公平營銷或促銷
雖然消費者對更健康、更有用的食物選擇的需求顯著增加,但由於缺乏優質產品,他們對食用這種形式的益生菌猶豫不決。我來了。 此外,消費者將益生菌甜點與高熱量或“垃圾”食品聯繫在一起,因此他們不經常吃甜點的看法是飲食包容的最大障礙之一。 因此,上述所有這些因素都可能會阻礙未來幾年益生菌甜點市場的增長。
應用展望
根據應用,益生菌甜點市場分為酸奶、克非爾、冰淇淋等。 在 2021 年的益生菌甜點市場中,開菲爾細分市場實現了大幅增長。 Kefir 是一種發酵乳飲料,由 kefir 穀物製成,是一種特殊類型的嗜溫共生培養物,類似於稀酸奶。 由克非爾製成的產品含有最低到最高水平的營養物質,例如營養礦物質、共軛亞油酸、必需氨基酸和維生素,其含量與未發酵的山羊奶、牛奶和綿羊奶相當。
分銷渠道展望
按分銷渠道,益生菌甜點市場分為電子商務、專賣店、大賣場和超市等。 到 2021 年,專賣店部分將佔據益生菌甜點市場的最大收入份額。 在專賣店購物的顧客會得到一流的客戶服務、詳盡的產品說明和知識淵博的建議。 專賣店形式的出現歸因於零售業的不斷發展、顧客行為的變化以及全球生活方式的普遍進步。 越來越多的專賣店正在推動這一細分市場的增長。
按類型劃分的前景
根據類型,益生菌甜點市場分為乳製品和植物製品。 2021 年,以乳製品為基礎的細分市場在益生菌甜點市場的收入份額最大。 該細分市場的擴張是由客戶對健康和有用食品的需求不斷增長所推動的。 基於乳製品的益生菌甜點在許多地區都非常受歡迎和需求。 此外,自助冷凍甜品攤等場所也普遍銷售乳製品。
區域展望
按地區劃分,對北美、歐洲、亞太地區和拉美地區的益生菌甜點市場進行了分析。 亞太地區在 2021 年提高了益生菌甜點市場的最高收入份額。 益生菌的日益普及推動了中國和印度對益生菌甜點的需求。 可支配收入的增加、生活方式的改變以及風味酸奶的日益普及是影響這些產品需求的主要因素。 新產品的開發和對即食食品不斷增長的需求也促進了擴張。
The Global Probiotic Desserts Market size is expected to reach $1 billion by 2028, rising at a market growth of 6.6% CAGR during the forecast period.
Probiotic desserts contain live microorganisms called probiotics, identical to the good bacteria in the human stomach. The purpose of these desserts is to offer consumers a quick and delectable way to enhance digestive health. Yogurt, kefir, as well as fermented ice cream are a few typical examples of probiotic desserts. According to the National Institutes of Health (NIH), probiotics are live microbes like bacteria and yeasts similar to the germs in the human gut.
Therefore, they can positively affect health when ingested in sufficient quantities. Similarly, the World Health Organization describes Probiotics as "live bacteria that, when provided in sufficient proportions, impart a health benefit on the host." Probiotic desserts might be a simple method to ingest probiotics. Additionally, since not all probiotic foods are created equally, the health advantages may differ depending on the kind and quantity of bacterial strains utilized.
Growing consumer interest in goods that promote digestive health and wellness is one of the trends in the probiotic desserts market. Probiotic desserts are a simple answer for people looking for quick and enjoyable ways to add probiotics to their diets as they become more conscious of how important gut health is. As more and more individuals focus on their health, the baking sector evolves and modifies to meet consumer demand.
People are looking for items with outstanding flavor and fine taste that are healthier, more practical, and have a growing market share. Since chilled dairy desserts are becoming increasingly popular, bakers are adding probiotics and prebiotics to their recipes. Consumers have become less interested in "all indulgence desserts" today since it would divert them from their health objectives. Food manufacturers offer items with this mix as consumers seek nutritious advantages and a delicious flavor.
COVID-19 Impact Analysis
The demand for functional foods, nutraceuticals, nutritional supplements, and immunity-boosting foods like probiotic desserts increased during the pandemic due to rising awareness and understanding about using immunity-boosting supplements. In addition, the COVID-19 pandemic also compelled consumers to stock up on necessary and nutrient-dense foods like yogurt, kefir, and others, which raised the usage of probiotic products in the food and beverage industry. Therefore, the pandemic had a moderate impact on the probiotic desserts, as the disruptions to the supply chains impacted their distribution networks while the demand for these products increased.
Market Growth Factors
Rising demand for functional foods
Governmental entities have approved relevant health claims based partly on research. As a result, probiotics continue to place a high priority on digestive health. Probiotics are currently one of the most adaptable components since consumers are increasingly looking for them for health reasons other than digestive health, such as immunity, oral health, and weight management. Enabling them to introduce their goods to new health categories gives market and market participants' growth prospects.
Creation of novel flavors and self-service business models
Self-serve eateries give patrons total control over toppings, flavors, and portion sizes, allowing them to choose and control their intake in line with their dietary needs. The ratio of self-serving outlets has increased significantly over the past few years compared to full-service companies. The fact that creations are priced in this model based on weights rather than toppings and tastes has an additional impact on consumer preference for this model. Owing to these advancements, consumers now prefer probiotic desserts over alternatives like regular ice cream, which will help the market grow in the upcoming years.
Market Restraining Factors
Wrongful marketing or perception of the product
The demand for healthier and more useful food options among customers has significantly increased, but the unavailability of quality products deters customers from consuming probiotics in this form. Additionally, since consumers associate probiotic desserts with high-calorie or "junk" foods, one of the greatest barriers to their diet inclusion is the customers' perception of desserts as infrequent meals. Therefore, all these aforementioned factors may hamper the growth of the probiotic desserts market in the coming years.
Application Outlook
Based on application, the probiotic desserts market is categorized into yogurt, kefir, ice cream, and others. The kefir segment procured a considerable growth rate in the probiotic desserts market in 2021. Kefir is a fermented milk beverage created from kefir grains, a particular kind of mesophilic symbiotic culture that resembles a thin yogurt. Products made from kefir contain nutrients in levels that range from minimal to large, including nutritional minerals, conjugated linoleic acid, essential amino acids, and vitamins, in amounts that are comparable to unfermented goat, cow, or sheep milk.
Distribution Channel Outlook
On the basis of distribution channel, the probiotic desserts market is divided into Ecommerce, specialty stores, hypermarket & supermarket, and others. The specialty stores segment acquired the largest revenue share in the probiotic desserts market in 2021. Customers who shop at specialty stores receive top-notch customer service, thorough product descriptions, and knowledgeable advice. The emergence of specialized retail formats results from the retail sector's ongoing evolution, changes in customer behavior, and general lifestyle advancements around the globe. The increasing prominence and presence of specialty stores are propelling the growth of the segment.
Type Outlook
Based on type, the probiotic desserts market is segmented into dairy based and plant based. The dairy based segment witnessed the maximum revenue share in the probiotic desserts market in 2021. The expansion of the segment is being driven by rising customer desire for wholesome and useful food products. Dairy based probiotic desserts are extremely common and demanded in many regions. Additionally, the widespread availability of facilities like self-serving frozen dessert stalls also sale dairy products.
Regional Outlook
On the basis of region, the probiotic desserts market is analyzed across North America, Europe, Asia Pacific, and LAMEA. The Asia Pacific segment procured the highest revenue share in the probiotic desserts market in 2021. The growing popularity of probiotics has fuelled the demand for probiotic desserts in China and India. Increasing disposable income, shifting lifestyles, and the rising popularity of flavored yogurt are the main factors influencing the demand for such goods. Also, the development of new products and the rising demand for ready-to-eat meals contribute to the expansion.
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include General Mills, Inc., Chobani LLC, Danone, S.A., Fonterra Co-operative Group Limited, Meiji Holdings Co., Ltd., Lancashire Farm Dairies, Sovos Brands, Inc., Yofix Probiotics Ltd., and Forager Project, LLC.
Market Segments covered in the Report:
By Type
By Application
By Distribution Channel
By Geography
Companies Profiled
Unique Offerings from KBV Research
List of Figures